The Renner Project Llc
The Renner Project LLC operates a 5,000 sq ft Austin, Texas showroom and design studio selling curated mid-century modern, vintage, and antique furnishings, plus separate interior design services for residential and commercial clients.
- Company typePrivate
- Founded2012
- HeadquartersAustin, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What The Renner Project Llc does
The Renner Project LLC is a privately held, family-owned retail and design business headquartered at 3018 N Lamar Blvd in Austin, Texas, operating from a 5,000 square foot combined showroom, design studio, and warehouse on the North Lamar corridor. The retail arm sells mid-century modern, vintage, and antique furniture, lighting, accessories, textiles, and wall art, sourced through dealer relationships worldwide and presented in constantly changing curated roomscapes; the online storefront at therennerproject.com catalogs approximately 1,485 SKUs across eight categories, with per-item pricing typically ranging from $165 to $12,800 and sale items discounted 10–50%. The design arm is a separately operated pre-construction-through-furnishings interior design practice serving residential and commercial clients, led by founder and principal designer Kimberly Renner, who brings more than twenty years of historic-home restoration experience in Austin.
Revenue is generated through two streams: one-time retail sales of curated furniture and décor (both in-store by appointment Monday–Friday and online) and professional-services fees for interior design engagements. The go-to-motion is direct-to-consumer via the appointment-based physical showroom, supplemented by an e-commerce site, with earned editorial coverage in publications such as Martha Stewart Living, Elle Decor, Milieu, Luxe, Austin Monthly, and Austin Way functioning as the principal marketing channel. There is no proprietary technology platform, no disclosed revenue, no external funding, and no parent company; the company is staffed by five people (Owner/Principal Designer, Lead Sales, Interior Designer, Design Project Manager, and a Sales Associate Trainee), with Kimberly Renner and her family living in an urban loft above the store.
The Renner Project Llc firmographics
Firmographics- Name
- The Renner Project Llc
- Legal name
- The Renner Project LLC
- Website
- https://therennerproject.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- The Renner Project LLC operates a 5,000 sq ft Austin, Texas showroom and design studio selling curated mid-century modern, vintage, and antique furnishings, plus separate interior design services for residential and commercial clients.
- Ownership category
- akta.pro rank
The Renner Project Llc industry classification
Industry- Product category
- Vintage and Antique Home Furnishings Retail
- NAICS
- Art Dealers (459920), Art Dealers (45992), Interior Design Services (54141)
- SIC
- Retail-Home Furniture, Furnishings & Equipment Stores (5700), Retail-Furniture Stores (5712)
- akta.pro primary industry
- Vintage & Antique Furniture Retail (CRAIANAB)
- akta.pro secondary industries
- Decorative Accessories Retail (Vases, Bowls, Sculptures, Figurines, Trays) (CRAIACAB), Interior Design Services (BPAHAKAB)
Keywords
Where The Renner Project Llc is headquartered
LocationHeadquarters
- HQ city
- Austin
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
The Renner Project Llc business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Retail Sales of Furniture and Antiques: Direct sales of mid-century modern, vintage, and antique furniture, accessories, lighting, textiles, and wall art through the physical showroom and e-commerce website. Products sourced from dealers worldwide and curated into roomscapes.
- Interior Design Services: Pre-construction through furnishings interior design services for residential and commercial clients, operated separately from the store.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Individual product pricing ranging from ~$165 to ~$12,800 |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels3 records
The Renner Project Llc product offering
Product offeringCore offering
The Renner Project LLC operates a 5,000 square foot Austin showroom and an accompanying e-commerce website that sells mid-century modern, vintage, and antique furniture, accessories, lighting, textiles, rugs, and wall art sourced from dealers worldwide and presented in curated roomscapes. Under the same name, the company separately operates a pre-construction through furnishings interior design practice serving residential and commercial clients.
Product overview
The Renner Project is a dual offering company consisting of an e-commerce retail store and an interior design studio. The e-commerce store sells mid-century modern, antique, and vintage furnishings across eight product categories (Accessories and Sculpture, Case Pieces, Tables & Desks, Seating, Lighting, Textiles & Rugs, Wall Art & Mirrors, and Sale items), presented in curated roomscapes. The interior design services operate under the same name but as a separate business unit, offering pre-construction through furnishings design services for both residential and commercial clients.
