Association Asie Pacifique - Petites et Moyennes entreprises

What Association Asie Pacifique - Petites et Moyennes entreprises does

APASME is a not-for-profit membership organization founded in 2022 and headquartered in Montreal, Quebec. It operates as a business networking and exchange platform connecting small and medium enterprises (SMEs) across Canada with counterparts in the Asia-Pacific region, with a stated focus on cross-border trade, partnerships, M&A opportunities, and policy engagement. The organization delivers its value proposition through international networking events (luncheons, galas, trade missions, seminars, webinars), an online membership directory, a knowledge and resource center, and structured dialogue with government representatives.

The association runs a subscription-based membership model: individual memberships are priced at $360 CAD annually, corporate tiers range from $500 to $1,100 CAD depending on delegate count (2–6), and a special tier for universities, non-profits, and government agencies is priced at $1,800 CAD for four delegates. APASME does not operate proprietary technology; it manages events, membership, and content through Yapla, a third-party platform. Its product surface includes the membership program, the networking platform itself, recurring events, and bespoke trade missions such as the Southeast Asia Trade Mission to Indonesia and Cambodia.

Its ecosystem is anchored by partnerships with global law firm Dentons, financial cooperative Desjardins, fintech Tenet (parent of Cubeler Business Hub), and regional chambers of commerce including the Chambre de commerce et d'industrie de Saint-Laurent - Mont-Royal (CCSLMR), CCIRS, and the Chamber of Commerce of Cambodia Montreal. The organization holds letters of endorsement from the Prime Minister of Canada, the Mayor of Brossard, and the Mayor of Saint-Laurent, and is governed by a Board of Directors and Advisory Board drawn from Quebec finance, international trade, and public affairs.

Name

Association Asie Pacifique - Petites et Moyennes entreprises

Legal name

Association Asie Pacifique Petites et Moyennes Entreprises

Website

https://apasme.com

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

1–10 employees

Short description

APASME is a Montreal-based not-for-profit founded in 2022 that operates a membership-based business networking and trade platform connecting Canadian SMEs with Asia-Pacific markets through events, trade missions, and chamber partnerships.

Ownership category

akta.pro rank

Headquarters

HQ city

Montréal

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Marketing or Sales, Personnel, Others

Revenue model

1. Membership Dues: APASME generates revenue primarily through annual membership fees. Individual membership is priced at $360 CAD per year, while corporate memberships range from $500 to $1,100 CAD depending on the number of delegates (2 to 6). Universities, non-profit organizations, and government agencies are charged $1,800 CAD for 4 delegates. Membership runs from July 8 to July 7 annually.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

APASME is a not-for-profit membership organization that provides a business networking and exchange platform for small and medium enterprises (SMEs) across Canada and the Asia-Pacific region. It sells annual individual and corporate memberships and delivers value through international networking events, trade missions, knowledge-sharing resources, an online membership directory, and policy consultations with government representatives and business leaders.

Product overview

APASME (Asia Pacific Association Small and Medium Enterprises) is a not-for-profit organization that operates a business networking and exchange platform connecting Canadian SMEs with the Asia-Pacific region. The organization offers a membership program as its primary service, providing access to international networking events, trade missions, knowledge sharing resources, cross-border M&A opportunities, and partnerships with government representatives and business leaders. The platform organizes various events including conferences, luncheons, galas, and trade missions to facilitate business relationships between Canada and Asia-Pacific markets.

Differentiator

Problem solved

Functional benefit

Products and services

• APASME Membership Annual membership program providing SMEs access to international networking events, partnerships with government representatives and business leaders across the Asia-Pacific region, knowledge sharing resources, cross-border M&A opportunities, and inclusion in an online membership directory. Offered in individual ($360 CAD/year) and corporate ($500-$1,100 CAD/year for 2-6 delegates) tiers.
• International Networking Events Series of networking events including prestigious lunch talks, breakfasts, networking happy hours, seminars, round tables, workshops, trade shows, study tours, and gala events designed to expand business cooperation and provide market access across foreign markets for SME members.
• Southeast Asia Trade Mission Trade mission to Southeast Asia offering business opportunities across health, life sciences, digital transformation, food industry, infrastructure, renewable energy, agriculture, transportation, manufacturing, and education sectors.

Quantifiable outcome

• SMEs account for more than 90% of all businesses and employ 60-80% of the workforce in the Asia Pacific region

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Twelve partnerships are on record, tiered minor and core.

