Yosemite Hospitality
Yosemite Hospitality, LLC is the NPS-authorized primary concessioner for Yosemite National Park, operating lodging, dining, retail, and recreation services across 10+ properties for roughly four million annual visitors. It is a wholly-owned subsidiary of Aramark Destinations (Aramark Corporation, NYSE: ARMK).
- Company typePrivate
- Founded2016
- HeadquartersYosemite National Park, United States
- Headcount1,001–5,000
- GTM typeB2C
- OfferingServices
What Yosemite Hospitality does
Yosemite Hospitality, LLC is the National Park Service-authorized primary concessioner for Yosemite National Park, operating lodging, dining, retail, and recreation services for the park's roughly four million annual visitors. The company, headquartered in Fresno, California with operations centered in Yosemite National Park, was founded in 2016 and is a wholly-owned subsidiary of Aramark Destinations (a division of Aramark Corporation, NYSE: ARMK). Its product portfolio spans luxury through budget accommodations — including National Historic Landmark The Ahwahnee, Yosemite Valley Lodge, Curry Village, Housekeeping Camp, White Wolf Lodge, Tuolumne Meadows Lodge, High Sierra Camps, Wawona Hotel, Glacier Point Ski Hut, and RV/campgrounds — alongside the Yosemite Mountaineering School & Guide Service, Badger Pass Ski Area, multiple dining venues, Village Store and gift shops, free shuttle service, and webcams. Group travel services cover meetings, weddings, reunions, and travel-trade tours via an RFP process.
The business operates as a direct-to-consumer hospitality company with distribution through travelyosemite.com, a centralized phone reservation line ((888) 413-8869), on-site walk-in bookings, and an integration with recreation.gov for park entry passes. Revenue is generated through per-night lodging fees (with seasonal pricing variations across luxury, mid-range, and budget tiers), transactional food and beverage sales across multiple venues, fee-based recreation (mountaineering school lessons and guided climbs, ski area activities, equipment rentals, tours), retail and merchandise sales, and professional-services-style event revenue for groups. Marketing is executed through the company website, blog, email newsletter, social channels (Facebook, Instagram, Twitter, Pinterest), and earned media via The Abbi Agency. The company reports 1,001–5,000 employees and holds the Leave No Trace Gold Standard Hospitality designation earned in March 2026, supported by ongoing sustainability programs (Pallet Wrapz, Fresh Grill compostables, EMECO recycled-content furniture, water conservation pledges). Revenue is not publicly disclosed, and there are no independent funding rounds, acquisitions, or external investors.
Yosemite Hospitality firmographics
Firmographics- Name
- Yosemite Hospitality
- Legal name
- Yosemite Hospitality, LLC
- Website
- https://travelyosemite.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Yosemite Hospitality, LLC is the NPS-authorized primary concessioner for Yosemite National Park, operating lodging, dining, retail, and recreation services across 10+ properties for roughly four million annual visitors. It is a wholly-owned subsidiary of Aramark Destinations (Aramark Corporation, NYSE: ARMK).
- Ownership category
- akta.pro rank
Yosemite Hospitality industry classification
Industry- Product category
- National Park Hospitality Services
- NAICS
- Traveler Accommodation (7211), RV (Recreational Vehicle) Parks and Recreational Camps (7212), Skiing Facilities (713920)
- SIC
- Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- National Park & Conservancy Lodges (THAGAIAI)
- akta.pro secondary industries
- Wilderness & Backcountry Lodges (Remote/Off-Grid) (THAGAIAB), Safari Camps & Tented Lodges (THAGAOAF), Campground & Overnight Facilities Operations (Campsites, Cabins, Backcountry Huts) (THAAAGAE)
Keywords
Where Yosemite Hospitality is headquartered
LocationHeadquarters
- HQ city
- Yosemite National Park
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Yosemite Hospitality business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Lodging Accommodations: Revenue generated from overnight stays across multiple lodging properties including The Ahwahnee, Yosemite Valley Lodge, Curry Village, Housekeeping Camp, White Wolf Lodge, Tuolumne Meadows Lodge, and High Sierra Camps. Revenue model based on per-night accommodation fees with seasonal pricing variations.
- Dining Services: Food and beverage revenue from multiple dining venues including The Ahwahnee Dining Room, Yosemite Valley Lodge dining, Curry Village dining options, Yosemite Village dining, and catering for special events and groups.
