HERBPRIME CO ., LIMITED

What HERBPRIME CO ., LIMITED does

Herbprime Co., Ltd is a privately held, founder-led UK company founded in 2006 and headquartered in Manchester, operating as a B2B wholesale distributor of Traditional Chinese Medicine (TCM) products under a trade-only model. The company serves licensed TCM practitioners, acupuncturists, clinics, wholesalers, NHS services, and educational institutions, with a catalog of 487 SKUs spanning herbal granules, acupuncture needles, moxibustion products, heat therapy devices, cupping sets, and clinical consumables. Its geographic reach spans 16+ countries across Europe, North America, and Asia, with a regional Netherlands office scheduled to open in Q3 2026.

The company's portfolio rests on three product pillars: (1) Sun Ten concentrated herbal granules from Taiwan — distributed under an exclusive UK and Europe arrangement held since 2006, backed by 80+ years of manufacturer heritage and GMP/ISO/TGA certifications; (2) the proprietary Altra brand of professional acupuncture needles manufactured from Japanese surgical stainless steel, established for over 20 years and CE-certified; and (3) the MyAcu eco-innovation brand, which includes the world's first industrially compostable moxa guide tube needle and a 3-in-1 Far Infrared Heat Lamp with integrated non-thermal plasma air purification. The business operates three revenue streams: wholesale product sales to verified practitioners, a GMP-compliant prescription compounding and dispensing service for personalized herbal formulas, and OEM/white-label manufacturing for clinics and wellness brands seeking private-label products.

Name

HERBPRIME CO ., LIMITED

Legal name

Herbprime Co. Ltd

Website

https://herbprime.com

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

1–10 employees

Short description

Herbprime is a UK-based B2B wholesale distributor founded in 2006, supplying Traditional Chinese Medicine products — including Sun Ten herbal granules, Altra acupuncture needles, and MyAcu eco-innovative devices — exclusively to licensed practitioners, clinics, NHS services, and educational institutions across the UK and Europe.

Ownership category

akta.pro rank

Product category

Traditional Chinese Medicine Wholesale Distribution

NAICS

Drugs and Druggists' Sundries Merchant Wholesalers (42421)

SIC

Wholesale-Drugs, Proprietaries & Druggists' Sundries (5122), Wholesale-Medical, Dental & Hospital Equipment & Supplies (5047)

akta.pro primary industry

Herbal & Botanical Supplements (CRADAGAD)

Keywords

• Traditional Chinese medicine
• Herbal granules wholesale
• Acupuncture needles supply
• Moxibustion products
• TCM clinic supplies

Headquarters

HQ city

Manchester

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Wholesale Product Sales: Herbprime generates revenue primarily through B2B wholesale sales of TCM products including Sun Ten herbal granules, acupuncture needles (Altra, MyAcu brands), heat lamps, moxibustion products, and clinic supplies. Products are sold exclusively to verified practitioners, clinics, and wholesalers at trade pricing.
2. Prescription Service: Compounding and dispensing personalized herbal formulas for licensed practitioners using Sun Ten concentrated granules. Orders placed via dedicated prescription portal (prescription.herbprime.com) with next-day dispatch available. Operates as a separate platform from wholesale.
3. OEM/White Label Solutions: Custom branding, packaging, and product development services for clinics, retailers, and wellness brands. Partners can develop private label products with Herbprime's manufacturing support.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels6 records

Core offering

Herbprime distributes Traditional Chinese Medicine (TCM) products on a trade-only basis to licensed practitioners, clinics, wholesalers, and teaching institutions. Its core offering spans Sun Ten concentrated herbal granules (Taiwanese, 80+ years heritage), acupuncture needles under the Altra and MyAcu brands (including the world's first industrially compostable moxa guide tube needles), the MyAcu 3-in-1 Far Infrared Heat Lamp with integrated non-thermal plasma air purification, moxibustion supplies, cupping sets, topical pain relief products, and clinic consumables. The company also provides a prescription compounding service and OEM/white label manufacturing for partner brands.

