The New Jersey Association For College Admission Counseling Inc
NJACAC is a New Jersey non-profit professional association and NACAC state affiliate serving approximately 900 members, including school counselors, college admission officers, and independent educational consultants, through conferences, workshops, college fairs, and equity-focused student programs.
- Company typePrivate
- Founded-
- HeadquartersWayne, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What The New Jersey Association For College Admission Counseling Inc does
The New Jersey Association For College Admission Counseling Inc (NJACAC) is a private, non-profit professional membership association and the official New Jersey state affiliate of the National Association for College Admission Counseling (NACAC). It serves approximately 900 individual members comprising school counselors, college and university admission officers, independent educational consultants, retirees, and student-program participants in New Jersey. Core offerings include an annual conference in Atlantic City, the Basics of College Counseling Workshop, professional development workshops approved for NJ Department of Education credit hours, a mentorship program, and a portfolio of equity-focused student programs (Camp College, College Key, Rainbow Key). The organization also coordinates regional and national college fairs featuring more than 300 colleges and universities, and administers scholarships typically awarded at $1,250 to high school seniors, community college students, and graduate students. Governance is provided by an elected Executive Committee and Executive Board of uncompensated volunteers, supported by a part-time remote Executive Assistant; there is no physical office, only a Wayne, NJ mailing address.
The association operates on a diversified, non-dues-heavy revenue model anchored to the September 1 to August 31 academic-year membership cycle. Individual memberships are priced at $40 per year, after a trial institutional model enrolling 84 institutions was discontinued. Revenue is supplemented by conference registration fees, workshop fees ($125 early bird / $150 standard for Basics; $25 per event for non-members), college fair exhibitor registrations processed through the StriveScan platform, scholarship sponsorships, and fundraising events such as the Dave & Buster's Power Card sale. NJACAC does not develop or own proprietary technology: it operates on third-party CRM platforms (Slate and Neon One) for member and event management, uses Squarespace for its website, and partners with StriveScan for college fair registration. Strategic distribution occurs primarily through the website, email newsletters, social media (Facebook, Instagram, LinkedIn), and direct presentations at county counselor associations across New Jersey.
The New Jersey Association For College Admission Counseling Inc firmographics
Firmographics- Name
- The New Jersey Association For College Admission Counseling Inc
- Legal name
- The New Jersey Association For College Admission Counseling Inc
- Website
- https://njacac.org
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- NJACAC is a New Jersey non-profit professional association and NACAC state affiliate serving approximately 900 members, including school counselors, college admission officers, and independent educational consultants, through conferences, workshops, college fairs, and equity-focused student programs.
- Ownership category
- akta.pro rank
The New Jersey Association For College Admission Counseling Inc industry classification
Industry- Product category
- Professional Association Services
- NAICS
- Professional Organizations (81392), Business Associations (813910)
- SIC
- Services-Membership Organizations (8600), Services-Educational Services (8200)
- akta.pro primary industry
- Association & Society Conference Management (Nonprofit, Professional Bodies) (THAHACAA)
Keywords
Where The New Jersey Association For College Admission Counseling Inc is headquartered
LocationHeadquarters
- HQ city
- Wayne
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
The New Jersey Association For College Admission Counseling Inc business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Membership Dues: Individual membership subscriptions at $40 per year, running from September 1st through August 31st following the academic calendar. The organization previously trialed institutional memberships where 84 institutions signed up.
- Annual Conference Registration: Revenue from annual conference registration fees held in Atlantic City, NJ. Conference includes professional development sessions, networking events, and a fundraiser.
- Professional Development Workshops: Fees for workshops including the Basics of College Counseling Workshop ($125 early bird, $150 standard). Non-members pay $25 per event. Includes meals, materials, and NJACAC membership for the year for workshop attendees.
- College Fair and Event Revenue: Revenue generation through college fair exhibitor registrations, with colleges required to register at least 10 days in advance. Also includes fundraiser events like Dave & Buster's Power Card sales.
