What The Oberon Group does

The Oberon Group is a privately-held hospitality management company founded in 2011 by Henry Rich and headquartered in Brooklyn, NY. It develops and operates a portfolio of restaurants, natural wine bars, catering services, event venues, and retail/community projects across New York City, the Catskills, and the Hudson Valley, with select international hospitality partnerships. Core owned operations include Rucola, June, Rhodora, Anaïs, Purslane (catering), Purslane Cafe at Prospect Park Boathouse, Oberon at the New Museum (opened July 2026), Duck Island Cafe & Bar at LeFrak Center, Accord Market, Wild North Bikes, and The Conduit venues in NYC, Oslo, and London. Adjacent event venue partnerships span the Montauk Club, Admiral's House on Governors Island, 160 Central Park West, Center for Brooklyn History, 530W27, and Philmont Mill.

The company's underlying operational platform is built around sustainability and zero-waste practices rather than technology per se. Its proprietary Zero-Waste Operations System eliminates landfill contribution through composting, upcycling, recycling, and partnership channels (Terracycle for hard-to-recycle materials; EcoLogic for chemical-free electrolyzed-water cleaning). Carbon footprint assessment covers the full supply chain via the Zero Food Print partnership, and all projects have been carbon neutral or carbon negative since 2019. The company also employs a non-hierarchical staffing model (notably at Rhodora) that cross-trains every team member for every position. There is no disclosed AI/ML technology, software platform, or digital product; operational excellence is delivered through process discipline and vendor partnerships.

Oberon generates revenue through four primary streams: (1) restaurant and wine bar operations (consumer F&B sales); (2) catering services via Purslane (private events, weddings, corporate functions); (3) exclusive hospitality partnerships at cultural institutions, parks, and event venues (institutional contracts); and (4) project-based hospitality consulting engagements (minimum 6-month term) for restaurant operators and hospitality businesses. Customers span NYC neighborhood consumers, arts and cultural institutions (New Museum, Metrograph), hospitality operators seeking consulting (Threes Brewing, Republic of Booza, Windham Mountain), and event hosts requiring sustainable catering. The company serves a hybrid of consumer, SMB, and enterprise segments with a sales-led, relationship-driven go-to-market approach.

Name

The Oberon Group

Legal name

The Oberon Group

Website

https://theoberon.co

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

1–10 employees

Short description

The Oberon Group is a Brooklyn-based hospitality company that develops and operates restaurants, wine bars, catering, and event venues across NYC, the Catskills, and select international locations. Founded in 2011 by Henry Rich, it serves consumers, cultural institutions, and hospitality operators with a carbon-neutral, zero-waste operational platform.

Ownership category

akta.pro rank

Product category

Hospitality Services

NAICS

Drinking Places (Alcoholic Beverages) (7224), Full-Service Restaurants (722511), Caterers (722320)

SIC

Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Neighborhood Bars & Taverns (CRANACAA)

akta.pro secondary industries

Independent Neighborhood Cafes (THAFADAC), Hotel & Resort Banqueting (In-House Catering) (THAHAKAC), Specialty & Dietary Catering (Halal, Kosher, Vegan, Allergen-Free, Medical) (THAHAKAK)

Keywords

• Sustainable hospitality operations
• Zero-waste catering services
• Restaurant and wine bar management
• Event venue hospitality partnerships
• Hospitality consulting services

Headquarters

HQ city

Brooklyn

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Restaurant Operations: Operating owned restaurants and wine bars including Rucola, June, Rhodora, Anaïs, and Oberon at New Museum. Revenue from food and beverage sales to consumers.
2. Catering Services: Purslane provides carbon-neutral, zero-waste catering for celebrations, weddings, and events in NYC. Also operates Purslane Cafe seasonally at Prospect Park Boathouse.
3. Event Venue Partnerships: Exclusive hospitality partner for New Museum events, Prospect Park Boathouse, 530W27, The Conduit NYC/Oslo/London, Montauk Club, Center for Brooklyn History, 160 Central Park West, Admiral's House on Governors Island, and Philmont Mill.
4. Hospitality Consulting: Consulting services for restaurant pre- and post-launch, operational audits, and advisory services. Minimum 6-month engagement period for project work.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels3 records

Core offering

The Oberon Group develops, owns, and operates restaurants, natural wine bars, seasonal cafes, carbon-neutral catering services, and event venues across New York City and the Catskills, with selective hospitality consulting engagements for third-party operators. The portfolio emphasizes zero-waste, carbon-neutral, and plastic-free operations, with exclusive hospitality partnerships at cultural institutions (New Museum, Center for Brooklyn History) and historic venues (Montauk Club, Admiral's House, Prospect Park Boathouse).

