Solar Sense
Solar Sense PV is a privately held, Pleasanton-based residential solar installer serving Northern California and Bay Area homeowners with turnkey solar PV systems, battery backup solutions, and EPC services, operating with a 1-10 person team.
- Company typePrivate
- Founded2009
- HeadquartersPleasanton, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Solar Sense does
Solar Sense PV is a privately held residential solar installer headquartered in Pleasanton, California, that designs, sells, and installs solar photovoltaic (PV) systems and battery backup systems for homeowners across Northern California and the broader Bay Area. Founded in 2009 and operating as a state-licensed General Contractor (license #940612) with B (General Building) and C classifications, the company transitioned from utility-scale solar development into the residential market, applying Engineering Procurement Construction (EPC) capabilities to single-family projects with teams that hold 40 years of combined industry experience.
The company's core offering centers on turnkey residential solar PV installations, supplemented by battery backup systems intended to provide outage protection — a relevant value proposition given the Bay Area's recurring grid-stress events. The company uses equipment from "top manufacturers" within the broader solar supply chain and does not disclose proprietary hardware, software, or panel technology of its own. Typical installations are described as completed within 2-3 days of on-site work, encompassing energy consultation, custom system design, permitting, professional installation, and inspection coordination.
Solar Sense operates a direct-to-consumer go-to-market model, generating revenue through one-time installation fees on customized residential projects priced by system size, equipment specification, and site conditions — no standard tier pricing is publicly disclosed. The firm maintains a lean team of 1-10 employees spanning design, engineering, energy consulting, installation, and customer care, with no named institutional investors, no disclosed executive profiles, no published financial information, and no certifications or partnerships disclosed beyond its primary general contractor licensing.
Solar Sense firmographics
Firmographics- Name
- Solar Sense
- Legal name
- Solar Sense PV
- Website
- https://solarsensepv.com
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Solar Sense PV is a privately held, Pleasanton-based residential solar installer serving Northern California and Bay Area homeowners with turnkey solar PV systems, battery backup solutions, and EPC services, operating with a 1-10 person team.
- Ownership category
- akta.pro rank
Solar Sense industry classification
Industry- Product category
- Residential Solar Installation
- akta.pro primary industry
- Solar Roofing & Roof-Mounted PV Systems (IMADAFAO)
- akta.pro secondary industry
- Solar EPC & Construction (Utility-Scale, Rooftop, Balance of System) (EUAMABAB)
Keywords
Where Solar Sense is headquartered
LocationHeadquarters
- HQ city
- Pleasanton
- HQ country
- United States
- HQ region
- North America
Markets served
Solar Sense business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales
Revenue model
- Residential Solar Installation: One-time installation of solar PV systems for residential customers in Northern California. Revenue is generated from the sale and installation of complete solar systems including equipment, design, permitting, and installation services. The company also offers battery backup systems as an additional product.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Custom-tailored solar systems |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Solar Sense product offering
Product offeringCore offering
Solar Sense PV designs and installs residential solar PV systems and battery backup systems for homeowners in Northern California. The company delivers turnkey solutions covering energy consultation, site evaluation, custom system design, permitting, procurement of equipment from top manufacturers, professional installation by their own crews, and coordination of inspections. They also provide Engineering Procurement Construction (EPC) services for a broader range of solar PV and renewable energy projects.
Product overview
Solar Sense offers a unified turnkey residential solar service that combines system analysis, custom proposal development, design and permitting, professional installation, and ongoing support. Their core product is residential solar power system installation, with battery backup systems available as an add-on for outage protection and energy independence. The company also provides EPC (Engineering Procurement Construction) services for a broader range of solar PV and renewable energy projects. All offerings are delivered through a single integrated process: energy consultation and site evaluation, custom proposal preparation, design and permitting (complying with National Electric Code and local regulations), professional installation by their crews, and coordination of all required building, electrical, and utility inspections.
Differentiator
Problem solved
Functional benefit
Products and services
- Residential Solar Power Systems Turnkey residential solar PV installation services for Northern California homeowners, including system analysis, custom proposal preparation, design and permitting (compliant with National Electric Code and local regulations), professional installation by in-house crews, and coordination of building, electrical, and utility inspections. Residential systems are typically completed within 2-3 days.
- Battery Backup Systems Battery storage systems integrated with solar installations to provide backup power during grid outages, enhancing energy independence and security for residential properties in Northern California.
