BIOBALANCE HEALTHCARE LIMITED

What BIOBALANCE HEALTHCARE LIMITED does

BIOBALANCE HEALTHCARE LIMITED is a privately held UK wellness company (registered in England and Wales as company number 15217420, registered office in Croydon, Surrey) that develops and sells science-backed nutritional supplements and personal-care products through a single direct-to-consumer Shopify storefront at biobalancehc.com. The portfolio spans six sub-brand lines — Care4Her (intimate health), Biogut (gut health, adults and children), Bioliver (liver support), Ocubalance (eye health), Bronchoveda (cough and cold) and Wellrise (vitamin D3) — built on clinically researched probiotic strains (Bacillus Clausii UBBC-07, Bifidobacterium animalis BLC1), specific carotenoids (Lutein, Zeaxanthin), botanical extracts (Artichoke, Dandelion, Icelandic Moss) and amino acids (Arginine, Betaine, L-Carnitine). Notable technical assets include a registered-granted patent on the TIAB (Titanium + Silver Ions) complex used in Care4Her Vaginal Foam, GMP-certified EU manufacturing, and a claimed first-to-market UK fibre-plus-probiotic formulation (Psyllium with Bifidobacterium animalis).

The commercial model is product-led direct-to-consumer e-commerce targeting modern UK women and families. One-time purchases are priced £7.50-£28.98; a Subscribe & Save programme offers 15% recurring discounts with 30/60/90-day flexibility, and bundles (for example the Care4Her Intimate Bundle at £28.98 / £14.49 on promotion) lift average order value. Acquisition is driven by an 'Our Science' content library, social media presence on Facebook, Instagram and TikTok, a Refer-a-Friend scheme (£5/£5 credit) and an editorial feature in Dear Doctor Winter 2025 with Dr. Zoe Williams. The firm has 1-10 employees, no disclosed funding rounds and reports only an aggregate 'thousands of women across the UK' as a scale indicator, positioning it as an early-stage, bootstrapped consumer brand rather than a venture-backed platform.

Name

BIOBALANCE HEALTHCARE LIMITED

Legal name

Biobalance Healthcare Limited

Website

https://biobalancehc.com

Company type

Private

Founded year

2023

Operating status

Operating

Headcount range

1–10 employees

Short description

Biobalance Healthcare Limited is a UK-based direct-to-consumer wellness brand that develops and sells science-backed nutritional supplements and personal-care products across gut, eye, intimate, liver, immunity and children's health, sold exclusively via its Shopify e-commerce site with subscription pricing for modern UK women and families.

Ownership category

akta.pro rank

Product category

Nutritional Supplements

NAICS

Food (Health) Supplement Retailers (456191)

SIC

Food And Kindred Products (2000)

akta.pro primary industry

Probiotics & Digestive Health Supplements (CRADAGAF)

akta.pro secondary industries

Women’s Health Supplements (Prenatal, Menopause, Hormonal) (CRADAGAK), Health, Wellness & Pharmacy Online Retailers (CRAFADAG), Digestive Health OTC (Antacids, Laxatives, Anti-diarrheals, Probiotics OTC) (CRADAMAE)

Keywords

• Nutritional supplements
• Women's wellness brand
• Probiotic supplements
• Gut health products
• Holistic health supplements

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D, Infrastructure

Revenue model

1. Direct Product Sales: One-time purchases of wellness supplements through e-commerce platform. Products range from £7.50 to £28.98 retail price. Includes individual products and bundle offerings.
2. Subscription/Recurring Revenue: Subscribe & Save program offering 15% recurring discount on regular deliveries. Flexible subscription with ability to pause, modify frequency (30/60/90 days), or cancel anytime. Drives predictable recurring revenue and customer retention.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels8 records

Core offering

Biobalance Healthcare develops, manufactures (via EU GMP-certified facilities), and sells science-backed nutritional supplements and personal care products directly to UK consumers through its Shopify e-commerce site. The product range addresses six health areas: gut and liver health (Biogut and Bioliver ranges), eye health (Ocubalance), intimate health (Care4Her), immunity (Wellrise), cough and cold (Bronchoveda), and children's wellness. Products are sold individually and as bundles, with subscription pricing offering 15% recurring savings.

Product overview

Biobalance Healthcare is a UK-based holistic wellness brand offering science-backed nutritional supplements designed primarily for modern women. The product portfolio spans six core health categories: Gut & Liver Health (Biogut Bacfibre, Biogut Restore, Biogut Happy Tummies, Biogut Bacfibre Kids, Bioliver Detox, Bioliver Artichoke), Eye Health (Ocubalance Eye Drops, Ocubalance Capsules, Ocubalance Eye Care Bundle), Intimate Health (Care4Her Vaginal Foam, Care4Her Capsules, Care4Her Intimate Bundle), Immunity (Wellrise Vitamin D3 Spray), Cough & Cold (Bronchoveda ICE Lozenges), and Children's Wellness (Biogut Happy Tummies, Biogut Bacfibre Kids, Biogut Kids Complete Gut Care Bundle). Products are sold as individual items and strategic bundles, with a subscription model offering 15% savings. The company emphasizes natural ingredients, GMP manufacturing standards, and formulation transparency with specific probiotic strains and dosage concentrations.

