FIRST LAST SIM LOUNGE INC.

Name

FIRST LAST SIM LOUNGE INC.

Legal name

First Last Sim Lounge Inc.

Website

https://firstlastsim.ca

Company type

Private

Operating status

Operating

Ownership category

akta.pro rank

Product category

Sim Racing and Gaming Entertainment Venue

NAICS

Amusement Arcades (713120)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro industry

PRIMARYMPAFALAA

Dedicated LAN Gaming Centers (PC/Console Stations, Hourly Play)

Media, Entertainment & Sports/Gaming & Interactive Entertainment (Video Games, Esports)/Competitive Gaming Venues & LAN Centers

Keywords

• Sim racing entertainment
• Gaming lounge
• Competitive gaming venue
• Family entertainment center
• Console gaming sessions

Headquarters

HQ city

Orangeville

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Infrastructure, Personnel, Technology or R&D, Marketing or Sales

Revenue model

1. Hourly Session Fees: One-time session-based revenue from hourly sim racing and gaming bookings. Customers pay per hour for access to simulators and gaming stations. Family deals offer bundled multi-hour sessions with two simultaneous stations.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

First Last Sim Lounge operates a single-location gaming and sim racing entertainment venue in Orangeville, Ontario. The facility rents hourly access to professional-grade racing simulators, large-screen console gaming setups (Call of Duty, Nintendo Switch), and multi-screen sports viewing for individual customers, families, and groups. Bookings are managed through an online scheduling platform and walk-ins at the physical location.

Product overview

First Last Sim Lounge is a single-location competitive gaming and sim racing entertainment facility offering timed rental sessions on professional-grade racing simulators. The core product portfolio consists of three racing sim packages (Kids Racing Sim at $30/hour, Adults Racing Sim at $40/hour, and Family Deal at $200 for 3 hours with two stations), supplemented by console gaming with popular titles like Call of Duty and Nintendo Switch Mario games, and sports viewing capabilities. All offerings are provided at a single physical venue in Orangeville, Ontario, with bookings managed through an online scheduler.

Differentiator

Problem solved

Functional benefit

Products and services

• Kids Racing Sim Session One-hour sim racing session designed for young children approximately ages 4-12, offering Formula-style cars or rally racing options in a safe, exciting environment. Priced at $30 per hour on a pay-as-you-go basis.
• Adults Racing Sim Session One-hour competitive sim racing session built for adult drivers and adrenaline seekers, featuring high-end professional racing simulators and immersive gameplay. Includes lap record chasing and multiplayer battles on track. Priced at $40 per hour on a pay-as-you-go basis.
• Family Deal Package Three-hour bundled session with two simultaneous sim racing stations designed for families to race side-by-side. Provides shared racing time for all family members to bond, compete, and create memories. Priced at $200 on a pay-as-you-go basis.
• Console Gaming Sessions Group console gaming on large screens featuring popular titles such as Call of Duty and Nintendo Switch Mario games, available for friends and groups to play together at the lounge venue.
• Sports Viewing Experience Premium multi-screen sports viewing experience allowing customers to watch any sport any night in the lounge atmosphere, including special events such as World Cup 2026 coverage.

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Direct peers

• Activate: Activate operates tech-forward gaming lounges featuring interactive physical and digital games on a pay-per-play basis. Directly comparable to First Last Sim's model of hourly bookings on gaming stations with a mix of skill-based and entertainment experiences.
• Two Bit Circus: Two Bit Circus operates micro-amusement venues featuring tech-driven games, VR, and social entertainment. Comparable as a small-footprint, gaming-centric entertainment lounge with pay-per-play mechanics.
• Sandbox VR: Sandbox VR runs location-based VR entertainment venues offering immersive group gaming sessions. Comparable as a premium, hourly-booked, equipment-heavy entertainment venue targeting groups and special occasions.
• Andretti Indoor Karting & Games: Andretti combines indoor karting with arcade, gaming, and event programming at multi-attraction venues. Comparable as a motorsport-adjacent entertainment destination mixing racing/competitive play with group event packages.

Broad incumbents

• Dave & Buster's: Dave & Buster's is a large-format chain of arcade and sports-viewing entertainment centers. Comparable as a casual adult/family entertainment venue combining games and food/drink, but at much larger scale and broader geographic footprint.
• Main Event Entertainment: Main Event operates family entertainment centers featuring bowling, laser tag, arcade gaming, and group events. Comparable as a multi-activity entertainment venue targeting families, groups, and birthday parties.
• Round1: Round1 is an international chain of amusement centers featuring arcade games, bowling, and karaoke. Comparable as a pay-per-play, multi-format gaming venue targeting families and casual gamers.
• Lucky Strike Entertainment: Lucky Strike operates bowling and entertainment venues across North America, including experiential concepts. Comparable as a group-oriented entertainment venue offering premium experiences for social outings and events.
• Bowlero: Bowlero is the largest operator of bowling entertainment centers in North America, with arcades and F&B. Comparable as a venue-based group entertainment format with comparable unit economics around hourly bookings.
• Punch Bowl Social: Punch Bowl Social combines bowling, arcade games, and food/drink in a social lounge format. Comparable as a multi-activity entertainment venue competing for group bookings, parties, and date-night spend.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks7 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/firstlastsimlounge

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about FIRST LAST SIM LOUNGE INC.