What Orange County Convention Center does

The Orange County Convention Center (OCCC), founded in 1983, is the second-largest convention center in North America, owned and operated as a public entity by Orange County, Florida. The facility comprises two main buildings totaling approximately 7 million square feet: the 4 million sq ft West Building and the 3 million sq ft North-South Building, offering 2,055,222 sq ft of exhibit space, 471,119 sq ft across 70 meeting rooms and 226 breakout rooms, a 2,643-seat Linda W. Chapin Theater, a 62,182 sq ft Valencia Ballroom, 174 loading dock slips, and 6,227 parking spaces. It serves enterprise customers including major industry associations (HIMSS, AVIXA, IAAPA, NAVC, AAU, DEMA, American Sportfishing Association) and corporate event planners, hosting nearly 200 events per year with 2+ million attendees and contributing an estimated $4.6 billion in annual economic impact to Central Florida. Technology stack is delivered via exclusive service partners rather than in-house: Sodexo Live! (catering), Smart City Networks (internet/telecom), LMG (audio/visual), FedEx Office (shipping/print), and Xpodigital (digital signage), supplemented by a 2.2 MW rooftop solar installation with SolarEdge monitoring technology and a 2,000 sq ft aeroponic garden (81 towers, 3,564 plants).

The OCCC's revenue model combines facility rental (rental of exhibition halls, meeting rooms, ballrooms, and the Chapin Theater under quote-based, multi-year contracts), exclusive utility services for exhibitors (electricity with 24-hour power, aerial rigging, water, gas, compressed air, cable TV) priced as flat-rate transaction fees, parking transaction fees, and revenue share arrangements with the exclusive service-partner ecosystem. Pricing is custom-quoted per event with deposits and milestone payments (25% on execution, 75% due 45 days prior for Second Priority Events). Go-to-market is enterprise field sales via a direct Sales, Marketing & Event Management team reached through an online RFP system and toll-free lines, supplemented by partnership referrals from Visit Orlando and the Orlando Economic Partnership, and industry presence at trade shows.

The OCCC is currently executing a $560 million Grand Concourse Expansion (groundbreaking December 17, 2025, completion expected 2029) that will add 44,000 sq ft of meeting space, a 100,000 sq ft ballroom, and (via Phase 5B) 200,000 sq ft of contiguous exhibit space, with Turner Construction Company as Construction Manager at Risk and Populous + C.T. Hsu + Associates as architects. Leadership is headed by Executive Director Mark Tester and Deputy Director Eric Blanc, Sr., with Heather Peeples appointed Fiscal and Operational Support Manager effective January 2026.

Name

Orange County Convention Center

Legal name

Orange County Government, Florida

Website

https://occc.net

Company type

Public

Founded year

1983

Operating status

Operating

Headcount range

501–1,000 employees

Short description

The Orange County Convention Center is a publicly owned, 7-million-square-foot convention venue in Orlando, Florida, hosting nearly 200 events per year for enterprise association and corporate clients, with an estimated $4.6 billion annual economic impact to Central Florida.

Ownership category

akta.pro rank

Product category

Convention and Event Venue Services

NAICS

Convention and Trade Show Organizers (561920)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Convention & Exhibition Centers (Public Convention Centers, Civic Centers) (THAHAAAA)

akta.pro secondary industries

Conference Centers & Dedicated Meeting Venues (THAHAAAB), Conference & Convention Center Catering (THAHAKAB)

Keywords

• Convention venue rental
• Trade show hosting
• Exhibition space
• Corporate event services
• Meeting facilities

Headquarters

HQ city

Orlando

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Infrastructure, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Facility Rental: Rental of exhibition halls, meeting rooms, ballrooms, and the Linda W. Chapin Theater for conventions, tradeshows, corporate events, and consumer shows.
2. Utility Services: Exclusive provider of electricity (24-hour power included), aerial rigging and lighting, water, natural gas, propane, compressed air, and cable TV services for exhibitors.
3. Service Partner Revenue Share: Partnership revenue from exclusive service providers including Sodexo Live! (catering), Smart City Networks (internet/telecom), LMG (A/V), FedEx Office (shipping/print), and Xpodigital (digital signage).
4. Parking Services: Parking operations with 6,227 total spaces across West and North-South buildings, plus Destination Parkway Garage.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

The Orange County Convention Center (OCCC) operates approximately 7 million square feet of convention and event facility space across two buildings (West and North-South) in Orlando, Florida, providing exhibition halls, meeting rooms, ballrooms, and the Linda W. Chapin Theater for conventions, trade shows, corporate meetings, sporting events, and consumer shows. The OCCC also offers in-house utility services (electricity, rigging, water, gas, compressed air) and coordinates a comprehensive ecosystem of exclusive service partners for catering, A/V, internet, digital signage, shipping, and mobility services.