Product overview

The Oberon Group is a hospitality company that creates and operates restaurants, catering services, and event venues in New York City and the Catskills. Their portfolio includes owned and operated restaurants (Rucola, June, Rhodora, Anaïs), zero-waste catering (Purslane), seasonal cafe (Purslane Cafe), event venues and partnerships (New Museum, Conduit, Prospect Park venues), and community-focused retail (Accord Market, Wild North Bikes). They also provide hospitality consulting services for other operators. The company differentiates through sustainability commitments including carbon neutrality, zero-waste operations, and plastic-free practices.

Differentiator

Problem solved

Functional benefit

Brands

• Casino: Coastal French and Italian fare restaurant in NYC's Dime Square, supported by Oberon.
• Casetta
• Rodeo
• Frog
• Windham Mountain
• Fitzcarraldo
• Silo NYC
• Public Records
• Nowadays
• Metrograph Commissary
• Cassette
• Mettā
• Republic of Booza
• The Night Heron
• The Threesome Tollbooth
• Creative Time: Bring Down the Walls
• Mr. Fong's
• BRIC Arts Café

Products and services

• Rucola An intimate Northern Italian restaurant on a historic corner in Boerum Hill, Brooklyn, serving ingredient-driven seasonal dishes in the tradition of Northern Italian trattorias. Open from breakfast until midnight.
• June Brooklyn's first natural wine bar featuring wines with minimal intervention and seasonal cooking with plates meant to be shared.
• Rhodora New York's first carbon neutral natural wine bar and the country's first trash-free bar, located in Fort Greene, focusing on low intervention natural wines and sustainably sourced ingredients with a zero-waste commitment.
• Anaïs Natural wine and books cafe in Boerum Hill, an all-day space with local pastries, coffee, small plates, natural wines, beer, and cocktails alongside used books curated in collaboration with Half Moon Books.
• Purslane (Catering) New York's only carbon-neutral, zero-waste catering service for celebrations, weddings, and events in NYC, partnered with Zero Food Print to eliminate landfill contribution and carbon emissions.
• Purslane Cafe A seasonal cafe on the Boathouse terrace in Prospect Park, in partnership with the Prospect Park Alliance, serving locally sourced, zero-waste food and beverages.
• New Museum Events (Hospitality Partnership) Exclusive hospitality partnership for dining and special events at the New Museum, providing hospitality and culinary services for all special events at the museum.
• Oberon at the New Museum All-day restaurant and bar located inside the OMA-designed expansion at the New Museum, serving as both a neighborhood restaurant and destination for the art community with artistic collaborations woven throughout the design, atmosphere, and programming.
• The Conduit (Hospitality Partnership) Exclusive hospitality partnership for The Conduit, an international community of entrepreneurs, investors, creatives, and activists committed to a just, prosperous, and sustainable future, across its Oslo, London, and North America locations.
• Duck Island Cafe & Bar A year-round cafe and bar at the LeFrak Center at Lakeside in Prospect Park, serving seasonal food and drinks from morning through evening.
• The Boathouse (Prospect Park) Exclusive hospitality partnership for Prospect Park's premier destination venue, a landmark event destination with views of the Lullwater and Beaux-Arts façade for weddings and galas.
• The Montauk Club A landmarked Venetian palazzo in Park Slope built in 1889, featuring an expansive dining room, second-floor bar and lounge, and gracious loggia for private events with complimentary membership.
• Center for Brooklyn History A national historic landmark in Brooklyn Heights occupying a celebrated building with stained-glass skylights and ornate terracotta for cultural events.
• Events at 160 Central Park West A landmark neo-Gothic church event space featuring soaring arches, stained glass, and pipe organs across from Central Park.
• Admiral's House, Governors Island Exclusive hospitality partnership for a historic 1843 property on Governors Island listed on the National Register of Historic Places with sweeping views of Lower Manhattan and the Statue of Liberty.
• Philmont Mill Exclusive catering partnership for a multi-purpose events space in the Hudson Valley, planned to be fully electric and carbon neutral or carbon negative.
• Accord Market Ulster County's first carbon-neutral market in historic Accord, transforming a former industrial site into a community center sourcing from local farmers and producers in the Rondout Valley.
• Wild North Bikes Bike rental and e-bike sales store serving the Catskills community with access to the largest network of carriage roads in North America.
• Events at 530W27 Exclusive hospitality partnership for private events, galas, product launches, and creative activations at a storied Chelsea location.
• Hospitality Consulting Services Project-based or ongoing consulting services to integrate equity, environmental impact, and community connection into hospitality operations, including pre- and post-launch consulting, operational audits, menu creation, hiring, financial reporting, and HR management. Minimum 6-month engagement period.

