JOHN LANYON STUDIO LTD

What JOHN LANYON STUDIO LTD does

Studio Lanyon (legal entity JOHN LANYON STUDIO LTD) is a London-based creative and production studio operating from 71-75 Shelton Street, Covent Garden. The company delivers creative work across video, motion, social, and brand content, organized around three integrated service lines: Strategy (campaign planning, messaging, content strategy), Creative (concept, storytelling, design, workshops), and Production (video, motion, social, brand content). The studio positions itself as an agile team of specialists tailored to each brief, supported by a close network of strategists, creatives, producers, and filmmakers.

The company's core team comprises founder and Creative Partner John Lanyon, Copywriter/Creative Jessica Lyons, and Senior Motion Designer Rob Hogg, with delivery scaled through an extended freelance network. Studio Lanyon serves enterprise and mid-market clients including Bupa (healthcare sustainability docuseries), AB InBev (D&I social campaign), Huawei (Pan-European Gen Z smartphone launch), Cambridge University Press (brand film), WFP (Pan-European climate-food insecurity campaign), and Pigment (AI SaaS brand content), alongside logo-listed clients such as Sykes, National Grid, Costa Coffee, and IUCN. Sectors served include healthcare, finance, engineering, charity, and consumer brands, with stated expertise in regulated and technical industries.

The business operates as a B22B (business-to-business) creative services provider, generating revenue through custom project fees rather than recurring subscriptions. Go-to-market is direct: clients engage via a "Start a Project" contact form or direct email ([email protected]), with marketing limited to a website portfolio, case studies demonstrating measurable outcomes (e.g., 14 million YouTube views for Huawei, 18.8 million reach for WFP, 3.2 million combined views for Bupa), and a LinkedIn presence. The company is privately held and founder-owned with no disclosed external investment, parent entity, or subsidiaries.

Name

JOHN LANYON STUDIO LTD

Legal name

JOHN LANYON STUDIO LTD

Website

https://studiolanyon.com

Company type

Private

Founded year

2025

Operating status

Operating

Short description

Studio Lanyon is a London-based creative and production studio delivering video, motion, social, and brand content for enterprise clients in healthcare, finance, engineering, charity, and consumer sectors through custom project-based engagements.

Ownership category

akta.pro rank

Product category

Creative Production Services

NAICS

Advertising Agencies (541810)

SIC

Services-Motion Picture & Video Tape Production (7812), Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Content Studio & Creative Resourcing (In-house/Embedded Teams) (BPAFAIAJ)

Keywords

• Creative production studio
• Brand storytelling services
• Video content production
• Social media campaigns
• Motion design services

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Creative Production Services: Project-based creative and production engagements covering strategy, concept development, video/motion production, social content, and brand materials. Revenue generated through custom project fees rather than recurring subscriptions.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Studio Lanyon is a creative and production studio delivering brand storytelling across video, motion, social and brand content. It partners with in-house marketing teams and creative agencies to provide three integrated service phases: Strategy (campaign planning, messaging and content strategy), Creative (concept, storytelling, design and workshops), and Production (video, motion, social and brand content for channels such as YouTube, LinkedIn, and Instagram).

Product overview

Studio Lanyon is a creative and production studio, not a software or SaaS company. The company operates as a single unified service offering rather than a platform-plus-modules architecture. Their core services encompass three integrated phases: Strategy Services (campaign planning, messaging, and content strategy), Creative Services (concept, storytelling, design, and workshops), and Production Services (video, motion, social, and brand content). These services are delivered by an agile team of specialists working across healthcare, finance, engineering, charity, and consumer sectors. The company has 20 years of experience delivering bold creative for brands, agencies, and charities. Selected projects include campaigns for Bupa, AB InBev, Pigment, WFP, Huawei, and Cambridge University Press.

Differentiator

Problem solved

Functional benefit

Products and services

• Strategy Services Campaign planning, messaging, and content strategy services to help clients shape the right content for specific channels and audiences, ensuring messages reach the people that matter most.
• Creative Services Concept, storytelling, design, and workshop services to develop authentic brand narratives that connect with target audiences, drawing on 20 years of creative experience.
• Production Services Video, motion, social, and brand content production delivered across channels and formats, from brand films through influencer and UGC content, with a focus on maximizing client budgets.

Quantifiable outcome

• WFP campaign exceeded paid activity KPI by 7,000% with 2.3 million total engagements and 18.8 million audience reach
• +4 more outcomes

Named customers10 records

Segments7 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators3 records

Recent moves1 record

Expansion highlights4 records

Direct peers

• Fold7: Independent London creative agency producing brand campaigns, social content, and films for consumer and enterprise clients. Comparable boutique scale and creative-led positioning.
• Joint London: Independent London creative agency producing brand films, campaign work, and social content for global brands. Similar agile boutique structure and direct founder-client engagement model.
• Koto: London-based brand and creative studio working on brand identity, campaign work, and digital content for technology and consumer clients. Comparable small-team agile model with similar GTM motion.
• Studio Output: London independent creative and brand studio producing campaigns, films, and digital content for enterprise clients across regulated and consumer sectors. Directly comparable in size, services, and target verticals.
• The Corner: London-based independent creative agency producing campaigns and brand content for consumer and enterprise clients. Comparable independent model and B2B creative services focus.
• Uncommon Creative Studio: London-based independent creative studio with a comparable boutique model, founder-led structure, and focus on brand storytelling for enterprise clients. Operates at a similar scale and competes for the same kind of B2B creative briefs.
• Mother London: Independent London creative agency known for integrated brand campaigns and social content for major global brands. Directly comparable in terms of B2B creative services, regulated-sector experience, and enterprise client roster.

Broad incumbents

• Anomaly London: Part of the global Anomaly network — a larger creative agency operating across brand strategy, content production, and integrated campaigns. Overlaps with Studio Lanyon on enterprise creative briefs but offers wider integrated capabilities.
• Accenture Song: Global creative and experience agency competing for the same enterprise AOR and integrated campaign budgets. Larger scale and broader capabilities make it a competitive incumbent for the kind of enterprise creative work Studio Lanyon targets.
• Wieden+Kennedy London: Globally recognized independent creative agency with a London office, producing brand campaigns and content for major global brands. Competes for enterprise creative briefs of the kind Studio Lanyon targets but at significantly larger scale.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/studiolanyon

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about JOHN LANYON STUDIO LTD