What Tvb Stuttgart does

TVB Stuttgart operates the WILD BOYS professional handball club competing in the OPEL Handball-Bundesliga, Germany's top-tier professional handball league. Founded in 1898 and headquartered in Waiblingen near Stuttgart, the club plays home matches at the Porsche-Arena in Stuttgart's Neckarpark district. The team finished 12th in the 2025/26 DAIKIN HBL season with a 26:40 record and is preparing for the 61st edition of the Bundesliga in 2026/27.

The club's commercial and fan-engagement platform is built on a digital ecosystem comprising a Webflow-hosted website (tvbstuttgart.de), a Shopify-powered online fanshop (shop.tvbstuttgart.de), an iOS/Android mobile application with live ticker, Tippspiel prediction game, integrated ticketing, and the Videocube in-arena display feature, plus Chatbase-powered chatbot support. Revenue is generated across five streams: ticket sales (single-match, season, VIP, private loges), merchandise (jerseys from €4.5, training kits, accessories), multi-tier corporate sponsorship (Hauptsponsoren through Kooperationspartner, plus Club 1898 VIP membership), youth programming (Feriencamp at €119/child, Spieltagscamp), and hospitality (Cancun VIP, All for One Lounge).

TVB Stuttgart's go-to-market is direct-to-consumer for tickets and merchandise via its own digital channels, combined with community-led engagement through 80+ regional handball club partnerships and ~70 school partnerships under the HAND IN HAND program. Customer segments include individual fans and season ticket holders, families engaging through youth camps, regional clubs and schools receiving training access and ticket allocations, and corporate sponsors purchasing tiered visibility and hospitality packages. The club's brand identity is anchored in regional Swabian heritage (Maultaschen kit motif, 'Heimat auf der Haut' design theme) and a sustainability framework structured around Green Goal, Social Goal, and Economic Goal pillars.

Name

Tvb Stuttgart

Legal name

TVB 1898 Handball GmbH & Co.KG

Website

https://tvbstuttgart.de

Company type

Private

Founded year

1898

Operating status

Operating

Headcount range

11–50 employees

Short description

TVB Stuttgart operates the WILD BOYS professional handball club in Germany's OPEL Handball-Bundesliga, playing home games at the Porsche-Arena in Stuttgart and generating revenue through tickets, merchandise, sponsorships, youth camps, and hospitality for fans, regional clubs, schools, and corporate partners.

Ownership category

akta.pro rank

Product category

Professional Sports Club Services

NAICS

Sports Teams and Clubs (711211)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Handball Leagues (MPAKAAAM)

Keywords

• Professional handball club
• Sports entertainment services
• Youth handball development
• Fan merchandise retail
• Sports sponsorship programs

Headquarters

HQ city

Waiblingen

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Technology or R&D, Others

Revenue model

1. Ticket Sales: Individual match tickets (Tageskarten) and season tickets (Dauerkarten) for home games at the Porsche-Arena. VIP tickets and private loges (Private Logen) also available. Season tickets offered in categories 3 and 4 for youth partner clubs.
2. Merchandise Sales: Sale of official fan merchandise including jerseys (Trikots), training kits, bags, and autograph cards through the TVB online fanshop (Shopify). Jersey price point at 4.5€ (from home page shop listing).
3. Sponsorship & Partnerships: Multi-tiered sponsorship program including Hauptsponsoren (main sponsors), Exklusivpartner, Premiumpartner, Toppartner, Netzwerkpartner, Weinpartner, Fundamentpartner, and Kooperationspartner. Also includes Club 1898 membership program and hospitality offerings (All for One Lounge, VIP Cancun, private loges).
4. Youth Camps & Programs: Revenue from Spieltagscamp (game day camps) and Feriencamp (holiday camps) for children aged 7-14. Feriencamp priced at 119€ per child including training, uniform set, game ticket, and autograph card. Additional adult companion tickets at 20€, child companion tickets at 10€.
5. Hospitality & VIP: VIP tickets, Cancun VIP area, All for One Lounge, and private loges for home games. Post-game terrace celebrations at Cancun restaurant adjacent to the Porsche-Arena.

Pricing tiers

Go-to-market motion2 records

Distribution channels6 records

Marketing channels9 records

Core offering

TVB Stuttgart operates the WILD BOYS professional handball team that competes in the OPEL Handball-Bundesliga (German top division), with home games played at the Porsche-Arena in Stuttgart. The club sells match tickets and season tickets, operates a Shopify-based fanshop selling official jerseys, training kits and accessories, and runs multi-tier corporate sponsorship and hospitality programs. In parallel, TVB delivers youth development products (Feriencamp, Spieltagscamp, NextGen Performance Center, Johnny Blue Cup) and a HAND IN HAND partnership program with approximately 80 regional handball clubs and 70 schools.