Differentiator
Problem solved
Functional benefit
Products and services
- Mid-Century Modern & Vintage Furnishings Retail Store
- Interior Design Services
Companies that use The Renner Project Llc
Customer profileSegments3 records
Ideal customer profiles3 records
The Renner Project Llc technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
The Renner Project Llc partnerships and signals
Strategic signalScale indicators3 records
Recent moves5 records
Expansion highlights4 records
The Renner Project Llc competitors and assessment
Company assessmentDirect peers
- Chairish: Online marketplace specializing in vintage and pre-owned furniture, decor, and art from top sellers and estates. Directly comparable to The Renner Project's curated mid-century and antique offerings and targets the same design-conscious homeowner and interior designer customer base.
- 1stDibs: Online marketplace for high-end vintage, antique, and 20th-century furniture, art, and jewelry. Directly comparable to The Renner Project's curated vintage/antique assortment, but operates nationally online rather than from a single showroom, competing for both retail buyers and trade designers.
- Amber Interiors: Interior design studio and retail shop (Shoppe Amber) offering vintage, antique, and curated home goods from a Los Angeles flagship. Directly mirrors The Renner Project's combination of high-touch interior design services with a physical retail experience showcasing curated vintage pieces.
- JF Chen: Legendary Los Angeles vintage and antique showroom specializing in 20th-century modern and industrial design. Closely comparable curatorial model and price points to The Renner Project, serving both collectors and the trade interior designer community.
- Lawson-Fenning: Los Angeles-based showroom and e-commerce retailer of mid-century modern and contemporary furniture, founded by designers with deep vintage/antique expertise. Directly comparable curatorial model and customer base to The Renner Project, with similar boutique positioning.
- Studio McGee: Interior design firm with a complementary retail line (McGee & Co.) offering furniture, decor, and home goods. Closely mirrors The Renner Project's dual retail-plus-design-services model and serves a similar affluent homeowner segment.
Broad incumbents
- Design Within Reach: National retailer of authentic modern and mid-century modern furniture, now part of MillerKnoll. Comparable customer base to The Renner Project's design-conscious homeowners but focuses on new production designer pieces rather than vintage/antique originals.
- ABC Carpet & Home: Iconic New York multi-floor home furnishings retailer offering rugs, furniture, lighting, and decorative accessories with a strong vintage/antiques assortment. Overlaps with The Renner Project in vintage and antique categories but operates at significantly larger scale across many product verticals.
- Worthy/Pooky/Lumens: Multi-brand online home furnishings retailer offering designer lighting, furniture, and decor across contemporary and modern categories. Adjacent competitor to The Renner Project's online catalog for design-savvy customers seeking iconic 20th-century and modern aesthetics.
Others
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
The Renner Project Llc social profiles
Digital presenceThe Renner Project Llc financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Renner Project Llc leadership team
Management profileNumber of profiles
Profiles5 records
The Renner Project Llc funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Renner Project Llc M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Renner Project Llc
What does The Renner Project Llc do?
The Renner Project LLC operates a 5,000 square foot Austin showroom and an accompanying e-commerce website that sells mid-century modern, vintage, and antique furniture, accessories, lighting, textiles, rugs, and wall art sourced from dealers worldwide and presented in curated roomscapes. Under the same name, the company separately operates a pre-construction through furnishings interior design practice serving residential and commercial clients.
Is The Renner Project Llc a public or private company?
The Renner Project Llc is a private company. It is classified as family owned and is currently operating.
When was The Renner Project Llc founded?
The Renner Project Llc was founded in 2012. It employs 1 to 10 people.
Where is The Renner Project Llc based?
The Renner Project Llc is headquartered in Austin, United States, in the North America region.
How does The Renner Project Llc make money?
Two revenue lines are on record. Retail Sales of Furniture and Antiques are the primary driver. The others are interior Design Services.
Who are The Renner Project Llc's main competitors?
Direct peers on record are Chairish, 1stDibs, Amber Interiors, JF Chen, Lawson-Fenning and Studio McGee. Broad incumbents are Design Within Reach, ABC Carpet & Home and Worthy/Pooky/Lumens. Room & Board is listed as an others.
Does The Renner Project Llc have an API?
No public API is recorded for The Renner Project Llc.
What industry is The Renner Project Llc in?
The Renner Project Llc's product category is Vintage and Antique Home Furnishings Retail. Its primary akta.pro industry code is CRAIANAB, Vintage & Antique Furniture Retail, with a secondary code of CRAIACAB, Decorative Accessories Retail (Vases, Bowls, Sculptures, Figurines, Trays). Its NAICS code is 459920 and its SIC code is 5700.