Rx Care Assurance
Rx Care Assurance is a privately held Omaha-based company that connects US long-term care pharmacies with care facilities via consultative matching services, selling patented medication carts, the OPUS Medication System, and pharmacy consumables.
- Company typePrivate
- Founded2010
- HeadquartersOmaha, United States
- Headcount101–250
- GTM typeB2B
- OfferingServices
What Rx Care Assurance does
Rx Care Assurance is a privately held, Omaha, Nebraska-based company that operates an integrated business solution connecting long-term care (LTC) pharmacies with care facilities across the United States. The company positions itself as a system-agnostic intermediary, helping the nearly 100,000 US facilities that provide some level of long-term care identify and maintain pharmacy partnerships through a consultative needs assessment process, rigorous quality assurance program, and ongoing satisfaction monitoring. Care facilities are not charged fees for pharmacy partner selection or quality assurance services.
The company's proprietary technology and product portfolio centers on the OPUS Medication System and the patented Prestige Series of medication carts available in three configurations (Designer, Bin Style, Punch Card), each modular and compatible with multiple med-pass systems including cassettes, punch cards, strip packaging, and pouch systems. Supporting product lines include OPUS cassettes in 7-, 14-, and 31-day configurations, medication cart bins, labeling products, infection control supplies, documentation sheets, and patented mobile storage carts for school nurses, all sold through the e-commerce storefront at storefront.rxcareassurance.com.
Revenue is generated through three primary streams: hardware and consumables sales (carts, cassettes, bins, labels, infection control supplies), pharmacy network membership and quality assurance program fees from partner pharmacies, and business consulting services that connect pharmacies to care facility relationships for long-term growth. Go-to-market relies on a consultative national field sales force conducting face-to-face meetings with prospective and current clients, supplemented by direct e-commerce purchasing. The company was established under its current brand in 2010 but claims 35+ years of industry experience; it is independently operated with no disclosed venture capital or private equity backing.
Rx Care Assurance firmographics
Firmographics- Name
- Rx Care Assurance
- Legal name
- Rx Care Assurance
- Website
- https://rxcareassurance.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Rx Care Assurance is a privately held Omaha-based company that connects US long-term care pharmacies with care facilities via consultative matching services, selling patented medication carts, the OPUS Medication System, and pharmacy consumables.
- Ownership category
- akta.pro rank
Rx Care Assurance industry classification
Industry- Product category
- Long-term Care Pharmacy Services
- NAICS
- Surgical and Medical Instrument Manufacturing (339112), Surgical Appliance and Supplies Manufacturing (339113)
- SIC
- Wholesale-Medical, Dental & Hospital Equipment & Supplies (5047), Surgical & Medical Instruments & Apparatus (3841)
- akta.pro primary industry
- Medication Inventory, Procurement & Supply Chain (Pharmacy) (HLACAKAI)
Keywords
Where Rx Care Assurance is headquartered
LocationHeadquarters
- HQ city
- Omaha
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Rx Care Assurance business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Supply Chain, Technology or R&D, Infrastructure
Revenue model
- Product Sales - Medication Carts and Supplies: E-commerce storefront selling medication carts, cassettes, bins, labels, infection control supplies, and pharmacy accessories. Products include Prestige Designer carts, punch card carts, bin style carts, and related supplies.
- Pharmacy Network Services: Consulting services connecting long-term care pharmacies with care facilities. No fees charged to care facilities for selection or quality assurance. Revenue generated from network pharmacy membership and ongoing quality assurance program participation.
- Business Consulting for Growth: Consultative approach bringing together pharmacies and care facilities in an integrated business solution. Helps pharmacies pursue new growth opportunities and deliver care facility relationships that produce long-term growth and profitability.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | No fees to care facilities for pharmacy partner selection |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Rx Care Assurance product offering
Product offeringCore offering
Rx Care Assurance delivers an integrated business solution that connects long-term care pharmacies with care facilities and supplies the proprietary OPUS Medication System and patented Prestige Series medication carts alongside supporting pharmacy consumables. The company matches care facilities with member pharmacy partners through a needs assessment and ongoing quality assurance program at no cost to the facility, and operates a direct e-commerce storefront selling carts, cassettes, bins, labels, infection control products, cabinets, and pharmacy documentation supplies nationwide.
