Courage Group International - Holistic Organizational Transformation Inc.

What Courage Group International - Holistic Organizational Transformation Inc. does

Courage Group International - Holistic Organizational Transformation Inc. is a privately-held Canadian professional services firm co-founded in 2009 by Donna F. Clark and Michelle Cooper, headquartered in Dundas, Ontario with a second office in Atlantic Canada. The firm delivers holistic organizational development, executive and team coaching, and integrated leadership development programs to executives, managers, and organizational teams across healthcare, government, education, manufacturing, and science and engineering sectors.

The firm's core offerings are three service lines: Executive and Leadership Coaching (individual, team, and group coaching), Integrated Leadership Development programs, and Holistic Organizational Development and Change consulting. These engagements are wrapped around two proprietary, trademarked methodologies — Courage Code™ (five principles: Courage, Compassion, Openness, Authenticity, and Collaboration) and Summit Spaces™ — which provide the intellectual architecture for client engagements. Delivery is supported by an extensive third-party assessment stack: The Leadership Circle Profile (TLC 360), Collective Leadership Assessment, EQ-i 2.0, the Lectical Decision Making Assessment, Personalized Management Coaching assessments, and the externally developed Rocky AI app for learning-plan reinforcement. The firm publishes the Fireside Chats video series as a content-led thought-leadership channel.

Courage Group operates on a fully bespoke, consultative sales-led model with custom engagement-based pricing and multi-year contracts. Go-to-market is direct, relationship-driven, and top-of-funnel content-marketing-supported, with no public pricing, no software platform, and no disclosed external funding. Revenue derives from professional services fees tied to the personal delivery capacity of the co-founders plus an undisclosed delivery bench.

Name

Courage Group International - Holistic Organizational Transformation Inc.

Legal name

Courage Group International

Website

https://groupecouragegroup.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

1–10 employees

Short description

Courage Group International is a privately-held Canadian firm, founded in 2009 and based in Dundas, Ontario, that delivers bespoke executive coaching, integrated leadership development, and holistic organizational transformation services to executives, managers, and teams across healthcare, government, education, and manufacturing.

Ownership category

akta.pro rank

Product category

Executive Coaching and Leadership Development Consulting

NAICS

Human Resources Consulting Services (541612)

SIC

Services-Management Consulting Services (8742), Services-Management Services (8741)

akta.pro primary industry

Leadership Development & Executive Coaching (BPAHAGAD)

akta.pro secondary industries

Inclusive Leadership & Leading Diverse Teams (EDABAAAM), Talent Management & Leadership Advisory (Succession, Performance, Culture) (BPACAJAH)

Keywords

• Leadership development
• Executive coaching
• Organizational transformation
• Team coaching
• Leadership assessment

Headquarters

HQ city

Dundas

HQ country

Canada

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Professional Services - Coaching and Training: Courage Group generates revenue through professional services including individual coaching, team coaching, group coaching, and customized leadership development programs. Services are priced on a project/program basis with custom quotes for each engagement.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Courage Group International provides executive and leadership coaching (individual, team, and group), integrated leadership development programs, and holistic organizational development and change consulting. Engagements are customized and combine facilitated learning, 360-degree and other assessments, and proprietary frameworks (Courage Code™ and Summit Spaces™) to help leaders and organizations navigate complexity and change.

Product overview

Courage Group International is a leadership development and organizational transformation consultancy offering an integrated suite of services built around its proprietary Courage Code framework and Summit Spaces methodology. The core offering comprises Executive and Leadership Coaching (individual, team, and group coaching), Integrated Leadership Development programs, and Holistic Organizational Development and Change consulting. These are supported by Fireside Chats—a video content series—and complemented by multiple assessment tools including Leadership Circle Profile, Collective Leadership Assessment, EQ-i 2.0, Lectical LDMA, and PMC Coaching Assessments. Rocky AI is offered as an app supporting learning plan implementation. The company does not operate a traditional software platform; its offerings are professional services engagements combining coaching, facilitation, and assessment.

Differentiator

Problem solved

Functional benefit

Products and services

• Executive and Leadership Coaching Personalized coaching services including individual coaching, team coaching, and group coaching to help leaders and teams achieve personal and professional goals through strength discovery and effective action.
• Integrated Leadership Development Comprehensive, customized leadership development programs that transform leaders' ways of thinking, being and acting through action-learning paths, formal learning sessions, leadership practices, learning circles, and coaching.
• Holistic Organizational Development and Change Whole-system organizational transformation services encompassing organizational change, team mobilization, conflict resolution, building healthy work cultures, and enabling virtual collaboration across the entire organization.

