Youz Talent - Activem La Genz

What Youz Talent - Activem La Genz does

Youz Talent SL is a Barcelona-based, founder-led consultancy founded in 2020 that helps companies and organizations engage with Generation Z through research, strategic consulting, and experiential programming. The company operates as a private limited company (Youz Talent SL, NIF B44772119) with a core team of three entrepreneurs and a network of 800+ young professionals ("Z's") in the YOUZ Community, supplemented by 42+ corporate and institutional partners.

The company's product portfolio comprises three core services: TALK'Z (research and interview sessions to surface Gen Z habits and trends), GENZULTORIA (strategic consulting on attracting, integrating, and retaining young talent), and YEEX — Young Enriching Experience (experiential training and connection programs). These are complemented by the VIBEZ festival (a youth digital culture festival now in its 3rd edition, featuring AI, gaming, mixed reality, fashion tech, and digital art programming with approximately 1,900 attendees and sponsors including McDonald's), and La Cantera, a 2026-launch talent network platform matching L'Hospitalet-based creative and digital youth with companies.

Revenue is generated through professional services engagements, event sponsorships, and ticket sales (processed via Stripe), with services booked through Calendly consultation on a quote-based, multi-year contract cadence. There is no proprietary technology platform; the operating stack is a marketing site (WordPress), social media channels (Instagram, TikTok, LinkedIn), Calendly, and Stripe. The company operates regionally within Catalonia and Spain, and has no disclosed external funding, parent company, or M&A activity.

Name

Youz Talent - Activem La Genz

Legal name

Youz Talent SL

Website

https://youztalent.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

Youz Talent is a Barcelona-based consultancy founded in 2020 that helps organizations engage Generation Z through research (TALK'Z), strategic consulting (GENZULTORIA), and experiential events (YEEX, VIBEZ festival, La Cantera talent network). It serves enterprise clients seeking youth insights and young professionals seeking opportunity.

Ownership category

akta.pro rank

Product category

Youth Consulting & Talent Activation Services

NAICS

Marketing Consulting Services (541613)

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

Learning Management (LMS) & Talent Development (BPACAPAG)

akta.pro secondary industries

Creativity & Innovation Mindset (EDABAMAH), Skills, Competency & Capability Management (Skills Frameworks, Badging within LMS) (EDAFAAAE), Digital Creative & Experience Design Agencies (Web/App/UX) (MPAAAAAD)

Keywords

• Gen Z consulting services
• Youth talent activation
• Strategic talent consulting
• Experiential youth programs
• Youth culture research

Headquarters

HQ city

Barcelona

HQ country

Spain

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Revenue model

1. Strategic Consulting (GENZULTORIA): Strategic consulting services for companies to help them attract, integrate, and understand Generation Z in their organizational culture. Includes co-creation spaces between companies and young talent.
2. TALK'Z Sessions: Formation sessions or interviews with young people to understand habits, thoughts, and trends. Helps organizations understand Generation Z behavior and work dynamics.
3. YEEX - Young Enriching Experience: Program of experiences and opportunities designed to empower, train, and connect talented youth. Includes various activities and events supported by brands that invest in young talent.
4. VIBEZ Festival: Festival of young digital culture (3rd edition in 2025, November 14). Ticket sales through Stripe, featuring entrepreneurs, projects, alliances across tech, gaming, fashion, music, food, and digital art categories.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Youz Talent provides Gen Z-focused strategic consulting, qualitative research (TALK'Z), and experiential programs (YEEX) that help companies attract, integrate, and understand Generation Z talent and consumers. The firm also operates a youth community of 800+ members (the YOUZ Community) and produces the annual VIBEZ digital culture festival, offering end-to-end engagement from insight generation to talent matching via its La Cantera network.

Product overview

Youz Talent is a youth empowerment company focused on connecting organizations with Generation Z. The product portfolio centers on three core services: TALK'Z (research and interview sessions to understand youth behavior), GENZULTORIA (strategic consulting for talent attraction and retention), and YEEX (the Young Enriching Experience program of experiential learning opportunities). The company also operates VIBEZ, a digital culture festival brand now in its 3rd edition, and La Cantera, a talent network platform connecting young talent with companies. These offerings work together as an ecosystem—from research and consulting (TALK'Z, GENZULTORIA), through talent development and events (YEEX, VIBEZ), to direct talent matching (La Cantera)—providing a complete solution for organizations seeking to engage with Generation Z.