- Engineering Procurement Construction (EPC) Services Full-service EPC delivery for solar PV and renewable energy projects, providing engineering design, procurement of equipment from top manufacturers, and construction management under a registered General Contractor holding B and C licenses (State License #940612).
Companies that use Solar Sense
Customer profileSegments1 record
Ideal customer profiles1 record
Solar Sense technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Solar Sense partnerships and signals
Strategic signalScale indicators2 records
Recent moves4 records
Expansion highlights3 records
Solar Sense competitors and assessment
Company assessmentDirect peers
- Sunrun: Largest U.S. residential solar, battery, and energy services company offering turnkey PV and storage installations directly to homeowners — the same direct-to-consumer residential installer model Solar Sense pursues, but at national scale.
- Freedom Forever: U.S. residential solar installer with a vertically integrated, in-house sales and installation model — a comparable peer to Solar Sense's direct-to-consumer, crew-based approach.
- Blue Raven Solar: Residential solar installer using in-house sales reps and installation crews to sell and deploy PV systems nationwide; a comparable direct-to-consumer residential installer with a similar customer acquisition and fulfillment playbook.
- Momentum Solar: Direct-to-consumer residential solar installer operating in multiple U.S. states with in-house sales and installation crews, closely mirroring Solar Sense's turnkey, vertically integrated residential model.
- SunPower (residential): Long-standing U.S. residential solar installer and panel manufacturer offering turnkey PV and storage systems to homeowners; competes head-to-head with Solar Sense in California on system design, equipment quality, and battery integration.
- PosiGen: Residential solar and battery installer focused on energy-burdened homeowners, offering turnkey PV and storage; overlaps with Solar Sense on residential direct-to-consumer solar + battery installation, particularly in lower-income California segments.
Broad incumbents
- Tesla Energy: Sells and installs Tesla Solar Roof and Powerwall to U.S. homeowners through both Tesla stores and direct sales; a much broader incumbent competing for the same California residential solar + battery customer.
Emerging players
- Lumio (formerly known as AP Solar): Emerging residential solar platform aggregating regional installers; comparable to Solar Sense as a turnkey residential PV provider and a potential roll-up channel for independents.
Regional players
- Solar Optimum: California-based residential and commercial solar and battery installer serving Southern and parts of Northern California with in-house design and installation; comparable peer for the residential PV + storage segment Solar Sense targets.
- Semper Solaris: California-based residential and commercial solar installer with in-house crews and a strong regional presence; directly comparable to Solar Sense's Northern California focus and turnkey residential PV + battery offering.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Solar Sense social profiles
Digital presenceSolar Sense financial estimates
Financial estimateRevenue estimate
Valuation estimate
Solar Sense leadership team
Management profileNumber of profiles
Profiles1 record
Solar Sense funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Solar Sense M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Solar Sense
What does Solar Sense do?
Solar Sense PV designs and installs residential solar PV systems and battery backup systems for homeowners in Northern California. The company delivers turnkey solutions covering energy consultation, site evaluation, custom system design, permitting, procurement of equipment from top manufacturers, professional installation by their own crews, and coordination of inspections. They also provide Engineering Procurement Construction (EPC) services for a broader range of solar PV and renewable energy projects.
Is Solar Sense a public or private company?
Solar Sense is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Solar Sense founded?
Solar Sense was founded in 2009. It employs 1 to 10 people.
Where is Solar Sense based?
Solar Sense is headquartered in Pleasanton, United States, in the North America region.
How does Solar Sense make money?
One revenue line is on record: residential Solar Installation.
Who are Solar Sense's main competitors?
Direct peers on record are Sunrun, Freedom Forever, Blue Raven Solar, Momentum Solar, SunPower (residential) and PosiGen. Tesla Energy is listed as a broad incumbent. Lumio (formerly known as AP Solar) is listed as an emerging player. Regional players are Solar Optimum and Semper Solaris.
Does Solar Sense have an API?
No public API is recorded for Solar Sense.
What industry is Solar Sense in?
Solar Sense's product category is Residential Solar Installation. Its primary akta.pro industry code is IMADAFAO, Solar Roofing & Roof-Mounted PV Systems, with a secondary code of EUAMABAB, Solar EPC & Construction (Utility-Scale, Rooftop, Balance of System).