HER SPIRIT LTD
HER SPIRIT LTD is a UK-based, privately-held small company (founded 2018, Nottingham, 1-10 staff) described as providing women-focused fitness coaching, challenges, and wellbeing support via a mobile app and media content.
- Company typePrivate
- Founded2018
- HeadquartersNottingham, United Kingdom
- Headcount1–10
- GTM typeB2C
- OfferingDigital Commerce or Content
HER SPIRIT LTD firmographics
Firmographics- Name
- HER SPIRIT LTD
- Website
- https://herspirit.co.uk
- Company type
- Private
- Founded year
- 2018
- Headcount range
- 1–10 employees
- Short description
- HER SPIRIT LTD is a UK-based, privately-held small company (founded 2018, Nottingham, 1-10 staff) described as providing women-focused fitness coaching, challenges, and wellbeing support via a mobile app and media content.
- Ownership category
- akta.pro rank
HER SPIRIT LTD industry classification
Industry- Product category
- Women's Digital Fitness & Wellbeing
- NAICS
- Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621)
- SIC
- Services-Membership Sports & Recreation Clubs (7997), Services-Prepackaged Software (7372)
- akta.pro primary industry
- General Personal Training (In-Person & Virtual) (HSADAAAA)
- akta.pro secondary industries
- Health, Wellness & Patient Communities (MPACAJAL), Women's Health & Life-Stage Wellness Education (Fertility, Pregnancy, Menopause) (EDAAAHAI)
Keywords
Where HER SPIRIT LTD is headquartered
LocationHeadquarters
- HQ city
- Nottingham
- HQ country
- United Kingdom
- HQ region
- Europe
Markets served
HER SPIRIT LTD business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations
HER SPIRIT LTD product offering
Product offeringCore offering
Her Spirit Ltd provides a mobile app and accompanying media content aimed at women, delivering fitness coaching, structured fitness challenges, and wellbeing support. The platform is positioned as a digital engagement channel for women seeking guided fitness and holistic wellbeing resources.
Differentiator
Problem solved
Functional benefit
Products and services
- Her Spirit Mobile App
Companies that use HER SPIRIT LTD
Customer profileIdeal customer profiles1 record
HER SPIRIT LTD technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
HER SPIRIT LTD competitors and assessment
Company assessmentDirect peers
- Sweat: Sweat (Kayla Itsines) is a women-focused fitness app offering structured training programs, challenges, and a paid subscription model — directly comparable to Her Spirit's stated women-focused fitness coaching and challenge offering.
- Freeletics: Freeletics is an AI-driven training app delivering personalized coaching, challenges, and community features — directly comparable to Her Spirit's app-based coaching and challenges proposition.
- Down Dog: Down Dog is a small, app-based fitness studio that generates procedurally varied workout and yoga sessions — a comparable independent, app-first fitness-content peer to Her Spirit.
- Strava: Strava is a fitness community and content platform with challenges, social features, and a subscription tier; comparable to Her Spirit on the community + challenge + content axis even though its core modality is endurance rather than women's coaching.
- Fiit: Fiit is a UK-based fitness app delivering on-demand classes, structured training plans, and challenges — a direct peer given Her Spirit's UK base and app + coaching positioning.
Others
- Gymshark: Gymshark is a UK-based women's fitness apparel and content brand with a large social community and free training content; comparable as a UK women-fitness brand ecosystem player rather than as a direct coaching competitor.
Broad incumbents
- Apple Fitness+: Apple Fitness+ is a subscription fitness content service with structured workouts across modalities, embedded in the Apple ecosystem — a broad incumbent competing for women's fitness attention and wallet share.
- Peloton: Peloton offers connected fitness content, classes, and challenges with a substantial women's audience; overlaps with Her Spirit on app-based coaching and community challenges, though delivered via a broader hardware + content model.
- Les Mills On Demand: Les Mills On Demand distributes structured fitness class content via subscription with broad-appeal programming; a broad incumbent that overlaps with Her Spirit's coaching-content model.
- Nike Training Club: Nike Training Club is a free, broad-based fitness app from Nike with women-focused programming and structured challenges; it competes for the same audience as Her Spirit but as part of a much larger brand portfolio.
Market position
Customer concentration
HER SPIRIT LTD social profiles
Digital presenceHER SPIRIT LTD financial estimates
Financial estimateRevenue estimate
Valuation estimate
HER SPIRIT LTD leadership team
Management profileNumber of profiles
HER SPIRIT LTD funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
HER SPIRIT LTD M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about HER SPIRIT LTD
What does HER SPIRIT LTD do?
Her Spirit Ltd provides a mobile app and accompanying media content aimed at women, delivering fitness coaching, structured fitness challenges, and wellbeing support. The platform is positioned as a digital engagement channel for women seeking guided fitness and holistic wellbeing resources.
When was HER SPIRIT LTD founded?
HER SPIRIT LTD was founded in 2018. It employs 1 to 10 people.
Where is HER SPIRIT LTD based?
HER SPIRIT LTD is headquartered in Nottingham, United Kingdom, in the Europe region.
Who are HER SPIRIT LTD's main competitors?
Direct peers on record are Sweat, Freeletics, Down Dog, Strava and Fiit. Gymshark is listed as an others. Broad incumbents are Apple Fitness+, Peloton, Les Mills On Demand and Nike Training Club.
Does HER SPIRIT LTD have an API?
No public API is recorded for HER SPIRIT LTD.
What industry is HER SPIRIT LTD in?
HER SPIRIT LTD's product category is Women's Digital Fitness & Wellbeing. Its primary akta.pro industry code is HSADAAAA, General Personal Training (In-Person & Virtual), with a secondary code of MPACAJAL, Health, Wellness & Patient Communities. Its NAICS code is 51621 and its SIC code is 7997.