OMG OASIS MEDITERRANEAN GRILL LTD.

What OMG OASIS MEDITERRANEAN GRILL LTD. does

OMG Oasis Mediterranean Grill Ltd. operates a single Mediterranean/Middle Eastern restaurant under the brand "OMG" at 460 George St N, Peterborough, Ontario, founded in 2016 by the Alftih family and partner Kenzu Abdella. The menu centers on shawarma alongside kebabs, falafel, mezza platters, wraps, and other Middle Eastern-inspired dishes, with explicit vegetarian, vegan, and gluten-free options. The core customer base is individual diners and takeaway/delivery consumers in Peterborough, supplemented by an event catering offering and a nascent franchise program targeting Canada and the United States.

The underlying technology footprint is intentionally lean and largely outsourced: a Lightspeed-hosted POS and online ordering platform (mylightspeed.app) powers the in-store menu, pickup orders, and digital gift cards, while customer acquisition and delivery fulfillment are routed through three third-party aggregators (DoorDash, Skip the Dishes, Uber Eats). Marketing is concentrated on organic social channels (Facebook, Instagram, TikTok) and a loyalty program called the Cravin' Club; no proprietary AI, mobile app, API, or data infrastructure is in evidence.

The business model combines traditional restaurant revenue streams — dine-in, takeout, catering, and gift cards — with delivery commissions via aggregators, and lays the groundwork for franchise fees and royalties as a future growth lever. To date, the company has not disclosed revenue, external funding, or franchised units, and the franchise opportunity remains more of a stated ambition than an executed system; the economic center of gravity is still a single independent family-operated restaurant in one Canadian mid-sized city.

Name

OMG OASIS MEDITERRANEAN GRILL LTD.

Legal name

Oasis Mediterranean Grill

Website

https://omgrillshawarma.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Mediterranean Restaurant / Fast-Casual Dining

NAICS

Limited-Service Restaurants (722513), Caterers (722320)

SIC

Retail-Eating & Drinking Places (5810)

akta.pro industry

PRIMARYTHAFABAD

Mediterranean & Middle Eastern Fast Casual

Travel & Hospitality/Foodservice & Beverage (Restaurants, Cafes, Bars)/Fast Casual Restaurants

SECONDARYTHAFAIAB

Event Catering (Weddings, Social, Private Parties)

Travel & Hospitality/Foodservice & Beverage (Restaurants, Cafes, Bars)/Catering & Banquet Foodservice

SECONDARYTHAHAKAD

Off-Premise / Mobile Event Catering

Travel & Hospitality/MICE (Meetings, Incentives, Conferences & Exhibitions)/Catering & Banqueting Services for Events

Keywords

• Mediterranean restaurant
• Middle Eastern cuisine
• Shawarma dining
• Event catering
• Restaurant franchising

Headquarters

HQ city

San Diego

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Dine-in and Takeout Sales: Core revenue from food sales through dine-in service and takeout orders placed directly at the restaurant or via phone.
2. Third-Party Delivery Orders: Revenue from orders placed through DoorDash, Skip the Dishes, and Uber Eats delivery platforms.
3. Catering Services: Catering for events and parties, custom orders for special occasions.
4. Franchise Fees: Revenue from franchise opportunities, offering franchisees operational training, marketing guidance, and ongoing support.

Go-to-market motion1 record

Distribution channels6 records

Marketing channels6 records

Core offering

OMG Oasis Mediterranean Grill is a single-location Mediterranean/Middle Eastern restaurant in Peterborough, Ontario, serving shawarma, kebabs, falafel, mezza platters, salads, and wraps with vegetarian, vegan, and gluten-free options. The business distributes food through dine-in, in-store pickup via Lightspeed online ordering, and third-party delivery (DoorDash, Skip the Dishes, Uber Eats), and additionally offers event catering services and a franchise program for geographic expansion across Canada and the United States.

Product overview

OMG Oasis Mediterranean Grill is a single-location Mediterranean restaurant founded in 2016, offering dine-in dining, online ordering via Lightspeed, and third-party delivery through DoorDash, Skip the Dishes, and Uber Eats. The core product is the restaurant's food service, complemented by catering for events, a franchise program for expansion, gift cards, and a loyalty program called Cravin' Club. The restaurant specializes in shawarma, kebabs, falafel, and various Middle Eastern-inspired dishes with vegetarian, vegan, and gluten-free options.

