Spike-It

What Spike-It does

Spike-It is a South African manufacturer and installer of anti-climb perimeter security solutions, headquartered in Cape Town and operating under the parent company Wheeler Group (PTY) Ltd. Founded in 2016, the company designs and produces physical security hardware intended to deter intrusion over walls, fences, and gates. Its core customer base spans residential homeowners seeking self-install protection, commercial property managers, and institutional buyers across South Africa and select Southern African Development Community (SADC) markets.

The company's product portfolio centers on its proprietary Rola Spikes™ rotating security spike technology, supported by the Eina Ivy Spikes™ line and a range of metal wall spike variants branded King, Viper, Castle, Warrior, Cobra, and Klaw. Adjacent offerings include bird-deterrent spikes and razor barbed wire. Manufacturing is conducted under ISO/TS 16949 certification, and the company markets a claimed 10+ year product lifespan. Distribution combines direct e-commerce sales through a Shopify storefront with professional installation delivered via a certified installer network covering six South African metros (Cape Town, Johannesburg, Pretoria, Durban, Port Elizabeth, George) plus Namibia, Zimbabwe, and Mozambique.

Spike-It's revenue model is anchored on transactional e-commerce sales of DIY kits priced from R280 to approximately R92,000 (~$15 to ~$5,000 USD), supplemented by professional installation services booked through the certified installer network and a reseller/affiliate program. Reference enterprise and institutional clients named on the site include BMW South Africa, Eskom, Life Healthcare, the South African Mint, and Babylonstoren. With 1–10 employees, family ownership, and no disclosed external funding, the business operates as a lean, vertically integrated niche manufacturer.

Name

Spike-It

Legal name

Wheeler Group (PTY) Ltd

Website

https://spike-it.co.za

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

Spike-It is a Cape Town-based South African manufacturer of anti-climb perimeter security spikes, serving residential and commercial customers via e-commerce and a certified installer network across South Africa and neighboring SADC countries.

Ownership category

akta.pro rank

Headquarters

HQ city

Cape Town

HQ country

South Africa

HQ region

Africa

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Product Sales (Hardware): Spike-It generates revenue primarily through the sale of physical security spike products including Rola Spikes (rotating), Eina Ivy Spikes, Metal Wall Spikes (King, Viper, Castle, Warrior, Cobra, Klaw), Bird Spikes, and Razor Barbed Wire. Products are sold as individual units, DIY kits with various lengths (1m to 200m), or in bulk quantities. Additional revenue comes from accessories including brackets, end caps, anchors, and galvanized steel poles.
2. Professional Installation Services: The company offers professional installation services through their network of certified installers across South Africa and neighboring countries. Installation quotes are provided upon request based on property assessment.
3. Reseller/Partner Program: Spike-It operates a reseller program for entrepreneurs to distribute Spike-It and Rola Spikes products, providing business opportunities for partners.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Spike-It manufactures and supplies anti-climb perimeter security hardware, headlined by its proprietary rotating Rola Spikes™ system, alongside Eina Ivy Spikes™, fixed Metal Wall Spikes (King, Viper, Castle, Cobra, Warrior, Klaw profiles), polycarbonate Bird Spikes, and Razor Barbed Wire in coil and flatwrap configurations. Products are sold as DIY kits (1m to 200m) with installation manuals or via a nationwide certified installer network for professional fitting across South Africa and neighboring Southern African countries.

Product overview

Spike-It is a South African manufacturer and supplier of anti-climb perimeter security products. The company is owned by Wheeler Group (PTY) Ltd and operates from Cape Town. The product portfolio consists of physical security hardware organized into five core product lines: (1) Rola Spikes™ - the flagship rotating star-shaped security spikes that spin on a steel bar when touched, available in single-row and double-row configurations with DIY kits ranging from 1m to 200m; (2) Eina Ivy Spikes™ - decorative spikes with optional leaf camouflage for aesthetic integration; (3) Metal Wall Spikes - fixed hardened steel spikes in various profiles (King, Viper/Sabre, Castle, Cobra, Warrior, Klaw) for different installation requirements; (4) Bird Spikes - humane polycarbonate deterrents; and (5) Razor Barbed Wire - coil and flatwrap configurations. The company also offers accessory components including brackets (flat, double, precast), end caps, zinc anchors, and steel poles. Products are available as DIY kits with installation manuals or through certified professional installers across South Africa, Namibia, Zimbabwe, and Mozambique.

Differentiator

Problem solved

Functional benefit

Brands

• Rola Spikes™: The company's flagship rotating security spike that spins on a hardened steel bar when touched, making it virtually impossible to grip or climb over. Rated as South Africa's most effective anti-climb wall solution.
• Eina Ivy Spikes™