Product overview
Rx Care Assurance provides an integrated business solution for long-term care pharmacies and care facilities, offering a portfolio of medication management products centered around the OPUS Medication System. The product lineup includes Prestige Series medication carts (Designer, Bin Style, and Punch Card variants) designed for various care settings including long-term care facilities and schools. Supporting products encompass OPUS cassettes in 7, 14, and 31-day systems, storage bins, labeling products, infection control supplies, pharmacy communication sheets, and medication administration documentation. The company operates an e-commerce online store at storefront.rxcareassurance.com for product sales.
Differentiator
Problem solved
Functional benefit
Products and services
- OPUS Medication System Proprietary medication management system designed for long-term care facilities. System-agnostic approach compatible with cassettes, punch cards, strip packaging, and pouch systems. Rx Care Assurance is the provider and operator of the OPUS Medication System.
- Prestige Designer Medication Carts Sleek, modern, patented mobile medication carts available in three sizes with modular design for long-term care facilities. Compatible with OPUS Cassettes, auto packaging, punch cards, unit dose boxes, and other med-pass systems, with modular side panels, self-aligning drawers, Trac wheels, and optional laptop arm.
- Prestige Bin Style Medication Carts Sleek, modern, patented medication carts available in three sizes and compatible with OPUS Cassettes, punch cards, strip packaging, pouch systems, and other long-term care med-pass systems. Includes value-added standard features.
- Prestige Series Punch Card Medication Carts State-of-the-art punch card medication carts with sleek, modern, patented design delivering value-added features. Available in three sizes, compatible with OPUS Cassettes, punch cards, strip packaging, pouch systems, and other long-term care med-pass systems, with modular side panels and integrated drop leaf.
- School Carts (Patented Mobile Storage Carts for Schools) Patented mobile storage carts specially designed for school nurses, providing secure storage of student medications, treatments, first aid, and PPE with fast accessibility, professional organization, and complete mobility for emergency response and evacuations.
- OPUS Cassettes (7 Day, 14 Day, 31 Day Systems) Airtight cassettes available in 7-day, 14-day, and 31-day systems for medication organization. Includes Friday Start and Thursday Start cassettes and PRN and Count cassettes in colors including Gray, Green, Orange, Pink, Yellow, and Purple.
- Pharmacy Network Services and Care Facility Matching Consulting services connecting long-term care pharmacies with care facilities through comprehensive needs assessments, and an ongoing quality assurance program with continuous checkpoints and satisfaction surveys. No fees charged to care facilities for pharmacy partner selection or quality assurance. Pharmacy network membership and ongoing quality assurance program participation generate revenue.
Quantifiable outcome
- No fees charged to care facilities for pharmacy partner selection or quality assurance
Companies that use Rx Care Assurance
Customer profileSegments3 records
Ideal customer profiles3 records
Rx Care Assurance technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Rx Care Assurance partnerships and signals
Strategic signalScale indicators3 records
Recent moves5 records
Expansion highlights5 records
Rx Care Assurance competitors and assessment
Company assessmentEmerging players
- PointClickCare: Leading cloud-based EHR and care coordination platform for long-term and post-acute care providers. As LTC facilities digitize, PointClickCare could become an integration point that sidelines Rx Care Assurance's standalone product offerings.
- MatrixCare (ResMed): Long-term care EHR and care management software provider for skilled nursing, senior living, and home care. Competes for facility technology spend and could integrate or displace medication management workflows currently served by Rx Care Assurance.