Product overview

The Orange County Convention Center (OCCC) operates as a single unified venue product offering approximately 7 million square feet of world-class event space for conventions, trade shows, sporting events, and corporate meetings. The core offering consists of two main buildings (West Building with 4 million sq ft and North-South Building with 3 million sq ft) providing 2,055,222 sq ft of exhibit space, 471,119 sq ft of meeting rooms across 70 rooms and 226 breakout rooms, and the 2,643-seat Linda W. Chapin Theater. The venue is supported by a comprehensive ecosystem of service partners offering catering (Sodexo Live!), audiovisual (LMG), digital signage (Xpodigital), internet/telecommunications (Smart City Networks), shipping/print (FedEx Office), and mobility services (Scootaround). Additional offerings include exclusive utility services for exhibitors, advertising opportunities, and sustainability programs including a rooftop solar installation and aeroponic gardens.

Differentiator

Problem solved

Functional benefit

Products and services

• Convention and Trade Show Venue Hosting Primary service providing 7 million square feet of event space including 2,055,222 sq ft of exhibit space, 471,119 sq ft of meeting rooms, 70 meeting rooms, 226 breakout rooms, and a 2,643-seat theater for conventions, trade shows, sporting events, and corporate meetings.
• Linda W. Chapin Theater A 2,643-seat theater located in the West Building featuring modern theater seats, upgraded acoustic panels, new stage floor and orchestra pit system, and four dressing rooms for keynote speeches, award presentations, corporate events, and theatrical performances.
• Valencia Ballroom A 62,182 sq ft ballroom in the West Building available for large banquets, galas, and corporate events.
• Utility Services for Exhibitors Exclusive provider of electricity (24-hour power included), aerial rigging and lighting, water (fill & drain), natural gas and propane, compressed air, and cable TV services for exhibitors at competitive flat-rate pricing with all labor included.
• Food and Beverage Services Exclusive food and beverage partner Sodexo Live! provides event catering with award-winning cuisine inspired by local flavors for conventions, trade shows, and events.
• Audio/Visual Services On-site preferred audiovisual provider LMG Inc. offers video, audio, lighting, and LED services for corporate meetings, trade shows, live broadcasts, and specialty events.
• Wi-Fi and Internet Services Facility-wide ethernet access and fast, reliable Wi-Fi network provided by Smart City Networks, the exclusive provider of internet and telecommunications services at the convention center.
• Digital Signage Services Exclusive provider Xpodigital offers LED walls, menu boards, touchscreens, and non-touch interactive screens with full-service support for digital signage planning, sponsorship, content creation, and management.
• Shipping and Print Services Exclusive business center provider FedEx Office offers full-service printing materials, advertising opportunities, mobility services, Internet access, and faxing for event organizers and exhibitors.
• Mobility Services Scootaround provides on-site wheelchair and electric scooter rentals for attendees with daily and weekly rates.
• Parking Services Total of 6,227 parking spaces across West Building (1,450 spaces) and North-South Building (4,777 spaces) plus Destination Parkway Parking Garage.
• Executive Studio Hybrid and virtual event hosting studio enabling live streaming and virtual event capabilities for conventions, trade shows, and meetings.
• Advertising Opportunities Digital signage, pedestrian bridge signage, and static signage advertising opportunities for event sponsors and partners.

Quantifiable outcome

• $4.6 billion annual economic impact to Central Florida
• +4 more outcomes

Named customers9 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

14 partnerships are on record, tiered major, core and minor.

