COALITION FOR A BETTER FUTURE INC.

Name

COALITION FOR A BETTER FUTURE INC.

Legal name

Coalition for a Better Future

Website

https://canadacoalition.ca

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

1–10 employees

Short description

Coalition for a Better Future is a Canadian non-profit advocacy coalition that produces an annual Scorecard Report measuring 21 economic indicators, supported by cross-country speaking tours, youth engagement programs, and policy research.

Ownership category

akta.pro rank

Product category

Economic Policy Advocacy

NAICS

Social Advocacy Organizations (8133), Business, Professional, Labor, Political, and Similar Organizations (8139)

akta.pro primary industry

Research, Monitoring, Evaluation & Learning (MEL) Partnerships (EDADALAK)

Keywords

• Economic policy research
• Nonprofit advocacy coalition
• Economic scorecard analysis
• Stakeholder convening
• Policy research reports

Headquarters

HQ city

Ottawa

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Distribution channels6 records

Marketing channels9 records

Core offering

Coalition for a Better Future is a non-profit advocacy coalition that produces an annual Scorecard Report measuring Canada's economic performance against 21 indicators across three themes (Living Better, Growing Sustainably, Winning Globally). The organization convenes business, labour, and civil society stakeholders through programming including the Podium Series cross-country speaking tour, Campus Tour university visits, the Better Canada Youth Forum, and an annual Scorecard Reporting Event, while advocating for inclusive, sustainable economic growth policies.

Product overview

The Coalition for a Better Future operates as a policy research and advocacy organization offering a suite of programs centered on its annual Scorecard Report—the core analytical product measuring Canada's economic performance across 21 indicators. Supporting programs include the Podium Series (cross-country speaking engagements), Campus Tour (youth outreach to universities), Better Canada Youth Forum (annual student conference), and Scorecard Reporting Events (public presentations of findings). Publications include specialized research submissions on rural economic development and campaign insights. The organization does not operate a software platform.

Differentiator

Problem solved

Functional benefit

Brands

• Scorecard: Annual economic scorecard measuring Canada's progress on 21 economic indicators across three themes: Living Better, Winning Globally, and Growing Sustainably
• Podium Series
• Campus Tour
• Scorecard Reporting Event

Products and services

• Scorecard Report Annual economic research report measuring Canada's progress against 21 economic indicators across three themes: Living Better, Growing Sustainably, and Winning Globally. Findings cover GDP per capita, productivity, poverty rates, business investment, youth employment, and rural economic contributions. Aimed at policymakers, business leaders, and the public.
• Podium Series Cross-country speaking tour program allowing co-chairs and advisory council members to engage directly with members and citizens about strengthening Canada's economy. Sponsored by CIBC and Pathways Alliance.
• Campus Tour National university and college tour bringing coalition co-chairs to speak with students and young leaders about defining an inclusive and sustainable economic future. Supported by Shell Canada.
• Publications Library Collection of research reports and policy submissions including Fragile Growth Scorecard Reports, the Rural Advantage submission on rural economic prosperity and security, and campaign insights from the #GrowthForAllCdns initiative.
• Better Canada Youth Forum Annual forum convening students, social policy advocates, business leaders, and concerned citizens for discussions on economic metrics and solutions for building a better Canada. Held in conjunction with Scorecard Report launches.
• Scorecard Reporting Event Annual event presenting the Scorecard Report findings with panel discussions featuring economic experts, policymakers, and business leaders. Conducted in partnership with the Telfer School of Management at the University of Ottawa.

Named customers1 record

Segments6 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

22 partnerships are on record, tiered core and supporting.

