Zoom Propaganda

What Zoom Propaganda does

Zoom Propaganda is a full-service digital advertising and marketing agency headquartered in São Paulo, Brazil, operating as a privately held boutique firm with a 10-person team. The agency delivers a broad service portfolio spanning paid traffic management (Google Ads, Facebook Ads, Instagram Ads), social media management, integrated communication strategy, inbound marketing, email marketing, website development, visual identity and branding, and sales-funnel design. It also runs paid-traffic immersion courses and training as an educational add-on. Its client base spans regulated and consumer verticals — including Sabesp (sanitation), Goodyear/Titan (industrial, client since 2011), Faber-Castell (stationery), Kellogg's (CPG), Medpass and a roster of pharmaceutical brands (Bayer, Astrazeneca, GSK, EMS, Medley, Ache), and the Instituto Mauricio de Sousa (non-profit) — alongside SMB e-commerce clients.

The business model is professional services: project-based fees and ongoing retainer arrangements scoped per client, with pricing not publicly disclosed. Go-to-market is sales-led and direct — the agency engages prospects via WhatsApp (11 2305-9664), website contact forms, email ([email protected]), and in-person meetings at its Rua Engenheiro Pegado, 195 office in São Paulo. Marketing is delivered through the company's own website blog (covering paid traffic, inbound, and engagement topics), Instagram organic content, and Google reviews/testimonials. The operating footprint is single-country, limited to Brazil, with no disclosed subsidiaries, parent company, funding rounds, patents, or third-party partnerships. Revenue figures are not publicly disclosed.

Name

Zoom Propaganda

Legal name

Zoom Propaganda

Website

https://zoompropaganda.com.br

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

11–50 employees

Short description

Zoom Propaganda is a São Paulo-based, full-service digital advertising and marketing agency with a 10-person team serving B2B clients across healthcare, industrial, CPG, sanitation, and non-profit verticals in Brazil through paid media, creative, and integrated communications services.

Ownership category

akta.pro rank

Product category

Advertising and Digital Marketing Services

NAICS

Advertising Agencies (54181)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Media Planning, Buying & Optimization (BPAFAAAC)

Keywords

• Digital advertising services
• Paid media management
• Social media marketing
• Brand identity design
• Integrated marketing communication

Headquarters

HQ city

São Paulo

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Others

Revenue model

1. Advertising and Marketing Services: Zoom Propaganda generates revenue through providing comprehensive advertising and digital marketing services to business clients. Services include brand identity development, visual communication design, paid advertising campaigns (Facebook Ads, Instagram Ads, Google Ads), social media management, and integrated marketing communication strategies. The agency works on project-based fees and ongoing retainer arrangements with clients across various industries.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Zoom Propaganda is a full-service advertising and digital marketing agency that provides paid traffic management on Google Ads, Facebook Ads, and Instagram Ads, social media management, visual identity and branding, integrated communication planning, inbound and email marketing, and website development to business clients in Brazil. The agency delivers campaigns on a project-based and retainer basis, executing creative work and media buying across online and print channels.

Product overview

Zoom Propaganda is a full-service advertising and digital marketing agency based in São Paulo, Brazil. The agency operates as a single integrated offering combining creative services with digital marketing expertise. Their core service portfolio includes Digital Marketing Services, Paid Traffic Management (Google Ads, Facebook Ads, Instagram Ads), Social Media Management, Integrated Communication Strategy, Inbound Marketing, Email Marketing, Website Development, Visual Identity and Branding, and Sales Funnel Strategy. The agency also offers educational programs and training on digital marketing topics. Their approach emphasizes data-driven campaigns, audience targeting, and comprehensive communication strategies.

Differentiator

Problem solved

Functional benefit

Products and services

• Digital Marketing Services Comprehensive digital marketing services including strategy development, campaign planning, and execution across multiple online channels for business clients in Brazil.
• Paid Traffic Management (Tráfego Pago) Management of paid advertising campaigns across Google Ads, Facebook Ads, and Instagram Ads, including audience targeting, keyword optimization, remarketing strategies, and performance optimization for client brands.
• Social Media Management Creation and scheduling of social media content across platforms including Facebook, Instagram, and TikTok, with engagement tracking and community management for client brands.
• Integrated Communication (Comunicação Integrada) Strategic communication planning that combines journalism thinking, advertising, and public relations, using Simon Sinek's Golden Circle framework as a strategic backbone for client communications.
• Inbound Marketing Inbound marketing methodology covering attraction, conversion, closing, and customer delight stages, including content strategy and lead nurturing for client brands.
• Email Marketing Email marketing campaigns with audience segmentation, personalization, and engagement optimization strategies for client brands.
• Website Development
• Visual Identity and Branding
• Sales Funnel Strategy
• Marketing Courses and Training

Quantifiable outcome

• 241% sales increase in 12 months for fashion e-commerce client (from R$1.6M to R$5.4M revenue)
• +1 more outcomes

Named customers7 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Publicis Brasil: Brazilian arm of Publicis Groupe, offering full-service advertising, media, and digital services. Comparable as a São Paulo-based full-service agency competing for the same enterprise accounts.
• Wieden+Kennedy São Paulo: Global creative agency with a São Paulo office serving major Brazilian and multinational brands. Comparable as a São Paulo-headquartered creative and digital agency targeting the same enterprise client profile.
• AKQA Brazil: Global digital experience and marketing agency with operations in Brazil. Comparable as a digital-first full-service agency offering paid media, branding, and integrated campaigns to enterprise clients.
• Ogilvy Brasil: Brazilian operations of global agency Ogilvy, providing full-service advertising, digital, and PR. Comparable as a São Paulo full-service agency serving multinational FMCG, pharma, and industrial clients.
• Tribal Worldwide Brazil: Digital-focused agency network with a strong São Paulo presence. Comparable as a digital marketing agency offering paid media, social, and integrated brand services to enterprise clients in Brazil.

Direct peers

• AlmapBBDO: Leading São Paulo-based creative advertising agency affiliated with BBDO. Comparable as a São Paulo full-service agency targeting major Brazilian enterprise and consumer brands across paid media and integrated campaigns.
• DPZ&T: One of Brazil's largest independent full-service advertising agencies based in São Paulo. Directly comparable as a São Paulo creative/digital agency competing for the same enterprise and FMCG accounts Zoom services.
• Loducca: São Paulo-based independent full-service advertising agency. Comparable as a Brazilian independent offering creative, digital, and media services to enterprise and consumer clients.
• BETC São Paulo: Brazilian branch of BETC, a creative and digital agency. Comparable as a São Paulo-based agency offering integrated advertising, digital, and brand experience work to enterprise clients.

Emerging players

• R/GA São Paulo: Global digital agency with a São Paulo office focused on brand, experience, and marketing transformation. Comparable as a digital-first agency offering paid media, branding, and integrated campaign work in Brazil.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/zoompropaganda_
• LinkedInlinkedin.com/company/zoom-propaganda

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Zoom Propaganda