Design Point
Design Point is a full-service creative agency in Ahmedabad, India, offering graphic design, web development, SEO, print, packaging, and social media marketing to SMBs, startups, and e-commerce brands across India.
- Company typePrivate
- Founded2009
- HeadquartersAhmedabad, India
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Design Point does
Design Point is a full-service creative agency headquartered in Ahmedabad, Gujarat, India, operating since 2009 (with conflicting founding dates of 2012 and 2018 also referenced in source material). The company delivers six integrated service lines: graphic design, website development, SEO and digital marketing, print design, packaging and labels, and social media marketing. Its core customers are Indian small and medium businesses and startups, with secondary segments including e-commerce brands and fashion and retail businesses. The company claims 15+ years of experience, 500+ packaging projects delivered, and demonstrable client outcomes including 300%+ Instagram growth, 150% organic sales uplift, and 1M+ ad impressions across case studies.
The business operates on a primarily project-based revenue model with custom quotes per engagement. Graphic design, website development, print, and packaging are billed as one-time project fees, while digital marketing and SEO services include retainer-style recurring arrangements. Pricing is not publicly disclosed and there is no standardized tier structure. Distribution is entirely direct, conducted via the company's website (designpointdigital.com), phone (+91 9737276931), and email ([email protected]), with free consultation offers as the lead generation mechanism. The firm is bootstrapped and privately held, with no disclosed venture capital, private equity, or institutional funding, and no patents, trademarks, regulatory actions, mergers, acquisitions, or partnerships on record.
The technology stack is built on standard industry creative and web development tools rather than any proprietary platform; no APIs, SDKs, MCP integrations, or AI/ML capabilities are disclosed. Leadership comprises Founder Anil Rajpurohit (18+ years of experience), CEO Ravi Rajpurohit (10+ years in graphic design and printing), Digital Marketing Director Ravi Dave, and Business Analyst Rajar Samadder. Operations are concentrated in Ahmedabad with no disclosed geographic expansion beyond Gujarat and the broader Indian domestic market, and there are no signals of imminent scaling, geographic push, or product platform development.
Design Point firmographics
Firmographics- Name
- Design Point
- Legal name
- Design Point
- Website
- https://designpointdigital.com
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Design Point is a full-service creative agency in Ahmedabad, India, offering graphic design, web development, SEO, print, packaging, and social media marketing to SMBs, startups, and e-commerce brands across India.
- Ownership category
- akta.pro rank
Design Point industry classification
Industry- Product category
- Creative Design Services
- NAICS
- Graphic Design Services (541430), Indoor and Outdoor Display Advertising (54185), Sign Manufacturing (33995), Industrial Design Services (54142)
- SIC
- Services-Mailing, Reproduction, Commercial Art & Photography (7330)
- akta.pro primary industry
- Wayfinding, Signage & Environmental Graphic Design (BPAHAKAN)
- akta.pro secondary industries
- Graphics Production & Large-Format Printing (Banners, Wraps, Signage) (THAHAHAG), Event Fabrication & Scenic/Set Build (Custom Builds, Installations) (BPAFAGAK)
Keywords
Where Design Point is headquartered
LocationHeadquarters
- HQ city
- Ahmedabad
- HQ country
- India
- HQ region
- Asia
Offices2 records
Markets served
Design Point business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Design and Creative Services: Project-based custom design services including graphic design, branding, logos, marketing collateral. Billed per project with custom quotes based on scope and complexity.
- Website Development: Custom website development services charged per project. Includes responsive design, SEO optimization, and ongoing maintenance support.
- Digital Marketing Services: SEO and social media marketing services. May include ongoing retainer arrangements for campaign management and content creation.
- Printing and Packaging: Physical print products and packaging solutions sold per order. Volume discounts available for bulk corporate printing projects.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard Printing Services |
| Other | Pay-as-you-go | Custom Design Projects |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels5 records
Design Point product offering
Product offeringCore offering
Design Point is a full-service creative agency based in Ahmedabad, India, delivering graphic design, website development, SEO and digital marketing, print design, packaging and labels, and social media marketing services. The company provides end-to-end brand building solutions for Indian SMBs and startups, covering digital and physical brand touchpoints from logos and websites to packaging and printed marketing collateral.
Product overview
Design Point is a full-service creative agency offering an integrated portfolio of six core services. Their offering combines graphic design (logo, branding, marketing collateral) and website development (responsive sites, e-commerce, landing pages) as the primary digital foundation, supported by SEO & digital marketing services for visibility and lead generation. They complement these with print design services (cards, banners, signage) and packaging & labels for physical brand presence, while social media marketing handles audience engagement and paid campaigns across Facebook, Instagram, and LinkedIn. The services are designed to work together to provide end-to-end brand building from digital to physical touchpoints.
Differentiator
Problem solved
Functional benefit
Products and services
- Graphic Design Creative graphic design services including logo and brand identity design, marketing collateral (brochures, flyers, posters, banners), and digital graphics for social media and web. Targeted at Indian SMBs and startups needing professional branding.
