Stroke Aotearoa New Zealand

What Stroke Aotearoa New Zealand does

Stroke Aotearoa New Zealand, legally The Stroke Foundation of New Zealand Trust (CC49241), is a national charitable trust founded in 1985 and headquartered in Wellington. It is the only national charity in New Zealand dedicated solely to stroke, operating across the full stroke continuum: prevention (F.A.S.T. awareness campaign, free community blood pressure checks via mobile vans, workplace programs), acute and post-acute support (free 0800 STROKE helpline launched September 2024, Community Stroke Navigators/Kaiārahi providing home visits and referrals), and long-term recovery (Return to Work service in partnership with the Ministry of Social Development since 2007, grants program, support groups). The organization employs approximately 28 Community Stroke Advisors delivering over 38,000 support hours annually to roughly 4,500 survivors and families per year.

The service portfolio is built on a community-led go-to-market: 28 CSAs work both North and South Islands, mobile health vans travel nationwide (sponsored by Ryman Healthcare), the 0800 helpline provides remote access, and workplace channels such as the Health15 joint initiative with The Building Intelligence Group extend reach into the construction industry. Strategic alliances with Health New Zealand (Te Whatu Ora), University of Otago, University of Auckland/NIHI, Diabetes NZ, Heart Foundation, Arthritis NZ, and Toitū te Waiora underpin program delivery, research, and workforce development. The organization was formed through the 2022 merger with Stroke Tairawhiti and the 2023 amalgamation with Stroke Central New Zealand, and was rebranded to Stroke Aotearoa New Zealand in 2025 under the Te Ahi Tūmanako (Flame of Hope) identity.

Revenue is generated entirely through charitable mechanisms: individual donations, corporate sponsorships, trust and foundation grants (Perpetual Guardian, Foundation North, Community Trust South, and others), bequest/gift-in-wills program, and fundraising events such as Road to Recovery, Harris Hill-Top Challenge, and the Beanie Up campaign. All services to survivors and families are provided free of charge. Financial figures are not publicly disclosed.

Name

Stroke Aotearoa New Zealand

Legal name

The Stroke Foundation of New Zealand Trust

Website

https://stroke.org.nz

Company type

Private

Founded year

1985

Operating status

Operating

Headcount range

11–50 employees

Short description

Stroke Aotearoa New Zealand is the national charitable trust (founded 1985) solely dedicated to stroke prevention and recovery support, delivering free services including the 0800 STROKE helpline, Community Stroke Navigators, mobile blood pressure checks, and workplace programs to stroke survivors, whānau, and communities across New Zealand.

Ownership category

akta.pro rank

Product category

Stroke Support and Prevention Services

NAICS

Services for the Elderly and Persons with Disabilities (62412), Vocational Rehabilitation Services (6243), Other Individual and Family Services (624190)

SIC

Services-Health Services (8000), Services-Social Services (8300)

akta.pro primary industry

Disease-Specific Research & Support (e.g., Cancer, Diabetes, ALS) (BPAGACAA)

akta.pro secondary industries

Disability Services & Independent Living Support (BPAGACAG), Disability Services & Independent Living Support (BPAGAEAG)

Keywords

• Stroke prevention education
• Community health support
• Stroke recovery services
• Cardiovascular health awareness
• Patient advocacy services

Headquarters

HQ city

Wellington

HQ country

New Zealand

HQ region

Oceania

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Donations and Fundraising: Charitable donations from individuals, corporate donors, and community fundraising events including Road to Recovery challenge, Harris Hill-Top Challenge, Beanie Up campaign, and general donations.
2. Corporate Sponsorships and Partnerships: Major partner programs with companies providing financial support in exchange for association with stroke prevention mission.
3. Grants from Trusts and Foundations: Funding from regional and national trust funds including Perpetual Guardian, Foundation North, Community Trust South, and numerous other charitable foundations.
4. Bequest/Gift in Wills Program: Individuals can leave gifts in their wills to support the organization's ongoing work. Partnership with Every Will for free will creation.

Pricing tiers

Go-to-market motion3 records

Distribution channels7 records

Marketing channels10 records

Core offering

Stroke Aotearoa New Zealand is the national charity dedicated to stroke prevention and recovery, providing free services including a 24/7 helpline (0800 STROKE), Community Stroke Navigator support, Return to Work assistance, F.A.S.T. awareness education, workplace Stroke101 training, mobile blood pressure checks, and the Health15 construction industry health initiative. All services are funded through donations, grants, corporate sponsorships, and bequests, and delivered nationwide across both islands.

