BODICE LIMITED
Bodice is an Indian independent DTC contemporary womenswear label founded in 2011 that designs and sells ready-to-wear apparel featuring a signature hand-bound pleating technique through its Shopify-powered online store, shipping globally to 200+ countries.
- Company typePrivate
- Founded2011
- HeadquartersNew Delhi, India
- Headcount—
- GTM typeB2C
- OfferingHardware or Manufacturing
What BODICE LIMITED does
Bodice Limited, doing business as Bodice Studio International, is a New Delhi-based contemporary womenswear label founded in 2011 that designs and sells ready-to-wear apparel through a direct-to-consumer model. The company's signature is a hand-bound pleating and multi-colour binding technique applied across shirts, dresses, skirts, trousers, culottes, outerwear, and denim, executed primarily in silk crepe, viscose crepe, cotton, linen, and tailoring fabrics. Pricing sits in the contemporary premium band, ranging from roughly $390 for trousers and shirts to over $1,000 for silk dresses, with all transactions conducted in USD.
The product portfolio is organised around three collections: the evergreen Bodice Classics line of foundational pieces, the Pre-Fall'24 seasonal drop, and the Genesis (Spring Summer'20) collection, which introduced recycled cotton silk fabrications and colour-blocked silhouettes. Bodice operates no physical retail, no wholesale channel, and no third-party marketplace presence. The entire commercial operation runs through a Shopify-powered storefront at bodicestudio.com, with self-serve checkout, global shipping covering 200+ countries, and a 15-day delivery window for custom orders across sizes XS through XXL.
The company appears to be independently owned with no disclosed institutional investors, no parent company, and no headcount data available. Marketing is conducted through the owned site, email newsletter, organic social, and SEO, with no paid acquisition, retail, or partnership channels identified. Operational contact is routed through a New Delhi office in Vasant Kunj, and the company is governed under Indian law.
BODICE LIMITED firmographics
Firmographics- Name
- BODICE LIMITED
- Legal name
- Bodice Studio International
- Website
- https://bodicestudio.com
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Short description
- Bodice is an Indian independent DTC contemporary womenswear label founded in 2011 that designs and sells ready-to-wear apparel featuring a signature hand-bound pleating technique through its Shopify-powered online store, shipping globally to 200+ countries.
- Ownership category
- akta.pro rank
BODICE LIMITED industry classification
Industry- Product category
- Contemporary Womenswear
- NAICS
- Clothing and Clothing Accessories Retailers (458110), Apparel Manufacturing (315)
- SIC
- Retail-Women's Clothing Stores (5621), Apparel & Other Finishd Prods Of Fabrics & Similar Matl (2300)
- akta.pro primary industry
- Women’s Apparel Retail (CRAAABAB)
- akta.pro secondary industries
- Denim & Bottoms Cut & Sew (Jeans/Trousers/Shorts) (IMAOAEAD), Tops & Shirts Cut & Sew (T-Shirts/Shirts/Blouses) (IMAOAEAE)
Keywords
Where BODICE LIMITED is headquartered
LocationHeadquarters
- HQ city
- New Delhi
- HQ country
- India
- HQ region
- Asia
Offices1 record
Markets served
BODICE LIMITED business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Direct Product Sales: One-time product sales through owned e-commerce storefront. Customers purchase individual garments at listed prices with no subscription or recurring component. Revenue generated from direct consumer transactions across global shipping markets.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Individual garment pricing |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
BODICE LIMITED product offering
Product offeringCore offering
Bodice is a contemporary womenswear fashion label that designs and sells ready-to-wear apparel — including shirts, dresses, skirts, trousers, outerwear, and denim — through its own Shopify-powered online store. Garments are crafted in silk crepe, viscose crepe, cotton, linen, and tailoring fabrics, and feature the brand's signature hand-bound pleating and multi-colour binding techniques. The brand offers three seasonal/permanent collections (Bodice Classics, Pre-Fall'24, and Genesis/Spring Summer'20) priced from approximately $390 to $1,074 per garment.
Product overview
BODICE LIMITED operates as a fashion label offering ready-to-wear womenswear through its e-commerce platform. The company produces three main seasonal collections: Bodice Classics (core foundational pieces), Pre-Fall'24, and Spring Summer'20. The product portfolio centers around signature design techniques including hand-bound pleating, multi-colour binding details, and contrast top-stitching. Key product categories include shirts, dresses, skirts, trousers, and outerwear crafted primarily in silk crepe, viscose crepe, cotton, linen, and tailoring fabrics. The brand emphasizes craftsmanship with features like organza inserts, smocking details, and a consistent design language across collections. Products are available in various sizes (XS to XXL) with a 15-day delivery window for custom orders.
Differentiator
Problem solved
Functional benefit
Products and services
- Bodice Classics Collection Core/foundational ready-to-wear collection featuring shirts, dresses, skirts, trousers, and coats in viscose crepe, silk crepe, and tailoring fabrics, emphasizing signature bound pleating and binding detail techniques.
