Koller Marketing Group

What Koller Marketing Group does

Koller Marketing Group (KMG) is a privately held, family-owned marketing services company founded in 1990 and organized as Koller Marketing Group, LLC. The company operates from two offices in Aurora, Colorado and Naples, Florida, employing between 1 and 10 people, and serves small and medium-size businesses across the United States with a concentration in the real estate vertical.

The company offers an integrated portfolio organized around four product pillars: lead generation (property owner, consumer email, consumer phone, renter, B2B, and high-propensity-to-sell scored leads), direct mail services with USPS digital integration for piece-level tracking, print products (offset and digital printing for postcards, brochures, newsletters, and business collateral), and digital marketing (digital flipbooks, social media advertising, email campaigns, reputation management, website design, and branding). Its most differentiated technical component is the Propensity to Sell Scoring System, which analyzes roughly 25 individual family and property data points to assign likelihood scores for homeowner sale within a 6-12 month horizon, delivered as customized Excel spreadsheets. An asset library of 50+ postcard templates across real estate, lender, renter, and small business categories underpins the print product line.

KMG's business model is direct-to-consumer B2B, with customers ordering through two online order forms, by phone (303-818-9600), or by email. Pricing is quote-based, pay-as-you-go, with no public rates; customers receive counts and tailored pricing before committing. Revenue streams span transaction fees on lead lists, one-time fees on print runs, professional services for direct mail campaign execution, and data monetization on premium scored leads. Customer segments prioritize real estate professionals (realtors, agents, brokers, lenders, property managers) with secondary verticals in dental, home services (pool/spa, HVAC, handyman, cleaning, home security), education, and non-profits. The company reports no external funding, no M&A activity, and no public recognition or partnership programs in the available data.

Name

Koller Marketing Group

Legal name

Koller Marketing Group, LLC

Website

https://kollermarketinggroup.com

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

1–10 employees

Short description

Koller Marketing Group is a privately held, family-owned marketing services company founded in 1990 that provides lead generation, direct mail, print, and digital marketing solutions to small and medium-size businesses, primarily real estate professionals across the United States.

Ownership category

akta.pro rank

Product category

Direct Mail Marketing Services

NAICS

Direct Mail Advertising (54186), Advertising Material Distribution Services (54187), Directory and Mailing List Publishers (51314), Printing and Related Support Activities (3231)

SIC

Services-Direct Mail Advertising Services (7331), Commercial Printing (2750), Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Direct Mail Marketing Services (Print, Postcard, Dimensional Mail) (BPAFAKAH)

akta.pro secondary industries

Direct Response & Database Marketing (Mailing Lists, Data Hygiene) (MPAAAIAK), Direct Marketing, CRM & Lifecycle (Email, SMS, Loyalty) (BPAFAAAJ), Sales Promotion Campaign Design & Management (BPAFAMAC)

Keywords

• Direct mail marketing
• Lead generation services
• Marketing data lists
• Print marketing services
• Real estate marketing

Headquarters

HQ city

Englewood

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Lead Generation and Data Lists: Sale of targeted mailing lists, email lists, and phone lists for consumers, renters, and niche businesses. Includes property owner mailing leads, consumer email leads, consumer phone leads, renter leads, and B2B leads using SIC codes.
2. Print Marketing Products: Offset printing for large volume high-quality prints (newspapers, magazines, books, brochures, flyers, letterhead, envelopes, business cards, postcards) and digital printing for smaller-run jobs with variable data and fast turnaround.
3. Direct Mail Services: End-to-end direct mail campaign services including targeted demographics, print materials delivery, USPS integration, and postal regulation compliance.
4. Digital Marketing Services: Digital flipbooks, email campaigns, social media ads (Facebook, Instagram, X), reputation management, and website design services.
5. High Propensity to Sell Leads: Premium scored leads using analytics to identify homeowners likely to sell in next 6-12 months, delivered as customized Excel spreadsheets with verified addresses and optional phone/email contacts.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Koller Marketing Group provides targeted marketing data lists, direct mail, print, and digital marketing services for small to medium-size businesses. The company specializes in real estate vertical marketing (Just Listed/Just Sold/Farming postcards), high-propensity-to-sell scored lead data, and end-to-end campaign execution combining list acquisition, design, printing, and USPS-tracked direct mail delivery.

