What Transfer Superstars does

Transfer Superstars (legal entity Kureiji, Inc.) is a contract Direct-to-Film (DTF) printing company founded in 2014 and headquartered in South El Monte, California. It produces custom full-color heat transfers for apparel decorators, independent clothing brand owners, and other print shops needing overflow DTF capacity. Its served base of 1,000+ print professionals and creators spans SMBs across food and beverage, fitness, automotive, and custom apparel industries, with no enterprise-level customers disclosed and a 4.7/5 average across 180+ Google reviews.

The company's core technology is DTF printing — full-color digital printing onto specialized film with a white underbase and adhesive powder, then heat-applied to garments without weeding or pretreatment. Supporting the core offering are a patent-pending heat press laser guide system, reusable matt finishing sheets, color match swatches, and two digital AI prompt playbooks ($17–$37) that teach customers to generate print-ready artwork using ChatGPT, Midjourney, and Adobe Firefly. The online gang sheet builder incorporates computer-vision-assisted background removal and color editing, enabling self-serve multi-design layouts without Photoshop expertise.

Revenue is generated through unit-priced transactions (~$0.04 per square inch with up to 40% volume discounts), no minimum orders, free shipping above $49, rush production surcharges, hardware sales, and one-time digital product licenses. Distribution is exclusively direct-to-consumer via a Shopify storefront, with 24/7 locker pickup at the South El Monte facility, USPS/UPS/FedEx shipping nationwide, and Net-30 wholesale terms for approved print shop partners. The company is bootstrapped with no external funding, parent company, or acquisitions disclosed, and operates with 11–50 employees from a single manufacturing site.

Name

Transfer Superstars

Legal name

Kureiji, Inc.

Website

https://transfersuperstars.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

Transfer Superstars is a South El Monte, California-based DTF printing company serving 1,000+ apparel decorators, independent clothing brands, and print shops with custom heat transfers, UV DTF stickers, AI prompt playbooks, and contract printing services via direct-to-consumer e-commerce.

Ownership category

akta.pro rank

Product category

Custom DTF Heat Transfer Printing

NAICS

Commercial Printing (except Screen and Books) (323111)

SIC

Coating, Engraving & Allied Services (3470)

akta.pro primary industry

Prepress, Plate-Making & Artwork Services (IMALAKAM)

Keywords

• Custom DTF transfers
• UV DTF stickers
• Heat transfer printing
• Gang sheet builder
• Apparel decoration supplies

Headquarters

HQ city

South El Monte

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Operations, Personnel, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Custom DTF Transfers: Print-on-demand production of custom full-color DTF transfers sold by size (per square inch). Customers upload artwork; company prints and ships. Volume discounts from 10+ units up to 500+. No minimum order quantities.
2. UV DTF Stickers: Custom UV DTF stickers for hard surfaces (glass, metal, plastic, wood, ceramic). Sold via gang sheet builder or individual orders. Weatherfast durability for tumblers, cups, phone cases, and promotional items.
3. Gang Sheet Builder: Online tool for customizing gang sheets (multiple designs on one sheet). DTF gang sheets from $10.12, UV DTF sticker gang sheets from $20.24. Maximizes efficiency for print shops running multiple designs.
4. Digital Prompt Playbooks: Digital download products teaching AI prompt techniques for DTF design. DTF Prompt Playbook (20 effect prompts) at $27; Wildlife Prompt Playbook (20 animal prompts) at $17; Bundle at $37. Licensed for personal and commercial use.
5. Headwear Contract Printing: Full-service print-and-press for hats and headwear. Customer can supply blanks or company sources garments. Pricing by quantity and print location. 4-6 business day standard turnaround.
6. Equipment and Supplies: Sells complementary products including Heat Press Laser Guide System ($75.99), Color Swatch printouts ($10), Matt Finishing Sheets, Heat Resistant Tape ($4.99), and Rush Service upgrades ($35 for 1-2 day production).