Products and services

• Rola Spikes™ Rotating Security Spikes Rola Spikes are Spike-It's flagship rotating anti-climb security spike system. Star-shaped spikes rotate on a hardened galvanized steel bar when touched, making it physically impossible for intruders to grip or climb over walls and fences. Each star has six spikes and rotates freely on contact. Available in single-row and double-row configurations with DIY kit lengths from 1m to 200m, manufactured from UV-stabilized polyamide reinforced nylon with toughened glass fibre. Designed to last 10+ years outdoors with zero maintenance and no power requirement.
• Eina Ivy Spikes™ Decorative Security Spikes Eina Ivy Spikes are decorative security spikes designed to blend into garden aesthetics while delivering an effective deterrent. Available with leaf attachments for camouflage (Eina Bush Spike with Leaves) or without leaves (Eina Security Spikes - No Leaves), supplied in 1.5m lengths with 110mm diameter razor-sharp spikes. Manufactured from galvanized steel with optional powder coating in green or custom colors. Can also be used as effective bird spikes.
• Metal Wall Spikes Fixed anti-climb metal spikes manufactured from hardened steel and hot-dip galvanized for corrosion protection. Product line includes multiple profile types: King Spike (113mm, 1.5m), Viper Security Spikes Large (90mm) and Small (60mm), Castle Security Spike Standard, 90 Degrees, and 135 Degrees, Cobra Wall Spike (5cm, 1.5m shark-tooth), Warrior Spikes (27cm hardened steel), and Klaw Spikes for Poles. Designed for various flat surfaces, precast walls, vibracrete, palisade fencing, Clearvu fences, and pole/climbing protection. Available with optional powder coating.
• Bird Spikes Humane polycarbonate bird deterrent spikes made from UV-resistant clear plastic. Sold as 10m DIY kits in 6 colors. Covers ledges up to 15-18cm width per row and is suitable for ledges, balconies, gutters, window sills, warehouses, rooftops, solar panels, and fences. Prevents birds from landing or nesting on surfaces without causing harm.
• Razor Barbed Wire Cost-effective razor wire fencing solutions available in coil and flatwrap configurations. Acts as a deterrent against intruders, suitable for large perimeters and gap coverage along perimeter fences, poles, and branches. Can be electrified for additional security and works in conjunction with Rola Spikes and other wall spike systems.
• Professional Installation Services Professional installation services delivered through Spike-It's network of certified installers across South Africa (Cape Town, Johannesburg, Pretoria, Durban, Port Elizabeth, George) and neighboring countries (Namibia, Zimbabwe, Mozambique). Quotes are provided on request following property assessment, and the service is positioned for customers preferring expert fitting over DIY self-installation.

Quantifiable outcome

• Products designed to last 10+ years outdoors with no maintenance required
• +2 more outcomes

Named customers10 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Two partnerships are on record, tiered core and minor.

• Certified Installer NetworkcoreChannel Partner/ Reseller/ DistributorSpike-It maintains a network of certified installation partners throughout South Africa (Cape Town, Johannesburg, Pretoria, Durban, Port Elizabeth, George) and neighboring countries (Namibia, Zimbabwe, Mozambique). Certified installers provide professional installation services for customers who prefer not to use DIY kits.
• Reseller PartnersminorChannel Partner/ Reseller/ DistributorEntrepreneur-focused reseller program inviting business partners to team up with Spike-It business ventures. Resellers receive support and guidance for succeeding in the SA market and abroad. Reseller signup available through official registration form.

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Nixalite of America: Nixalite is a US manufacturer specializing in stainless steel bird spikes and architectural bird deterrent systems. They overlap Spike-It's Bird Spikes and Eina Spikes decorative deterrent categories and are a well-established specialist peer in the bird deterrent niche.
• Cochrane Steel Products: Cochrane Steel Products is a South African manufacturer of security fencing, razor wire, palisade, and related perimeter security hardware. They directly overlap Spike-It's metal wall spike and razor barbed wire product lines, serving the same contractor and end-customer channels in Southern Africa.
• Razor Wire South Africa (ZA Razor): Razor Wire South Africa is a domestic manufacturer and supplier of concertina razor wire, flatwrap, and related perimeter security products. They directly compete with Spike-It's Razor Barbed Wire line for industrial fencing, gap coverage, and large-project perimeter contracts in the SA market.
• Clearview Fencing (Allyson Fencing): Clearview Fencing is a South African manufacturer and installer of high-security anti-climb mesh fencing systems, frequently installed alongside wall-top deterrents. They are a direct competitor to Spike-It in the perimeter anti-climb segment, addressing the same end customer (residential and commercial wall/fence protection) with an alternative technology.
• Razorpole: Razorpole is a South African manufacturer of razor mesh, razor wire, and anti-climb security fencing products. They compete directly with Spike-It's razor barbed wire and metal wall spike lines for both residential and commercial perimeter security customers.
• Bird B Gone: Bird B Gone is a US specialist manufacturer of bird spikes and ledge deterrents, the global category leader for polycarbonate bird spike systems. They directly compete with Spike-It's Bird Spikes line on product technology and target use cases (rooftops, ledges, solar panels).

Regional players

• Cova Security Gates: Cova Security Gates is a UK-based manufacturer of high-security gates, barriers, and perimeter protection products. While they operate in a different geography, their anti-climb perimeter hardware catalog overlaps Spike-It's metal wall spike offerings for industrial and high-security customers.

Broad incumbents

• Trimec (ASSA ABLOY): Trimec, part of ASSA ABLOY, is an Australian security hardware manufacturer producing locking, access, and perimeter security products. They overlap with Spike-It's enterprise perimeter security positioning as a broader incumbent offering integrated security hardware solutions.
• Betafence South Africa: Betafence is a global perimeter fencing and security manufacturer with a South African presence, offering fencing systems, gates, and complementary anti-climb accessories. It is the dominant broad incumbent in the same end market as Spike-It, competing on perimeter security products though with a much wider portfolio.
• Bird-X: Bird-X is a US-based global manufacturer of bird deterrent products including spikes, visual deterrents, and sonic devices. They overlap Spike-It's Bird Spikes DIY kit line and are a broad incumbent in the bird control category Spike-It addresses with polycarbonate spikes.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/spikesecure
• Instagraminstagram.com/spikeitsa?utm_medium=copy_link
• Xx.com/spike_it_sa
• LinkedInlinkedin.com/company/spike-it

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Spike-It