Broad incumbents
- PharMerica (BrightSpring Health Services): Major LTC pharmacy operator serving skilled nursing, assisted living, and behavioral health facilities nationwide. Competes with Rx Care Assurance for facility-pharmacy partnerships and supply procurement.
- Becton Dickinson (BD): Diversified medical device and supply company with medication management products (BD Pyxis, BD Cato) used in pharmacies and care facilities. Overlaps with Rx Care Assurance on the hardware and pharmacy-supply side.
- Omnicare (CVS Health): Largest U.S. long-term care pharmacy operator, providing pharmacy services to nursing homes and assisted-living facilities. As a broad incumbent, it competes for the same facility customers and could absorb pharmacy partners from Rx Care Assurance's network.
- Cardinal Health: Major medical product distributor with pharmacy services and medical-surgical supply offerings serving long-term care facilities. Competes on the wholesale supply side and could leverage scale advantages over Rx Care Assurance.
- McKesson Medical-Surgical: Wholesale distributor of medical-surgical supplies to LTC pharmacies, nursing homes, and clinics. Competes for the supply-side wallet share and could disintermediate Rx Care Assurance's e-commerce product business.
Direct peers
- Capsa Healthcare: Direct competitor manufacturing medication carts, cassette systems, and medication management solutions for long-term care pharmacies. Capsa's product line (Avalo, CareLink) overlaps directly with Rx Care Assurance's Prestige carts and OPUS cassettes.
- RX Systems: Direct competitor offering medication carts, cassettes, and pharmacy supply products specifically designed for long-term care and correctional pharmacy operations, mirroring Rx Care Assurance's product portfolio.
Others
- Heritage Pharmacies / Innovatix: Group purchasing organization serving independent LTC and specialty pharmacies. Comparable business model element (network/membership) and overlap with Rx Care Assurance's pharmacy network services, though primarily GPO-focused rather than matching services.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Rx Care Assurance social profiles
Digital presenceRx Care Assurance financial estimates
Financial estimateRevenue estimate
Valuation estimate
Rx Care Assurance leadership team
Management profileNumber of profiles
Rx Care Assurance funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Rx Care Assurance M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Rx Care Assurance
What does Rx Care Assurance do?
Rx Care Assurance delivers an integrated business solution that connects long-term care pharmacies with care facilities and supplies the proprietary OPUS Medication System and patented Prestige Series medication carts alongside supporting pharmacy consumables. The company matches care facilities with member pharmacy partners through a needs assessment and ongoing quality assurance program at no cost to the facility, and operates a direct e-commerce storefront selling carts, cassettes, bins, labels, infection control products, cabinets, and pharmacy documentation supplies nationwide.
Is Rx Care Assurance a public or private company?
Rx Care Assurance is a private company. It is classified as unknown and is currently operating.
When was Rx Care Assurance founded?
Rx Care Assurance was founded in 2010. It employs 101 to 250 people.
Where is Rx Care Assurance based?
Rx Care Assurance is headquartered in Omaha, United States, in the North America region.
How does Rx Care Assurance make money?
Three revenue lines are on record. Product Sales - Medication Carts and Supplies are the primary driver. The others are pharmacy Network Services and business Consulting for Growth.
Who are Rx Care Assurance's main competitors?
Emerging players on record are PointClickCare and MatrixCare (ResMed). Broad incumbents are PharMerica (BrightSpring Health Services), Becton Dickinson (BD), Omnicare (CVS Health), Cardinal Health and McKesson Medical-Surgical. Direct peers are Capsa Healthcare and RX Systems. Heritage Pharmacies / Innovatix is listed as an others.
Does Rx Care Assurance have an API?
No public API is recorded for Rx Care Assurance.
What industry is Rx Care Assurance in?
Rx Care Assurance's product category is Long-term Care Pharmacy Services. Its primary akta.pro industry code is HLACAKAI, Medication Inventory, Procurement & Supply Chain (Pharmacy). Its NAICS code is 339112 and its SIC code is 5047.