• Telfer School of Management, University of OttawacoreStrategic or Co-development PartnerResearch partner and presenting sponsor for the Coalition's Scorecard Reporting Events. The Telfer School provides data analysis for the Scorecard Report and co-hosts the annual Scorecard Reporting Event. The partnership brings academic credibility and research capabilities to the coalition's economic measurement work.
• CPAC (Canada's Public Affairs Channel)coreStrategic or Co-development PartnerMedia partner for Scorecard Reporting Events. CPAC broadcasts coalition events including the Scorecard Reporting Event and co-chair remarks, providing national reach for the coalition's economic message.
• Farm Credit CanadacoreStrategic or Co-development PartnerFeatured speaker and panel participant at coalition events. Farm Credit Canada's President and CEO Justine Hendricks participated in the closing panel of the Scorecard Reporting Event discussing unlocking Canada's potential.
• Nanos ResearchcoreStrategic or Co-development PartnerPolling partner providing exclusive national survey data on Canadian economic perspectives. Chief Data Scientist Nik Nanos presents polling findings at Scorecard Reporting Events, providing data-driven insights on Canadian attitudes toward the economy.
• Forest Products Association of Canada (FPAC)coreStrategic or Co-development PartnerMember organization and host of coalition co-chair speaking engagements. Coalition co-chair Lisa Raitt participated in FPAC's policy conference on forestry competitiveness.
• Canada West FoundationcoreStrategic or Co-development PartnerMember organization led by Hon. Gary Mar. The foundation focuses on Western Canadian economic policy and competitiveness, aligning with coalition goals.
• Parliamentary CentrecoreStrategic or Co-development PartnerMember organization that awarded the 2025 Dedication to Democracy Award to coalition co-chairs Anne McLellan and Lisa Raitt, recognizing their work in strengthening democracy through cross-party collaboration.
• Canadian Fuels AssociationcoreStrategic or Co-development PartnerMember organization contributing to coalition discussions on economic collaboration across sectors and regions. Vice-President Lisa Stilborn participated in panel on bridging divides for economic prosperity.
• World Education ServicescoreStrategic or Co-development PartnerMember organization focused on credential recognition for immigrants. Managing Director Shamira Madhany contributed to coalition discussions on leveraging immigrant talent for economic growth.
• National Angel Capital Organization (NACO)coreStrategic or Co-development PartnerMember organization focused on entrepreneurship and startup ecosystem. CEO Claudio Rojas contributed to panels on workforce of the future and economic policy, advocating for early-stage capital investment.
• MitacscoreStrategic or Co-development PartnerMember organization focused on research and talent development. CEO Stephen Lucas participated in panels on workforce of the future and skills emergency in the context of AI disruption.
• LiUNA! CanadacoreStrategic or Co-development PartnerMember organization representing 160,000 construction and trades workers. Director Victoria Mancinelli contributed to workforce discussions on AI disruption and labour market changes.
• Community Foundations of CanadacoreStrategic or Co-development PartnerMember organization represented by CEO Andrew Chunilall at coalition summit, contributing perspectives on building an inclusive economy.
• Goodwill IndustriescoreStrategic or Co-development PartnerMember organization represented by CEO Michelle Quintyn at coalition summit, contributing to discussions on inclusive economic growth.
• Canadian Council for Aboriginal BusinesscoreStrategic or Co-development PartnerMember organization co-chairing coalition summit sessions. President and CEO Tabatha Bull contributed to discussions on Indigenous economic participation and reconciliation.
• Asia Pacific Foundation of CanadacoreStrategic or Co-development PartnerMember organization. President and CEO Jeff Nankivell participated in panel on unlocking Canada's potential, focusing on trade diversification to Asia.
• Canada Indigenous Loan Guarantee CorporationcoreStrategic or Co-development PartnerMember organization. President and CEO Kristan Straub contributed to panel discussions on Indigenous economic participation and loan guarantees for major projects.
• Smart ProsperitycoreStrategic or Co-development PartnerMember organization represented by Chair Stewart Elgie at coalition summit, contributing to climate and sustainability discussions.
• BC First Nations Forestry CouncilcoreStrategic or Co-development PartnerMember organization represented by CEO Lennard Joe at coalition panel on forestry competitiveness, contributing Indigenous perspectives on resource development.
• ShorefastcoreStrategic or Co-development PartnerMember organization founded by Zita Cobb, focused on rural economic development and sustainable stewardship of natural assets. Cobb spoke at the 2024 Scorecard Reporting Event.
• The Hill TimessupportingStrategic or Co-development PartnerSponsoring partner for coalition events, supporting coverage of Canadian public policy.
• The Transition AcceleratorcoreStrategic or Co-development PartnerMember organization represented by President Moe Kabbara at coalition panel on forestry competitiveness, focusing on transition and innovation.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Canadian Chamber of Commerce: National business advocacy federation representing Canadian chambers. Comparable in producing economic policy commentary and convening business voices on competitiveness, though it is a larger, broader commercial-interest body.
• Business Council of Canada: CEO-led business advocacy organization producing policy positions on Canadian economic competitiveness. Comparable in research-driven advocacy on economic growth, though it represents a narrower (CEO-only) constituency.

Direct peers

• Canada West Foundation: Western Canadian economic policy research and advocacy organization. Highly comparable given its focus on economic competitiveness, productivity, and trade — and is also a member of Coalition for a Better Future.
• Century Initiative: Cross-sector Canadian advocacy coalition focused on long-term population, economic, and immigration policy. Directly comparable cross-sector coalition model with research-driven policy advocacy.
• Smart Prosperity Institute: Clean-economy policy research and advocacy organization based in Ottawa. Comparable in research-driven advocacy on the intersection of economic growth and sustainability, and is also a coalition member.
• Public Policy Forum: Canadian cross-sector convening organization producing policy research, leadership dialogues, and reports on economic and democratic challenges. Directly comparable to Coalition for a Better Future in mission, multi-stakeholder model, and Ottawa-based policy research orientation.
• Canada 2020: Progressive Canadian think tank producing policy research and convening dialogues on economic and social issues. Comparable cross-sector convening model and Ottawa-based policy research orientation.
• Institute for Research on Public Policy (IRPP): Independent, non-partisan Canadian policy research institute producing evidence-based analysis on economic and social policy. Comparable in producing independent research used to inform national policy debates.

Emerging players

• Future Skills Centre: Canadian workforce and skills research organization producing data-driven analysis on labour-market issues. Comparable in producing research-driven policy analysis that informs federal economic and skills policy.
• Canada Strong: Newer cross-sector Canadian advocacy network promoting national unity and economic resilience. Comparable in mobilizing diverse stakeholder coalitions around Canadian economic and societal issues.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/CdnCoalition_
• LinkedInlinkedin.com/company/canadacoalition

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about COALITION FOR A BETTER FUTURE INC.