Zetterberg Quality Homes Inc

Name

Zetterberg Quality Homes Inc

Legal name

Zetterberg Custom Homes & Remodeling, LLC

Website

https://zetterberg.com

Company type

Private

Founded year

1969

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Custom Home Construction

NAICS

Residential Remodelers (236118), New Housing For-Sale Builders (236117), Residential Building Construction (23611)

SIC

General Bldg Contractors - Residential Bldgs (1520)

akta.pro primary industry

Residential Design-Build & Renovation-Integrated Builders (IMAFABAE)

akta.pro secondary industries

Custom Home Building (IMAFABAC), Residential General Contracting (New Build) (IMAFAAAB)

Keywords

• Custom home construction
• Residential remodeling
• Commercial construction
• Design build services
• Stock home plans

Headquarters

HQ city

Puyallup

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Custom Home Construction: Build-to-order custom homes for discerning clients. The company constructs high-end custom homes ranging from ~1,776 sq ft to over 3,800 sq ft floor plans. Homes are built on custom lots or in company communities. Process includes pre-sale design, construction, and post-sale walk-through.
2. Remodel & Additions: Expansion into remodeling business since 2008 housing market crash. Services include kitchen remodels, bathroom remodels, outdoor spaces, and whole-home renovations. Projects are characterized as personal with contractors becoming extended family during the process.
3. Commercial Construction: Recently opened Zetterberg Commercial Construction division serving business owners, non-profit organizations, and places of worship. Provides design, remodeling, and new construction services with personal hands-on approach similar to custom home market. Recent projects include Faith Evangelical Seminary in Tacoma, WA and Seven Summits Lodge in Bonney Lake, WA.
4. Pre-Sale Design & Amenities: Pre-sale design/amenities process available to certain developments and projects. Includes home site selection, design preference consultation, and amenity selection before purchase agreement is written.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Zetterberg Quality Homes Inc, operating as Zetterberg Custom Homes, designs and builds custom residential homes, performs residential remodels and additions, and delivers commercial construction projects in the Puget Sound region of Washington state. The company also offers integrated design/build services through affiliated Zetterberg Gregory Design and develops planned residential communities (Camden, Taylor, Seneca Landing, Sky Island).

Product overview

Zetterberg Custom Homes is a family-owned custom home builder serving the Puget Sound region since 1969. The company operates as a single unified offering of custom home construction services, supplemented by specialized sub-products including remodeling services, commercial construction, design/build services, pre-designed home plans, and planned communities. The core business is custom home building with over 45 years of experience, complemented by remodeling and addition services (expanded into post-2008), a commercial construction division (Zetterberg Commercial Construction), and integrated design services through the affiliated Zetterberg Gregory Design. The company also develops residential communities in Gig Harbor, Tacoma, and Bonney Lake with available floor plans ranging from 1,776 to 3,849 square feet.

Differentiator

Problem solved

Functional benefit

Products and services

• Custom Homes Design and construction of bespoke single-family residences tailored to individual client specifications, built on custom lots or in Zetterberg communities, with a pre-sale design, construction, and post-sale walk-through process.
• Remodel & Additions Home remodeling and addition services for existing homeowners, including kitchen remodels, bathroom remodels, outdoor spaces, and whole-home renovations.
• Commercial Construction Commercial construction services including design, remodeling, and new construction for businesses, non-profit organizations, and places of worship. Recent projects include Faith Evangelical Seminary in Tacoma, WA and Seven Summits Lodge in Bonney Lake, WA.
• Design / Build Services Integrated design and construction services led by Greg Zetterberg through affiliated Zetterberg Gregory Design, providing collaborative architectural design for custom homes and remodels.
• Zetterberg Standard Home Plans Pre-designed stock floor plans available for clients to build in Zetterberg communities or on custom lots, ranging from 1,776 to 3,849 square feet with multiple bedroom and bathroom configurations.
• Residential Communities New home communities developed by Zetterberg in the Puget Sound area offering homes for sale in upscale neighborhoods: Camden (Gig Harbor), Taylor (Tacoma), Seneca Landing (Bonney Lake), and Sky Island (Bonney Lake).

Quantifiable outcome

• Third Northwest Idea House partnership with South Sound magazine (2025)

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Partnerships

Three partnerships are on record, tiered core.

• South Sound MagazinecoreGTM or Marketing Partner · 1 January 2025South Sound magazine partnership for Northwest Idea House featuring Zetterberg-built homes. Third partnership in 2025 for Gig Harbor home featuring design, technology, and luxury amenities. Magazine features and tours drive brand awareness and sales.
• Keller Williams (Mark Johnson)coreChannel Partner/ Reseller/ DistributorReal estate partner for Camden community in Gig Harbor. Mark Johnson serves as agent contact at Keller Williams, 7525 28th St West, University Place, WA 98466. Cell: (253) 606-3275.
• Zetterberg Gregory DesigncoreStrategic or Co-development PartnerGreg Zetterberg operates his own design company (zetterberggregory.com) working with clients to dream, plan and bring ideas to life. Integrated design/build approach where Greg provides creative design services for custom homes and remodels.

Scale indicators4 records

Recent moves5 records

Expansion highlights2 records

Direct peers

• Sockeye Homes: Custom home builder serving the Pacific Northwest. Comparable in residential custom build, design integration, and PNW regional focus.
• Rob Rice Homes: Custom home builder in Thurston County/Olympia, WA serving the broader Puget Sound region. Comparable in scale, custom build focus, and Puget Sound market overlap with Zetterberg.
• Black Label Draft: Seattle-area custom home builder specializing in bespoke, design-forward luxury homes. Comparable target customer (high-net-worth homeowners) and similar Puget Sound geography.
• Dwell Construction: Seattle-based custom home builder focused on design-driven, high-end residential construction. Comparable in premium custom home category, urban Puget Sound market, and design-led GTM.
• Murray Franklyn Family of Companies: Established Pacific Northwest custom home builder based in the Puget Sound region. Directly comparable in product category (custom single-family homes), target customer (discerning homeowners), and integrated design-build methodology.

Broad incumbents

• Toll Brothers: National luxury homebuilder with a broad portfolio of move-up and luxury homes. Operates broadly in the same industry, including Puget Sound, but at much larger scale and via production builder model rather than Zetterberg's bespoke design-build approach.
• Shea Homes: National homebuilder with a portfolio spanning entry-level through luxury. Overlaps with Zetterberg in residential construction broadly but differs in scale, model, and customization depth.
• PulteGroup: Large national homebuilder with operations across the U.S. including Pacific Northwest. Overlapping capability in residential construction but operates at production-builder scale and price points rather than luxury custom.
• D.R. Horton: Largest U.S. homebuilder by volume, with national presence including Pacific Northwest. Competes indirectly via entry-level and move-up product, but not in the bespoke custom home segment Zetterberg specializes in.

Regional players

• MainStreet Property Group: PNW-based developer and homebuilder active in residential communities. Comparable in community development and Puyallup-adjacent footprint, but broader product mix and lighter on true custom design-build.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/zetterberg-quality-homes-inc

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Zetterberg Quality Homes Inc