Pollinator Friendly L. L. C.

What Pollinator Friendly L. L. C. does

Pollinator Friendly Alliance is a 501(c)(3) nonprofit conservation organization headquartered in Stillwater, Minnesota, founded in 2014 to address pollinator decline through habitat restoration, pesticide reduction advocacy, and public education. Its core operations center on converting degraded agricultural land into biodiverse native habitat (200+ acres converted to date, with a stated goal of 400), operating restoration partnerships with Washington County Parks at sites including Lake Elmo Park Reserve, Pine Point Regional Park, St. Croix Bluffs, and the 2025-launched 1,800-acre Big Marine Park expansion. The organization delivers education through the annual Best Practices for Pollinators Summit (5,000+ attendees), a bi-annual magazine, and a webinar/video library, while running citizen science pollinator monitoring and volunteer field programs.

Revenue is generated exclusively through donations — one-time and recurring contributions via PayPal, payroll deduction programs, and honor/memorial gifts — with the organization stating that more than 85% of donations go directly to conservation programs. The organization is volunteer-driven at scale (20,000+ cumulative volunteer hours) and is led by an Executive Director (Dustin Vanasse), a Program Director/Co-Founder (Laurie Schneider), a Bookkeeper (Lisa Brown Carey), and an eight-person board with domain expertise in entomology, ecology, and conservation policy. There is no proprietary technology platform; the underlying "technology" consists of ecological restoration practices (controlled burns, timed mowing, cover cropping, native seeding) and educational content.

The go-to-market motion is community-led grassroots organizing: PFA has catalyzed 50+ Minnesota communities to pass pollinator protection resolutions and actively engages in state-level policy advocacy, including backing 2023 Minnesota legislation banning neonicotinoid and chlorpyrifos use on state lands. Its strategic partners include the University of Minnesota (research and bee lab), the Xerces Society (national pollinator conservation expertise), Washington Conservation District, Shakopee Mdewakanton Sioux Community (grant funding), and a broader ecosystem of conservation NGOs and regional foundations. The organization does not have a parent company, is privately held as a nonprofit, and operates without disclosed financial revenue figures.

Name

Pollinator Friendly L. L. C.

Legal name

Pollinator Friendly Alliance

Website

https://pollinatorfriendly.org

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

1–10 employees

Short description

Pollinator Friendly Alliance is a Minnesota-based 501(c)(3) nonprofit that restores pollinator habitat, advocates for pesticide reduction, and delivers conservation education, serving communities, public land managers, and individual donors across the Upper Midwest.

Ownership category

akta.pro rank

Product category

Pollinator Conservation Services

NAICS

Environment, Conservation and Wildlife Organizations (813312)

akta.pro primary industry

Environmental Education & Outreach (BPAGAGAH)

akta.pro secondary industry

Pollution Prevention & Toxics Reduction (BPAGAGAJ)

Keywords

• Pollinator conservation
• Habitat restoration services
• Citizen science monitoring
• Conservation education programs
• Pesticide reduction advocacy

Headquarters

HQ city

Stillwater

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Donations: Charitable donations from individuals supporting pollinator conservation. Monthly or one-time donation options available via PayPal. Organization states 85% of donations go directly to conservation programs and projects.
2. Sustainable Giving Programs: Payroll deduction programs and ongoing sustainable donation arrangements for donors.
3. Honor/Memorial Gifts: Donations made in honor of loved ones or as memorials.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

Pollinator Friendly Alliance is a 501(c)(3) nonprofit that conserves pollinators by restoring native habitat on former agricultural land, advocating for pesticide reduction at local, state, and federal levels, and delivering public education through an annual summit, webinars, and a bi-annual magazine. Its work is delivered via volunteer-driven field programs, partnerships with public land managers and universities, and donation-funded conservation projects across Minnesota.

Product overview

Pollinator Friendly Alliance operates as a single, unified nonprofit organization offering a portfolio of conservation programs rather than a platform-based product architecture. The organization delivers habitat restoration services, educational programs (including an annual summit and THE POLLINATOR magazine), citizen science monitoring, advocacy work, and resource materials—all centered on pollinator conservation and pesticide reduction. These programs function collectively as an integrated conservation delivery system rather than discrete commercial products or modules.

Differentiator

Problem solved

Functional benefit

Products and services

• Habitat Restoration Programs
• Best Practices for Pollinators Summit
• THE POLLINATOR Magazine
• Citizen Science Pollinator Monitoring
• Educational Webinars and Videos
• Pollinator Protection Advocacy
• Habitat & Gardening Resources

Quantifiable outcome

• 20,000+ volunteer hours dedicated to conservation work
• +3 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

17 partnerships are on record, tiered core and minor.

