MANUELA

What MANUELA does

Manuela is a single-location farm-to-table restaurant operating within the Hauser & Wirth contemporary art gallery complex at 907 E 3rd Street in the Arts District of Los Angeles. The restaurant serves seasonal Southern California cuisine across three dayparts (brunch, lunch, dinner) and functions as the culinary component of the Hauser & Wirth Los Angeles property, benefiting from gallery foot traffic and museum-caliber commissioned artworks by Paul McCarthy, Mark Bradford, and Raymond Pettibon. The venue is named for Manuela Wirth, co-founder of both Hauser & Wirth and the parent hospitality company Artfarm Group Ltd, a UK private limited company that owns additional venues across the UK, Europe, and the US.

The restaurant's operational differentiators include an open kitchen featuring charcoal grill and wood-fired oven cooking methods, an on-site garden producing herbs, fruits, vegetables, and flowers managed by The Hungry Gardens partnership, and a rare-breed chicken flock supplying fresh eggs. The bar program produces house-made bitters and tonics and earned Wine Spectator's Award of Excellence in 2024 for its curated wine list. Menu direction sits with Executive Chef Kris Tominaga, who sources from approximately 15 named Southern California farms and producers.

Manuela generates revenue primarily through dine-in food and beverage transactions, with ancillary streams from private events (full buyout capacity up to 250 standing), gift card sales via GiftPro, and wine corkage fees ($40-$80 per bottle). Distribution is direct-to-consumer through SevenRooms reservations, Tripleseat-managed event inquiries, and walk-in seating at the bar and chef's counter. The restaurant employs approximately 15 staff across kitchen, front-of-house, events, and administrative functions and operates as a subsidiary of Artfarm Group Ltd.

Name

MANUELA

Legal name

Artfarm Group Ltd

Website

https://manuela-la.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

Manuela is a farm-to-table restaurant in Los Angeles' Arts District, operating within the Hauser & Wirth gallery complex and serving seasonal Southern California cuisine under Executive Chef Kris Tominaga. The single-location venue is owned by Artfarm Group Ltd and serves diners seeking art-integrated, locally-sourced dining experiences.

Ownership category

akta.pro rank

Product category

Farm-to-Table Restaurant

NAICS

Full-Service Restaurants (722511)

SIC

Retail-Eating Places (5812)

akta.pro primary industry

Farm-to-Table & Contemporary American Restaurants (THAFACAF)

Keywords

• Farm-to-table restaurant
• Seasonal American cuisine
• Private event dining
• Wine and cocktail bar
• Art gallery dining

Headquarters

HQ city

Los Angeles

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Restaurant Dining: The primary revenue stream comes from food and beverage sales through dine-in service. The restaurant offers seasonal menus for brunch, lunch, and dinner featuring vegetables, grains, fish, game, and an exemplary bar program with cocktails, beer, wine, and non-alcoholic options. Revenue is generated through individual guest checks with a 4% service charge and 20% gratuity for parties of 6+.
2. Private Events and Group Dining: Revenue from hosting private events including weddings, corporate events, buyouts, and group dining. The restaurant offers multiple spaces including a private dining room (14 seated), courtyard (30 seated/50 standing), garden (75 seated/100 standing), and full buyout (200 seated/250 standing).
3. Gift Cards: Sale of gift cards through a third-party platform for customer gifting purposes.
4. Corkage Fees: Revenue from wine corkage fees: $40 per 750ml bottle for the first two bottles, $80 per bottle thereafter.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Manuela is a farm-to-table restaurant in Los Angeles' Arts District that serves seasonal American cuisine (brunch, lunch, and dinner) sourced from Southern California farms and an on-site garden. The restaurant operates within the Hauser & Wirth gallery complex, features commissioned artworks, an open kitchen with charcoal grill and wood-fired oven, a full bar and wine program (Wine Spectator Award of Excellence 2024), and offers private event spaces for weddings, corporate events, and group dining.

Product overview

Manuela is a single-location farm-to-table restaurant operating as the culinary component of the Hauser & Wirth Los Angeles complex in the Arts District. The restaurant offers multiple dining services including brunch, lunch, and dinner across indoor, courtyard, and garden spaces. Its product portfolio comprises the core restaurant operation (under Executive Chef Kris Tominaga), a bar program featuring seasonal cocktails and Wine Spectator Award-winning wines, and private event spaces including a private dining room (14 seated), courtyard (30-50 capacity), and garden area (75-100 capacity). An on-site garden managed by The Hungry Gardens supplies seasonal produce and herbs, complementing ingredients sourced from local Southern California farms and purveyors.