Product overview

TVB Stuttgart operates as a professional handball club offering a multi-platform fan engagement ecosystem. The core offering is the WILD BOYS professional handball team competing in the OPEL Handball-Bundesliga, with home games at the Porsche-Arena. This is supported by a digital ecosystem comprising the TVB Official App (iOS/Android) with live statistics, ticketing, and prediction games; an official Shopify-powered Fanshop selling jerseys and merchandise; and an online ticketing platform. The club runs extensive youth development through Feriencamp (holiday camps), Spieltagscamp (matchday camps), the NextGen Performance Center for U17/U19 teams, and the Johnny Blue Cup tournament for elementary schools. Community outreach is delivered via the HAND IN HAND school and club partnership program (approximately 80 club partners, 70 school partners). Additional offerings include True Blue Club membership, Club 1898 supporter program, VIP hospitality services (private loges, Cancun VIP area), and sustainability initiatives (Green Goal, Social Goal, Economic Goal). The club's product portfolio combines live sports entertainment, digital services, merchandise retail, youth development, and community engagement.

Differentiator

Problem solved

Functional benefit

Brands

• WILD BOYS: The nickname and brand name for the TVB Stuttgart professional handball team competing in the Bundesliga.
• WILD KIDZ Camp
• WALD BOYS & GIRLS
• True Blue Club
• Johnny Blue Cup
• NextGen Performance Center
• Club 1898

Products and services

• TVB Stuttgart Professional Handball Team (WILD BOYS) The WILD BOYS compete in the OPEL Handball-Bundesliga and represent TVB Stuttgart at the highest professional level. Home games are played in the Porsche-Arena. The team also participates in the DHB Cup competition.
• TVB Fanshop (Official Merchandise Store) Online merchandise store offering team jerseys, training apparel, accessories, and signed memorabilia. Features jersey personalization (name and number printing), various payment methods (PayPal, Shopify Payments, Klarna, SOFORT), and domestic shipping free for orders over €80.
• Online Ticketing Digital ticketing platform for home games at the Porsche-Arena offering single-match tickets, season tickets (Dauerkarten), VIP tickets, private loges, group bookings, and family packages.
• TVB Feriencamp (Holiday Camp) Multi-day youth handball training camp for children aged 7–14. Held in sports halls near the Porsche-Arena. Includes professional coaching, two training sessions per day, warm lunch, uniform sports set from hummel, game ticket, and signed player autograph card. Priced at €119 per child.
• TVB Spieltagscamp (Matchday Camp) Single-day training camp aligned with home game days for children aged 7–14. Held near the Porsche-Arena. Includes 1.5 hours of licensed coach training, TVB uniform, exclusive arena tour, and game ticket.
• NextGen Performance Center Youth development center supporting U17 and U19 teams with advanced training programs and competition pathways.
• Johnny Blue Cup powered by AOK Annual handball tournament for elementary school students (grades 3–4). School teams compete through a season with finals held during a TVB home game in the Porsche-Arena. Organized with health partner AOK Ludwigsburg-Rems-Murr. Winners receive trophy presented in arena.
• True Blue Club (Fan Membership) Official fan membership program offering benefits such as exclusive merchandise, priority access to events, and member-only promotions.
• Club 1898 (Supporter Program) Supporter club for dedicated fans offering special benefits and exclusive access to club activities.
• Hospitality & VIP Services Premium hospitality offerings including VIP tickets, private loges, Cancun VIP area, and All for One Lounge access for corporate guests and premium ticket holders.
• WALD BOYS & GIRLS Nature-based youth program bringing children closer to the forest experience, combining outdoor activities with the TVB brand for regional youth engagement.
• HAND IN HAND School & Club Partnership Program Partnership initiative connecting TVB with approximately 80 regional handball clubs and 70 schools. Includes professional training sessions, tunnel-walking experiences at home games, discounted tickets, and joint event participation.
• 2026/27 Season Jersey Kit Official 2026/27 season jerseys (home, away, goalkeeper) designed in collaboration with hummel and studiokurbos under the 'Heimat auf der Haut' theme celebrating regional Swabian identity.

Quantifiable outcome

• 12th place finish in DAIKIN HBL 2025/26 season with 26:40 points and -42 goal difference
• +3 more outcomes

Named customers6 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration17 records

Feature4 records

Partnerships

17 partnerships are on record, tiered flagship, core and minor.

