CAVALRY CREATIVE LTD

What CAVALRY CREATIVE LTD does

Cavalry Creative Ltd is a London-based, privately-held creative agency founded in 2024 by Grant Codron (Copywriter) and Ad Raphoz (Art Director), both former Associate Creative Directors at BBH. The firm offers three core service lines — Advertising, Branding, and Social Media — delivered as integrated professional services across TV, radio, press, outdoor, digital, social, B2B, direct marketing, and shopper marketing. Its roster spans enterprise brands (Tesco, Volkswagen, Western Union, Virgin Mobile, Samsung, Post Office, Mass Mutual, Guinness, Costa) alongside mission-driven startups and social enterprises (Obelisk Support, Change, Please, PawSquad), with award-winning work including a Cannes Silver PR Lion, D&AD Wooden White Pencil, Bronze ANDY, and EACA Care Award Grand Prix for the Change, Please campaign.

The business model is professional services revenue on a project and retainer basis. Pricing is not publicly disclosed; the firm markets itself as 'big agency quality, minus the price tag' through a lean operating model that eliminates traditional agency overhead. Go-to-market is direct, sales-led engagement: clients reach the founders via the website or [email protected] and work directly with the senior creatives throughout the project lifecycle, with no account managers or intermediaries. Capacity beyond the two-principal core is supplied by an on-demand UK contractor network of strategists, producers, UX specialists, directors, and sound engineers, allowing variable-cost scaling.

Underlying technology is not publicly disclosed and the firm has no AI, API, or platform layer described. The core product is the creative judgment and execution capability of the founders, evidenced by delivered campaign outcomes (27M+ TikTok views for Tesco Premium Meal Deal, 5.8M for Tesco Mothers Day, cinema distribution for VW IDBuzz). The agency has no disclosed funding, no parent company, and no subsidiary structure, operating as an independent founder-led entity headquartered in the UK with a globally available service model.

Name

CAVALRY CREATIVE LTD

Legal name

Cavalry Creative Ltd

Website

https://callinthecavalry.com

Company type

Private

Founded year

2024

Operating status

Operating

Headcount range

1–10 employees

Short description

Cavalry Creative Ltd is a London-based boutique creative agency founded in 2024, delivering advertising, branding, and social media services to enterprise brands and startups via direct engagement with its two founding creatives.

Ownership category

akta.pro rank

Product category

Advertising Services

NAICS

Advertising Agencies (541810)

SIC

Services-Advertising Agencies (7311)

akta.pro industry

PRIMARYMPAAAAAA

Integrated Full-Service Creative Agencies

Media, Entertainment & Sports/Advertising, Marketing & PR Services/Advertising Agencies (Full-Service/Creative)

SECONDARYMPAAAAAB

Creative Boutique Agencies

Media, Entertainment & Sports/Advertising, Marketing & PR Services/Advertising Agencies (Full-Service/Creative)

SECONDARYBPAFAEAD

Creative Concepting & Campaign Development

Business & Public Services/Marketing, Advertising & PR Services/Brand Strategy & Creative Services

Keywords

• Advertising services
• Branding services
• Social media marketing
• Creative agency services
• Campaign creative production

Headquarters

HQ city

Milton Keynes

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Creative Agency Services: Professional services revenue from advertising campaigns, branding projects, and social media content creation for clients. Services include TV, radio, press, outdoor, digital, social, B2B, direct marketing, and shopper marketing.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Cavalry Creative Ltd is a London-based creative advertising agency that develops advertising campaigns, branding, and social media content for businesses. The agency delivers campaign creative across TV, radio, press, outdoor, digital, social, B2B, direct marketing, and shopper marketing, and provides full-scope branding work including brand strategy, identity, guidelines, manifestos, and new brand creation. Clients engage directly with senior creatives (no account managers), with supplementary expertise drawn from an extended network of UK strategists, producers, UX specialists, directors and sound engineers.

Product overview

CAVALRY CREATIVE LTD operates as a creative advertising agency offering three core service offerings: Advertising, Branding, and Social Media Services. The agency positions itself as a boutique alternative to large agencies, delivering campaign work across multiple media formats (TV, radio, press, outdoor, digital, social) and providing comprehensive brand development from strategy through execution. Their integrated approach allows clients to access brand identity creation and advertising campaigns through a single agency partner.

Differentiator

Problem solved

Functional benefit

Products and services

• Advertising Services

Quantifiable outcome

• 27 Million+ TikTok views for Tesco Premium Meal Deal campaign
• +2 more outcomes

Named customers7 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Extended Creative NetworkminorOthersWhen outside expertise is needed, the company draws from an extended network of UK-based strategists, producers, UX specialists, directors, and sound engineers to supplement the core creative team.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Fold7: Independent London creative agency with a similar boutique structure focused on advertising, branding, and social. Comparable to Cavalry in size, founder-led culture, and target enterprise/mid-market client base.
• Lucky Generals: Independent London creative agency founded by ex-Saatchi creatives, operating a similar boutique senior-talent model. Competes directly with Cavalry for integrated advertising and branding briefs from major UK and global brands.
• Anomaly: Independent creative agency with a London office offering brand strategy, advertising, and digital creative. Operates outside the traditional holding-company model with a leaner senior-led structure similar to Cavalry's positioning.
• Mother London: London-based independent creative agency founded in 1996 with a similar boutique model and direct client-to-creator ethos. Mother competes for the same enterprise and challenger-brand briefs Cavalry targets and operates without holding-company overhead.
• Uncommon Creative Studio: London-based independent creative studio founded by ex-Native and ex-Mother leaders. Closely comparable to Cavalry as a small senior-led boutique offering branding, advertising and social creative to enterprise brands.
• The&Partnership: Independent, founder-led London creative and media agency that integrates advertising with content, social and CRM. Competes with Cavalry for enterprise mandates where clients want senior creative access without network overhead.

Broad incumbents

• Bartle Bogle Hegarty (BBH): Long-established global creative agency where both Cavalry founders were Associate Creative Directors. BBH competes for the same premium advertising and branding briefs but operates with a much larger team, multiple offices, and holding-company overhead.
• Wieden+Kennedy London: Independent global creative agency with a London office known for high-profile brand campaigns. Overlaps with Cavalry's enterprise brand work but with significantly greater scale, multi-office reach, and award history.
• Droga5 (Part of Accenture Song): High-profile creative agency with a London presence offering brand strategy, advertising and design to global brands. Operates as part of Accenture Song but maintains a creative-led culture; competes for premium integrated briefs Cavalry also targets.
• Saatchi & Saatchi London: Global creative agency where Cavalry co-founder Ad Raphoz previously worked. Competes for the same enterprise advertising and branding briefs but as part of Publicis Groupe with significantly larger headcount and geographic reach.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/cavalry-creative-ltd

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CAVALRY CREATIVE LTD