Product overview

Herbprime is a B2B wholesale supplier offering a comprehensive portfolio of Traditional Chinese Medicine (TCM) products for licensed practitioners. The product range centers on three pillars: (1) Sun Ten Herbal Granules - premium concentrated herbal granules from Taiwan with 80+ years of heritage, (2) Acupuncture Solutions - including Altra professional needles (Japanese stainless steel) and MyAcu Eco-Moxa needles with compostable guide tubes, (3) Therapy Equipment - including the MyAcu 3-in-1 Far Infrared Heat Lamp with air purification. Additional offerings include moxibustion products, cupping sets, pain relief products (Jin Si Gao, Ma Pak Leung), clinic consumables, and prescription dispensing services. The company also provides OEM/white label solutions for clinics and wellness brands seeking custom product development.

Differentiator

Problem solved

Functional benefit

Brands

• Altra: Professional acupuncture needle brand trusted across UK and Europe for over 20 years, crafted from premium Japanese surgical stainless steel.
• MyAcu

Products and services

• Sun Ten Herbal Granules Premium concentrated herbal granules from Taiwan manufactured by Sun Ten Pharmaceuticals, backed by 80+ years of pharmaceutical expertise, GMP/ISO/TGA certifications, full batch traceability with COA, non-GMO corn starch base (lactose and sugar free), and high concentration for lower dosage. Sold exclusively to verified TCM practitioners and clinics.
• Altra Acupuncture Needles Professional-grade acupuncture needles crafted from premium Japanese surgical stainless steel with precision-polished tips for smooth, virtually painless insertion. CE certified for safe daily clinical practice in the UK and Europe. Available with or without guide tubes.
• MyAcu Eco-Moxa Acupuncture Needles World's first industrially compostable moxa guide tube acupuncture needles. Non-plastic, non-petrochemical guide tubes with practitioner-grade stainless steel needles. Available in 100/box (NMGB), 500/box (NCT/NCKB), 1000/box (NCK), and 3rd gen eco RPET blister (NCTB) formats.
• MyAcu 3-in-1 Far Infrared Heat Lamp with Air Purifier (2nd Generation) Ceramic far-infrared heat lamp emitting 7-10μm wavelength with built-in non-thermal plasma air purification to reduce airborne particles, odour and impurities in clinical environments. Features instant touch panel control, dual fixing screws, heavier asymmetric base, and includes a coral sand moist heating blanket. Designed for acupuncture, TCM, physiotherapy and pain management settings.
• MyAcu Trinity Heat Lamp (1st Generation) Original 3-in-1 clinical lamp with far-infrared heat and plasma air purification. Features touch panel with 3-second hold delay and single fixing structure. Used in acupuncture, TCM, physiotherapy and pain management settings.
• Moxibustion Products Premium moxibustion range including Taiwan Smokeless Moxa Rolls, MyAcu Topcone Smokeless Moxa, and Altra Pure Moxa Rolls for holistic healing, warm needling, and TCM therapy.
• Cupping Sets Including Shen Nong Shi Vacuum Cupping Set (15 cups) and travel-friendly silicone cupping sets for therapeutic cupping in clinical practice.
• Acu-Pyramid Acupoint Stimulator Patch Non-invasive acupressure stimulator patch for targeted acupoint therapy. Part of the MyAcu innovation brand.
• Jin Si Gao Cooling Plaster Targeted pain relief plaster with 16 natural herbal active ingredients.
• Ma Pak Leung Massage Oil / Wood Lock Oil Traditional herbal massage oil with enhanced percentage formulation for improved therapeutic effectiveness.
• Hair Growth Capsule 180 vegetarian capsules per bottle formulated for hair growth support.
• Jia Wei Xiao Yao Food Supplement Herbal food supplement.
• Blossom 1 Postpartum Formula 96 tablets formulated for Caesarean section recovery support.
• Herbprime Prescription Service Professional herbal dispensing service for licensed practitioners. Compounding and dispensing made-to-order personalized herbal formulas using Sun Ten concentrated granules via the dedicated prescription portal (prescription.herbprime.com), with next-working-day dispatch and full batch traceability.
• OEM and White Label Solutions Custom formulas, branding, packaging, and product development services for clinics, retailers, and wellness brands seeking private label TCM products with flexible packaging options and scalable fulfillment support.

Quantifiable outcome

• Same-day dispatch for UK orders placed by 2pm on weekdays
• +3 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Four partnerships are on record, tiered core, flagship and minor.

