Idl

What Idl does

IDL (formerly Idyll Wine Co.) is a privately held, family-owned Australian beverage manufacturer headquartered in Moorabool, Victoria, operating four production and logistics sites across Moorabool (winemaking, blending, packaging), Campbellfield (brewing, fermentation, co-packing), Lara (warehousing and distribution), and Somerton (bulk whiskey and finished-goods storage). The company provides end-to-end contract manufacturing, private label production, new product development, and own-brand beverage solutions across wine, cider, ready-to-drink spirits, premium spirits, and non-alcoholic categories, with annual capacity exceeding 21 million bottles, 21 million cans, and 12,000 kegs and an export footprint across 46 countries.

The business is anchored by capital-intensive production technology including two 25,000-litre/hour crossflow filtration units, three canning lines (3,500 to 15,000 cans/hour), two glass bottling lines, a 60-keg/hour kegging line with in-line carbonation and Velcorin dosing, X-ray fill-level inspection, Visionary QC seam testing, and a 21.14 million litre tank farm. Quality is supported by BRC Global Standard certification, HACCP, GMP, and SEDEX membership, and an on-site laboratory providing analytical, microbiology, and sensory services. The premium spirits facility holds Excise Bonded, Customs Licensed, and DG Storage licences.

Revenue is generated through four streams: contract manufacturing and co-packing (professional services), private label manufacturing under customer brands, sale of own brands (Idyll Victoria, Arcadian, Meadowlark, Wildah) through cellar door, national retailers (Dan Murphy's, BWS), and export channels, plus bulk wine import/export and logistics services from a bonded warehouse with SAGE X3 paperless inventory tracking. Customers span enterprise beverage groups (Lion, Southtrade/Fireball, Four Pillars, Ampersand) and emerging startup brands (Sodasmith, Hard Fizz, Fizz Functional), with go-to-market driven by a sales-led model of Account Managers and a Strategic Partnerships team.

Name

Idl

Legal name

IDL

Website

https://idl.au

Company type

Private

Founded year

1968

Operating status

Operating

Short description

IDL is a privately held Australian beverage manufacturer operating four Victorian sites that delivers end-to-end contract manufacturing, private label, and own-brand production across wine, cider, RTD spirits, premium spirits, and non-alcoholic beverages for enterprise customers and emerging brands.

Ownership category

akta.pro rank

Product category

Contract Beverage Manufacturing

NAICS

Beverage Manufacturing (3121), Breweries (31212), Wineries (31213)

SIC

Beverages (2080), Malt Beverages (2082)

akta.pro primary industry

Alcoholic Beverage Contract Manufacturing & Co-Packing (AFAFAAAI)

Keywords

• Contract beverage manufacturing
• Contract bottling services
• Contract canning services
• Contract winemaking services
• Private label beverages

Headquarters

HQ city

Moorabool

HQ country

Australia

HQ region

Oceania

Offices4 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Supply Chain, Marketing or Sales

Revenue model

1. Contract Manufacturing and Packaging: Full turn-key beverage solutions providing contract winemaking, contract bottling, contract canning, kegging, and co-packing services for third-party brands. The company develops, creates, packages and distributes beverages for clients.
2. Private Label Manufacturing: Private label production of finished products (wine, cider, RTDs) manufactured by IDL for sale under customer brands. Products sold domestically and internationally.
3. Own Brand Product Sales: Sale of company's own branded products including Idyll Victoria, Arcadian, Idyll Geelong ranges through Cellar Door, national retailers, and export markets.
4. Bulk Wine Import/Export: IDL imports bulk wine from various wine regions (New Zealand, Chile, France) and exports bulk wine products (previously to Canada, USA, Germany). Also facilitates import of international liquids such as wines and spirits.
5. Logistics and Warehousing Services: Off-site warehouse storage capacity for 4,600 pallets of finished stock and dry goods. Short-term storage options for customer products post-production.

Go-to-market motion2 records

Distribution channels5 records

Marketing channels6 records

Core offering

IDL is a multi-site beverage manufacturer providing full turn-key production, packaging and logistics for wine, cider, RTDs, spirits and non-alcoholic beverages. Services span contract winemaking, contract bottling, contract canning, kegging, new product development, private label manufacturing and bonded warehousing. The company also sells its own branded wine and cider ranges through cellar door, national retailers and export markets.