Differentiator

Problem solved

Functional benefit

Brands

• Care4Her: Product line for women's intimate health including capsules, vaginal foam, and bundles
• Biogut
• Bioliver
• Ocubalance
• Bronchoveda

Products and services

• Care4Her Vaginal Foam Clinically proven intimate care foam containing patented TIAB complex (titanium and silver ions), Hyaluronic Acid and Malva Extract. Provides gentle relief from vaginal dryness, itching, burning or redness, and protects against bacterial, yeast or viral infections.
• Care4Her Capsules High-strength daily supplement for women's intimate health containing 15 billion live cultures from 8 bacterial strains with FOS prebiotics. Supports balanced vaginal flora and reduces risk of bacterial vaginosis.
• Care4Her Intimate Bundle Bundle of Care4Her Vaginal Foam (50ml) and Care4Her Natural Flora Capsules (30 capsules) providing inside-out protection for intimate health.
• Biogut Happy Tummies Ready-to-drink oral suspension for children's gut health containing 2 billion Bacillus Clausii spores. Supports gut health, protects against stomach upsets, diarrhoea and cramps for children aged 3+.
• Biogut Bacfibre Kids UK's first fibre-based supplement for children combining Psyllium with 6 billion CFU of Bifidobacterium animalis. Supports digestive comfort, normalizes stool volume and balances gut flora for children aged 3+.
• Biogut Bacfibre UK's first fibre-based food supplement for adults combining Psyllium (2500mg) with 10 billion CFU of Bifidobacterium animalis. Supports digestive comfort, stool regularity and gut flora balance.
• Biogut Restore Gut health supplement that relieves bloating and supports digestive comfort.
• Bioliver Detox - Ready-to-drink Liver Supplement Advanced liver support drink containing triple amino acid formula (Arginine, Betaine, L-Carnitine) in convenient 10ml sticks (20 sticks per pack). Supports liver function, energy, hangover recovery and body detoxification.
• Bioliver Artichoke Liver Supplement High-strength ready-to-drink liver support supplement with Artichoke Leaf Extract, Dandelion Root Extract, Choline and Inositol. Supports normal liver function, energy boost and digestive wellness.
• Bronchoveda ICE Lozenges Lozenges with goodness of Icelandic Moss for natural throat relief. Soothes sore throat and relieves dry cough.
• Ocubalance Eye Drops Eye drops providing soothing relief for dry, tired and irritated eyes. Protects and lubricates eyes.
• Ocubalance Multinutrient Capsules Eye health supplement containing Lutein and Zeaxanthin. Protects eyes from blue light and supports long-term eye health.
• Ocubalance Eye Care Bundle Eye care bundle combining Ocubalance Eye Drops and Ocubalance Capsules for comprehensive eye health support.
• Wellrise Vitamin D3 Spray Vitamin D3 spray supplement supporting immunity and bone health in easy-to-use spray format.
• Biogut Kids Complete Gut Care Bundle Complete gut care bundle for children combining multiple Biogut products to balance gut flora and soothe tummy upsets.

Quantifiable outcome

• UK's first fibre-based supplement combining Psyllium with 6-10 billion CFU probiotics
• +2 more outcomes

Named customers1 record

Segments6 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature4 records

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Holland & Barrett: UK's largest health and wellness retailer carrying vitamins, supplements, and natural health products across gut, intimate, eye, and immunity categories. While Biobalance's DTC model differs, Holland & Barrett is the dominant incumbent shaping the UK supplement market Biobalance targets.
• Boots (Wellness Range): UK pharmacy and health retailer with extensive own-brand and third-party supplement ranges across gut, intimate, eye, and immunity categories. A dominant incumbent in UK OTC and supplement retail.

Direct peers

• Bio-Kult: UK probiotics supplement brand with multi-strain formulations for gut health, women's health, and children's health. Direct overlap with Biobalance's Biogut and Care4Her ranges in UK DTC channel.
• Ritual: DTC women's supplement brand focused on science-backed multivitamins and specialty formulations with subscription model. Comparable in target audience (modern women), subscription DTC motion, and science-backed positioning.
• Yourbiology: DTC women's probiotic and gut health supplement brand offering subscription-based multi-strain formulations. Direct overlap with Biobalance's women-focused, gut-health, subscription model.
• Symprove: UK-based water-based probiotic drink brand targeting gut health with daily subscription deliveries. Comparable in UK market focus, gut health category, and DTC subscription distribution.
• Culturelle: Leading probiotic supplement brand with clinically researched Lactobacillus rhamnosus GG strain, offering digestive, women's, and children's ranges. Direct overlap with Biobalance's Biogut probiotic formulations and women's health positioning.
• Optibac Probiotics: UK-based specialist probiotics brand offering strain-specific formulations for gut, women's, and children's health. Highly comparable in target market (UK women), category focus (probiotics/digestive), and DTC e-commerce distribution model.

Emerging players

• Seed Health: DTC microbiome brand with subscription-based, scientifically formulated probiotics and prebiotics. Comparable in DTC subscription model, science-led branding, and probiotic category focus, though serving a more premium US-centric market.
• Activated Probiotics (Microbiome Labs): Clinically-backed probiotic supplement brand offering condition-specific formulations for gut, women's, and immune health. Comparable in science-led positioning and clinically researched strain portfolio.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/share/1FKYAt7Jww/?mibextid=wwXIfr
• Instagraminstagram.com/biobalanceuk
• TikToktiktok.com/@biobalance_uk?lang=en
• LinkedInlinkedin.com/company/biobalance-healthcare-limited

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about BIOBALANCE HEALTHCARE LIMITED