LET'S RUN MARKETING LTD

What LET'S RUN MARKETING LTD does

Let's Run Marketing Ltd is a privately held, UK-based social media advertising agency headquartered at Warwick Business Centre, Warwickshire, operating under a sister-company arrangement with MIB Digital Ltd, which acts as data controller and shares prospect data resources. The firm, which rebranded from "Let's Run Social" around 2019 to reflect an expanded remit, runs a nine-person specialist team led by Managing Director James Urquhart alongside a Digital Director, Commercial Director, Client Success Manager, Project Manager, Data Analyst, and Social Media Executives. Its core offering is paid social campaign management and strategy across Facebook, Instagram, TikTok, LinkedIn, Snapchat, and YouTube, with services spanning audience building, engagement testing, advanced targeting using zero third-party data, ad creative, and conversion optimisation grounded in a proprietary Revenue Per User (RPV) tracking methodology.

The agency's customer base is sales-led and positioned primarily at service businesses, with named engagements spanning renewable energy (CB Heat Pumps, generating £1,039,258 in 72 hours from £11,228 of spend and winning a 2022 Construction Marketing Awards "Best Social Media Campaign"), building materials (Rainclear Solutions, 11% ROAS at £35 cost-per-lead), and charity/non-profit (RLSS UK drowning-prevention campaign, 2.79 million YouTube impressions, 30.19% engagement rate). Pricing is not publicly disclosed; client acquisition runs through a free-consultation funnel supported by blog content, social presence, and published case studies.

Commercially, the firm operates as a boutique professional-services agency — fees for strategy, campaign management, and optimisation — with media spend typically passing through client ad-account structures rather than agency books. The business has no disclosed external funding, no subsidiaries, and no M&A activity, indicating founder/management ownership. Geographic scope is UK-domestic with no claimed international footprint, and there are no productised software offerings, APIs, mobile apps, or proprietary AI/ML models; the technical differentiation sits in targeting methodology, attribution (RPV), and the rapid-execution playbook evidenced by the CB Heat Pumps 72-hour result.

Name

LET'S RUN MARKETING LTD

Legal name

MIB Digital Ltd

Website

https://letsrunmarketing.com

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

1–10 employees

Short description

UK-based social media advertising agency running paid campaigns across Facebook, Instagram, TikTok, LinkedIn, Snapchat, and YouTube. Serves service businesses and verticals including renewable energy, building materials, and charities with strategy, targeting, and conversion optimisation.

Ownership category

akta.pro rank

Product category

Social Media Marketing Services

NAICS

Advertising Agencies (541810), Media Buying Agencies (54183), Advertising Agencies (54181), Media Buying Agencies (541830)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

Paid Social Media Buying (MPAAABAD)

akta.pro secondary industries

Paid Social Advertising (BPAFACAB), Paid Social Advertising Management (MPAAACAC), Paid Social Media Buying (BPAFABAD)

Keywords

• Social media advertising
• Paid social campaigns
• Audience targeting services
• Social media marketing
• Conversion optimization

Headquarters

HQ city

Leamington Spa

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Others

Revenue model

1. Social Media Marketing Services: Agency fees for social media advertising strategy, campaign management, and optimization services for business clients

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Let's Run Marketing Ltd is a UK-based social media advertising agency that specializes in attracting new customers to businesses through paid campaigns on Facebook, Instagram, TikTok, LinkedIn, Snapchat, and YouTube. The agency focuses on audience building, advanced targeting, ad creation, engagement testing, and conversion optimization for service-based businesses.

Product overview

LET'S RUN MARKETING LTD is a service-based social media marketing agency offering a unified set of advertising and strategy services. The company specializes exclusively in social media advertising, providing audience building, advanced targeting, ad creation, and conversion optimization services. Their core offering is social media advertising services, supplemented by marketing strategy development. The company previously operated under the name 'Let's Run Social' and has completed notable campaigns for clients including CB Heat Pumps (generating £1,039,258 revenue in 72 hours), Rainclear Solutions, and RLSS UK.

Differentiator

Problem solved

Functional benefit

Products and services

• Social Media Advertising Services Specialized social media advertising services across platforms including Facebook, Instagram, TikTok, LinkedIn, Snapchat, and YouTube, focused on audience building, engagement testing, and conversion optimization for service businesses.
• Ads Strategy Development Creation of winning ads strategies for businesses designed to deliver more engagement, more leads, and more sales using proprietary conversion strategies.
• Audience Building and Engagement Testing Audience building and engagement testing services using advanced targeting features to place ads in front of the people who matter most for each client's business.
• Multi-Platform Social Media Campaign Management Continuous research, refinement, and adjustment of social media campaigns across Facebook, Instagram, TikTok, LinkedIn, and Snapchat based on where target audiences can be found.

Quantifiable outcome

• 40.7% social lead to close rate achieved for CB Heat Pumps campaign (vs expected 20%)
• +3 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• MIB Digital LtdcoreStrategic or Co-development PartnerMIB Digital Ltd is the data controller for personal data processed by Let's Run Marketing. They are described as a sister company and appear to share operational resources including client database services (MIB provided database of target customers for Rainclear Solutions telesales).

Scale indicators5 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Rise at Seven: Sheffield-based digital and PR agency with strong paid social and creative content practice; comparable UK mid-market positioning and multi-platform social execution model.
• Fanbytes: UK-born social media and influencer marketing agency (now part of Brainlabs) known for Gen Z campaigns on TikTok and Instagram; comparable on creative-led paid social for youth-skewing audiences.
• Socially Powerful: UK-headquartered social media marketing agency focused on paid social, influencer and content campaigns for brands - directly comparable to LRM in geography, service mix and SMB/mid-market positioning.
• Croud: Global paid social and digital media agency built around a 'Croud' network of on-demand specialists; competes directly with LRM on multi-platform paid social buying for mid-market clients.
• The Social Media Family: European social media advertising agency serving SMEs and mid-market with paid campaigns on Meta, TikTok and LinkedIn; overlaps with LRM on service-business client profile and agency size.
• Disruptive Social: UK paid-social specialist agency delivering campaigns across Meta, TikTok, LinkedIn and YouTube for service-led businesses - very close peer to LRM in size, geography and offer.
• Brainlabs: Independent digital media agency with strong paid social and programmatic capabilities (acquired Fanbytes and MediaMonks/Bunnymen assets); overlaps LRM on paid social execution and audience-building.
• Immediate Future: UK paid social media agency (now part of Atomic), targeting B2B and consumer brands - closely comparable to LRM on multi-platform paid social delivery for mid-market clients.

Broad incumbents

• Wunderman Thompson (VML): Global advertising network offering paid social as part of a much broader creative, media and CRM portfolio - a broad incumbent against which LRM competes for mid-market paid social briefs.

Others

• Meta (Facebook) Business: Platform owner whose ad products and self-serve tools sit upstream of every paid social agency; LRM depends on Meta's APIs, attribution and ad policies as the dominant channel in its stack.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks7 records

Key highlights6 records

Customer concentration

• Xtwitter.com/letsrunsocial2
• Facebookfacebook.com/letsrunsocial
• LinkedInlinkedin.com/company/convertsense
• Instagraminstagram.com/letsrunsocial

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about LET'S RUN MARKETING LTD