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels9 records

Core offering

Transfer Superstars manufactures and ships custom Direct-to-Film (DTF) and UV DTF heat transfers on demand for apparel decorators, clothing brands, and print shops. Customers upload artwork and choose size; the company prints full-color transfers sold by the square inch with no minimum order quantities and 1-2 day production turnaround. Complementary offerings include gang sheet builder tools, contract shirt and hat printing, and related supplies such as finishing sheets and a patent-pending heat press laser alignment guide.

Product overview

Transfer Superstars operates as a custom print-on-demand contract manufacturer and decorator, not a single unified product but a multi-product portfolio centered on Direct-to-Film (DTF) transfer technology. The core offering comprises three main product lines: DTF Transfers by Size (custom transfers sold by exact dimensions), DTF Gang Sheet Builder Pro (online tool for efficient multi-design layouts), and UV DTF Stickers for hard surfaces. Supporting digital products include the DTF Prompt Playbook, DTF Wildlife Prompt Playbook, and their combined Bundle—all AI prompt guides for generating print-ready artwork. Supplies include The Matt Finishing Sheet, Heat Press Laser Guide System, Color Matching Swatch, and Heat Resistant Tape. Services encompass shirt printing, hat printing, rush production, and 24/7 locker pickup. Founded in 2014 in Los Angeles, the company serves independent clothing brands, print shops, and designers across the country.

Differentiator

Problem solved

Functional benefit

Products and services

• DTF Transfers by Size Custom Direct-to-Film heat transfers sold by exact dimensions, supporting full-color prints on any fabric (cotton, polyester, blends) without pretreatment or weeding. Designed for independent clothing brand owners, print shops, and decorators who need low-minimum professional transfers.
• DTF Gang Sheet Builder Pro Online self-serve tool that lets customers layout multiple designs on a single gang sheet with real-time resolution checking, background removal, color editing, and reorder functionality. Eliminates the need for Photoshop or Illustrator and starts from $10.12 per sheet.
• UV DTF Sticker Gang Sheet Builder Online gang sheet builder for custom UV DTF stickers designed for hard surfaces (glass, metal, plastic, wood, ceramic), with weatherfast endurance and multi-design layout on a single sheet.
• UV DTF Stickers UV-cured DTF stickers for hard surfaces including glass, metal, plastics, wood, ceramics, and leather. Features permanent adhesion, weather resistance, and wash-tested durability, sold individually or via gang sheet builder.
• DTF Prompt Playbook Digital guide with 20 AI prompts for generating premium DTF print effects (Puff Print, Embroidery, Leather Patch, Denim, Chrome Text, Gold Effect, Crystal Text, Manga Style, etc.) compatible with ChatGPT, Midjourney, Adobe Firefly, and Kittl. Licensed for personal and commercial use at $27.
• DTF Wildlife Prompt Playbook Digital guide with 20 AI prompts for generating photorealistic wildlife animal designs (tiger, wolf, shark, elephant, leopard, peacock, flamingo, etc.) optimized for DTF printing, priced at $17 with commercial use license.
• DTF Prompt Playbook and Wildlife Bundle Combined bundle of the DTF Prompt Playbook and Wildlife Prompt Playbook (40 total prompts) for $37, licensed for personal and commercial use.
• DTF Sample Pack Free DTF sample pack (customer covers $2 shipping) containing 10 production-quality transfers (1.7 to 8.75 inches wide) plus application guide, sizing guide, video tutorial, and kraft finishing paper, limited to 1 per household.
• UV DTF Sticker Sample Pack Sample pack featuring 18+ UV DTF sticker designs (0.7 to 2.7 inches wide) plus an alphabet set, with application tutorial video and list of 100+ products compatible with UV DTF.
• The Matt Finishing Sheet Reusable matte finishing cover sheet for second press application that produces a screen printing-like texture, rated for up to 500 presses and available in 15x16.5 and 16x20 inch sizes.
• Heat Press Laser Guide System Patent-pending laser alignment guide for heat press machines with micro-adjustment precision, USB-C power, and universal 1/4-20 tripod mount compatible with all heat press brands. Includes 3-year warranty at $75.99.
• DTF Color Matching Swatch 22x12 inch printed color reference swatch with FOGRA39 profile settings guide for accurate CMYK color matching in Adobe Illustrator, priced at $10.
• Heat Resistant Tape Polyimide film tape with heat-resistant adhesive for securing DTF transfers during pressing. 0.39 inch wide x 108 ft, heat resistance up to 482°F, priced at $4.99.
• Shirt Printing Service Full-service custom shirt printing where Transfer Superstars handles design, DTF printing, and garment decoration; customers submit artwork and receive finished decorated garments.
• Hat Printing Service Full-service headwear decoration including blank hat sourcing, DTF transfer application, and finishing options. Pricing by quantity and design location with add-ons for Pantone color matching, packaging, and screen print mesh finish; 4-6 business day standard turnaround.
• Rush Production Service Priority production add-on for DTF transfers, UV stickers, and gang sheets providing 1-2 day turnaround, with local pickup and courier delivery options for $35.

