Toppoint Window Fashion

What Toppoint Window Fashion does

Toppoint Window Fashion is a Netherlands-based brand of custom-made interior window decorations operated by the private limited company GB Products B.V., headquartered in Echt. The company designs, manufactures, and distributes made-to-measure curtains, folded curtains, roller blinds, pleated blinds, venetian blinds, slats, insect screens, and outdoor solar screens under a portfolio of registered sub-brands including EasyClick®, EasyEdge®, OpenWave®, Iso Plissé®, Azibi®, Silva®, Scala®, Novus®, No Limits®, OpenView®, Iso Reflex®, and Versus®. Its core technical differentiators are proprietary mounting systems — EasyClick® for tilt-and-turn windows and doors (drill-free installation) and EasyEdge® for attachment to the fixed part of window frames — which address non-standard European window geometries that off-the-shelf competitors under-serve.

The business runs a dealer-led go-to-market: products are sold exclusively through selected home improvement stores and specialist window-decoration retailers (woonwinkels) in the Netherlands and Belgium, with a Danish dealer presence signaling tentative geographic extension. No direct-to-consumer e-commerce channel existed historically, though the Brel Hub online platform now supplements dealer sales. Pricing is quote-based rather than list-based, determined per order by the dealer using measurements, material, and product specification. A 7-year factory warranty on curtains signals product-quality positioning. Marketing relies on a content-led website (with inspiration blogs, a color-picker tool, and a store locator) and a dealer-recruitment funnel rather than paid digital acquisition.

Revenue mechanics are one-time, project-based sales of physical goods rather than recurring subscriptions or licensing. The customer base is residential homeowners purchasing custom-fitted products through dealers, with a recently added Projectcollectie line addressing commercial and large-scale project installations. The entity is privately held within GB Products B.V., shows no evidence of external funding, and discloses no headcount or financial figures; its competitive position rests on proprietary branded product lines, custom-fit manufacturing, dealer channel coverage, and warranty-backed quality in a mature Benelux specialty category.

Name

Toppoint Window Fashion

Legal name

GB Products B.V.

Website

https://toppoint.eu

Company type

Private

Founded year

1990

Operating status

Operating

Short description

Toppoint Window Fashion is a Netherlands-based manufacturer of custom-made interior window decorations (curtains, blinds, screens) sold via an authorized dealer network in the Netherlands and Belgium, operated by GB Products B.V. under multiple proprietary sub-brands including EasyClick®, EasyEdge®, and Iso Plissé®.

Ownership category

akta.pro rank

Product category

Window Decorations and Interior Sun Protection

NAICS

Blind and Shade Manufacturing (337920), Curtain and Linen Mills (31412), Window Treatment Retailers (449122)

SIC

Household Furniture (2510), Wholesale-Furniture & Home Furnishings (5020)

akta.pro primary industry

Window Treatments & Shading Systems (Blinds, Shades, Awnings) (IMADAIAN)

akta.pro secondary industries

Custom Drapery & Made-to-Measure Window Coverings Retail (CRAIAKAD), Window Shades Retail (Roller, Roman, Cellular/Honeycomb, Solar) (CRAIAKAB), Custom Window Blinds Retail (Wood, Faux Wood, Aluminum, Vertical) (CRAIAKAA)

Keywords

• Custom window treatments
• Window decorations
• Made-to-measure blinds
• Interior sun protection
• Insect screen solutions

Headquarters

HQ city

Echt

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Window decoration products: Toppoint designs, develops, and manufactures custom-made window decorations sold through dealer network. Products include curtains, folding curtains, roller blinds, pleated blinds, venetian blinds, slats, insect screens, and outdoor screens.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Toppoint designs, manufactures, and supplies custom-made window decorations, including curtains, folded curtains, roller blinds, pleated blinds, venetian blinds, slats, insect screens, and outdoor solar screens. Products are sold exclusively through an authorized dealer network of selected home improvement stores and specialist retailers in the Netherlands and Belgium, with proprietary mounting systems (EasyClick®, EasyEdge®) enabling installation on tilt-and-turn, hinged, skylight, and sliding-door windows. The portfolio is backed by a 7-year factory warranty and supported by maintenance products under the No Limits® brand.

Product overview

Toppoint Window Fashion is a manufacturer of custom-made window decorations and interior sun protection solutions. The product portfolio includes curtains (gordijnen), folded curtains (vouwgordijnen), roller blinds (rolgordijnen), pleated curtains (plisségordijnen), blinds (jaloezieën), venetian slats (lamellen), insect screens (horren), and outdoor solar screens. The range also features specialty sub-brands such as Azibi® (bamboo-based products), Silva® (wooden blinds), Scala® (aluminium blinds), Iso Plissé® (insulated pleated curtains), Novus® (pleated insect screens), and Versus® (dual-layer curtains). Supporting systems include EasyClick® and EasyEdge® mounting solutions, and the No Limits® maintenance product line. Products are sold through a network of local specialist dealers in the Netherlands and Belgium.

Differentiator

Problem solved

Functional benefit

Brands

• EasyClick®: Mounting system for hinged windows and doors
• EasyEdge®
• OpenWave®
• Azibi®
• Iso Plissé®
• No Limits®
• Versus®
• Silva®
• Scala®
• Novus®
• Iso Reflex®

Products and services

• Gordijnen (Curtains and Drapes)

Segments2 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature9 records

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Decosol: Decosol is a Danish manufacturer of custom-made blinds, curtains, and insect screens distributed through specialist retailers in Scandinavia. It mirrors Toppoint's custom-made, dealer-led model and is a natural benchmark for the planned Nordic expansion.
• Coulisse: Coulisse is a Dutch manufacturer of custom window coverings that supplies a global B2B dealer network, making it a near-direct comparison to Toppoint's manufacturer-plus-dealer model and similar product breadth (roller, pleated, venetian, motorized).
• Velux: Velux is a Danish manufacturer of skylights and associated custom shading products (pleated and blackout blinds for roof windows), sold through trained installers. It overlaps with Toppoint's skylight- and special-window-form solutions and with the dealer/installer-led distribution.
• WAREMA: WAREMA is a leading German manufacturer of sun-protection and window-covering systems (roller shutters, external screens, awnings) sold through a specialist dealer network — directly comparable to Toppoint's product mix and channel model, with broader product depth and geographic reach.
• Roma: Roma is a German manufacturer of roller shutters, external venetian blinds, and insect-screen systems distributed via a specialist dealer network. Comparable product categories (lamellen, horren, outdoor screens) and channel model make it a clear direct peer in the DACH region.

Regional players

• JYSK: JYSK is a Nordic discount home-furnishings retailer that sells ready-made curtains, blinds, and accessories. It does not compete directly on custom-made products but competes for the same end-customer spend in NL/BE and the Nordics.

Broad incumbents

• IKEA: IKEA sells ready-made curtains, roller and cellular blinds, and motorized shades at value price points across the same European geographies. It is not a direct custom-made competitor but sets the price ceiling for standard SKUs adjacent to Toppoint's premium category.
• Luxaflex (Hunter Douglas): Luxaflex is the consumer-facing custom window-treatment brand of global incumbent Hunter Douglas. It competes head-on with Toppoint in made-to-measure blinds, curtains, and motorized shades across Europe, but with substantially larger scale and brand reach.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/toppointmrwoon
• LinkedInlinkedin.com/company/toppoint

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Toppoint Window Fashion