The Family Ymca
The Family YMCA is a Los Alamos, New Mexico-based nonprofit charitable organization operating fitness facilities, after-school childcare, summer camp, and two teen centers, serving approximately 8,000 community members annually through memberships, program fees, donations, and events.
- Company typePrivate
- Founded1955
- HeadquartersLos Alamos, United States
- Headcount—
- GTM typeB2C
- OfferingServices
What The Family Ymca does
The Family YMCA is an independent nonprofit charitable organization headquartered in Los Alamos, New Mexico, chartered by an Act of Congress in 1955 as the first "Family YMCA" in the United States. It operates a community wellness and youth development platform serving approximately 8,000 community members annually across Northern New Mexico, including Los Alamos and Española. Its core offering centers on a main fitness facility at 1450 Iris Street with fitness equipment, a 32-foot climbing wall, a gymnasium, and childcare spaces, supplemented by the Y Express satellite at 140 Central Park Square, on-site after-school programming at all five Los Alamos Public Schools elementary schools, and two free teen centers in Los Alamos and Española.
The organization monetizes through four revenue streams: recurring membership dues for access to fitness facilities and group exercise, unit-priced program fees (after-school at $145-$398/month, summer camp at $96-$1,459 per session, climbing wall $5/visit for non-members), an annual charitable campaign targeting $250,000+, and special events including the Annual Gala, Golf Classic, and Firecracker 5K. Financial assistance scholarships (259 awarded in 2025) ensure no one is turned away. The technology backbone is standard nonprofit SaaS: Daxko for membership and program registration, ADP for workforce management, VolunteerMatters for volunteer coordination, and YMCA360 for virtual fitness content delivery.
Distribution is multi-site and community-led: direct walk-in memberships, online self-serve registration, school-site delivery, corporate wellness partnerships (notably with Los Alamos National Laboratory, where a 50% employee donation match applies), and contracts with Los Alamos County and the City of Española to operate teen centers. Headcount stands at 18 full-time staff supplemented by 100+ part-time and up to 75 seasonal staff during summer. The organization operates under a 2024-2028 Strategic Plan and is governed by a volunteer Board of Directors led by CEO Chris Daniels.
The Family Ymca firmographics
Firmographics- Name
- The Family Ymca
- Legal name
- The Family YMCA
- Website
- https://laymca.org
- Company type
- Private
- Founded year
- 1955
- Operating status
- Operating
- Short description
- The Family YMCA is a Los Alamos, New Mexico-based nonprofit charitable organization operating fitness facilities, after-school childcare, summer camp, and two teen centers, serving approximately 8,000 community members annually through memberships, program fees, donations, and events.
- Ownership category
- akta.pro rank
The Family Ymca industry classification
Industry- Product category
- Community Wellness and Youth Development Services
- NAICS
- Fitness and Recreational Sports Centers (713940), Fitness and Recreational Sports Centers (71394), Sports and Recreation Instruction (61162), Child Care Services (6244)
- SIC
- Services-Membership Sports & Recreation Clubs (7997), Services-Child Day Care Services (8351), Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Youth Multi-Sport Camps (General Athletics, Summer Camps) (MPAKAJAA)
- akta.pro secondary industry
- Arts, Sports & Recreation-Based Youth Development Nonprofits (BPAGADAJ)
Keywords
Where The Family Ymca is headquartered
LocationHeadquarters
- HQ city
- Los Alamos
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
The Family Ymca business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain
Revenue model
- Annual Campaign/Donations: Charitable donations from individuals, businesses, and foundations. Annual campaign goal of $250,000 exceeded to support financial assistance and teen centers.
- Membership Dues: Individual and family memberships providing access to fitness facilities, classes, and programs.
- Program Fees: Fees for after-school care, summer camps, youth sports, climbing classes, martial arts, and other programs.