Differentiator

Problem solved

Functional benefit

Brands

• VIBEZ: Festival de Cultura Digital Jove - a digital youth culture festival, currently in its 3rd edition, held in Hospitalet
• La Cantera
• YEEX
• TALK'Z
• GENZULTORIA

Quantifiable outcome

• 42+ companies and organizations have trusted Youz
• +1 more outcomes

Named customers1 record

Segments3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

AI capability2 records

Partnerships

20 partnerships are on record, tiered core and minor.

• McDonald's (MCD)coreStrategic or Co-development Partner · 1 January 2025Official supporter/partner of VIBEZ festival 2025. Contributing to youth culture and digital festival initiatives as part of organizational support.
• GenecoreStrategic or Co-development Partner · 1 January 2025Supporting organization for VIBEZ festival 2025, part of the young digital culture ecosystem.
• AJU HospitaletcoreStrategic or Co-development Partner · 1 January 2025Associació de Joves Emprenedors de L'Hospitalet - supporting the local entrepreneurship ecosystem through VIBEZ festival.
• Barcelona GlobalcoreStrategic or Co-development Partner · 1 January 2025Supporting organization for VIBEZ festival 2025, contributing to Barcelona's innovation and talent ecosystem.
• URBINE - Districte Cultural L'HospitaletcoreStrategic or Co-development Partner · 1 January 2025Venue partner hosting VIBEZ festival at Districte Cultural de L'Hospitalet de Llobregat. Provides accessibility with own vehicle and free street parking.
• DammminorStrategic or Co-development Partner · 1 January 2025Drink partner for VIBEZ festival 2025.
• Cambra de Comerç de BarcelonaminorStrategic or Co-development Partner · 1 January 2025Collaborator supporting VIBEZ festival 2025.
• Tech BarcelonaminorStrategic or Co-development Partner · 1 January 2025Collaborator supporting VIBEZ festival 2025.
• Districte Cultural de L'HospitaletcoreStrategic or Co-development Partner · 1 January 2025Cultural district partner for VIBEZ festival, supporting young digital culture initiatives.
• Cercle Tecnològic de CatalunyaminorStrategic or Co-development Partner · 1 January 2025Collaborator supporting VIBEZ festival 2025.
• Erasmus+coreStrategic or Co-development Partner · 1 January 2025Partnership for Young Enriching Experience Pass and hackathon participation. Provides global exposure and support for youth participants.
• IAACminorStrategic or Co-development Partner · 1 January 2025Scouting ally for VIBEZ festival 2025 - Institute for Advanced Architecture of Catalonia.
• BAUminorStrategic or Co-development Partner · 1 January 2025Scouting ally for VIBEZ festival 2025 - BAU Design College.
• EAE Business SchoolminorStrategic or Co-development Partner · 1 January 2025Scouting ally for VIBEZ festival 2025.
• ENTI-UBminorStrategic or Co-development Partner · 1 January 2025Scouting ally for VIBEZ festival 2025 - Escola de Noves Tecnologies Interactives.
• UOCminorStrategic or Co-development Partner · 1 January 2025Scouting ally for VIBEZ festival 2025 - Universitat Oberta de Catalunya.
• UVicminorStrategic or Co-development Partner · 1 January 2025Scouting ally for VIBEZ festival 2025 - Universitat de Vic.
• La Salle URLminorStrategic or Co-development Partner · 1 January 2025Scouting ally for VIBEZ festival 2025 - La Salle Campus Universitat Ramon Llull.
• UABminorStrategic or Co-development Partner · 1 January 2025Scouting ally for VIBEZ festival 2025 - Universitat Autonoma de Barcelona.
• UPFminorStrategic or Co-development Partner · 1 January 2025Scouting ally for VIBEZ festival 2025 - Universitat Pompeu Fabra.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Market position

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/youztalent
• Instagraminstagram.com/youztalent_
• TikToktiktok.com/@youztalent
• Xx.com/youztalent

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Youz Talent - Activem La Genz