• MyAcu Brand DevelopmentcoreStrategic or Co-development Partner · 1 January 2023Herbprime developed MyAcu as its own innovation brand featuring eco-friendly acupuncture needles with compostable moxa guide tubes and the 3-in-1 Trinity Heat Lamp. Represents the company's sustainability-led product innovation strategy.
• Sun Ten PharmaceuticalsflagshipStrategic or Co-development Partner · 1 January 2006Exclusive UK and Europe distributor partnership since 2006. Sun Ten is a prestigious Taiwanese manufacturer with 80 years of heritage in crafting herbal medicine. Products are embraced in NHS clinical trials and respected educational institutions. Sun Ten holds GMP, ISO, and TGA certifications and is the only Taiwanese GMP-certified TCM granule manufacturer supplying all five continents.
• Netherlands Office PartnershipminorStrategic or Co-development PartnerOpening of Herbprime's Netherlands office in Q3 2026 to strengthen European distribution network.
• BMHA, RCHM, and ATCMcoreChannel Partner/ Reseller/ DistributorHerbprime is an approved supplier for these major UK TCM practitioner associations, providing trusted supply to their registered members across the UK and Europe.

Scale indicators5 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Phoenix Healthcare Group: Phoenix is a major UK and European pharmaceutical wholesaler serving independent pharmacies, hospitals, and practitioners. It is a broader incumbent in the UK healthcare distribution channel where Herbprime operates, with overlapping wholesale-drugs activity.
• Alliance Healthcare: Alliance Healthcare is the UK's largest pharmaceutical and healthcare wholesaler, distributing prescription medicines, OTC products, and pharmacy supplies. It is a broader incumbent in the same UK wholesale-distribution channel that Herbprime occupies for TCM products.

Direct peers

• Mayway Enterprises: Mayway is a long-established US/UK distributor of Chinese herbal medicine and acupuncture supplies with its own Plum Flower and Great Wall brands. It competes head-to-head with Herbprime in the wholesale TCM and acupuncture channel across Europe.
• SEIRIN Corporation: SEIRIN is the world's leading Japanese manufacturer of acupuncture needles, with J-Type, D-Type, and L-Type product lines sold globally through distributors like Herbprime and Mayway. It is the most-comparable needle manufacturer to Herbprime's Altra and MyAcu needle lines.
• Lhasa OMS: Lhasa OMS is one of the largest Western distributors of Chinese herbal products and acupuncture supplies in the US and Europe. It directly competes with Herbprime on Sun Ten granules, acupuncture needles, and clinic essentials, serving licensed practitioners through a trade-only B2B model.
• Acurea / AcuMedic: Acurea/AcuMedic is a UK- and Europe-based Chinese medicine supplier and clinic operator providing herbal granules, acupuncture supplies, and clinical services to practitioners — directly comparable to Herbprime's trade-only wholesale model and UK-European footprint.
• Natural Health Services (NHS) / Nutravita Wholesale: A UK-based natural health and herbal supplements wholesaler serving practitioners and clinics with botanical and nutritional products. It is comparable to Herbprime as a B2B UK distributor of herbal and wellness products to professional buyers.
• Boen Healthcare / Boen Medicom: Boen Medicom is a global manufacturer and distributor of acupuncture needles, moxibustion products, and cupping equipment serving TCM and physiotherapy practitioners. It is a direct competitor to Herbprime's Altra/MyAcu acupuncture and moxibustion ranges.
• Dongbang Medical / Dongeui Oriental Medical Co. Dongbang is a major Korean acupuncture needle and equipment manufacturer distributing globally through wholesale channels. It competes directly with Herbprime's Altra and MyAcu brands in the European practitioner supply market.

Regional players

• Sinomedica Group: Sinomedica is a Switzerland-based Chinese medicine clinic operator and TCM product supplier focused on the German-speaking and Alpine European markets. It is comparable to Herbprime as a TCM-specialist in continental Europe, though its primary geography differs from Herbprime's UK base.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCq0O93c8HkwyFBi1LJJvGWg
• Facebookfacebook.com/herbprimeuk
• Instagraminstagram.com/herbprimeuk
• TikToktiktok.com/@herbprime
• LinkedInlinkedin.com/company/herbprime

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about HERBPRIME CO ., LIMITED