Differentiator

Problem solved

Functional benefit

Products and services

• Dine-In Restaurant Service Full-service Mediterranean/Middle Eastern dining at the Peterborough restaurant, offering shawarma, kebabs, falafel, mezza platters, salads, wraps, and daily specials, including vegetarian, vegan, and gluten-free options, served Monday–Saturday 11AM–9PM.
• Food Delivery Service Home delivery of OMG's Mediterranean menu via third-party delivery platforms DoorDash, Skip the Dishes, and Uber Eats, allowing customers to order food for delivery to their address.
• Catering Services Event catering service providing Mediterranean/Middle Eastern cuisine for private parties, corporate events, and special occasions, with customizable menus and an inquiry form on the website.
• Franchise Program Franchise offering that allows entrepreneurs to open OMG Oasis Mediterranean Grill locations in their communities, including operational training, marketing guidance, and ongoing support, with the stated goal of customer affordability and franchisee profitability.
• Gift Cards Prepaid gift cards redeemable for dining at OMG Oasis Mediterranean Grill, available for purchase in-store or digitally via email through the Lightspeed gift card system.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Partnerships

Four partnerships are on record, tiered core.

• DoorDashcoreChannel Partner/ Reseller/ DistributorDoorDash delivery partnership enabling customers to order OMG food for home delivery through the DoorDash platform.
• Skip the DishescoreChannel Partner/ Reseller/ DistributorSkip the Dishes delivery partnership providing food delivery service to OMG customers.
• Uber EatscoreChannel Partner/ Reseller/ DistributorUber Eats delivery partnership allowing customers to order OMG Mediterranean cuisine for delivery.
• LightspeedcoreTechnology or IntegrationLightspeed POS and online ordering system powering the restaurant's menu, ordering, and gift card systems.

Scale indicators2 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Garbanzo Mediterranean Fresh: US-based Mediterranean fast-casual franchise with vegetarian/vegan-friendly menu and catering services. Directly comparable on cuisine, dietary-inclusive positioning, and franchise expansion model.
• Shawarma Empire: Canadian shawarma-focused fast-casual chain. Comparable to OMG on cuisine specialization (shawarma-forward menu), dine-in/delivery format, and Ontario market presence.
• Paramount Fine Foods: Canadian Mediterranean fast-casual chain serving shawarma, kebabs, and mezza in a dine-in/takeout/delivery format. Closely comparable to OMG on menu, geography (Ontario-heavy), and full-service-casual positioning.
• Aladdin's Eatery: US-based Mediterranean fast-casual franchise with health-conscious menu (vegan, vegetarian, gluten-free options) and catering services. Comparable to OMG on menu breadth, dietary accommodation, and franchise scaling.
• The Great Greek Mediterranean Grill: Franchise-based Mediterranean fast-casual concept with dine-in and catering offerings. Comparable to OMG on cuisine, franchise-led growth model, and event-catering revenue stream.
• Zaatar W Zeit: Mediterranean/Levantine fast-casual chain serving shawarma, wraps, and mezza with dine-in/takeout/delivery. Closely comparable on cuisine authenticity, menu structure, and franchise expansion.
• Osmow's Shawarma: Largest Canadian Mediterranean/shawarma fast-casual chain with 200+ locations. Directly comparable to OMG on cuisine (shawarma, Middle Eastern), service model (fast-casual dine-in/takeout/delivery), and target customer (everyday Mediterranean diners).
• Naf Naf Middle Eastern Grill: US-based Middle Eastern fast-casual franchise with shawarma, kebabs, and catering offerings. Comparable to OMG on cuisine, dietary-inclusive menu, dine-in/takeout/delivery model, and franchise-led scaling strategy.

Regional players

• Pita Factory: Canadian Mediterranean fast-casual chain with dine-in and catering services. Comparable on menu, franchise-style operations, and event-catering revenue; primarily competes in Canadian markets similar to OMG.

Broad incumbents

• Pita Pit: Established Canadian franchise with broad Mediterranean-adjacent (pita/wrap) menu, dine-in/takeout/delivery model, and loyalty program. Comparable as a wider-portfolio Mediterranean fast-casual incumbent.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/OMGrillshawarma
• Instagraminstagram.com/omgrillshawarma
• TikToktiktok.com/@omgrillshawarma

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about OMG OASIS MEDITERRANEAN GRILL LTD.