FLORIST2FLORIST.COM LIMITED

Name

FLORIST2FLORIST.COM LIMITED

Legal name

Florist2florist.com Limited

Website

https://florist2florist.com

Company type

Private

Founded year

2002

Operating status

Operating

Short description

Florist2florist.com Limited is a UK-based private company operating an order relay network that connects professional florists to fulfill out-of-area deliveries, supported by florist software, a mobile app, and e-commerce websites.

Ownership category

akta.pro rank

Product category

Florist Order Management Software

NAICS

Florists (45931)

akta.pro primary industry

Event Floral Design & Arrangements (HSACAOAA)

akta.pro secondary industries

Wedding & Bridal Floral (Bouquets, Boutonnieres, Corsages) (HSACAOAJ), Floral Preservation & Keepsake Services (HSACAOAL)

Keywords

• Florist relay services
• Florist order software
• Florist mobile app
• Florist e-commerce websites
• Flower delivery network

Headquarters

HQ city

Farnworth, Bolton

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Core offering

Florist2florist.com Limited operates a professional relay network that connects florists so they can send and receive flower orders for delivery outside their local area. The company also provides proprietary florist management software, a mobile application, and personalized e-commerce websites designed specifically for florist businesses to manage orders and online sales.

Differentiator

Problem solved

Functional benefit

Products and services

• Florist Relay Service Professional relay network that connects florists so they can send and receive flower orders for delivery to areas outside their local delivery range, enabling nationwide fulfillment through partnered florists.
• Florist Management Software Easy-to-use order management software designed for florist businesses to handle day-to-day operations, order processing, and relay order management.
• Florist Mobile App Industry-leading mobile application built for florists to manage orders and relay requests on the go.
• Florist E-commerce Websites Professional e-commerce websites designed and personalized for florists to sell flowers online to their own customers.

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Regional players

• Euroflorist: Euroflorist operates a multi-country European florist relay and delivery network. While it is broader than Florist2florist, the core relay model and customer base (florists and flower delivery) make it a directly comparable European peer.
• Serenata Flowers: Serenata Flowers is a UK-based direct-to-consumer online florist. While it is primarily a consumer-facing brand rather than a relay network, it competes for the same end-customer demand that UK florists (and by extension Florist2florist's network) serve.

Broad incumbents

• Teleflora: Teleflora is a large, established international florist relay network. While US-headquartered, its model of connecting florists for relay fulfilment is structurally identical to Florist2florist, and it serves as the dominant incumbent reference point for the category.
• FTD (Florists' Transworld Delivery): FTD is a long-established, large-scale international florist relay and delivery brand. It represents a much bigger incumbent operating the same core business model of inter-florist order relay, though with a much broader geographic and brand footprint.

Direct peers

• FlowerManager: FlowerManager is a florist website and e-commerce platform provider. It competes with Florist2florist's website module and broader florist software offering for the same SMB florist customer base.
• Interflora British Unit: Interflora is the dominant UK florist relay network, connecting florists to fulfil out-of-area orders. It is the most direct competitor to Florist2florist's core relay service, operating with the same business model and customer base.
• Direct2Florist: Direct2Florist is a UK-based florist relay network that connects independent florists for order fulfilment. It competes head-to-head with Florist2florist on the same relay proposition and similar target customers.
• Floranext: Floranext provides florist-specific point-of-sale, websites, and software tools. It is a direct comparable on the software and e-commerce side of Florist2florist's offering, even though it does not operate a relay network.

Emerging players

• Curate (florist delivery platform): Curate provides technology and delivery infrastructure to florists, including order management and fulfilment tools. It overlaps with Florist2florist's software/app product layer aimed at helping florists manage orders and grow.
• BloomNation: BloomNation is an online marketplace and e-commerce platform serving florists, providing store-front websites and order management. It overlaps with Florist2florist's software and e-commerce website offerings, though it leans more marketplace than relay.

Market position

Customer concentration

• LinkedInlinkedin.com/company/florist2florist

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about FLORIST2FLORIST.COM LIMITED