- Recreation and Activities: Revenue from guided activities including the Yosemite Mountaineering School & Guide Service (hiking, climbing, backpacking),Badger Pass Ski Area, ice skating, and specialty tours. Equipment rentals and lesson services included.
- Retail and Merchandise: Revenue from Village Store, gift shops, and grocery operations across park locations.
- Group Travel and Events: Revenue from corporate meetings, weddings, reunions, and travel trade group tours. RFP process for group bookings.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Luxury accommodations at The Ahwahnee |
| Subscription | Multi-year contract | Mid-range lodging at Yosemite Valley Lodge |
| Unit Pricing | Pay-as-you-go | Budget-friendly options including Curry Village and Housekeeping Camp |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
Yosemite Hospitality product offering
Product offeringCore offering
Yosemite Hospitality manages lodging, dining, retail, and recreation services for visitors to Yosemite National Park as the authorized National Park Service concessioner. The company operates a diversified portfolio of accommodations ranging from luxury historic hotels (The Ahwahnee) to mid-range lodges, tent cabins, and backcountry camps, alongside multiple dining venues, the Yosemite Mountaineering School & Guide Service, Badger Pass Ski Area, shuttle transportation, and group/event services.
Product overview
Yosemite Hospitality operates as a hospitality services provider within Yosemite National Park, offering a comprehensive portfolio of lodging accommodations and recreational activities. The portfolio includes luxury hotels (The Ahwahnee, Wawona Hotel), mid-range lodges (Yosemite Valley Lodge, Curry Village), and rustic camping options (Housekeeping Camp, White Wolf Lodge, Tuolumne Meadows Lodge, High Sierra Camps, RV & Campgrounds). Activity offerings span four seasons including the Yosemite Mountaineering School & Guide Service for climbing and hiking, Badger Pass Ski Area for winter sports, guided tours, webcams, and free shuttle transportation throughout Yosemite Valley. Dining services include multiple restaurants and retail locations. The company is a subsidiary of Aramark Destinations and serves as the authorized concessioner of the National Park Service.
Differentiator
Problem solved
Functional benefit
Products and services
- The Ahwahnee National Historic Landmark luxury hotel combining historic elegance with natural scenery; serves leisure travelers and groups seeking premium in-park lodging.
- Yosemite Valley Lodge Mid-range family-friendly lodge with shuttle access, seasonal outdoor pool, on-site bike rentals, and on-property dining including Basecamp Eatery and Mountain Room; serves families and individual travelers.
- Curry Village Iconic lodging property offering cabins and tent accommodations in Yosemite Valley with dining options including pizza deck and taqueria; serves budget-conscious travelers, families, and groups.
- Housekeeping Camp Budget-friendly camping-style lodging with real beds near Yosemite Falls and Half Dome, including Merced River beach access and an on-site general store; serves budget travelers and families seeking a camping experience.
- Tuolumne Meadows Lodge Remote high-elevation (8,700 ft) tent cabin accommodations without electricity, TVs, or phones; serves hikers and backcountry travelers seeking a peaceful retreat after hiking.
- High Sierra Camps Backcountry adventure lodging with tent cabins spaced 6-10 miles apart traversing Tuolumne Meadows through Glen Aulin, May Lake, and Sunrise Lake; serves hikers seeking multi-day wilderness experiences.
- Glacier Point Ski Hut Winter ski hut accommodations at Glacier Point providing access to cross-country skiing; serves winter recreation visitors.
- RV & Campgrounds RV and tent camping facilities throughout Yosemite National Park; serves self-contained RV travelers and tent campers.
- Yosemite Mountaineering School & Guide Service (YMS) Year-round guided outdoor adventure service providing rock climbing instruction, private guided climbs, custom and group hikes, guided backpacking, snowshoeing, and cross-country skiing with Wilderness First Responder-certified guides; serves adventure seekers and outdoor enthusiasts of varying skill levels.
- Badger Pass Ski Area Winter recreation area offering downhill skiing and snowboarding, cross-country skiing, backcountry ski tours, ski school, snow tubing, and snowshoeing; serves winter sports visitors of all skill levels.
- Guided Hiking Tours Guided hiking offerings including Guided Custom Hikes, Guided Group Hikes (half/full day for ages 12+), Guided Half Dome Hikes (4,800 ft elevation gain, 12 hours round trip), and Guided Backpack Trips; serves hikers seeking expert-led experiences.
