One Roof Sports and Entertainment

What One Roof Sports and Entertainment does

One Roof Sports and Entertainment is a privately held, Seattle-based sports and entertainment enterprise that operates as the umbrella parent for the Seattle Kraken (NHL's 32nd franchise), Climate Pledge Arena, the One Roof Foundation, the Kraken Community Iceplex, the AHL's Coachella Valley Firebirds, Acrisure Arena, and the New Memorial Stadium redevelopment project at Seattle Center. The organization also brings the WNBA's Seattle Storm and PWHL Seattle Torrent under its venue operations, making Climate Pledge Arena the only North American arena home to two professional women's teams.

The business model is a diversified sports and venue monetization platform with four primary revenue streams: professional sports team operations across multiple leagues (NHL, WNBA, PWHL, AHL) covering ticket sales, merchandise, media rights, and sponsorships; arena events and venue operations at Climate Pledge Arena (60+ major concerts annually) and Acrisure Arena; naming rights and corporate sponsorships including Amazon's Climate Pledge Arena deal; and community ice sports programs at the Kraken Community Iceplex, which serves over one million visitors per year. Distribution is anchored in owned-and-operated venues, with direct-to-consumer ticketing, team stores, and arena concessions. Customer segments split between passionate sports and concert fans (high-volume, low-ticket-size), youth and community ice-sports participants (programmatic, transactional), event promoters and corporate clients (B2B, contract-based), and nonprofit/philanthropic partners.

Strategically, One Roof is positioned for major expansion: it is actively pursuing an NBA expansion franchise for Seattle (estimated $6B+ entry cost), has consolidated Climate Pledge Arena ownership from OVG, has onboarded Melinda French Gates as a minority investor alongside Andy Jassy, Jerry Bruckheimer, and David Wright, and is executing two new venue builds (Kirkland Iceplex in Fall 2027; New Memorial Stadium in 2027). Leadership includes CEO Tod Leiweke (former NFL COO, Tampa Bay Lightning CEO, Seattle Seahawks/Sounders CEO) and founder Samantha Holloway. Disclosed core technology is limited to integrated venue retail systems including autonomous store and biometric-adjacent payment processing.

Name

One Roof Sports and Entertainment

Legal name

One Roof Sports and Entertainment

Website

https://oneroofse.com

Company type

Private

Founded year

2026

Operating status

Operating

Headcount range

501–1,000 employees

Short description

One Roof Sports and Entertainment is a privately held Seattle-based sports and entertainment enterprise that operates the NHL Seattle Kraken, Climate Pledge Arena, One Roof Foundation, the Kraken Community Iceplex, the AHL Coachella Valley Firebirds, and Acrisure Arena, serving fans, event promoters, and community participants across the Pacific Northwest.

Ownership category

akta.pro rank

Product category

Sports and Entertainment Operations

NAICS

Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131), Sports Teams and Clubs (711211), Spectator Sports (7112), Fitness and Recreational Sports Centers (713940)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Venue-Owned/Operated Event Organizers (In-House Promoters) (MPAKADAI)

akta.pro secondary industries

Arenas & Indoor Sports Centers (MPAKAEAB), Sports Fundraising & Development Services (Foundations, NIL Collectives Support) (MPAKAKAK)

Keywords

• Professional sports management
• Live entertainment venues
• Ice hockey operations
• Arena management services
• Sports franchise operations

Headquarters

HQ city

Seattle

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Professional Sports Team Operations: Revenue from NHL Seattle Kraken team operations including ticket sales, merchandise, media rights, and sponsorships. The team broke records for merchandise sales and attendance upon inception.
2. Arena Events and Venue Operations: Revenue from Climate Pledge Arena events including concerts, family shows, and sports events. The arena hosts over 60 major concerts annually and is a top ten global music venue.
3. Naming Rights and Sponsorships: Revenue from arena naming rights (Climate Pledge Arena with Amazon) and corporate sponsorship agreements.
4. Community Ice Sports Programs: Revenue from Kraken Community Iceplex including learn-to-skate programs, figure skating, youth hockey leagues, adult leagues, and facility rentals. The facility welcomes over 1 million visitors each year.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

One Roof Sports and Entertainment is the umbrella parent brand that operates and manages a portfolio of professional sports franchises and entertainment venues, most notably the NHL Seattle Kraken and the Climate Pledge Arena. The enterprise runs hockey and basketball teams (NHL, WNBA, PWHL, AHL), hosts concerts and live events at its arenas, and runs community ice sports programming through the Kraken Community Iceplex and philanthropy through the One Roof Foundation.

Product overview

One Roof Sports and Entertainment is a sports and entertainment enterprise operating as an umbrella brand consolidating multiple properties. The core portfolio includes the NHL's Seattle Kraken professional ice hockey franchise, the Climate Pledge Arena multi-purpose venue (home to the Kraken, WNBA Seattle Storm, and PWHL Seattle Torrent), the Kraken Community Iceplex training facility, and interests in the AHL's Coachella Valley Firebirds and Acrisure Arena. The organization also includes the One Roof Foundation philanthropic arm focused on youth access to play, youth homelessness, and environmental justice, plus the New Memorial Stadium redevelopment project at Seattle Center in partnership with Seattle Public Schools and the City of Seattle. The organization is actively pursuing an NBA expansion franchise for Seattle.