- Special Events: Revenue from events including Annual Gala, Golf Classic, Firecracker 5K, and Holiday Movie Night.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | One time | Summer Camp 2026 - All Summer (June 4 - July 24) |
| Unit Pricing | Weekly | Summer Camp 2026 - Weekly Options |
| Unit Pricing | Monthly | After School 2026-2027 Monthly Rates |
| Unit Pricing | One time | Golf Classic 2026 |
| Unit Pricing | One time | Summer Film Intensive |
| Unit Pricing | Per visit | Climbing Wall Equipment Rental |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
The Family Ymca product offering
Product offeringCore offering
The Family YMCA operates membership-based wellness facilities, youth programs, childcare, summer camps, and teen development services in Los Alamos and Española, New Mexico. Founded in 1955 as the first Family YMCA in the United States (chartered by an Act of Congress), it offers fitness equipment, group exercise classes, sports leagues, climbing wall, and childcare, alongside two free teen centers in Los Alamos and Española. Revenue is generated through memberships, program fees, charitable donations, special events, and corporate wellness partnerships.
Product overview
The Family YMCA is a community nonprofit organization offering a comprehensive suite of health, fitness, youth development, and community programs. The core offering centers on the main wellness facility and Y Express satellite location, providing fitness equipment, group exercise, and gymnasium access. Youth development programs include after-school childcare at all five LAPS elementary schools, summer day camp, and two teen centers (Los Alamos and Española) offering free programs for high school students. Recreational sports programs encompass basketball, soccer, volleyball, martial arts (Tae Kwon Do, Jiu-jitsu, Tai Chi), and a 32-foot indoor climbing wall with classes for all ages. Additional services include Child Watch childcare while parents exercise, personal training, nutrition services, corporate wellness partnerships, YMCA360 virtual fitness, and financial assistance scholarships. Community events include the annual Firecracker 5K, Golf Classic, and Gala. All programs reinforce the YMCA's mission of youth development, healthy living, and social responsibility.
Differentiator
Problem solved
Functional benefit
Brands
- Española YMCA Teen Center: A safe and caring environment for teens ages 12-19 in Española, NM that promotes positive core values, self-discipline, self-esteem, and life skills.
- Los Alamos Teen Center
Products and services
- Main Fitness Facility Main wellness facility at 1450 Iris St., Los Alamos offering fitness equipment, group exercise classes, gymnasium, climbing wall, wellness programs, and administrative offices for members and the community.
- Y Express Satellite fitness facility at 140 Central Park Square offering a cycling studio, group exercise classes, and functional training space.
- After-School Program Childcare program at all five Los Alamos Public Schools elementary schools providing supervised activities, enrichment, and support for school-age children.
- Summer Camp Day camp program for children entering grades K-6, featuring themed weekly activities, science, arts, sports, field trips, and experiential learning at Aspen Elementary.
- Los Alamos Teen Center Free teen recreation center in the historic Community Building offering a music studio, computer labs, art studio, gaming, and youth development programs for high school students.
- Espa\u00f1ola Teen Center Free teen center in Espa\u00f1ola providing positive youth development, educational support, recreation, arts, and skill-building programs for teens ages 12-19.
- Climbing Wall 32-foot tall indoor climbing wall with auto belays, offering open climbing, youth classes, and belay certification for all experience levels. Equipment rental is free for members and $5 for non-members.
- Youth Basketball Recreational basketball leagues for grades 1-6 and competitive Wildcat Basketball for grades 5-6, teaching fundamentals, teamwork, and sportsmanship.
- Soccer Little Youth Soccer program for ages 4-7 and youth soccer leagues teaching coordination, skills, and rules of the sport.
- Youth Volleyball Co-ed youth volleyball for grades 4-6 teaching passing, setting, serving, and game rules in a supportive environment.
- Martial Arts Martial arts instruction including Tae Kwon Do, Shoshin Ryu Jiu-jitsu, and Tai Chi for various age groups and skill levels.
- Child Watch On-site childcare supervision for children ages 2 months to 9 years while parents use the fitness facility, available mornings and evenings.