- Dining Services Multiple on-property dining venues including The Ahwahnee Dining Room, Basecamp Eatery, Mountain Room, Curry Village pizza deck and taqueria, Yosemite Village dining, and High Sierra Camps Dining; features locally sourced, sustainable dishes with outdoor seating in warm months and serves park visitors, lodging guests, and catered events.
- Village Store & Shopping Retail and grocery operations including Village Store, Yosemite Valley Lodge Gift and Grocery Store, and The Ahwahnee Sweet Shop; serves park visitors with supplies, groceries, souvenirs, gifts, and grab-and-go food.
- Group Travel Services Group event services covering corporate Meetings, Weddings, Travel Trade Group Tours, and Reunions & Socials, booked via an RFP process with a dedicated sales team; serves corporate meeting planners, wedding planners, and travel trade operators.
- Yosemite Valley Shuttles Free in-park shuttle transportation including Valleywide Shuttle (every 12-22 minutes), East Valley Shuttle (every 8-12 minutes), and Tuolumne Meadows Shuttle, operating 7:00 AM to 10:00 PM; serves park visitors for mobility between lodging, trailheads, and attractions.
Quantifiable outcome
- Achieved 97.26% waste diversion rate during Curry Village renovation
- +2 more outcomes
Companies that use Yosemite Hospitality
Customer profileNamed customers1 record
Segments5 records
Ideal customer profiles5 records
Yosemite Hospitality technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Yosemite Hospitality partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and minor.
- Leave No Trace Center for Outdoor EthicscoreYosemite Hospitality partners with the Leave No Trace organization to promote environmental stewardship and responsible outdoor recreation. The partnership involves certifying team members as Leave No Trace instructors, integrating environmental principles into interpretive programs, and maintaining ongoing partnerships with park agencies and conservation organizations. This partnership earned Yosemite Hospitality the Gold Standard Hospitality designation, the highest level of recognition from the organization.
- National Park ServicecoreYosemite Hospitality operates as an authorized concessioner of the National Park Service, serving as the primary concessioner in Yosemite National Park. This exclusive partnership grants the company rights to provide lodging, dining, and recreation services within the park.
- TrexminorPartnership with Trex, a company specializing in recycling plastic film into eco-friendly products like decking boards and picnic tables. Through collaboration with Mariposa County landfill, this partnership transforms previously non-recyclable plastic film collected from Yosemite Hospitality operations into sustainable products, supporting zero-waste goals.
- Mariposa County LandfillminorPartnership with Mariposa County landfill for storing and processing plastic film collected from Aramark Destinations operations. The landfill extends this service to other Mariposa County businesses, expanding positive impact on plastic waste reduction.
- Fresh GrillminorSustainable supplier partnership providing grab-and-go food options with 100% compostable packaging including biodegradable wrappers and cups. Partnership prevents over 20,000 sandwich wrappers from entering landfills annually and supports local sourcing of ingredients.
- Napa NutsminorPartnership with local California company Napa Nuts to replace plastic bags with compostable rice paper bags at The Ahwahnee Sweet Shop. This initiative saves approximately 900 plastic bags from entering landfills annually and is set to expand beyond the Sweet Shop.
- YARTS (Yosemite Area Regional Transportation System)minorPartnership with regional transportation system providing bus service to Yosemite National Park. YARTS offers transportation from nearby communities and airports, complementing Yosemite Hospitality's visitor services with eco-friendly transportation options.
- AnewminorPartnership with Anew for processing and recycling furniture items during Curry Village renovation. Anew facilitated responsible disposal and recycling of furniture that was no longer fit for reuse, supporting the 97.26% waste diversion rate achieved during the renovation.
- Aramark DestinationscoreParent company relationship. Yosemite Hospitality is a subsidiary of Aramark Destinations, which provides operational support, brand standards, and sustainability programs including Pallet Wrapz adoption, water conservation pledges, and zero-waste initiatives across national park destinations.
- EMECOminorFurniture manufacturer whose EMECO chairs, crafted from nearly 100 recycled water bottles each, were incorporated into renovated Curry Village space. Total of over 35,000 bottles repurposed, exemplifying commitment to circular economy and sustainable purchasing decisions.
