The Petite Salon

What The Petite Salon does

The Petite Salon (legal entity petite group llc, DBA Petite Salon & Shops) is a family-owned, women-managed personal care and curated retail business operating in the Minneapolis/St. Paul metropolitan area. The company runs two salon locations — 4805 Nicollet Ave in Minneapolis (Tangletown) and 1399 St Clair Ave in St. Paul — and a separate boutique gift shop at 244 S Albert St in St. Paul (Mac/Groveland). The salon business provides haircuts, coloring, styling, waxing, nail, and spa services delivered by roughly 30 independent stylists, colorists, estheticians, nail technicians, and massage therapists who rent chairs under a recurring rental arrangement; the salon supplies reception support, BLVD-based booking, laundry, and premium haircare product lines (R+Co, Davines, Innersense, Olaplex, Comfort Zone).

The Petite Shops gift shop and its companion Shopify e-commerce storefront offer 47+ product categories including handmade jewelry, bath and body products, candles and fragrances, home décor, apparel, Minnesota-themed merchandise, bar and cocktail accessories, greeting cards, and feminine hygiene items. Distribution is omnichannel: in-store browsing at two locations, nationwide shipping via Shopify, free shipping on orders over $50, free curbside pickup, and same-day local delivery within a 10-mile radius for orders placed before 5pm. Marketing runs through an email newsletter, Instagram, on-site content, earned media (MSP Magazine, City Pages, Kare 11), and paid acquisition across Google, Facebook, and Bing.

The company makes money through three streams: (1) chair and booth rental fees from independent stylists, which is a recurring revenue model; (2) retail product sales across both physical and e-commerce channels, priced on a unit basis between $3 and $114; and (3) service revenue flowing through the chair-rental model as stylists deliver services. The business positions itself around curated, women-vendor-sourced goods (over 75% of gift-shop vendors are small, women-owned businesses) and a women-managed ownership (Haley and Brandy are identified as co-owners and stylists). The technology stack is entirely off-the-shelf (Shopify, BLVD, Google Analytics, ad pixels), there is no proprietary AI or software product, no external funding, and no subsidiaries, M&A, or international expansion disclosed.

Name

The Petite Salon

Legal name

petite group llc

Website

https://petitesalon.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

1–10 employees

Short description

The Petite Salon is a family-owned, women-managed salon and boutique gift shop in Minneapolis/St. Paul, offering hair and spa services from ~30 independent stylists alongside a curated retail assortment of jewelry, bath and body, and home goods sold through two storefronts and Shopify e-commerce.

Ownership category

akta.pro rank

Product category

Beauty Salon and Spa Services

NAICS

Beauty Salons (812112), Hair, Nail, and Skin Care Services (81211), Cosmetics, Beauty Supplies, and Perfume Retailers (456120)

SIC

Retail-Apparel & Accessory Stores (5600), Retail-Jewelry Stores (5944)

akta.pro primary industry

Salon Suites & Chair Rental (Independent Stylists) (HSALAAAN)

akta.pro secondary industries

Unisex/Family Hair Salons (HSALAAAC), Haircutting & Styling Services (HSALAAAD), Professional/Salon Haircare (Backbar & Retail) (CRABABAK), Professional Hair Care (Shampoo, Conditioner, Treatments) (CRABALAB)

Keywords

• Hair salon services
• Spa treatments
• Curated gift boutique
• Professional haircare products
• Independent stylist rentals

Headquarters

HQ city

Oklahoma City

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Salon Services: Haircut, color, spa, and related personal care services provided by independent stylists at both locations. Revenue shared between salon and service providers through chair rental model.
2. Retail Product Sales: E-commerce and in-store sales of curated gift items including jewelry, home décor, bath and body products, candles, apparel, Minnesota-themed merchandise, and cocktail accessories. Sells 47+ product categories.
3. Chair/Booth Rental: Independent stylists rent salon chairs and pay rental fees. Provides stylists with reception support, booking software, laundry services, and professional grade products in exchange for rental income.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

The Petite Salon operates a family-owned hair salon and boutique gift shop with locations in Minneapolis and St. Paul, Minnesota. It delivers haircuts, coloring, styling, and spa services performed by independent stylists under a chair-rental model, and sells curated retail goods including jewelry, home décor, bath and body products, candles, apparel, Minnesota-themed merchandise, and professional haircare brands. Revenue is generated through stylist chair rentals, retail product sales, and in-store professional product purchases.

Product overview

The Petite Salon operates as a family-owned salon and boutique gift shop with two locations in Minneapolis and St. Paul, Minnesota. The business consists of two main components: (1) The Salon offering hair and spa services provided by independent stylists using professional product lines including R+Co, Davines, INNERSENSE, OLAPLEX, and Comfort Zone; and (2) The Gift Shop featuring curated boutique items across categories including jewelry, bath & body products, candles & fragrances, home décor, apparel, bar accessories, and Minnesota-themed merchandise. The online presence is powered by Shopify with same-day delivery available within 10 miles of the shop.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• 20+ year customer relationships
• +1 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles3 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Ulta Beauty: National beauty retailer carrying salon-grade haircare (including OLAPLEX, Davines-adjacent assortment) plus in-store salon services. Competes with both The Petite Salon's professional retail and salon-service verticals at scale.
• Regis Corporation: Public parent company of multiple salon brands (Supercuts, Cost Cutters, SmartStyle). Represents the scaled, multi-brand salon operating model against which The Petite Salon's independent positioning must differentiate.
• Anthropologie: National curated retailer of women's apparel, accessories, home décor, and gifts with a distinct lifestyle aesthetic. Directly comparable to Petite Shops' curated boutique assortment of jewelry, home, and gift items.
• Lush Cosmetics: Specialty bath, body, and skincare retailer emphasizing fresh, ethically sourced, and small-batch ingredients. Highly comparable to The Petite Salon's bath & body and clean-ingredient value proposition.
• Great Clips: Largest hair salon franchise in North America, offering convenient walk-in cuts and styling. Competes for the same Minneapolis–St. Paul foot traffic as The Petite Salon, though positioned at a much lower price point.

Direct peers

• Sola Salon Studios: National franchise of salon suites where independent stylists rent private studios. Operates the same chair-rental / independent-stylist business model that The Petite Salon uses, and represents the most directly comparable scaled operator in this niche.
• Phenix Salon Suites: One of the largest salon-suite franchises in the U.S., renting fully-equipped studios to independent beauty professionals. Closely mirrors The Petite Salon's chair-rental economics and indie-stylist value proposition.
• Salon Lofts: Multi-location salon-suite operator providing rented suites to independent stylists with shared front-desk and back-office support. Comparable to The Petite Salon in both business model and target professional customer base.
• My Salon Suite: Franchise concept offering fully-equipped, private salon suites for rent to independent stylists. Directly comparable to The Petite Salon's chair-rental structure and indie-professional go-to-market.

Emerging players

• Floyd's 99 Barbershop: Full-service barbershop-and-salon hybrid targeting style-conscious clients with cuts, color, and spa-like amenities. Comparable to The Petite Salon in blending unisex hair, color, and spa services in a stylish neighborhood retail format.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/petiteshops
• LinkedInlinkedin.com/company/petite-salon

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Petite Salon