What Stargazers Unite does

Stargazers Unite is a Dallas, Texas-based boutique branding and website design agency founded in 2017 by owner Cassie Clayton. The firm targets small to medium service-based businesses that lack differentiated brand identities and need to elevate their online presence. Core offerings include custom website design and development, logo design with brand style guides, and supplementary brand materials covering social media, book launches, podcast setup, and a monthly graphic subscription. All work is delivered remotely with no physical product distribution.

The technology stack is built on commodity, low-friction tools rather than proprietary infrastructure. Websites are constructed on WordPress with the Divi theme and bundled with basic on-page SEO plus optional Google Analytics and Google Ads linking. Brand collateral (social media templates, book launch assets, banners) is produced inside client Canva accounts, while podcast and live-stream services use StreamYard for production and Simplecast for distribution to major podcast directories. No APIs, SDKs, or AI/ML components are part of the offering. Required ongoing WordPress maintenance plans are the primary mechanism for post-launch client retention.

Revenue is generated through three channels: one-time project fees for website, logo, and brand-material engagements; a recurring monthly graphic subscription; and hourly media consulting billed at $150/hr. The go-to-market is sales-led and consultative, relying on free Zoom-based discovery calls that convert into package purchases, with payment plans available on website projects. The company is privately held, bootstrapped, and operates with 1-10 employees from a single Dallas location, with no disclosed funding, partnerships, or institutional ownership.

Name

Stargazers Unite

Legal name

Stargazers Unite

Website

https://stargazersunite.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Short description

Stargazers Unite is a Dallas-based, owner-operated boutique agency founded by Cassie Clayton in 2017, delivering website design, logo design, and brand materials to small service-based businesses via one-time projects, a monthly graphic subscription, and hourly consulting.

Ownership category

akta.pro rank

Product category

Web Design & Branding Services

NAICS

Graphic Design Services (541430)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Creative & Brand Campaign Development (BPAFAAAB)

Keywords

• Website design services
• Brand identity design
• Logo design services
• Social media branding
• Podcast setup services

Headquarters

HQ city

Dallas

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Website Design Services: One-time project fees for custom website design and development using WordPress/Divi. Includes multiple packages with varying features and timelines.
2. Logo Design Services: One-time project fees for logo design including 5 mockups, 5 revision rounds, brand style guide, and multiple file formats.
3. Monthly Graphic Subscription: Recurring subscription for monthly social media banner templates delivered in client brand colors and fonts, up to 8 templates per month.
4. Brand and Marketing Materials: One-time project fees for social media setup, book launch packages, podcast setup, and live streaming configuration.
5. Media Consulting: Hourly consulting services at $150 per hour for media-related guidance and training.
6. Maintenance Plans: Required ongoing maintenance plans for WordPress websites, including premium plugin support.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels8 records

Core offering

Stargazers Unite designs and develops custom WordPress websites using the Divi theme, creates logos with brand style guides, and produces supporting brand materials including social media templates, book launch packages, and podcast/live show setup for service-based businesses. The agency also offers a monthly graphic subscription, ongoing website maintenance plans, and hourly media consulting.

Product overview

Stargazers Unite is a boutique branding and website design agency offering a portfolio of interconnected services for service-based businesses. The core offerings are Website Design (using WordPress with Divi theme) and Logo Design, complemented by Brand Materials services including Social Media Setup, Book Launch Packages, Podcast/Live Show Setup, and Monthly Graphic Subscription. All branding work includes a Brand Style Guide, and website packages require a Maintenance Plan. The company is led by founder and branding expert Cassie Clayton.

Differentiator

Problem solved

Functional benefit

Products and services

• Website Design

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature4 records

Recent moves5 records

Expansion highlights3 records

Direct peers

• Penji: Unlimited graphic design subscription service providing logos, social media graphics, and brand materials on a monthly plan — closely comparable to Stargazers Unite's subscription and brand-materials stack.
• Coalition Technologies: Full-service web design and development agency serving SMBs and ecommerce brands — directly comparable to Stargazers Unite on custom website design and development for service-based businesses.
• 99designs: Logo design and broader graphic-design marketplace/agency serving SMBs and entrepreneurs — comparable to Stargazers Unite's logo design service and brand-identity offering.
• Kimp: Unlimited design subscription offering graphics, illustrations, and video edits to SMBs — a direct competitor to Stargazers Unite's recurring graphic-template subscription model.
• SmartSites: Web design and digital marketing agency targeting SMBs with custom websites and ongoing marketing services — overlaps with Stargazers Unite's website design and recurring marketing offerings.
• ManyPixels: Subscription-based graphic design for agencies and SMBs delivering recurring creative output — competes for the same monthly-graphics budget Stargazers Unite monetizes via its subscription stream.
• DesignPickle: Flat-rate unlimited graphic design subscription targeting SMBs and marketers — directly competes with Stargazers Unite's Monthly Graphic Subscription and brand-materials offering on price-per-design.

Broad incumbents

• Thrive Internet Marketing Agency: Full-service digital marketing and web design agency serving SMBs with design, development, SEO, and social — a broader incumbent in the same SMB website-and-branding-buying segment.
• WebFX: Large full-service digital marketing agency offering web design, SEO, and content services to SMBs and mid-market — addresses the same buyer as Stargazers Unite from a much broader service portfolio.

Emerging players

• Tailor Brands: AI-driven branding platform focused on logos, brand identity kits, and websites for small businesses — competes at the lower-cost, self-serve end of the same SMB logo/branding market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UC8-4bifoCFB0V_kGd3qhGqw
• Facebookfacebook.com/stargazers.unite
• LinkedInlinkedin.com/company/stargazersunite
• Instagraminstagram.com/stargazers.unite
• TikToktiktok.com/@stargazers.unite

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Stargazers Unite