• Brivia GroupminorGTM or Marketing PartnerBrivia Group is listed as a partner of APASME. Vincent Kou, Vice-President of Brivia Group, is a Senior Advisor to APASME. Brivia Group is involved in corporate development and real estate investments.
• DentonscoreGTM or Marketing PartnerDentons is a global law firm and a partner of APASME. The firm co-hosted the 'Asia: Canada's partner in energy transition & cleantech' event on November 23, 2023 at Dentons' offices at Place Ville-Marie. Ali AMADEE from Dentons was a speaker at the APASME official launch event.
• DesjardinscoreGTM or Marketing PartnerDesjardins is a major financial institution partner of APASME. Claude Couture from CITF, Desjardins Entreprises was a speaker at the APASME official launch event. Desjardins was presenting partner of the Lunar Gala 2023.
• Diamond Diamond Real Estate Inc.minorGTM or Marketing PartnerDiamond Diamond Real Estate Inc. (Jocelyn Kao, Phillip Lee) is listed as a partner of APASME. Jocelyn Kao and Phillip Lee attended the APASME official launch event.
• Times AccountingminorGTM or Marketing PartnerTimes Accounting is listed as a partner of APASME, providing accounting services to the organization's ecosystem.
• Tenet FintechcoreGTM or Marketing PartnerTenet Fintech (CSE:PKK, NASDAQ:TNT) is a partner of APASME. Johnson Joseph, President and CEO of Tenet, is on the APASME Advisory Board. Tenet is the parent organization of Cubeler Business Hub. Johnson Joseph was a speaker at the APASME official launch event.
• Chambre de commerce et d'industrie de Saint-Laurent - Mont-Royal (CCSLMR)coreStrategic or Co-development PartnerCCSLMR is a key strategic partner of APASME. Both organizations co-host events including the 37th Alpha Gala and networking events. Pierre-Olivier Brunelle, Sylvie Séguin, and Fatima Jabrak from CCSLMR work closely with APASME. Marc-André Deschêne serves as Vice-president of CCSLMR and is on APASME's Advisory Board.
• CCIRS - Chambre de commerce et d'industrie de la Rive-SudcoreStrategic or Co-development PartnerCCIRS organized the 'Brossard of Tomorrow' luncheon which APASME attended. Doreen Assaad, Mayor of Brossard, was featured at this event. APASME connects its members to local economic development opportunities through this partnership.
• YULCOM TechnologiesminorGTM or Marketing PartnerYoumani Jérôme Lankoande from YULCOM Technologies was a speaker at the APASME official launch event.
• Chamber of Commerce of Cambodia MontrealcoreStrategic or Co-development PartnerThe Chamber of Commerce of Cambodia Montreal is a co-organizer of the Southeast Asia Trade Mission (May 24 - June 8, 2024), along with APASME and CCSLMR. The mission covers Indonesia and Cambodia with business and ministerial delegations.
• Le ChallengerminorGTM or Marketing PartnerLe Challenger is listed as a supporting partner of APASME events including the Lunar Gala 2023 and the APASME Inauguration Gala on October 12, 2022. It is the venue for many APASME events.
• Cubeler Business HubcoreTechnology or IntegrationCubeler Business Hub is a partner platform for small businesses and lenders in the ecosystem. APASME attended the official launch on November 30, 2022. Cubeler is the parent company of Tenet. Johnson Joseph is CEO of Cubeler.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Direct peers

• Canada-China Business Council: The Canada-China Business Council is a membership-based, Canada-Asia business association that facilitates cross-border trade, government access, and deal flow between Canadian firms (predominantly SMEs and mid-market) and China. APASME directly overlaps with CCBC in member profile, event-based model, and cross-border advisory mandate, with APASME positioned as a newer, broader Asia-Pacific successor.
• Hong Kong-Canada Business Association: HKCBA operates chapter-based networking, gala events, and trade missions connecting Canadian and Hong Kong businesses. APASME's event-and-chamber model, Southeast Asia trade missions, and bilingual (English/French) member services directly parallel HKCBA's structure and target audience of SME leaders pursuing Asia trade.

Regional players

• Singapore Business Federation: The Singapore Business Federation is the apex business chamber representing Singaporean enterprises, including SMEs, in trade and government engagement. It is a useful comparable for APASME's combined chamber-and-SME-export-promotion role, though anchored in Singapore rather than Canada.
• Hong Kong Trade Development Council: HKTDC is a government-backed trade promotion organization that runs trade missions, B2B matchmaking, and Asia-market entry services for SMEs globally. It is a larger, publicly funded counterpart to APASME's trade-mission and matchmaking offerings but anchored in Hong Kong rather than Canada.
• Korea Trade-Investment Promotion Agency (KOTRA): KOTRA is a South Korean government agency that promotes SME exports, trade missions, and partner search between Korean firms and global markets. Its SME-focused export and matchmaking mandate directly parallels APASME's role for Canadian SMEs in Asia-Pacific.

Others

• Export Development Canada (EDC): EDC is Canada's federal export credit agency that provides financing, insurance, and market intelligence for Canadian exporters, including SMEs entering Asia-Pacific markets. It is adjacent rather than directly comparable, but addresses the same cross-border SME pain points APASME targets through non-financial channels.
• Business Development Bank of Canada (BDC): BDC is a federal Crown corporation providing financing and advisory services to Canadian SMEs, including those pursuing international expansion. While a financial institution rather than a trade association, its SME-focused mandate in growth and cross-border scaling makes it a thematic peer for APASME's member community.

Emerging players

• Asia Pacific Foundation of Canada: The Asia Pacific Foundation of Canada is a federally-backed think tank that conducts Canada-Asia research, convenes business leaders, and runs cross-border programming. It overlaps with APASME in Canada-Asia convening and SME/government audience but operates a research-and-policy model rather than APASME's membership/event model.
• Canadian Manufacturers & Exporters: CME is a national industry association representing Canadian manufacturers and exporters with member services, trade policy advocacy, and export support. It overlaps with APASME's Canada-based SME and export-assistance mandate but is sector-focused rather than geography-focused.

Broad incumbents

• Canadian Chamber of Commerce: The Canadian Chamber of Commerce is the largest national business association representing Canadian firms of all sizes across sectors and geographies. It overlaps with APASME in serving SMEs and advocacy for cross-border trade but is broader in scope; APASME is a more specialized Canada-Asia-Pacific community.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xtwitter.com/AAappme
• YouTubeyoutube.com/channel/UCl6qyfQiazUcpifq3JdURXg
• Facebookfacebook.com/ApasmeAappme
• LinkedInlinkedin.com/company/asia-pacific-association-small-and-medium-enterprises

Revenue estimate

Valuation estimate

Number of profiles

Profiles13 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Association Asie Pacifique - Petites et Moyennes entreprises