- Personal Training One-on-one fitness training with certified instructors to help members achieve personal health and wellness goals.
- Nutrition Services Nutrition counseling and education programs to support members in making healthy dietary choices.
- Corporate Wellness Employer-sponsored wellness programs providing fitness memberships and health resources for business employees, including Los Alamos Public Schools staff and Los Alamos National Laboratory employees.
- YMCA360 Virtual fitness platform offering on-demand and live stream exercise classes for members to access workouts remotely.
- Financial Assistance Program Scholarship program ensuring no one is turned away due to inability to pay, providing access to all YMCA programs and memberships.
- Firecracker 5K Family Fun Run Annual 5K race on the Fourth of July in downtown Los Alamos with kids activities, parade, and community celebration.
- Annual Golf Classic Annual golf tournament fundraiser supporting youth programs and scholarships, held at Los Alamos Golf Course.
- Summer Film Intensive Three-week filmmaking program for teens ages 13-18 teaching screenwriting, camera operation, production, and editing to create original short films. Cost ranges $350-$700/student with scholarships available.
- Birthday Parties Gym and climbing wall birthday party packages for children ages 5+ with sports activities and themed celebrations.
- Military Outreach Membership Membership outreach program serving military families in the Los Alamos area as part of the YMCA's national Military Outreach initiative.
Quantifiable outcome
- Served approximately 8,000 community members annually
- +3 more outcomes
Companies that use The Family Ymca
Customer profileNamed customers3 records
Segments5 records
Ideal customer profiles4 records
The Family Ymca technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration9 records
The Family Ymca partnerships and signals
Strategic signalPartnerships
16 partnerships are on record, tiered core, major and minor.
- United Way of Northern New MexicocoreLongstanding partnership since 1955. United Way provides critical funding for scholarships enabling children and families to participate in afterschool and camp programs. Continues to champion the Española Teen Center.
- Los Alamos National Laboratory (LANL)coreLANL-TRIAD matches employee donations by 50% and contributes to organizations where employees volunteer. Employees can log volunteer hours for matching contributions.
- Los Alamos Public Schools (LAPS)coreYMCA provides on-site childcare at all 5 LAPS elementary schools. LAPS provides space for Summer Camp and employees receive YMCA memberships (serving approximately 240 staff annually).
- State of New Mexico Youth Conservation CorpscoreSignificant grants awarded to employ youth (typically up to 15 annually) in public works projects from 2009-2016 and 2018-2026.
- Los Alamos Teen Center PartnersmajorDelle Foundation, Los Alamos County, Los Alamos Juvenile Justice Advisory Board, Alex & Christina Simons, SMSI provide major support for LATC operations.
- Los Alamos County Open Space and Trails DepartmentminorPartnership for Youth Conservation Corps trail work and projects benefiting the wider community.
- City of EspañolacorePartnership since 2007 to operate the Teen Technology and Recreation Center. Collaborating partner providing engaging, educational and skill-building programs.
- Rio Arriba CountycoreCollaborating partner in providing recreational opportunities and resources for Española teens.
- CenterraminorAnnual Gala sponsor and community supporter.
- Enterprise Bank & TrustminorAnnual Gala sponsor.
- TriadminorAnnual Gala sponsor (LANL/TRIAD).
- El ParasolminorAnnual Gala sponsor.
- N3B Los AlamosminorAnnual Gala sponsor and community partner.
- Española Ranger DistrictminorPartnership for Youth Conservation Corps trail projects.
- High Altitude Athletics ClubminorPartnership supporting Youth Conservation Corps activities.
- Bandelier National MonumentminorPartner in Y Bandelier Corps summer youth employment program in 2017.
Scale indicators9 records
Recent moves10 records
Expansion highlights5 records
The Family Ymca competitors and assessment
Company assessmentOthers
- YMCA of the USA: National federated parent of the YMCA movement (2,700+ chapters). Not a competitor but the framework that defines The Family YMCA's brand, programmatic standards, and national grant/award pathways (e.g., the Diversity, Inclusion and Global Innovation Y status).