Quantifiable outcome

• 50+ washes durability without fading, cracking, or peeling
• +3 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration10 records

AI capability5 records

Feature4 records

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Others

• ColDesi: Manufacturer and distributor of digital apparel decoration equipment including DTG printers, DTF printing systems, and UV printers. Sells capital equipment that enables direct competitors to Transfer Superstars to bring printing in-house.
• Hotronix: Manufacturer of commercial-grade heat press equipment (a Stahls' family brand) used to apply DTF and HTV transfers. Supplies capital equipment to the same decorator customer base that purchases Transfer Superstars' transfers and accessories.
• Best Blanks: Wholesale apparel blanks supplier serving custom apparel decorators, screen printers, and embroiderers. Upstream supplier of substrates used by many of Transfer Superstars' apparel-decorator customers.
• Coastal Business Supplies: Wholesale distributor of heat transfer vinyl, digital transfer media, and apparel decoration supplies serving print shops and decorators. Comparable as a multi-product supplies ecosystem serving the same customer segment.
• Imprintables Warehouse (Pro World): Supplier of heat transfer materials, equipment, blanks, and apparel decoration supplies. Comparable as a long-established multi-product supplies distributor serving decorators, including an emphasis on heat-applied graphics materials.
• Johnson Plastics Plus: Distributor of heat transfer vinyl, blanks, and signage supplies serving apparel decorators, sign makers, and personalization businesses. Comparable as a multi-channel supplies distributor to the decorator ecosystem.
• Heat Press Nation: Specialty retailer of heat press machines, vinyl cutters, sublimation equipment, and apparel decoration supplies. Equipment and supply ecosystem partner whose customers overlap significantly with Transfer Superstars' decorator base.

Broad incumbents

• Stahls' (Transfer Express): Established heat-applied graphics and apparel decoration brand offering CAD-cut vinyl, screen-printed transfers, and DTF transfers. Operates as a broad incumbent across multiple transfer technologies and is a parent brand for Hotronix heat press equipment.
• Siser: Global manufacturer of heat transfer vinyl (HTV) materials used by apparel decorators. Adjacent incumbent that supplies many of the same downstream decorator customers that Transfer Superstars serves, though operating in vinyl rather than DTF.

Direct peers

• Ninja Transfers: Leading direct-to-film (DTF) transfer printing company offering custom DTF transfers, gang sheets, and UV DTF stickers. Most direct head-to-head competitor to Transfer Superstars in the no-minimum, online-configured DTF transfer market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/transfersuperstars
• Facebookfacebook.com/transfersuperstars
• Instagraminstagram.com/transfersuperstars
• TikToktiktok.com/@transfersuperstars
• Pinterestpinterest.com/transfersuperstars
• LinkedInlinkedin.com/company/transfersuperstars

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Transfer Superstars