Quantifiable outcome

• 10% of global greenhouse gas emissions is due to food waste alone
• +1 more outcomes

Named customers7 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Zero Food PrintcoreStrategic or Co-development PartnerPartnership with San Francisco-based organization that helps restaurants assess their carbon footprint and invest in carbon negative technology such as clean cookstoves and aforestation. Covers entire carbon impact including supply chain and sourcing practices.
• TerracyclecoreStrategic or Co-development PartnerPartnership for hard-to-recycle materials that can't be handled in-house through Oberon's composting, recycling, and upcycling programs.
• EcoLogiccoreTechnology or IntegrationInnovative green cleaning company through which Oberon installed a cleaning system using no manufactured chemicals - electrolyzed water and salt to create effective and safe disinfectant.
• Prospect Park AlliancecoreStrategic or Co-development PartnerPartnership to operate Purslane Cafe on the Boathouse terrace in Prospect Park, bringing sustainable, zero-waste food and beverage to one of Brooklyn's most beloved outdoor settings.
• The ConduitcoreStrategic or Co-development PartnerHospitality partner for The Conduit Oslo, London, and North America expansion. The Conduit is a collaborative community of people committed to creating a just, prosperous, and sustainable future.
• Jessica DuPont (Half Moon Books)minorStrategic or Co-development PartnerCollaboration at Anaïs cafe with Kingston's Half Moon Books for selection of used books inspired by Anaïs Nin's interests and lifetime.
• Small-Farm Natural WinemakerscoreStrategic or Co-development PartnerOngoing partnerships with small-farm, natural winemakers who practice low- or no-intervention winemaking and share respect for the land and environment.

Scale indicators7 records

Recent moves10 records

Expansion highlights6 records

Broad incumbents

• Tao Group Hospitality: Large multi-concept restaurant, bar, and event-venue operator across major US markets. Comparable end-markets (hospitality venues, bars, event spaces) and similar multi-format strategy, though at substantially greater scale.
• Union Square Hospitality Group (Danny Meyer): Much larger established NYC hospitality group with multiple restaurant brands, catering, and a formal consulting/advisory arm (Hospitality Quotient). Comparable model across portfolio + consulting, and Oberon's COO Larry Feygin previously consulted across all USHG businesses.
• Standard International (Standard Hotels): Lifestyle hotel group operating multiple F&B venues across properties globally. Comparable as a venue-anchored hospitality operator with significant bar/restaurant businesses; Franz Kosmicki previously held leadership at Standard Hotels.

Direct peers

• NoHo Hospitality Group: NYC restaurateur-led group operating a curated portfolio of restaurants and hospitality venues. Comparable multi-concept ownership model with similar brand-driven, chef-or-founder-led positioning.
• Major Food Group: NYC hospitality group operating multiple high-end restaurant brands across formats (fine dining, casual, international). Most directly comparable as a multi-concept restaurant operator with shared owner/operator DNA and an urban institutional venue focus.
• Great Performances: NYC's high-end event caterer and cultural-venue hospitality operator (Brooklyn Museum, JFK events, etc.). Comparable exclusive venue hospitality partnership model at cultural institutions and operates NYC event catering directly competitive with Purslane.
• Altamarea Group: NYC-based multi-concept restaurant group operating several venues across the city with chef-driven concepts. Closely comparable portfolio structure: multiple restaurants across formats under one operator with concentration in NYC.
• Gerber Group: NYC-based bar and restaurant operator behind multiple bar concepts (The Penthouse, Mr. Purple, Skytown, Leon's, Sidebar). Comparable multi-bar portfolio; Oberon's Director of Beverage Franz Kosmicki is a Gerber Group alumnus.
• Mercer Street Hospitality: Boutique NYC hospitality group behind several independent restaurants and bars. Similar size and operating philosophy — small central team scaling restaurant and bar concepts in Manhattan/Brooklyn.

Emerging players

• Silo (Doug McMaster): London's flagship zero-waste restaurant by Chef Doug McMaster, who has collaborated directly with Oberon on the 'Silo NYC' zero-waste pop-up. Most directly comparable as a zero-waste / sustainability-led venue operation.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/oberongroup

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Subsidiaries21 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Oberon Group