• SolarEdgemajorTechnology or Integration · 1 January 2026Technology partner for 2.2 MW rooftop solar installation providing inverters, power optimizers, and real-time monitoring technology.
• Advanced Green TechnologiesmajorTechnology or Integration · 1 January 2026Partner in development of one of Florida's largest rooftop solar arrays, working with SolarEdge technology.
• Turner Construction CompanycoreImplementation/ SI/ Consulting Partner · 1 March 2025Official construction partner for Grand Concourse Expansion project ($560 million). Serves as Construction Manager at Risk (CMAR) for Phase 5A improvements.
• IDEAS For UsminorOthers · 1 February 2025Orlando-based environmental nonprofit partnered for The Great Solar Giveaway, redistributing 5,800 decommissioned solar panels to Florida residents, businesses, and nonprofits.
• Populous + C.T. Hsu Joint VenturecoreImplementation/ SI/ Consulting Partner · 1 January 2019Architectural and engineering design services for North-South Building expansion. Contract award amount $38,389,062.
• Universal Orlando ResortcoreGTM or Marketing PartnerGold Key Member providing premiere meeting destination with exceptional surroundings and immersive environments for events. Offers compelling meeting solutions to inspire and engage attendees.
• SeaWorld OrlandocoreGTM or Marketing PartnerGold Key Member providing events with unmatched thrills, culinary excellence, and flexibility. Supports animal rescue efforts with over 40,000 rescues worldwide.
• Walt Disney WorldcoreGTM or Marketing PartnerGold Key Member offering world-class, immersive venues with industry-leading technology, world-class culinary experts, and unforgettable entertainment.
• Sodexo Live!coreImplementation/ SI/ Consulting PartnerExclusive food and beverage partner with strong track record at iconic destinations. Provides outstanding service and award-winning cuisine inspired by local flavors.
• Smart City NetworkscoreTechnology or IntegrationExclusive provider of internet and telecommunications services, providing facility-wide ethernet access, fast reliable Wi-Fi, custom LAN/WAN design and support.
• LMG Inc.coreTechnology or IntegrationOn-site preferred audiovisual provider, offering video, audio, lighting and LED for corporate meetings, trade shows, live broadcasts and specialty events.
• FedEx OfficemajorTechnology or IntegrationExclusive business center and provider for pedestrian bridge signage. Offers full-service printing, advertising opportunities, mobility services, Internet access and faxing.
• XpodigitalmajorTechnology or IntegrationExclusive provider of event digital signage providing cutting-edge visual technology including LED walls, menu boards, touchscreens, with full-service support.
• Orlando Economic PartnershipmajorStrategic or Co-development PartnerNot-for-profit public/private partnership representing Central Florida's seven counties and City of Orlando. Works to provide quality jobs, economic growth, and sustainable quality of life.

Scale indicators11 records

Recent moves9 records

Expansion highlights5 records

Direct peers

• Javits Center: New York's Javits Center is a major U.S. convention venue pursuing a multi-hundred-million-dollar expansion; it competes with OCCC for national conventions and corporate meetings and shares the public-authority ownership structure.
• Georgia World Congress Center: Atlanta's Georgia World Congress Center is a multi-building convention campus of similar scale, competing for the same association and trade-show business in the U.S. Southeast and operating with comparable hotel-and-destination bundling.
• Los Angeles Convention Center: Los Angeles Convention Center is a publicly-owned large convention venue with a similar multi-event, association-focused business mix and ongoing modernization investments, competing for west-coast and national convention business.
• McCormick Place: Chicago's McCormick Place is the largest convention center in North America and the most direct competitor to OCCC for Tier-1 association conventions and trade shows, operating a comparable multi-building, multi-million-square-foot footprint with similar exhibit and meeting capacity.
• Moscone Center: San Francisco's Moscone Center is a Tier-1 convention venue operating under city ownership; it competes with OCCC for technology and healthcare trade shows and operates a comparable convention + meeting-room mix.
• Las Vegas Convention Center: Las Vegas Convention Center is undergoing a major expansion and competes head-to-head with OCCC for the largest U.S. conventions and trade shows; its destination-driven Las Vegas Strip model parallels Orlando's theme-park-driven destination value proposition.
• Kay Bailey Hutchison Convention Center: Dallas's Kay Bailey Hutchison Convention Center is a Tier-1 U.S. convention venue of comparable exhibit capacity, actively pursuing expansion and competing directly with OCCC for conventions seeking alternative warm-weather destinations.
• San Diego Convention Center: San Diego Convention Center is a destination-driven convention venue of comparable scale, competing with OCCC for association annual meetings and offering a similar mix of exhibit halls, ballrooms and meeting rooms under public-sector ownership.

Broad incumbents

• ASM Global: ASM Global is the world's largest venue-management company, operating hundreds of convention centers, arenas and stadiums globally; it is a broad incumbent that competes as a third-party operator against in-house convention-center teams like OCCC's.
• Freeman: Freeman is the largest U.S. exposition-services and event-management company; while not a venue operator, it is a broad incumbent in the same convention/trade-show value chain and competes for the same enterprise event-planning budgets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/occc
• Facebookfacebook.com/OrangeCountyConventionCenter
• LinkedInlinkedin.com/company/orangecountyconventioncenter
• Instagraminstagram.com/orangecountyconventioncenter

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Orange County Convention Center