- Student Scholarships: NJACAC awards scholarships to high school seniors, community college students, and graduate students. Scholarship amounts typically $1,250 each, funded through donations and sponsorships.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Individual Membership - Annual |
| Unit Pricing | Multi-year contract | Basics Workshop - New Professional Training |
| Unit Pricing | Pay-as-you-go | Non-Member Workshop Fee |
| Unit Pricing | Multi-year contract | Annual Conference Registration |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels8 records
The New Jersey Association For College Admission Counseling Inc product offering
Product offeringCore offering
NJACAC is a nonprofit professional association that supports college admission counseling professionals in New Jersey through membership-based services. It delivers an annual conference, professional development workshops (including the Basics Workshop for new professionals), regional and national college fairs, student access programs (Camp College, College Key, Rainbow Key), a mentorship program, and scholarship administration. The organization operates as New Jersey's state affiliate of NACAC and is funded primarily through individual memberships at $40 per year, event registration fees, and sponsorships.
Product overview
NJACAC offers a portfolio of products and services centered on supporting college admission counseling professionals in New Jersey. The core offerings include professional development programs (Basics Workshop, professional development workshops, mentorship program), college fairs (regional and national), student-focused initiatives (Camp College, College Key, Rainbow Key), annual conferences, and scholarships. These services are delivered through partnerships with NJ colleges and universities, with membership providing access to the College Fair Registry and members-only resources. The organization transitioned to Slate as their CRM and utilizes StriveScan for college fair registrations.
Differentiator
Problem solved
Functional benefit
Products and services
- Individual Membership
- Annual Conference
- Basics Workshop
- Professional Development Workshops
- Mentorship Program
- Regional College Fairs
- National College Fairs
- Camp College
- College Key
- Rainbow Key
- NJ Transfer Resources
- Summer Bus Tour
- Scholarships
Companies that use The New Jersey Association For College Admission Counseling Inc
Customer profileNamed customers9 records
Segments5 records
Ideal customer profiles4 records
The New Jersey Association For College Admission Counseling Inc technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
The New Jersey Association For College Admission Counseling Inc partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core and minor.
- NACAC (National Association for College Admission Counseling)coreNJACAC is New Jersey's official affiliate of NACAC, a network of over 23,000 professionals. The organizations work together on partnership programs, activities, and operations including National College Fairs in New Jersey, professional development, and advocacy efforts.
- Montclair State UniversitycoreHost venue for Camp College 2026 (August 11th) and College Key workshops. Provides campus facilities for NJACAC's equity-focused student programs.
- Rider UniversitycoreHost venue for the annual Basics of College Counseling Workshop. Provides facilities for NJACAC professional development programming for new professionals.
- StriveScancoreTechnology partner providing the college fair registration platform used for NJACAC Regional College Fairs. Colleges and students register through the StriveScan platform for NJACAC college fairs.
- Making Caring CommonminorPartnership for school counselor professional development. NJACAC hosted a workshop on Building the School Profile featuring research and resources created by Making Caring Common for school counselors.
- SnowdayminorPartnership for professional development workshop on extracurricular advising. NJACAC collaborated with Snowday to provide a virtual session helping counselors support student enrichment.
- The Princeton ReviewminorPartnership for professional development workshops on topics including test-optional admissions. Rob Franek, Editor-in-Chief, presented at NJACAC events.
- HESAA (New Jersey Higher Education Student Assistance Authority)minorPartnership for FAFSA workshops. HESAA partnered with NJACAC to provide virtual workshops on upcoming FAFSA changes for School Counselors and Admission Professionals.
- Bergen Community CollegeminorCo-host for Transfer Workshop on Dual Enrollment. Bergen Community College partnered with NJACAC to provide information on community college transfer pathways.
- Stockton UniversitycoreHost venue for Camp College South programs and CASCA Cape-Atlantic Regional College Fair. Provides campus facilities for NJACAC's equity-focused student programming.
- Rutgers UniversitycoreHost venue for Camp College North programs and Fall Admissions Panel at Busch Campus. Rutgers partners with NJACAC for student access and professional development programs.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
The New Jersey Association For College Admission Counseling Inc competitors and assessment
Company assessmentOthers
- Common App: Shared college application platform used by counselors and students that NJACAC incorporates into workshops and advocacy; not a competing association but a key ecosystem participant shaping counselor workflows.
Emerging players
- Independent Educational Consultants Association (IECA): Established professional association for IECs offering member training, conferences, and ethical standards; partially overlaps with NJACAC's IEC member segment and represents an alternative affiliation choice for the same persona.
- Higher Education Consultants Association (HECA): National membership organization specifically for Independent Educational Consultants; overlaps with NJACAC's IEC segment and competes for the same IEC dues and conference attendance.