Product overview

Stroke Aotearoa New Zealand is a national charity dedicated to stroke prevention and recovery, operating as a unified service portfolio rather than a software platform. The core service offerings center on direct support programs (0800 STROKE Helpline, Community Stroke Navigators, Return to Work Service), health education and prevention (F.A.S.T. Campaign, Stroke101 Training, Free Blood Pressure Checks, Health15 workplace initiative), and awareness/advocacy campaigns (Stroke Awareness Month, Election 2026, We All Know Someone). These services are complemented by a Resource Hub containing downloadable materials and a Grants Program for survivors. The organization emerged from rebranding and mergers (Stroke Tairawhiti 2022, Stroke Central 2023) to create a cohesive national presence.

Differentiator

Problem solved

Functional benefit

Brands

• Health15: A joint not-for-profit initiative between Stroke Aotearoa NZ and The Building Intelligence Group providing free 15-minute health checks for construction workers.

Products and services

• 0800 STROKE Helpline Free telephone helpline staffed by expert Community Stroke Navigators providing immediate guidance, information, and access to support services for stroke survivors, whānau, caregivers, and health professionals across New Zealand.
• Community Stroke Navigators (Kaiārahi) Specialized support service providing home visits, rehabilitation advice, workplace advocacy, and referrals to health professionals for people affected by stroke throughout New Zealand.
• Return to Work Service Free service helping stroke survivors aged 15–64 re-enter the workforce through assessment, goal-setting, workplace planning, and ongoing support. Delivered in partnership with the Ministry of Social Development since 2007.
• F.A.S.T. Campaign National awareness campaign teaching the signs of stroke (Face drooping, Arm weakness, Speech difficulties, Take action) and promoting immediate response by calling 111. Includes free online training, workplace toolkit, and downloadable resources.
• Stroke101 Training 90-minute education session delivered by Community Stroke Navigators on client premises, upskilling health workforces including Health Improvement Practitioners, Health Coaches, Whānau Ora Navigators, and Health Care Assistants to support stroke-affected communities.
• Free Blood Pressure Checks Mobile health service providing free blood pressure and pulse checks to the public via van-based outreach, with sponsors Ryman Healthcare, Raymond Forbes Wilson Estate, and others. Addresses high blood pressure as the leading modifiable stroke risk factor.
• Health15 Joint not-for-profit initiative with The Building Intelligence Group providing confidential, free 15-minute health checks and aftercare services for busy construction workers on-site, eliminating need to take time off work.
• Resource Hub Online repository of downloadable resources organized by topic (Survivors, Caregivers, Health Workers, Support Groups, F.A.S.T.) including factsheets, guides, videos, and training materials.
• Grants Program Financial grants available in some parts of New Zealand to support stroke survivors on their recovery journey, funded through donor generosity.

Quantifiable outcome

• Up to 90% of strokes are preventable through lifestyle changes and risk factor management
• +3 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

18 partnerships are on record, tiered core, major and minor.

