Our Lady Of Peace, Inc.

What Our Lady Of Peace, Inc. does

Our Lady of Peace, Inc. is a Catholic-sponsored, non-profit continuing care retirement community (CCRC) founded in 1974 and headquartered at 751 Hillsdale Drive in Charlottesville, Virginia. It operates a single campus adjacent to the Church of the Incarnation and serves local seniors through a full continuum of care: Independent Living (Madison and Monticello apartment floor plans of approximately 568–611 sq ft), Assisted Living, Memory Care (the Christopher Center, est. ~1994), and 24-hour Nursing Care. Supporting services include three daily meals prepared on-site, life enrichment programming (arts, crafts, exercise, worship, outings), van transportation, and pastoral care from Catholic, Protestant, and nondenominational chaplains.

The community's "technology" footprint is minimal and non-proprietary: it uses a standard senior living care management and resident engagement platform, supplemented by off-the-shelf interactive engagement technologies for group activities and a Facebook page, Constant Contact email newsletter, Google Reviews profile, and a website with tour/lunch request forms. There is no app, no API, no disclosed AI/ML capability, and no integration ecosystem.

Revenue is generated almost entirely through recurring monthly fees for residential occupancy, care services, and bundled amenities (utilities, cable, WiFi, dining) on a subscription-style model with no buy-in fee and à la carte add-ons for customized care and event catering. Go-to-market is direct-to-consumer, relying on word-of-mouth referrals, public community events, and lunch-and-learn educational sessions with partners such as Hearing at Home, Gentiva Hospice, and the Alzheimer's Association. Pricing is market-rate with transparent, all-inclusive monthly rent, and no enterprise customer accounts exist — each resident family is the unit of revenue.

Name

Our Lady Of Peace, Inc.

Legal name

Our Lady of Peace

Website

https://our-lady-of-peace.com

Company type

Private

Founded year

1974

Operating status

Operating

Short description

Our Lady of Peace, Inc. is a Catholic non-profit continuing care retirement community founded in 1974 in Charlottesville, Virginia, offering a full continuum of independent living, assisted living, memory care, and nursing care to local seniors on a single campus.

Ownership category

akta.pro rank

Product category

Senior Living / Continuing Care Retirement Community

NAICS

Continuing Care Retirement Communities (623311)

SIC

Services-Nursing & Personal Care Facilities (8050)

akta.pro primary industry

Single-Site CCRCs (HLADAEAE)

akta.pro secondary industries

Continuing Care Retirement Communities (CCRC) with Memory Care (HLADACAD), Rental / Fee-for-Service CCRCs (HLADAEAB)

Keywords

• Senior living community
• Continuum of care
• Assisted living services
• Memory care program
• Nursing care services

Headquarters

HQ city

Charlottesville

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales

Revenue model

1. Residential / Independent Living Fees: Monthly rental payments for independent living apartments including utilities, cable TV, WiFi. No buy-in required. Market-rate pricing with customized care and à la carte services available.
2. Assisted Living Services: Personalized assisted living care services provided in residential apartments with additional care coordination
3. Memory Care (Christopher Center): Specialized memory care services in dedicated Christopher Center unit for residents with dementia and Alzheimer's
4. Nursing Care: Long-term nursing care services with priority admission for existing residents. 24-hour nursing care in dedicated nursing center.
5. Dining Services: Three meals daily included in rent. Additional catering services available for special events and family gatherings for additional fees.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels7 records

Core offering

Our Lady of Peace operates a Catholic-sponsored, non-profit continuing care retirement community in Charlottesville, Virginia, providing a full continuum of care for seniors. The community delivers Residential/Independent Living apartments, Assisted Living services, specialized Memory Care through the Christopher Center, and 24-hour Nursing Care, supported by Life Enrichment programs, three-meals-daily Dining Services, and Transportation Services. Residents can transition between care levels within the same campus without relocating, with monthly rent covering housing, utilities, dining, and care coordination.

Product overview

Our Lady of Peace is a Catholic-sponsored senior living retirement community offering a continuum of care. The community provides Residential/Independent Living apartments (including Madison and Monticello floor plans among others), Assisted Living, Memory Care through the Christopher Center, and Nursing Care services. Supporting services include Life Enrichment Programs with activities and worship opportunities, Dining Services with three daily meals, and Transportation Services. Residents can transition between care levels without leaving the community.

Differentiator

Problem solved

Functional benefit

Brands

• The Christopher Center: Memory care unit at Our Lady of Peace specializing in Alzheimer's and dementia care.

Products and services

• Residential / Independent Living

Quantifiable outcome

• Residents can age in place without facility transfers through full continuum of care

Named customers6 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

13 partnerships are on record, tiered minor.