- Website Development Custom website development services building responsive, SEO-optimized, and high-performing websites including corporate sites, e-commerce platforms, landing pages, blogs, and custom web applications.
- SEO & Digital Marketing Digital marketing and SEO services including keyword research, on-page optimization, technical SEO, link building, content creation, and performance reporting to improve search rankings and drive traffic.
- Print Design Printing and print design services for business cards, stamp cards, banners, posters, standees, signage, brochures, flyers, stickers, foam boards, and acrylic boards with various materials and finishes.
- Packaging & Labels Packaging design and production services including structural design, dielines, sustainable materials, offset/digital/large-format printing, finishes (foil, embossing, soft-touch lamination), and fulfillment.
- Social Media Marketing Social media marketing services including strategy development, content creation, paid ad campaigns on Facebook/Instagram/LinkedIn, and audience engagement management.
Quantifiable outcome
- 300% Instagram follower growth in 4 months
- +5 more outcomes
Companies that use Design Point
Customer profileNamed customers5 records
Segments4 records
Ideal customer profiles3 records
Design Point technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Design Point partnerships and signals
Strategic signalScale indicators9 records
Recent moves3 records
Expansion highlights3 records
Design Point competitors and assessment
Company assessmentDirect peers
- Manipal Technologies: India-based printing, packaging, and brand solutions company serving FMCG and consumer brands. Comparable because it competes for the same print and packaging design and production work that Design Point delivers.
- Watconsult: India-based full-service digital and social media marketing agency. Comparable because it competes head-to-head for the same digital marketing, social, and creative mandates from Indian brands and startups.
- Social Beat: India-based full-service digital marketing agency offering SEO, social media, content, and performance marketing. Comparable because it directly competes with Design Point's SEO and social media marketing practice for Indian SMB and startup clients.
- PageTraffic: India-based digital marketing agency specializing in SEO, web design, and PPC for SMBs and enterprises. Comparable because it offers the same SEO + web development bundle that Design Point sells to Indian businesses.
Emerging players
- Designhill: India-based graphic design marketplace and agency platform offering logo, branding, and print design services to SMBs globally. Comparable because it competes for the same SMB branding, logo, and graphic design budgets that Design Point serves.
- Pepper Content: India-based content and creative services platform connecting businesses with designers and marketers. Comparable because it addresses overlapping demand for graphic design and marketing talent from Indian SMBs and startups.
Broad incumbents
- Ogilvy India: India arm of global advertising and creative giant WPP, offering branding, advertising, and digital marketing. Comparable as a much larger incumbent in the same creative/branding services space serving overlapping Indian brand clients.
- 99designs: Global online graphic design marketplace connecting clients with freelance designers. Comparable because it competes for the same SMB logo, branding, and graphic design budgets, though it operates via a crowdsourced model rather than full-service agency delivery.
- Landor & Fitch: Global brand consulting and design firm with significant India presence. Comparable because it competes for brand identity, packaging, and visual design mandates from Indian and global brands operating in India.
- Infosys Digital: India-based digital services arm of Infosys offering web development, design, and digital marketing at enterprise scale. Comparable as a broader incumbent in the same web design, digital marketing, and brand experience services space.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat2 records
Key risks7 records
Key highlights7 records
Customer concentration
Design Point social profiles
Digital presenceDesign Point financial estimates
Financial estimateRevenue estimate
Valuation estimate
Design Point leadership team
Management profileNumber of profiles
Profiles4 records
Design Point funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Design Point M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Design Point
What does Design Point do?
Design Point is a full-service creative agency based in Ahmedabad, India, delivering graphic design, website development, SEO and digital marketing, print design, packaging and labels, and social media marketing services. The company provides end-to-end brand building solutions for Indian SMBs and startups, covering digital and physical brand touchpoints from logos and websites to packaging and printed marketing collateral.
Is Design Point a public or private company?
Design Point is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Design Point founded?
Design Point was founded in 2009. It employs 11 to 50 people.
Where is Design Point based?
Design Point is headquartered in Ahmedabad, India, in the Asia region.
How does Design Point make money?
Four revenue lines are on record. Design and Creative Services are the primary driver. The others are website Development, digital Marketing Services and printing and Packaging.
Who are Design Point's main competitors?
Direct peers on record are Manipal Technologies, Watconsult, Social Beat and PageTraffic. Emerging players are Designhill and Pepper Content. Broad incumbents are Ogilvy India, 99designs, Landor & Fitch and Infosys Digital.
Does Design Point have an API?
No public API is recorded for Design Point.
What industry is Design Point in?
Design Point's product category is Creative Design Services. Its primary akta.pro industry code is BPAHAKAN, Wayfinding, Signage & Environmental Graphic Design, with a secondary code of THAHAHAG, Graphics Production & Large-Format Printing (Banners, Wraps, Signage). Its NAICS code is 541430 and its SIC code is 7330.