Differentiator

Problem solved

Functional benefit

Products and services

• Manuela Restaurant - Dine-In Service
• Brunch Service
• Lunch Service
• Dinner Service
• Bar Program
• Wine Program
• Private Dining Room Events
• Courtyard Event Space
• Garden Event Space
• Exclusive Restaurant Buyouts
• Gift Cards

Quantifiable outcome

• Award of Excellence from Wine Spectator in 2024 Restaurant Awards

Named customers3 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Three partnerships are on record, tiered core.

• Hauser & WirthcoreStrategic or Co-development PartnerManuela is located within the Hauser & Wirth Los Angeles gallery complex in the Arts District. The restaurant is named for Manuela Wirth and is the sister business to Hauser & Wirth, also founded by Iwan and Manuela Wirth. The partnership provides the restaurant with access to commissioned artworks by gallery artists and benefits from cross-promotion with gallery visitors. The restaurant is adjacent to rotating art exhibitions and public programs.
• The Hungry GardenscoreStrategic or Co-development PartnerManuela partners with The Hungry Gardens to manage its on-site garden, including caring for chickens, harvesting produce, and managing the compost system. The partnership supports the restaurant's sustainability goals and ensures proper cultivation of herbs, fruits, vegetables, and flowers used in dishes and cocktails.
• Local Farms and ProducerscoreOthersManuela partners with multiple local Southern California farms and producers including Finley Farm, Coleman Farm, Coastal Farm, JF Organics, Garcia Organics, Munak, Rutiz Farm, Flora Bella Farm (farmers markets), Rocker Brothers, Mary's duck & chicken, Peads & Barnetts, Col. Newsom's Ham, Luxe Seafood (meat & seafood), Roam Mills, Anson Mills, Grist & Toll, and Canyon Coffee (grains & coffee) to source fresh, seasonal, organic, sustainable and ethically grown ingredients.

Scale indicators2 records

Recent moves5 records

Expansion highlights3 records

Direct peers

• Bestia: High-volume Arts District Italian restaurant located just blocks from Manuela in the same neighborhood. Comparable full-service format, similar price point, and overlapping Arts District clientele.
• Republique: Iconic LA farm-to-table full-service restaurant with a similar seasonal, French-influenced menu, comparable price point, and strong wine program. Directly comparable chef-driven format in the LA market.
• Sqirl: LA farm-to-table daytime restaurant known for ingredient-forward seasonal cooking and jam/preserves program. Directly comparable on farm-to-table positioning and Southern California sourcing.
• Osteria Mozza: Nancy Silverton–led Italian fine-dining restaurant in LA with comparable price point, full-service format, and acclaimed wine program. Closely mirrors Manuela's premium casual positioning.
• n/naka: Two-Michelin-star modern kaiseki restaurant in LA. Comparable high-end, chef-driven, single-location full-service format with strong critical recognition and premium pricing.
• The Audley Public House: Sibling Artfarm Group property in London operated under the same parent as Manuela. Comparable model of art-integrated, chef-driven hospitality and provides the cleanest corporate peer.
• Blue Hill at Stone Barns: Benchmark farm-to-table restaurant built around on-site regenerative agriculture. Closest category analog to Manuela's garden-and-local-farm sourcing model, though at a larger, destination scale.
• Gramercy Tavern: Danny Meyer's flagship farm-to-table tavern in NYC. Comparable seasonal American menu structure, award-winning wine program, and high-margin private events business.
• Tartine Manufactory: Bakery/restaurant concept with on-site baking, seasonal California cooking, and a strong beverage program. Comparable chef-driven, single-location Bay Area model with similar price architecture.

Broad incumbents

• Hauser & Wirth: The contemporary art gallery whose Los Angeles complex houses Manuela. Not a restaurant peer, but a structural partner whose programming, visitor flow, and commissioned art collection directly shape Manuela's demand and brand.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/manueladtla
• Instagraminstagram.com/manueladtla/?hl=en
• LinkedInlinkedin.com/company/manuela

Revenue estimate

Valuation estimate

Number of profiles

Profiles13 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MANUELA