PEA SOUP LIMITED
PEA SOUP LIMITED is a UK-based, privately held supplier founded in 2003 that designs and distributes smoke machines, hazers, and smoke fluids for industrial testing, training, and special effects customers.
- Company typePrivate
- Founded2003
- HeadquartersMiddlesbrough, United Kingdom
- Headcount—
- GTM typeB2B
- OfferingHardware or Manufacturing
What PEA SOUP LIMITED does
PEA SOUP LIMITED is a privately held UK-based supplier that designs and supplies smoke machines, hazers, and associated smoke fluids for industrial testing, training, and special effects applications. The company was founded in 2003 and operates from Middlesbrough, United Kingdom, distributing through its web property smokemachines.net. Its product portfolio spans three functionally related lines: smoke machines (likely atmospherics-generating hardware for fire/safety training and airflow visualization), hazers (low-output haze generators for entertainment and visual effects), and consumable smoke fluids (the recurring-revenue consumable tied to the hardware fleet). The addressable customer base is niche and segmented across industrial safety and HVAC testing, training simulation providers, and live-event/special-effects production buyers.
The business model is conventional industrial hardware-plus-consumable: revenue is generated primarily through unit sales of smoke generating equipment and recurring sales of compatible smoke fluids. Go-to-market appears to be direct via the company's own website, with no disclosed distributor network, channel partnerships, or reseller arrangements in the source material. Pricing models, average selling prices, contract structures, and customer concentration are not disclosed. There is no evidence of subscription, SaaS, or service-based revenue streams; the model is fundamentally transactional B2B/B2-pro hardware supply.
The source data is materially thin on operational detail. The company's website (smokemachines.net) currently renders only a verification/loading page rather than a substantive product or commerce storefront, which limits visibility into the live product catalog, pricing, certifications, customer references, and channel structure. Headcount, revenue, ownership, management team, funding history, and geographic footprint are all unreported in the available material. This constitutes a significant due diligence gap: any investment assessment would require primary-source confirmation that the web channel is operational and that the underlying business (hardware inventory, consumable supply, customer base) is actively transacting.
PEA SOUP LIMITED firmographics
Firmographics- Name
- PEA SOUP LIMITED
- Legal name
- PEA SOUP LIMITED
- Website
- https://smokemachines.net
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Short description
- PEA SOUP LIMITED is a UK-based, privately held supplier founded in 2003 that designs and distributes smoke machines, hazers, and smoke fluids for industrial testing, training, and special effects customers.
- Ownership category
- akta.pro rank
Where PEA SOUP LIMITED is headquartered
LocationHeadquarters
- HQ city
- Middlesbrough
- HQ country
- United Kingdom
- HQ region
- Europe
Markets served
PEA SOUP LIMITED business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel
PEA SOUP LIMITED product offering
Product offeringCore offering
PEA SOUP LIMITED designs and supplies smoke machines, hazers, and smoke fluids. Products are sold for industrial testing, training exercises, and special effects applications.
Product overview
No product information available. The source content consists of a loading/verification page redirect for smokemachines.net.
Differentiator
Problem solved
Functional benefit
Products and services
- Smoke Machines Designed and supplied smoke machines for industrial testing, training, and special effects applications.
- Hazers Hazers supplied by PEA SOUP LIMITED for industrial testing, training, and special effects applications.
- Smoke Fluids Smoke fluids supplied by PEA SOUP LIMITED for use with its smoke machines and hazers across industrial testing, training, and special effects use cases.
Companies that use PEA SOUP LIMITED
Customer profileIdeal customer profiles2 records
PEA SOUP LIMITED technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
PEA SOUP LIMITED partnerships and signals
Strategic signalRecent moves1 record
PEA SOUP LIMITED competitors and assessment
Company assessmentDirect peers
- Chauvet DJ: Chauvet DJ supplies haze and fog machines alongside its core lighting catalog for DJs, clubs, and event production — overlapping with Pea Soup's entertainment/special-effects segment.
- Antari Lighting and Effects: Antari is a Taiwanese manufacturer of smoke machines, hazers, and smoke fluids serving entertainment, training, and industrial testing customers — directly comparable in product line and end-use to Pea Soup Limited.
- Smoke Factory: Smoke Factory is a German maker of fog, haze, and smoke machines plus fluid consumables serving entertainment, film, and industrial customers — a close direct peer across both equipment and consumables.
- Le Maitre: Le Maitre is a UK-based manufacturer of smoke machines, haze machines, and pyrotechnic/fog fluids for special effects, fire training, and industrial visualization — a close geographic and product-line peer to Pea Soup.
- Concept Smoke Screen: Concept Smoke Screen is a UK-based manufacturer of security fog/smoke systems that also produces industrial testing and visualization smoke equipment — closely comparable in geography, product, and end-use.
- Look Solutions: Look Solutions is a German manufacturer of professional fog, haze, and smoke machines plus matching fluids for entertainment and industrial applications — directly overlapping Pea Soup's product categories.
- ADJ Products: ADJ Products is a US-based entertainment lighting and atmospheric effects manufacturer offering fog and haze machines — directly comparable to Pea Soup's special-effects product line.
Regional players
- TFA (Tecnologia em Fluidos e Automação): TFA is a Brazilian manufacturer of smoke generators and tracer-gas/airflow visualization equipment for HVAC and industrial testing — comparable in industrial-testing use case but primarily serving Latin American markets versus Pea Soup's UK base.
Broad incumbents
- Martin Professional (Harman): Martin Professional, part of Harman, is a large incumbent entertainment lighting and atmospheric effects brand offering haze/fog solutions as part of a much broader professional AV portfolio — relevant as a larger competitor in Pea Soup's special-effects market.
Emerging players
- Glendale GAF (formerly Dräger smoke generators for training): Glendale and adjacent safety-training equipment makers supply smoke and aerosol generators specifically for firefighter and confined-space training — overlapping Pea Soup's training vertical with a more specialized focus.
Market position
Strengths3 records
Weaknesses4 records
Competitive moat2 records
Key risks5 records
Key highlights3 records
Customer concentration
PEA SOUP LIMITED financial estimates
Financial estimateRevenue estimate
Valuation estimate
PEA SOUP LIMITED leadership team
Management profileNumber of profiles
PEA SOUP LIMITED funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
PEA SOUP LIMITED M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about PEA SOUP LIMITED
What does PEA SOUP LIMITED do?
PEA SOUP LIMITED designs and supplies smoke machines, hazers, and smoke fluids. Products are sold for industrial testing, training exercises, and special effects applications.
Is PEA SOUP LIMITED a public or private company?
PEA SOUP LIMITED is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was PEA SOUP LIMITED founded?
PEA SOUP LIMITED was founded in 2003.
Where is PEA SOUP LIMITED based?
PEA SOUP LIMITED is headquartered in Middlesbrough, United Kingdom, in the Europe region.
Who are PEA SOUP LIMITED's main competitors?
Direct peers on record are Chauvet DJ, Antari Lighting and Effects, Smoke Factory, Le Maitre, Concept Smoke Screen, Look Solutions and ADJ Products. TFA (Tecnologia em Fluidos e Automação) is listed as a regional player. Martin Professional (Harman) is listed as a broad incumbent. Glendale GAF (formerly Dräger smoke generators for training) is listed as an emerging player.
Does PEA SOUP LIMITED have an API?
No public API is recorded for PEA SOUP LIMITED.