- United Way of Northern New Mexico: Funder and longtime partner (since 1955) that channels workplace-giving dollars to The Family YMCA and competing youth/family nonprofits. A key ecosystem participant that influences which programs in Los Alamos and Española receive scaled funding each year.
Emerging players
- Big Brothers Big Sisters Mountain Region: Regional youth-mentorship nonprofit serving the same Northern New Mexico geography. Competes for a subset of teen-programming grants, corporate sponsorships (LANL-TRIAD matching), and volunteer pools relevant to the Y's teen-center operations.
Direct peers
- Boys & Girls Club of Northern New Mexico: Direct competitor for youth-development funding and after-school/teen programming across Los Alamos and Española. Comparable youth-development mission, county-government contracts, and donor base make it the most relevant benchmark for the Y's Teen Center economics.
- Duke City YMCA (Albuquerque): Larger New Mexico YMCA chapter operating multiple branches with fitness, aquatics, youth sports, and childcare. Useful benchmark for what scale-up of The Family YMCA's multi-site model could look like in-state, including teen-center and after-school delivery.
- Santa Fe Family YMCA: Another New Mexico YMCA chapter offering a comparable mix of membership-based fitness, youth sports, summer camp, childcare, and community wellness programming in a similar mid-size-market setting. Closest like-for-like peer for benchmarking programming, membership pricing, and community-fundraising economics.
- Jewish Community Center of Greater Albuquerque: Membership-based community recreation and wellness center offering fitness, aquatics, youth programming, and cultural programming. Same membership-club + community-program hybrid model as The Family YMCA, though larger and more diversified.
Broad incumbents
- Boys & Girls Clubs of America: National youth-development nonprofit movement operating 5,000+ club locations. Sets the national benchmark for youth-development funding, government contracts, and outcome reporting that the Y's teen-center and after-school programs are measured against by funders and county partners.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
The Family Ymca social profiles
Digital presenceThe Family Ymca financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Family Ymca leadership team
Management profileNumber of profiles
Profiles16 records
The Family Ymca funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Family Ymca M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Family Ymca
What does The Family Ymca do?
The Family YMCA operates membership-based wellness facilities, youth programs, childcare, summer camps, and teen development services in Los Alamos and Española, New Mexico. Founded in 1955 as the first Family YMCA in the United States (chartered by an Act of Congress), it offers fitness equipment, group exercise classes, sports leagues, climbing wall, and childcare, alongside two free teen centers in Los Alamos and Española. Revenue is generated through memberships, program fees, charitable donations, special events, and corporate wellness partnerships.
Is The Family Ymca a public or private company?
The Family Ymca is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was The Family Ymca founded?
The Family Ymca was founded in 1955.
Where is The Family Ymca based?
The Family Ymca is headquartered in Los Alamos, United States, in the North America region.
How does The Family Ymca make money?
Four revenue lines are on record. Annual Campaign/Donations are the primary driver. The others are membership Dues, program Fees and special Events.
Who are The Family Ymca's main competitors?
Others on record are YMCA of the USA and United Way of Northern New Mexico. Big Brothers Big Sisters Mountain Region is listed as an emerging player. Direct peers are Boys & Girls Club of Northern New Mexico, Duke City YMCA (Albuquerque), Santa Fe Family YMCA and Jewish Community Center of Greater Albuquerque. Boys & Girls Clubs of America is listed as a broad incumbent.
Does The Family Ymca have an API?
No public API is recorded for The Family Ymca.
What industry is The Family Ymca in?
The Family Ymca's product category is Community Wellness and Youth Development Services. Its primary akta.pro industry code is MPAKAJAA, Youth Multi-Sport Camps (General Athletics, Summer Camps), with a secondary code of BPAGADAJ, Arts, Sports & Recreation-Based Youth Development Nonprofits. Its NAICS code is 713940 and its SIC code is 7997.