Product overview

IDL is a family-owned beverage solutions provider offering comprehensive contract manufacturing services across multiple packaging formats. The core service portfolio includes Contract Bottling (two glass bottling lines), Contract Canning (three canning lines at 3,500-15,000 cans/hour), Contract Kegging (20L and 50L kegs at 60/hour), Winemaking (21.14 million litre tank farm), Ciders & RTD production, Premium Spirits bottling, Quality Assurance (BRC certified), Logistics (bonded warehouse), New Product Development, and Private Label manufacturing. Own-brand products include the Idyll Victoria premium wine range, Arcadian value wine range, Meadowlark cider, and Wildah cider (rebranded from Fat Pixie). The company operates across Moorabool (winemaking/packaging), Campbellfield (brewing/fermentation), Somerton (bulk spirits storage), and Lara (warehousing/distribution) facilities in Victoria, Australia.

Differentiator

Problem solved

Functional benefit

Brands

• Idyll Victoria: Signature fruit-forward wines in classic styles using grapes sourced from Australia's southeast
• Arcadian
• Eden Grove
• Meadowlark
• Fat Pixie
• Wildah

Products and services

• Contract Bottling Glass bottling service using two bottling lines capable of packaging wine, cider, RTD and non-alcoholic beverages at up to 10,000 bottles per hour. Available to beverage brand clients across multiple categories.
• Contract Canning Aluminium can packaging service operating multiple canning lines at 3,500, 10,000 and 15,000 cans per hour for wine, cider, RTD and non-alcoholic beverages, including X-ray fill inspection and Visionary QC seam testing.
• Contract Kegging Kegging service operating one keg line capable of filling 20L and 50L cider and RTD spirit product kegs at 60 kegs per hour, with in-line carbonation and Velcorin (DMDC) dosing for product preservation.
• New Product Development Beverage creation and formulation service covering recipe development, scaling for mass production and product launch support across wine, cider, RTD, premium spirits and non-alcoholic categories for client brands.
• Contract Winemaking Contract winemaking service for red and white wines featuring 21.14 million litres of storage and fermentation capacity, dual crossflow filtration systems (25,000 litres/hour each, down to 0.2 micron), advanced analytical laboratory and BRC certified quality systems.
• Ciders & RTD Production Production service for cider and ready-to-drink products using multiple spirit bases including vodka, gin, whiskey, bourbon, tequila and rum, with membrane filtration pre-packaging across bottles, cans and kegs.
• Premium Spirits Bottling Flexible and precise bottling solutions for premium spirits, including continuous and discontinuous distillation, 75HL brewhouse, fermentation, maturation and barrel storage. Operates under Excise Bonded, Customs Licensed and DG Storage licenses.
• Private Label Beverage Manufacturing Private label manufacturing of wine, cider and RTDs produced under customer brands, available in bottles, cans and kegs and sold both domestically and internationally.
• Quality Assurance & Laboratory Services BRC Global Standard certified quality assurance program covering bottling, canning, kegging and liquid creation, aligned with HACCP and GMP principles. Backed by an on-site laboratory providing analytical, microbiology and sensory testing and SEDEX membership for ethical audits.
• Logistics & Bonded Warehousing End-to-end logistics solutions for domestic and international beverage customers, including bonded warehouse capacity for 4,600 pallets of finished stock and dry goods, paperless warehousing via SAGE X3, and in-house export coordination.
• Idyll Victoria Signature IDL wine range of fruit-forward wines in classic styles using grapes sourced from Australia's southeast, including Sauvignon Blanc, Chardonnay, Shiraz and Cabernet Sauvignon. Sold domestically through Cellar Door and major retailers and exported internationally.
• Arcadian Value wine range of fruit-forward, uncomplicated, medium-bodied wines sourced from the Murray Darling region, including Shiraz, Cabernet Sauvignon, Merlot, Sauvignon Blanc, Pinot Grigio and Brut Cuvee. Available exclusively through IDL Cellar Door.
• Meadowlark Cider IDL cider brand capturing the essence of summer, produced and packaged at the Moorabool Valley facility and available nationwide at Dan Murphy's and BWS.
• Wildah Cider Rebranded IDL cider range launched in 2024, replacing the previous Fat Pixie brand and positioned as the company's flagship cider line.
• Idyll Geelong Blanc de Blanc First estate-grown sparkling wine from IDL's Moorabool vineyard, made exclusively from grapes grown on site using Pinot Noir and Pinot Meunier via Méthode Traditionelle.

Quantifiable outcome

• Over 21 million bottles produced annually
• +3 more outcomes

Named customers7 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Eleven partnerships are on record, tiered major, core and minor.

