The Reef LA
- Company typePrivate
- Founded2013
- HeadquartersLos Angeles, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
The Reef LA firmographics
Firmographics- Name
- The Reef LA
- Legal name
- The Reef
- Website
- https://the-reef.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Where The Reef LA is headquartered
LocationHeadquarters
- HQ city
- Los Angeles
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
The Reef LA business model
Business model- GTM type
- B2B
- Offering type
- Services
Revenue model
- Commercial Space Leasing: Recurring lease revenue from renting office spaces, studios, showrooms, and event venues to tenants. Spaces range from 93 sq ft small offices to 120,000 sq ft full-floor corporate headquarters.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Small Offices - Starting at 93 sq. ft. |
| Subscription | Monthly | Flexible Office Spaces - 100 to 60,000 sq. ft. |
| Subscription | Monthly | Corporate Headquarters - Up to 120,000 sq. ft. |
| Subscription | Monthly | Creative Studios - 93 to 3,000 sq. ft. |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels3 records
The Reef LA product offering
Product offeringCore offering
The Reef LA operates an 860,000 SF creative ecosystem in Downtown Los Angeles that provides flexible office space (93 to 120,000 sq ft), artist studios and galleries, wholesale showrooms (LA Mart), an event and trade show venue (Magic Box LA), and third-party e-commerce logistics and fulfillment services (Shipfront). The offering combines traditional commercial real estate leasing with value-added creative-community infrastructure under one roof.
Product overview
The REEF is an 860,000 SF unified creative ecosystem in Downtown Los Angeles that integrates multiple distinct offerings: Office Space (flexible professional offices from 100 to 120,000 sq ft), Art at Reef (artist studios and galleries), Maker City LA (creative workspaces for startups and makers), LA Mart (wholesale showrooms for home furnishings and gifts), Magic Box LA (200,000+ sf event and trade show venue), and Shipfront (e-commerce logistics and fulfillment services). The ecosystem is designed to support the full lifecycle of creative businesses from ideation to market delivery.
Differentiator
Problem solved
Functional benefit
Brands
- Maker City LA: A vibrant, collaborative hub for creators, startups, and established businesses, offering inspiration, productivity, and networking
- LA Mart
- Magic Box LA
- Shipfront
Products and services
- Office Space Flexible professional office spaces ranging from 100 to 120,000 sq ft, customizable with open floor plans, high exposed ceilings, natural light, polished concrete floors, and an industrial-chic aesthetic, targeted at businesses from solo tenants to corporate headquarters.
- Art at Reef Studios, galleries, and a creative community for working artists in Downtown LA, offering spaces for painting, sculpting, digital creation, photography, and art exhibitions.
- Maker City LA Collaborative hub for creators, startups, and established businesses offering flexible workspaces from 93 to 3,000 sq ft, designed to support innovation in design, art, and technology with networking and mentorship opportunities.
- LA Mart Wholesale center and design destination specializing in home furnishings, gifts, décor, and lifestyle products, serving buyers, retailers, and interior designers through showrooms and biannual Market events.
- Magic Box LA Event and trade show venue with over 200,000 sq ft of flexible production space for trade shows, special events, tech and gaming events, festivals, and productions across art, design, fashion, film, television, advertising, and music industries.
- Shipfront Third-party logistics provider offering high-volume direct-to-consumer e-commerce fulfillment, last-mile delivery, and bulk storage solutions to help businesses scale their operations.
Quantifiable outcome
- Access to 120,000 sq. ft. of contiguous space - one of the largest floorplates in Los Angeles
- +2 more outcomes
Companies that use The Reef LA
Customer profileSegments5 records
Ideal customer profiles6 records
The Reef LA technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
The Reef LA partnerships and signals
Strategic signalScale indicators5 records
Recent moves5 records
Expansion highlights4 records
The Reef LA competitors and assessment
Company assessmentDirect peers
- WeWork: Global coworking and flexible-office operator offering office space on monthly subscription terms to SMB, enterprise, and creative tenants. Direct competitor to The Reef LA's office-leasing core across overlapping customer segments (startups, creatives, enterprises).
- Industrious: Premium flexible-workspace provider offering private offices, suites, and meeting space via subscription billing. Comparable to The Reef's Maker City LA and Office Space products in target customer (growing teams, enterprises) and pricing model.
- Dallas Market Center (ANDMORE): Major wholesale trade campus in Dallas for home, gift, and lifestyle buyers. Closest peer to LA Mart by buyer demographic (retailers, interior designers) and market-cadence (biannual trade events).
- Mindspace: Premium coworking and flexible-office operator with a design-forward, community-led positioning in major metro markets. Comparable to The Reef's Maker City LA on aesthetic, tenant experience, and SMB-to-enterprise mix.
- Industry City (Brooklyn): Multi-tenant creative-industrial campus in Sunset Park, Brooklyn combining offices, retail showrooms, food halls, art studios, and event space. The most direct conceptual peer to The Reef's integrated ecosystem model under one roof.
- Soho House: Membership-based club and workspace operator with strong positioning among creative, media, and entertainment professionals. Comparable to The Reef's curated creative-professional community and art/gallery programming (Art at Reef).
- AmericasMart (ANDMORE): Wholesale trade center in Atlanta operating year-round showrooms and markets for home furnishings, gifts, and décor. Direct comparable to LA Mart's wholesale showroom and biannual market model.
- Convene: Operator of flexible workspaces combined with meeting, conference, and event venues. Closest peer to The Reef's combination of office leasing (Maker City) and large-scale event venue (Magic Box LA), serving similar enterprise and SMB customers.
Regional players
- Ace Hotel Downtown Los Angeles: Boutique hotel, event venue, and creative-community anchor in DTLA's Theatre District. Comparable on event-venue and creative-community positioning (overlap with Magic Box LA and Art at Reef) within the same geographic market.
Broad incumbents
- IWG (Regus / Spaces): Largest global flexible-workspace operator (parent of Spaces, Regus, HQ) offering office, coworking, and meeting space across 3,000+ locations. Broad incumbent comparable on recurring office-leasing model, though at much greater scale and without The Reef's integrated wholesale/event/logistics ecosystem.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
The Reef LA social profiles
Digital presenceThe Reef LA financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Reef LA leadership team
Management profileNumber of profiles
The Reef LA subsidiaries and ownership
Company hierarchySubsidiaries4 records
The Reef LA funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Reef LA M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Reef LA
What does The Reef LA do?
The Reef LA operates an 860,000 SF creative ecosystem in Downtown Los Angeles that provides flexible office space (93 to 120,000 sq ft), artist studios and galleries, wholesale showrooms (LA Mart), an event and trade show venue (Magic Box LA), and third-party e-commerce logistics and fulfillment services (Shipfront). The offering combines traditional commercial real estate leasing with value-added creative-community infrastructure under one roof.
Is The Reef LA a public or private company?
The Reef LA is a private company. It is classified as unknown and is currently operating.
When was The Reef LA founded?
The Reef LA was founded in 2013. It employs 11 to 50 people.
Where is The Reef LA based?
The Reef LA is headquartered in Los Angeles, United States, in the North America region.
How does The Reef LA make money?
One revenue line is on record: commercial Space Leasing.
Who are The Reef LA's main competitors?
Direct peers on record are WeWork, Industrious, Dallas Market Center (ANDMORE), Mindspace, Industry City (Brooklyn), Soho House, AmericasMart (ANDMORE) and Convene. Ace Hotel Downtown Los Angeles is listed as a regional player. IWG (Regus / Spaces) is listed as a broad incumbent.
Does The Reef LA have an API?
No public API is recorded for The Reef LA.