Quantifiable outcome

• Coaching has a proven impact: add coaching to training and people learn more, up to 6 times as much in some cases.
• +1 more outcomes

Named customers2 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Leadership CirclecoreTechnology or IntegrationLeadership Circle is the provider of The Leadership Circle Profile™ (LCP), which is a core assessment tool used by Courage Group. Their program is based on The Leadership Circle Universal Model of Leadership. Courage Group is a Certified Practitioner at The Leadership Circle and authorized to administer and debrief The Leadership Circle Profile™ (TLC 360) and Collective Leadership Assessment™ (LCS). Stephanie Laflamme from Leadership Circle appeared as a guest on Courage Group's Fireside Chat series discussing Conscious Leadership.
• Insight CoachingminorStrategic or Co-development PartnerCharles Feltman, CEO of Insight Coaching and author of The Thin Book of Trust, appeared as a guest on Courage Group's Fireside Chat series to discuss trust as a foundational leadership competency.
• Open Space ConsultingminorStrategic or Co-development PartnerThomas Herrmann, founder of Open Space Consulting, appeared as a guest on Courage Group's Fireside Chat series to discuss Open Space Technology and co-creative, participatory approaches to leadership and decision-making.
• Wisdom WorksminorStrategic or Co-development PartnerRenee Moorefield, CEO at Wisdom Works, appeared as a guest on Courage Group's Fireside Chat series to discuss leadership in creating environments where people can thrive and reclaim their humanity at work.
• Genuine ContactcoreTechnology or IntegrationCourage Group is an Authorized Trainer of the Genuine Contact™ program, a holistic approach to change that fosters shared intention, collective purpose, and vision that drive system innovation and transformation. Both Donna Clark and Michelle Cooper are authorized trainers.
• Anjali Leadership Inc.minorStrategic or Co-development PartnerShahmeen Sadiq, Master Certified Coach and founder of Anjali Leadership Inc., appeared as the inaugural guest on Courage Group's Fireside Chat series.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Newfield Network: Ontological coaching school and consulting firm where both Courage Group co-founders obtained their Newfield coaching certifications; offers ontological coaching and leadership development programs that directly overlap Courage Group's methodology.
• Genuine Contact: Provider of the Genuine Contact program for holistic organizational change, of which Courage Group's co-founders are Authorized Trainers. Operates in the same holistic organizational development space and serves similar mission-driven and government clients.
• The Leadership Circle: Provider of The Leadership Circle Profile (LCP) 360 and Collective Leadership Assessment, which Courage Group uses as core assessment tools. The Leadership Circle operates in the same leadership development and adult development space and serves a similar client base of executives and senior teams.
• Marshall Goldsmith Group: Executive coaching and leadership development firm focused on senior leader behavior change and stakeholder-centered coaching, serving a similar executive and senior leader client base as Courage Group.
• RHR International: Boutique executive coaching and leadership advisory firm serving CEOs, boards, and senior teams, with a similar focus on leadership effectiveness, executive development, and behavioral change at the top of the organization.

Broad incumbents

• Center for Creative Leadership (CCL): One of the largest global leadership development research and education organizations, offering executive coaching, leadership programs, and assessments that directly overlap Courage Group's leadership development and coaching offerings.
• Egon Zehnder: Global executive search and leadership advisory firm offering executive coaching, leadership assessment, and team effectiveness services to senior executives, competing for the same enterprise and C-suite engagements as Courage Group.
• Korn Ferry: Global organizational consulting firm with a large executive coaching and leadership development practice that competes with Courage Group for enterprise and senior executive engagements across multiple sectors.
• FranklinCovey: Global leadership and organizational performance company offering leadership development programs, coaching, and assessments, targeting similar executive and manager audiences as Courage Group's integrated leadership development offering.
• Development Dimensions International (DDI): Global leadership and talent assessment company offering leadership development, executive coaching, and behavioral assessments that overlap Courage Group's integrated leadership development and assessment-tool offerings.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@CourageGroupInternational
• LinkedInlinkedin.com/company/courage-group-international

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Courage Group International - Holistic Organizational Transformation Inc.