• hummelflagshipStrategic or Co-development PartnerOfficial kit supplier (Ausrüster) for TVB Stuttgart. Designs and produces all match kits (home, away, goalkeeper jerseys) and training apparel. Collaboration includes studiokurbos design studio for the 2026/27 kit launch under the 'Heimat auf der Haut' concept featuring Maultaschen motif representing Swabian identity.
• AOK Ludwigsburg-Rems-MurrcoreGTM or Marketing PartnerHealth partner of TVB Stuttgart. Co-organizes the AOK Trainerwerkstatt (annual coach education event) and the Johnny Blue Cup powered by AOK (school handball tournament). Supports youth handball development and school sports programs.
• DynflagshipGTM or Marketing PartnerOfficial media partner and streaming platform for TVB Stuttgart. Home of Handball - transmits all Bundesliga and DHB-Pokal matches live and exclusively via subscription. Also provides advertising and promotional placement on the Dyn platform and website.
• Kreissparkasse Waiblingen (KSK)coreGTM or Marketing PartnerCo-partner of the HAND IN HAND initiative for schools and clubs. Provides financial support and co-branding for training sessions, Einlaufkinder experiences, and school partnership programs. Multiple KSK-branded ticket allocations provided to partner schools.
• WOLFF & MÜLLERcoreGTM or Marketing PartnerCo-partner of the HAND IN HAND initiative for schools and clubs. Supports youth handball development programs including training sessions and school partnerships.
• KärcherminorGTM or Marketing PartnerDisplayed as sponsor in the website's sponsored-by section. Corporate sponsor providing brand visibility on the TVB website and at matches.
• WGVminorGTM or Marketing PartnerCorporate sponsor of TVB Stuttgart. Displayed as sponsor in the website's sponsored-by section.
• Hahn GruppeminorGTM or Marketing PartnerCorporate sponsor of TVB Stuttgart. Displayed in website sponsored-by section with banner advertising placements.
• SAPminorGTM or Marketing PartnerCorporate sponsor of TVB Stuttgart. Displayed as sponsor with banner advertising placements.
• DatagroupminorGTM or Marketing PartnerCorporate sponsor of TVB Stuttgart. Displayed as sponsor with banner advertising placements.
• AndräminorGTM or Marketing PartnerCorporate sponsor of TVB Stuttgart. Displayed as sponsor with banner advertising placements.
• Volksbank StuttgartminorGTM or Marketing PartnerCorporate sponsor of TVB Stuttgart. Displayed as sponsor with banner advertising placements.
• Becker KunststofftechnikminorGTM or Marketing PartnerCorporate sponsor of TVB Stuttgart. Displayed as sponsor with banner advertising placements.
• BempflingerminorGTM or Marketing PartnerCorporate sponsor of TVB Stuttgart. Displayed as sponsor with banner advertising placements.
• studiokurboscoreStrategic or Co-development PartnerDesign studio that co-created the TVB Stuttgart 2026/27 kit collection with hummel and the club. Founded and led by Andreas Kurbos. Designed the 'Heimat auf der Haut' kit concept featuring Maultaschen as a Swabian cultural motif.
• 80+ Regional Handball Clubs (Vereinspartner)coreGTM or Marketing PartnerClub partners receive 2 season tickets (category 3/4), discounted tickets for youth teams, training sessions with TVB players, Einlaufkinder experiences at home games, annual Kooperationsvereine day, and joint media coverage. Partners include TV Obertürkheim, SV Fellbach Handball, HC Winnenden, HSG Lauffen, and 75+ others.
• ~70 Schools (Schulpartner)coreGTM or Marketing PartnerSchool partners receive 34 tickets per season (category 3/4), training sessions with TVB players, priority access to TVB events (autograph sessions, action stands), logo placement on TVB website, and infostand at Porsche-Arena home games. Includes schools across Stuttgart region from primary to vocational level.

Scale indicators9 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• HC Erlangen: Bundesliga handball club recently promoted to and competing in the DAIKIN HBL. Directly comparable as a professional handball peer where TVB's recent transfer activity mirrors Erlangen's mid-table trajectory.
• TSV Hannover-Burgdorf: Bundesliga handball club with comparable mid-tier market size and corporate sponsorship structure. Directly comparable as a professional handball peer with similar operational scale.
• SC Magdeburg: Bundesliga handball club and recent EHF Champions League winner. Directly comparable as a top-flight professional handball club operating under similar DAIKIN HBL commercial structure.
• THW Kiel: One of Germany's most successful Bundesliga handball clubs. Directly comparable as a top-tier professional handball club with similar ticketing, merchandise, and sponsorship revenue models, though at a much larger scale.
• SG Flensburg-Handewitt: Bundesliga handball club competing in the DAIKIN HBL with similar ticketing, sponsorship, and youth academy operations. Directly comparable as a professional handball club at the top of German handball.
• Rhein-Neckar Löwen: Bundesliga handball club based in the same broader Rhine-Neckar/SW Germany region. Directly comparable as a top-flight professional handball club competing in the DAIKIN HBL with similar sponsorship and ticketing structures.
• Bergischer HC: Bundesliga handball club competing in the DAIKIN HBL. Directly comparable as a professional handball peer; TVB is scheduled to face Bergischer HC in its 2026/27 home opener, confirming direct competitive overlap.
• VfL Gummersbach: Historic Bundesliga handball club competing in the DAIKIN HBL. Directly comparable as a traditional German handball club with similar merchandise, ticketing, and community engagement models.

Regional players

• Frisch Auf Göppingen: Bundesliga handball club from Göppingen in the same Swabian region as TVB Stuttgart. Comparable as a regional Bundesliga handball club with overlapping fan base and shared Swabian identity.
• HBW Balingen-Weilstetten: Bundesliga handball club from Balingen in Baden-Württemberg. Comparable as a regional Bundesliga handball peer with overlapping corporate sponsor pools and Swabian cultural roots.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/tvb_stuttgart
• TikToktiktok.com/@tvb_stuttgart
• Facebookfacebook.com/TVBStuttgart
• LinkedInlinkedin.com/company/tvb-stuttgart

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tvb Stuttgart