• The Building Intelligence GroupcoreStrategic or Co-development Partner · 22 February 2023Joint not-for-profit initiative (Health15) established to support busy construction workers by providing free health checks and services on-site. Combines Stroke Aotearoa's health expertise with The Building Intelligence Group's construction industry knowledge.
• Health New Zealand (Te Whatu Ora)coreStrategic or Co-development PartnerJoint partnership on F.A.S.T. campaign to promote stroke recognition and response across New Zealand.
• Ryman HealthcaremajorGTM or Marketing PartnerMajor sponsor of mobile blood pressure check vans. Enables free community health checks across New Zealand.
• Barnardos Aotearoa / 0800 WhatsUpcoreStrategic or Co-development PartnerPartnership to equip frontline youth workers with stroke information and F.A.S.T. knowledge. 0800 WhatsUp is a national helpline for children and young people aged 5-19.
• FoodstuffsmajorGTM or Marketing PartnerPartnership for blood pressure check road trip events, with mobile units visiting PAK'nSAVE supermarket carparks across the North Island.
• Wellington City MissionminorStrategic or Co-development PartnerBeanie Up campaign partner for 2024, distributing donated beanies to those in need while supporting stroke services.
• Caring Families AotearoaminorStrategic or Co-development PartnerBeanie Up campaign partner for 2024, supporting families with children in their care.
• Nurturing FamiliesminorStrategic or Co-development PartnerBeanie Up campaign partner for 2024.
• University of OtagocoreStrategic or Co-development PartnerResearch partnership on climate change and stroke risk. Professor Anna Ranta, Medical Director, contributed to World Stroke Organization scientific statement.
• University of Auckland / National Institute of Health Innovation (NIHI)coreStrategic or Co-development PartnerResearch partnership on salt content in packaged foods. Commissioned study analyzing nearly 7,000 supermarket products against WHO sodium benchmarks.
• Toitū te Waiora (Workforce Development Council)coreStrategic or Co-development PartnerCollaboration to develop Level 3 skill standards for frontline health and community care workers, along with Diabetes New Zealand, Arthritis New Zealand, and Heart Foundation.
• Diabetes New ZealandcoreStrategic or Co-development PartnerJoint workforce development initiative with Toitū te Waiora to create skill standards for long-term health conditions.
• Arthritis New ZealandcoreStrategic or Co-development PartnerJoint workforce development initiative with Toitū te Waiora to create skill standards for long-term health conditions.
• Heart FoundationcoreStrategic or Co-development PartnerJoint workforce development initiative with Toitū te Waiora to create skill standards for long-term health conditions.
• Every WillminorGTM or Marketing PartnerOnline will provider partnership offering free will creation to supporters, facilitating gift-in-wills program.
• QuitlineminorGTM or Marketing PartnerReferral partner for smoking and vaping cessation support for stroke risk reduction.
• Consumer NZminorStrategic or Co-development PartnerJoint advocacy on ultra-processed foods and sodium content in packaged foods.
• Construction Industry PartnersmajorGTM or Marketing PartnerIndustry partners for Health15 initiative including Naylor Love, LT McGuinness, Southbase, Maycroft, Fletcher Living, Hawkins, Vivian, Macrennie, Arvida, Precinct, Workforce Central, Accent Construction, CIAL.

Scale indicators15 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Stroke Foundation (Australia): National stroke charity in Australia providing F.A.S.T. awareness, StrokeLine support, and recovery services. Most direct peer given shared mission, similar service portfolio (helpline, community navigation, prevention campaigns), and adjacent Trans-Tasman health-system context.
• American Heart Association / American Stroke Association: Largest US stroke and cardiovascular charity, delivering awareness campaigns (similar F.A.S.T.-style messaging), survivor support, and research grants. Operates the same integrated prevention-support-advocacy model at greater scale.
• Heart & Stroke Foundation of Canada: Canadian charity combining heart disease and stroke missions, providing research funding, health information, and advocacy. Comparable national-scale charity with similar prevention, recovery, and advocacy programs.
• Stroke Association (UK): UK's primary stroke charity offering helpline, information, peer support, and advocacy. Closely comparable operating model combining direct survivor services, awareness campaigns, and policy advocacy.

Regional players

• Mental Health Foundation of New Zealand: NZ mental health charity with similar awareness-campaign and community-outreach delivery model. Competes for the same corporate wellness, government grant, and individual donor pools within NZ's nonprofit health sector.
• Heart Foundation NZ: New Zealand's leading cardiovascular disease charity and a formal Stroke Aotearoa partner on workforce development. Competes for overlapping donor and corporate wellness budgets while addressing an adjacent disease area.
• Diabetes New Zealand: National chronic-disease charity in NZ and explicit Stroke Aotearoa partner under the Toitū te Waiora workforce initiative. Comparable nonprofit operating model, donor base overlap, and shared advocacy infrastructure.
• Arthritis New Zealand: Another NZ chronic-disease charity partnering with Stroke Aotearoa on Level 3 skill standards for frontline health workers. Similar operating scale, donor base, and community-services delivery model.
• Cancer Society of New Zealand: Largest disease-specific health charity in NZ, providing support, prevention, and advocacy. Competes for the same pool of individual donors, bequests, and corporate sponsorships, making it a key peer for fundraising benchmarking.

Broad incumbents

• World Stroke Organization: International umbrella body for stroke (Stroke Aotearoa's Medical Director sits on its Board). Sets global clinical standards, advocacy positions, and scientific statements that cascade down to national charities like Stroke Aotearoa.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/StrokeAotearoaNZ
• LinkedInlinkedin.com/company/stroke-aotearoa-new-zealand

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Stroke Aotearoa New Zealand