• Hearing at HomeminorStrategic or Co-development Partner · 28 April 2026Hosts 'Hear Better, Live Better' Lunch & Learn events at the community. Michael Combs and James Stewart present on hearing health and benefits of hearing well.
• We Bring The MusicminorGTM or Marketing Partner · 1 January 2026Nonprofit beneficiary of Car Show fundraiser. Supports music programs for those in need.
• Help Save the Next GirlminorGTM or Marketing Partner · 17 October 2025Nonprofit organization. Beneficiary of Alexis' Volleyball Tournament fundraiser.
• Alzheimer's AssociationminorGTM or Marketing Partner · 25 September 2025Brooke Gill from Alzheimer's Association speaks on latest advancements in Alzheimer's and Dementia research at community educational event.
• All Blessings FlowminorGTM or Marketing Partner · 7 May 2024Local faith-based nonprofit helping families living with disabilities. Beneficiary of Taco Tuesday fundraising dinner.
• Gentiva HospiceminorOthers · 18 April 2023Kate Daniels from Gentiva Hospice hosts Lunch & Learn events on advance directives and end-of-life planning topics.
• Fluvanna County SPCAminorGTM or Marketing Partner · 25 March 2023Beneficiary of pancake breakfast fundraiser. Community hosts events to support animal welfare organization.
• The Center at BelvedereminorGTM or Marketing Partner · 8 November 2022Co-sponsored free screening of 'Duty Free' film on ageism and care crisis. Joint community education event.
• Ask LandisminorGTM or Marketing Partner · 8 November 2022Co-sponsor of 'Duty Free' film screening event. Ask Landis is a senior living planning company.
• The Daily ProgressminorGTM or Marketing Partner · 8 November 2022Local newspaper co-sponsor of community events.
• University of Virginia Medical CenterminorOthersNearby medical facility ranking among nation's top hospitals. Convenient for resident medical appointments and healthcare coordination.
• Martha Jefferson HospitalminorOthersAward-winning local hospital founded over 100 years ago by seven local physicians. Nearby healthcare resource for residents.
• Church of the IncarnationminorOthersNearby Catholic church whose volunteers assist residents with transportation to Sunday Mass. Community is adjacent to the church on Hillsdale Drive.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Life Care Services (LCS): An industry-leading CCRC management and development company overseeing 140+ life plan communities across the U.S. Direct model overlap with OLOP as a CCRC operator/manager, useful as a benchmark for governance, fee structure, and service standards.
• Atria Senior Living: National senior living operator running 200+ communities across the U.S., offering independent living, assisted living, and memory care. Comparable mid-market price positioning to OLOP and similar multi-tier service delivery model.
• Brookdale Senior Living: The largest U.S. senior living operator (~700+ communities), offering independent living, assisted living, memory care, and continuing care across a national footprint. Represents the scaled-platform benchmark against which OLOP's single-site model competes on local reputation versus Brookdale's procurement and marketing scale.
• Sunrise Senior Living: Established operator of ~270 senior living communities in the U.S. and Canada with a strong emphasis on assisted living and memory care. Comparable service mix including dedicated memory care programming and continuum-of-care delivery.

Regional players

• The Center at Belvedere: A senior living community in Charlottesville, VA that co-sponsored community education events with Our Lady of Peace. Operates in the same local market with overlapping resident demographics and thus competes for the same central Virginia prospective residents and families.
• Goodwin House: A non-profit, faith-based senior living operator in Northern Virginia (Alexandria and Falls Church) operating two CCRCs with full continuum of care. Closely comparable to OLOP as a mission-driven, multi-faith Virginia CCRC; competes for the regional Virginia senior population including families from the Charlottesville area.
• Cedarfield (CCRC): A non-profit CCRC located in Henrico County, Virginia offering independent living, assisted living, memory care, and skilled nursing. Direct comparability with OLOP's non-profit, Virginia-based CCRC model and continuum-of-care service mix.

Direct peers

• Westminster Canterbury of the Blue Ridge: A non-profit CCRC located in Charlottesville, VA offering a full continuum of care—independent living, assisted living, memory care, and nursing—directly overlapping with Our Lady of Peace in both geography and service mix. The closest head-to-head competitor in the Charlottesville/Albemarle senior living market.
• Five Star Senior Living: Senior living provider offering independent living, assisted living, memory care, and skilled nursing across 130+ communities in the U.S. Closely comparable full-continuum operating model and broad-market positioning relative to OLOP.
• Belmont Village Senior Living: Operator of ~30+ senior living communities with a strong specialization in assisted living and memory care programs (Circle of Friends). Comparable emphasis on higher-acuity care and recurring monthly subscription-style pricing.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks4 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/pages/Our-Lady-of-Peace-Retirement-Community/213216718697891
• LinkedInlinkedin.com/company/our-lady-of-peace-retirement-community

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Our Lady Of Peace, Inc.