FIRSTPOINT PROPERTY MANAGEMENT LTD

Name

FIRSTPOINT PROPERTY MANAGEMENT LTD

Legal name

FirstPoint Property Management Ltd

Website

https://firstpoint-management.co.uk

Company type

Private

Founded year

2026

Operating status

Operating

Ownership category

akta.pro rank

Headquarters

HQ city

Benfleet

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Monthly management fee: Recurring monthly fee charged per property under management. Agencies retain the management fee from their landlords while paying FirstPoint a per-property monthly charge. No setup fees, no exit fees, no tie-in periods. Fee is £50 + VAT per property per month.
2. Tenancy set-up (one-off): Referencing, tenancy agreement preparation, deposit registration, and related admin offered as a one-off service when a new tenancy begins. Not a recurring revenue stream but an ancillary fee-earning service.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

FirstPoint provides a white-label outsourced property management service for UK estate agencies, taking on the full operational side of a managed lettings portfolio — rent collection, arrears, maintenance coordination, compliance (including Renters' Rights Act 2026), landlord and tenant communication, tenancy set-up, and monthly client-money statements — all delivered under the agency's own brand. Service is priced at £50 + VAT per property per month with no setup, exit, or tie-in fees, and a one-off Tenancy Set-Up service is available as an ancillary offering.

Product overview

FirstPoint Property Management Ltd offers a single unified service — the Full Management Service — operating as a white-label outsourced property management solution for UK estate agencies. The core offering at £50 + VAT per property per month bundles six functional modules: Rent Collection & Arrears, Maintenance Coordination, Tenancy Set-Up, Landlord & Tenant Communication, Compliance Management, and Monthly Statements & Client Money. All services are delivered entirely under the agency's brand, with the agency retaining client relationships and revenue while FirstPoint executes the operational work.

Differentiator

Problem solved

Functional benefit

Products and services

• Full Management Service Complete white-label outsourced property management service for UK estate agencies, covering rent collection and arrears, maintenance coordination, landlord and tenant communication, compliance management (including Renters' Rights Act 2026, safety certificates, and deposit protection), monthly financial statements, and client money handling under CMP. Delivered entirely under the agency's brand; CMP insured; client money protected; no setup, exit, or tie-in fees.
• Tenancy Set-Up One-off service for starting tenancies properly, including tenant referencing, tenancy agreement preparation, and deposit registration. Available to estate agency clients when a new tenancy requires initiation under the agency's brand.

Quantifiable outcome

• Eliminates need for in-house property management staff, removing recruitment fees, salaries, National Insurance, pension contributions, holiday/sick pay, and management time
• +3 more outcomes

Named customers3 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Scale indicators2 records

Expansion highlights5 records

Emerging players

• Vouch: UK tenant referencing and screening platform for letting agents. Comparable as a partial-overlap competitor in the referencing and tenancy-setup workflows that FirstPoint bundles into its full-management service.
• Goodlord: UK tenancy lifecycle platform offering referencing, contracts, and rent collection for letting agents. Comparable because it overlaps with FirstPoint's tenancy set-up, referencing, and rent collection modules from a software-plus-services angle.
• HomeMade: UK outsourced residential property management service that manages properties on behalf of landlords directly. Comparable as a competing outsourced PM model in the UK, although HomeMade targets landlords directly rather than estate agencies.

Direct peers

• Console (CFP Software): Long-standing UK letting-agent property management software covering rent, maintenance, compliance, and client accounting. Comparable as an incumbent workflow backbone FirstPoint competes with or integrates alongside.
• Arthur Online: Cloud-based property management software for UK letting agents and landlords covering rent collection, maintenance, and compliance. Directly comparable as the dominant SaaS workflow tool that FirstPoint's customers might otherwise use in-house.
• Landlord Vision: UK property management software aimed at landlords and small letting agencies covering rent, accounts, and compliance. Comparable as a competing self-serve alternative to FirstPoint's outsourced white-label offering.
• Fixflo: Maintenance reporting and job-management software for UK letting agents, landlords, and tenants. Comparable because it occupies one of the specific operational modules (maintenance coordination) that FirstPoint bundles into its full-management service.
• PayProp: UK letting-agent rent collection and tenant payment platform that automates rent reconciliation and disbursements. Closely comparable to FirstPoint because both target the same UK estate-agency customer and compete for the same managed-portfolio workflow.
• LetMC (Aareon): Property management platform for UK letting agents, now part of Aareon. Directly comparable as an end-to-end operations suite addressing the same compliance, rent, and maintenance workflows FirstPoint outsources.
• RentPro: Rent collection and tenant payment platform built for UK letting agents. Competes for the same operational layer of agency property management that FirstPoint delivers under white label.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks1 record

Key highlights7 records

Customer concentration

• Facebookfacebook.com/firstpointmanagement
• Instagraminstagram.com/wixstudio

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about FIRSTPOINT PROPERTY MANAGEMENT LTD