• Top Shelf InternationalmajorStrategic or Co-development Partner · 1 January 2025In 2025, IDL expanded through the acquisition of key assets from Top Shelf International. This strategic move enhanced capabilities and enabled broadening of portfolio to include premium spirits, further cementing position as a leading beverage manufacturer.
• LionmajorStrategic or Co-development PartnerIDL worked alongside Lion to adhere to each recipe of their products to ensure consistency across their portfolio when IDL commenced packaging for Lion. Lion is one of Australia's largest beverage companies.
• Four PillarsmajorStrategic or Co-development PartnerIDL worked alongside Four Pillars team to adhere to set recipes whilst tweaking them to ensure superior quality products, maintaining the Four Pillars brand reputation. Packaging Format: Cans.
• AmpersandcoreStrategic or Co-development PartnerIDL assisted Ampersand in crafting the liquid for some of their well-loved beverages. Ampersand's products are largely RTD-based and include spirits such as vodka and gin. Packaging Formats Include: Cans, Aluminium Bottles, Kegs.
• Southtrade - FireballcoreStrategic or Co-development PartnerIDL's NPD team worked alongside Southtrade's team to develop the recipe for the much-loved Fireball RTD cans for Fireball & Cola and Fireball & Apple. Packaging Format: Cans.
• Hard FizzcoreStrategic or Co-development PartnerIDL worked with Fizz to ensure each batch produced matches Fizz's recipe, ensuring consistency across every batch.
• SodasmithminorStrategic or Co-development PartnerIDL worked alongside Sodasmith to develop recipes for their NPD non-alcoholic launch. Continued expansion of their range. Packaging Formats Include: Cans.
• Fizz FunctionalminorStrategic or Co-development PartnerIDL worked alongside Functional Fizz to match the recipe they developed to ensure all products in market match the first release products. Packaging Format: Cans.
• Amorim CorkminorOthersSustainability partner providing cork stoppers. IDL was responsible for sequestering 2,560.2 tonnes of CO2 through purchasing and using cork stoppers for Amorim Cork in 2020.
• CHEP AustraliaminorOthersSustainability partner providing circular solution pallets. In 2020 IDL saved 743 tonnes of carbon emissions and 456 tonnes of solid waste by using pallets provided by CHEP Australia.
• PaktechminorOthersPackaging partner providing carrier handles made from recycled containers. By using Paktech's innovative packaging solution, IDL repurposed 328,169 recycled containers into handles in 2020.

Scale indicators12 records

Recent moves12 records

Expansion highlights7 records

Direct peers

• Accolade Wines: One of Australia's largest wine producers operating multiple winery sites with substantial contract, private-label and bulk-wine capabilities, closely paralleling IDL's winemaking and co-packing model across red, white and sparkling categories.
• Australian Vintage: ASX-listed Australian wine producer (McGuigan, Tempus Two) with integrated vineyard, winery and packaging operations including contract services; comparable mid-sized Australian wine manufacturer with multi-site Victoria/National footprint.
• Norwood: New Zealand-based contract wine and beverage manufacturer with bottling, packaging and logistics services for alcoholic brands; comparable in scale, service mix (NPD, bottling, canning, contract winemaking) and trans-Tasman market footprint.

Broad incumbents

• Refresco: Largest independent global contract beverage manufacturer producing juices, RTDs, alcoholic and non-alcoholic drinks for brand owners; comparable business model of multi-format, multi-category co-packing at scale, though with global rather than Australian geographic focus.
• Treasury Wine Estates: Global wine producer with significant Australian winery operations (including Penfolds, Wolf Blass) and large-scale contract processing capability, operating at materially larger scale but on overlapping winemaking and packaging activities.
• Lion (BevChain & Beer, Wine and Spirits): Major Australian beverage company with extensive in-house packaging, brewing and beverage logistics capability (BevChain); IDL is a current packaging partner of Lion, making Lion both a customer and a capability-overlapping incumbent peer.
• Pernod Ricard Pacific: Global wine and spirits group with Australian operations (formerly Premium Wine Brands / Jacob's Creek) operating large-scale winery and bottling assets; overlaps with IDL in wine manufacturing, spirits bottling and RTD production at much larger scale.
• Cott Corporation (Primo Brands): Large North-American contract beverage manufacturer (formerly Cott) producing private-label and co-packed soft drinks, alcoholic beverages and bottled water; comparable co-packing business model at materially larger global scale.

Others

• Pact Group: ASX-listed Australian packaging manufacturer serving FMCG including beverage customers across bottles, cans and closures; adjacent ecosystem peer supplying IDL-adjacent packaging services rather than directly competing on beverage manufacturing.

Regional players

• Coopers Brewery: Family-owned large-scale Australian brewer and beverage manufacturer with in-house brewing, fermentation and packaging; similar family-owned, multi-generational profile to IDL, though focused on brewing rather than winemaking/RTD.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/idl.beverage
• LinkedInlinkedin.com/company/idl-beverage

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Idl