Differentiator

Problem solved

Functional benefit

Brands

• Seattle Kraken: NHL's 32nd franchise, professional ice hockey team that commenced play in the 2021-22 season.
• Climate Pledge Arena
• One Roof Foundation
• Kraken Community Iceplex
• Coachella Valley Firebirds
• Seattle Storm
• Seattle Torrent

Products and services

• Seattle Kraken
• Climate Pledge Arena

Quantifiable outcome

• Over 1 million visitors annually at Kraken Community Iceplex
• +4 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Partnerships

Six partnerships are on record, tiered core, major and minor.

• Oak View Group (OVG)coreStrategic or Co-development Partner · 23 March 2026Oak View Group is a significant minority stakeholder in Climate Pledge Arena while continuing to operate and book the venue under a long-term agreement. OVG was previously a 50-50 equal partner with the Kraken ownership group. The partnership enabled the $1 billion+ arena redevelopment and continues to operate the award-winning venue.
• Seattle Public SchoolsmajorStrategic or Co-development PartnerPartnership with Seattle Public Schools for the redevelopment of New Memorial Stadium at Seattle Center. The new stadium will be a state-of-the-art multi-purpose venue for student athletics, education, arts, culture, entertainment, and community events. Opening in 2027.
• City of SeattlemajorStrategic or Co-development PartnerPartnership with the City of Seattle for redevelopment of New Memorial Stadium at Seattle Center as a landmark public-private partnership. The new stadium will honor Seattle students who lost their lives in World War II.
• NHL (National Hockey League)coreOthersThe NHL is the governing league for the Seattle Kraken (32nd franchise). One Roof Sports and Entertainment operates under NHL governance and partnership framework.
• WNBA (Women's National Basketball Association)minorOthersThe WNBA governs the Seattle Storm, which plays home games at Climate Pledge Arena under One Roof Sports and Entertainment's venue operations.
• PWHL (Professional Women's Hockey League)minorOthersThe PWHL governs the Seattle Torrent, which plays home games at Climate Pledge Arena under One Roof Sports and Entertainment's venue operations.

Scale indicators9 records

Recent moves8 records

Expansion highlights6 records

Direct peers

• Harris Blitzer Sports & Entertainment: Private equity-backed ownership group operating the Philadelphia 76ers (NBA), New Jersey Devils (NHL), and other properties. Direct comparable as a private multi-league team operator with NHL and NBA exposure.
• Maple Leaf Sports & Entertainment: Private Canadian sports company operating the Toronto Maple Leafs (NHL), Toronto Raptors (NBA), Toronto FC (MLS), and Scotiabank Arena. Closely comparable as a private operator of NHL plus NBA teams in a single owned arena, with significant concert/event booking.
• Madison Square Garden Sports Corp. Publicly traded holding company for the New York Knicks (NBA), New York Rangers (NHL), and MSG venue operations. Comparable as a multi-league team owner operating out of a single flagship arena with deep concert/event programming.
• Oak View Group (OVG): Global venue development and programming company; significant minority stakeholder and operator of Climate Pledge Arena and co-owner of the Coachella Valley Firebirds and Acrisure Arena with One Roof. Direct comparable given the formal ownership and operating partnership with One Roof Sports and Entertainment.
• Monumental Sports & Entertainment: Privately held group operating the Washington Capitals (NHL), Washington Wizards (NBA), Washington Mystics (WNBA), and Capital One Arena. Closest direct comparable as a private operator of an NHL franchise plus NBA/WNBA teams within a single owned/operated arena.

Broad incumbents

• Fenway Sports Group: Private sports holding company owning the Boston Red Sox, Liverpool FC, Pittsburgh Penguins (NHL), and a stake in the RFK Racing group. Comparable as a diversified private sports holding company with NHL franchise ownership and venue-adjacent operations.
• BSE Global: Brooklyn Nets (NBA) and New York Liberty (WNBA) ownership plus Barclays Center venue operations. Comparable as an operator of NBA and WNBA teams with control of a major arena and event programming.
• Comcast Spectacor: Subsidiary of Comcast operating the Philadelphia Flyers (NHL) and overseeing arena and entertainment venue operations. Comparable as a multi-team, multi-venue operator combining NHL ownership with venue booking.
• Kroenke Sports & Entertainment: Privately held sports and entertainment holding company owning the LA Rams, Denver Nuggets, Colorado Avalanche, Arsenal FC, and operating multiple arenas. Most directly comparable as a private multi-team, multi-venue sports enterprise with diversified league exposure.
• AEG (Anschutz Entertainment Group): Global sports and live entertainment company operating multiple arenas (including Crypto.com Arena, The O2) and holding stakes in LA Kings (NHL), LA Galaxy, and other teams. Highly comparable as a venue operator/owner with NHL and concert programming at scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/OneRoofFdn
• LinkedInlinkedin.com/company/oneroofse

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Subsidiaries7 records

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about One Roof Sports and Entertainment