- Pre-Fall'24 Collection Seasonal ready-to-wear collection including gathered multibinding midi dresses, raglan style dresses, midi slip dresses, and collared shirt dresses in tailoring fabric, cotton, silk organza, and viscose crepe.
- Genesis (Spring Summer'20) Collection Spring/summer seasonal collection featuring pleated silk dresses, colour-blocked pieces, silk shirts, and relaxed silhouettes in silk crepe, cotton, and recycled cotton silk.
Companies that use BODICE LIMITED
Customer profileSegments1 record
Ideal customer profiles1 record
BODICE LIMITED technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
BODICE LIMITED partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- ShopifycoreShopify powers the bodicestudio.com online e-commerce platform, providing the technical infrastructure for product listings, shopping cart, checkout, payment processing, order management, and customer accounts.
Scale indicators1 record
Recent moves5 records
Expansion highlights4 records
BODICE LIMITED competitors and assessment
Company assessmentBroad incumbents
- Lemaire: European contemporary womenswear brand known for quiet-luxury tailoring and its own DTC channel alongside wholesale — analogous premium craft positioning to Bodice's tailored, artisanal aesthetic.
- Toast (womenswear): Craft-led contemporary womenswear DTC brand with global shipping — relevant peer for premium craft-positioned DTC online-only womenswear without discount cycles.
- Sabyasachi: Large Indian heritage designer brand with global retail and DTC e-commerce across womenswear and accessories — adjacent incumbent in the same India-origin premium womenswear category.
- Veronica Beard: US contemporary womenswear brand with strong DTC and selective retail — useful peer for premium-AOV contemporary womenswear DTC economics and seasonal drop cadence.
Direct peers
- Chola Fashion: India-based contemporary womenswear label selling DTC with elevated silhouettes and global reach — comparable positioning to Bodice's tailored, design-led contemporary offering.
- House of Masaba: Indian contemporary designer brand selling womenswear DTC globally with signature prints and elevated price points; comparable as a founder-led, India-based DTC premium womenswear label.
- Anita Dongre: Indian designer fashion house offering contemporary womenswear across multiple labels with global DTC shipping and seasonal collections — directly comparable to Bodice in origin, customer, and premium-craft positioning.
- Ritu Kumar: Pioneering Indian designer house with global retail and DTC presence focused on traditional craftsmanship in womenswear — strong peer on craft heritage and premium positioning.
- Payal Singhal: Contemporary Indian designer DTC label with global shipping and occasionwear-leaning womenswear — comparable on price band, customer, and India-origin global DTC model.
Emerging players
- The Garment: India-rooted contemporary womenswear brand with DTC storefront and modern silhouettes; comparable as a younger India-based DTC designer targeting similar design-conscious consumers.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat2 records
Key risks6 records
Key highlights6 records
Customer concentration
BODICE LIMITED social profiles
Digital presenceBODICE LIMITED financial estimates
Financial estimateRevenue estimate
Valuation estimate
BODICE LIMITED leadership team
Management profileNumber of profiles
BODICE LIMITED funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
BODICE LIMITED M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about BODICE LIMITED
What does BODICE LIMITED do?
Bodice is a contemporary womenswear fashion label that designs and sells ready-to-wear apparel — including shirts, dresses, skirts, trousers, outerwear, and denim — through its own Shopify-powered online store. Garments are crafted in silk crepe, viscose crepe, cotton, linen, and tailoring fabrics, and feature the brand's signature hand-bound pleating and multi-colour binding techniques. The brand offers three seasonal/permanent collections (Bodice Classics, Pre-Fall'24, and Genesis/Spring Summer'20) priced from approximately $390 to $1,074 per garment.
Is BODICE LIMITED a public or private company?
BODICE LIMITED is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was BODICE LIMITED founded?
BODICE LIMITED was founded in 2011.
Where is BODICE LIMITED based?
BODICE LIMITED is headquartered in New Delhi, India, in the Asia region.
How does BODICE LIMITED make money?
One revenue line is on record: direct Product Sales.
Who are BODICE LIMITED's main competitors?
Broad incumbents on record are Lemaire, Toast (womenswear), Sabyasachi and Veronica Beard. Direct peers are Chola Fashion, House of Masaba, Anita Dongre, Ritu Kumar and Payal Singhal. The Garment is listed as an emerging player.
Does BODICE LIMITED have an API?
No public API is recorded for BODICE LIMITED.
What industry is BODICE LIMITED in?
BODICE LIMITED's product category is Contemporary Womenswear. Its primary akta.pro industry code is CRAAABAB, Women’s Apparel Retail, with a secondary code of IMAOAEAD, Denim & Bottoms Cut & Sew (Jeans/Trousers/Shorts). Its NAICS code is 458110 and its SIC code is 5621.