Direct peers
- Ohio Association for College Admission Counseling (OACAC): Another NACAC state affiliate running parallel annual conference, college fair, and professional development programs; useful peer for comparing scale, dues structure, and equity programming depth.
- PACAC (Pennsylvania Association for College Admission Counseling): Sister NACAC state affiliate serving Pennsylvania with the same mission of supporting college admission counselors via workshops, college fairs, and equity-focused student programs; competes for institutional member attention across the NJ/PA border.
- NYSACAC (New York State Association for College Admission Counseling): Adjacent NACAC state affiliate for New York offering identical programming model (annual conference, college fairs, Camp College, mentorship) and competing for IEC and counselor members who practice across the NY/NJ metro.
- New England Association for College Admission Counseling (NEACAC): Regional NACAC affiliate covering six New England states with a similar membership, conference, college fair, and equity program structure to NJACAC; useful structural and pricing benchmark.
Broad incumbents
- College Board: Large incumbent in the college admission ecosystem providing college search, AP, SAT, and counseling resources; competes indirectly by offering free tools that substitute for some NJACAC professional development and student programming value.
- NACAC (National Association for College Admission Counseling): NJACAC's national parent affiliate; NACAC sets the policy framework, hosts National College Fairs co-branded with state affiliates, and runs professional development that NJACAC members access. Operates at a national scale versus NJACAC's single-state remit.
- American School Counselor Association (ASCA): National professional association for school counselors across K-12; overlaps on NJACAC's school counselor member base and competes for the same professional development dues and conference time.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
The New Jersey Association For College Admission Counseling Inc social profiles
Digital presenceThe New Jersey Association For College Admission Counseling Inc financial estimates
Financial estimateRevenue estimate
Valuation estimate
The New Jersey Association For College Admission Counseling Inc leadership team
Management profileNumber of profiles
Profiles17 records
The New Jersey Association For College Admission Counseling Inc funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The New Jersey Association For College Admission Counseling Inc M&A and investment
M&A and investmentM&A
Investments
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Frequently asked questions about The New Jersey Association For College Admission Counseling Inc
What does The New Jersey Association For College Admission Counseling Inc do?
NJACAC is a nonprofit professional association that supports college admission counseling professionals in New Jersey through membership-based services. It delivers an annual conference, professional development workshops (including the Basics Workshop for new professionals), regional and national college fairs, student access programs (Camp College, College Key, Rainbow Key), a mentorship program, and scholarship administration. The organization operates as New Jersey's state affiliate of NACAC and is funded primarily through individual memberships at $40 per year, event registration fees, and sponsorships.
Is The New Jersey Association For College Admission Counseling Inc a public or private company?
The New Jersey Association For College Admission Counseling Inc is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was The New Jersey Association For College Admission Counseling Inc founded?
The New Jersey Association For College Admission Counseling Inc was founded in -1. It employs 1 to 10 people.
Where is The New Jersey Association For College Admission Counseling Inc based?
The New Jersey Association For College Admission Counseling Inc is headquartered in Wayne, United States, in the North America region.
How does The New Jersey Association For College Admission Counseling Inc make money?
Five revenue lines are on record. Membership Dues are the primary driver. The others are annual Conference Registration, professional Development Workshops, college Fair and Event Revenue and student Scholarships.
Who are The New Jersey Association For College Admission Counseling Inc's main competitors?
Common App is listed as an others. Emerging players are Independent Educational Consultants Association (IECA) and Higher Education Consultants Association (HECA). Direct peers are Ohio Association for College Admission Counseling (OACAC), PACAC (Pennsylvania Association for College Admission Counseling), NYSACAC (New York State Association for College Admission Counseling) and New England Association for College Admission Counseling (NEACAC). Broad incumbents are College Board, NACAC (National Association for College Admission Counseling) and American School Counselor Association (ASCA).
Does The New Jersey Association For College Admission Counseling Inc have an API?
No public API is recorded for The New Jersey Association For College Admission Counseling Inc.
What industry is The New Jersey Association For College Admission Counseling Inc in?
The New Jersey Association For College Admission Counseling Inc's product category is Professional Association Services. Its primary akta.pro industry code is THAHACAA, Association & Society Conference Management (Nonprofit, Professional Bodies). Its NAICS code is 81392 and its SIC code is 8600.