Product overview

Koller Marketing Group (KMG) is a marketing solutions company founded in 1990, operating as a family-owned business with offices in Aurora, CO and Naples, FL. The company offers a unified portfolio of integrated marketing services organized around four core pillars: lead generation (including property owner, consumer email/phone, renter, and B2B leads, plus high-propensity-to-sell scoring), digital marketing (digital flipbooks, social media ads, email campaigns, website design, and branding), print products (offset and digital printing services), and direct mail marketing (with USPS digital integration for piece-level tracking). The product portfolio centers on real estate marketing with specialized postcard solutions for Just Listed, Just Sold, Farming (All States, Colorado), Renters, Lenders, and Small Business categories. These offerings work together as a comprehensive marketing ecosystem where KMG can provide targeted leads, design and print materials, and execute multi-channel campaigns including direct mail, email, and digital channels. The company serves diverse industries including real estate, dentistry, home services, and non-profit organizations.

Differentiator

Problem solved

Functional benefit

Products and services

• Direct Mail Marketing Services End-to-end direct mail campaign service for SMBs including demographic targeting, print production, USPS integration, and piece-level delivery tracking; serves real estate professionals, lenders, dental practices, home services, and other SMBs.
• Print Marketing Services Turn-key print marketing solutions combining high-volume offset printing (newspapers, magazines, books, brochures, flyers, letterhead, envelopes, business cards, bulk postcards) and short-run digital printing with variable data, UV coating, and binding options for SMBs.
• Property Owner Mailing Leads Targeted homeowner/property owner mailing list leads filtered by age, gender, income, assets, lifestyle, hobbies, ethnicity, children, occupation, and mortgage data; for direct mail campaigns by real estate, lender, and home services professionals.
• Consumer Email Leads Email contact leads filtered by homeowner status, mortgage, geographic, and demographic criteria; for SMBs running email campaigns to existing clients or new prospects.
• Consumer Phone Leads Phone contact leads with Do Not Call List scrubbing for outbound telemarketing and new customer outreach by SMBs.
• Renter Leads Apartment and renter contact data including names, income, and credit rating, with targeting by specific apartment complexes, homes, townhomes, and condos; for property managers and businesses targeting renters for homeownership or services.
• Business-to-Business (B2B) Leads

Quantifiable outcome

• 84% of marketers agree that direct mail provides the highest ROI of any channel they use (Lob)
• +4 more outcomes

Named customers4 records

Segments6 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Modern Postcard: Modern Postcard is a direct marketing company specializing in postcards and direct mail for the real estate industry, providing design, printing, and mailing services directly comparable to KMG's core real estate postcard stack.
• Click2Mail: Click2Mail provides online self-service direct mail printing and mailing services, including targeted mailing lists, serving SMBs across similar use cases to KMG.
• PostcardMania: PostcardMania is a direct mail marketing company focused on SMBs including realtors, dentists, and home services, offering postcard design, printing, and mailing services - structurally identical to KMG's core offerings.
• Valpak: Valpak is a direct mail and coupon distribution company serving local SMBs, overlapping on mailing-list-driven marketing campaigns and similar SMB customer base to KMG.
• Verseo Group (real estate postcards): Verseo Group provides postcard and direct mail marketing specifically for real estate professionals with templates and mailing list services, directly comparable to KMG's Just Listed/Just Sold/Farming offerings.

Emerging players

• Lob: Lob is a venture-backed direct mail automation platform providing API-driven printing and mailing, including piece-level tracking analogous to KMG's USPS digital integration; targets the same end customers via a software-led model.
• Housefax / DirectMail2.0 platforms: Property data and direct mail platforms serving real estate professionals with seller lead scoring, conceptually adjacent to KMG's High Propensity to Sell scoring system.

Broad incumbents

• ADG Creative: Full-service marketing agency providing direct mail, branding, website design, and digital services for SMBs, with a service mix overlapping KMG's bundled offering.
• Data.com / D&B Hoovers (Salesforce): D&B and adjacent data providers sell B2B leads via SIC code filtering comparable to KMG's B2B Leads offering and Standard Identification Code (SIC) targeting.
• Strategic America: Mid-size integrated marketing agency offering direct mail, print, and digital marketing to SMB and mid-market clients; broader portfolio than KMG but overlapping service lines.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/grpkoller
• Facebookfacebook.com/kollermarketing
• LinkedInlinkedin.com/company/koller-marketing-group

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Koller Marketing Group