Scale indicators8 records
Recent moves2 records
Expansion highlights5 records
Yosemite Hospitality competitors and assessment
Company assessmentBroad incumbents
- Boyne Resorts: Family-owned operator of U.S. ski resorts and lodging properties (Big Sky, Boyne Mountain, etc.). Comparable mix of mountain lodging, ski operations, dining, and recreation, though privately held and not in national parks.
- Vail Resorts: Large publicly-traded mountain resort operator with lodging, dining, ski operations, and guided activities across multiple destinations. Comparable mountain lodging + ski + dining mix, though operates outside NPS framework and serves a different (paying resort) guest model.
Direct peers
- Pursuit Banff Jasper Collection: Operates hotels, dining, gondolas, and attractions in Banff and Jasper national parks in Canada. Near-identical business model: collection of historic/mountain lodges plus dining, retail, and guided recreation inside a national park setting.
- Xanterra Travel Collection: Largest U.S. national park concessioner, operating lodges and visitor services in Yellowstone, Grand Canyon, Death Valley, and other NPS sites. Same concessioner model, same customer base (national park visitors), same lodging/dining/retail mix.
- Forever Resorts: Operates lodging, marinas, and recreation services in multiple U.S. national parks (Lake Mead, Sequoia, Big Bend). Closely comparable as a smaller NPS concessioner with a multi-park portfolio of lodges and outdoor recreation.
- Delaware North Companies (Parks & Resorts): Major U.S. national park concessioner operating lodging, dining, and retail at multiple NPS sites. Directly comparable business model: authorized NPS concessioner running historic lodges, food service, and recreation programs inside protected areas.
Others
- Twentynine Palms Band of Mission Indians / Spotlight 29 / Aqua Caliente (destination resort operators): Destination resort operators in California/Nevada with lodging, dining, and entertainment offerings; adjacent comparison for hospitality scale and demand seasonality in California markets.
- REI Co-op (Experiences division): Operates outdoor guided experiences, classes, and adventure travel with similar Leave No Trace/environmental ethos. Adjacent comparison for guided outdoor recreation and sustainability positioning in outdoor hospitality.
Market position
Competitive moat5 records
Key risks1 record
Key highlights7 records
Customer concentration
Yosemite Hospitality social profiles
Digital presenceYosemite Hospitality compliance and trust
Trust signalCompliance2 records
Yosemite Hospitality financial estimates
Financial estimateRevenue estimate
Valuation estimate
Yosemite Hospitality leadership team
Management profileNumber of profiles
Profiles4 records
Yosemite Hospitality funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Yosemite Hospitality M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Yosemite Hospitality
What does Yosemite Hospitality do?
Yosemite Hospitality manages lodging, dining, retail, and recreation services for visitors to Yosemite National Park as the authorized National Park Service concessioner. The company operates a diversified portfolio of accommodations ranging from luxury historic hotels (The Ahwahnee) to mid-range lodges, tent cabins, and backcountry camps, alongside multiple dining venues, the Yosemite Mountaineering School & Guide Service, Badger Pass Ski Area, shuttle transportation, and group/event services.
Is Yosemite Hospitality a public or private company?
Yosemite Hospitality is a private company. It is classified as corporate owned and is currently operating.
When was Yosemite Hospitality founded?
Yosemite Hospitality was founded in 2016. It employs 1,001 to 5,000 people.
Where is Yosemite Hospitality based?
Yosemite Hospitality is headquartered in Yosemite National Park, United States, in the North America region.
How does Yosemite Hospitality make money?
Five revenue lines are on record. Lodging Accommodations are the primary driver. The others are dining Services, recreation and Activities, retail and Merchandise and group Travel and Events.
Who are Yosemite Hospitality's main competitors?
Broad incumbents on record are Boyne Resorts and Vail Resorts. Direct peers are Pursuit Banff Jasper Collection, Xanterra Travel Collection, Forever Resorts and Delaware North Companies (Parks & Resorts). Others are Twentynine Palms Band of Mission Indians / Spotlight 29 / Aqua Caliente (destination resort operators) and REI Co-op (Experiences division).
Does Yosemite Hospitality have an API?
No public API is recorded for Yosemite Hospitality.
What industry is Yosemite Hospitality in?
Yosemite Hospitality's product category is National Park Hospitality Services. Its primary akta.pro industry code is THAGAIAI, National Park & Conservancy Lodges, with a secondary code of THAGAIAB, Wilderness & Backcountry Lodges (Remote/Off-Grid). Its NAICS code is 7211 and its SIC code is 7000.