• Washington County ParkscoreStrategic or Co-development PartnerPrimary partner for habitat restoration projects including Big Marine Park Expansion (1800-acre parcel), Lake Elmo Park Reserve (100+ acres including 36-acre oak savanna), Pine Point Regional Park (Butterfly Landing), St. Croix Bluffs, and Cottage Grove Ravine Regional Park. Multi-year collaborative restoration work with shared funding and implementation.
• University of MinnesotacoreStrategic or Co-development PartnerResearch partnership including bee lab studies, pollinator monitoring, beaver conservation study with Dr. Emily Fairfax, bioacoustics research lab partnership, and entomology department collaborations on beneficial insect studies.
• Xerces SocietycoreStrategic or Co-development PartnerMajor conservation partner providing expertise in pollinator conservation, habitat guidelines, pesticide reduction education, and collaborative webinar content. Shares educational resources and best practices.
• Washington Conservation DistrictcoreStrategic or Co-development PartnerCollaborative partner on habitat restoration projects including Lake Elmo Park Reserve, Pine Point Park, St. Croix Bluffs, and Cottage Grove Ravine projects. Provides technical expertise and resources.
• Minnesota Native LandscapesminorChannel Partner/ Reseller/ DistributorNative plant supplier and landscape services provider for habitat restoration projects. Provides plant materials and expertise for prairie and habitat installations.
• StantecminorStrategic or Co-development PartnerEngineering and ecology consulting partner for habitat restoration projects including Lake Elmo Park Reserve and St. Croix Bluffs. Provides ecological expertise and restoration planning.
• Beyond PesticidesminorStrategic or Co-development PartnerNational nonprofit partner providing pesticide education resources, advocacy support, and collaborative content on chemical-free land management.
• Prairie Restorations Inc.minorChannel Partner/ Reseller/ DistributorRestoration services provider for habitat projects including Pollinator Park in Stillwater. Provides prairie restoration and native plant establishment expertise.
• Beaver InnovationsminorStrategic or Co-development PartnerTechnical partner providing beaver management solutions for habitat restoration including exclusion fencing and levelers at Big Marine Park and Cottage Grove.
• Pheasants ForeverminorStrategic or Co-development PartnerConservation partner for Big Marine Park Expansion biodiversity project. Provides expertise in wildlife habitat restoration.
• Minnesota Herpetological SocietyminorStrategic or Co-development PartnerPartner for Big Marine Park Expansion project focusing on turtle nesting habitat protection and wildlife conservation.
• Natural ShoreminorChannel Partner/ Reseller/ DistributorNative landscape services provider for Pollinator Park restoration project.
• MNL CorpminorChannel Partner/ Reseller/ DistributorPartner sponsor for Best Practices for Pollinators Summit and nursery/greenhouse services for Pine Point East restoration.
• City of StillwatercoreStrategic or Co-development PartnerPartner for Pollinator Park at 523 Owens Street, providing city-owned land for habitat restoration and pollinator conservation demonstration.
• Stillwater TownshipminorStrategic or Co-development PartnerPartner for Pollinator Habitat installation at Stillwater Township Hall with donated memorial gift from Heinrich Bantli.
• Wild MountainminorStrategic or Co-development PartnerVolunteer partner for Big Marine Park Expansion conservation workdays.
• Carnelian Watershed DistrictminorStrategic or Co-development PartnerWatershed conservation partner for Big Marine Park Expansion project.

Scale indicators7 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Natural Resources Defense Council (NRDC): Major national environmental advocacy organization actively litigating pesticide issues in Minnesota (the NRDC v. MDA neonicotinoid case). Overlaps with PFA on pesticide reduction advocacy but at vastly greater scale and legal capacity.
• The Nature Conservancy: One of the largest environmental nonprofits globally, with major land conservation and pollinator habitat programs across the U.S. A much larger incumbent operating in the same conservation space with broader donor base and policy influence.
• Audubon Society (National Audubon Society): National bird conservation organization with substantial pollinator/habitat work via its Plants for Birds and native plant initiatives. Overlaps with PFA on habitat restoration and pesticide reduction advocacy but operates at national scale with broader portfolio.

Direct peers

• Clean River Partners: Minnesota-based conservation nonprofit focused on watershed and habitat stewardship in the same St. Croix River Valley geography as PFA. Bookkeeper Lisa Brown Carey's previous employer — a closely aligned local peer.
• Pollinator Partnership: National nonprofit focused exclusively on pollinator health, habitat, and education, running the Bee Smart and NAPPC programs. Highly comparable to PFA in mission, education-driven GTM, and reliance on community partnerships for habitat work.
• Pheasants Forever: Habitat-focused conservation nonprofit with deep Minnesota presence and similar chapter-based, volunteer-driven habitat restoration model. A listed PFA partner on the Big Marine Park biodiversity project and a directly comparable mission.
• Beyond Pesticides: National nonprofit advocating for pesticide reduction and chemical-free land management — directly overlapping PFA's pesticide reduction advocacy pillar. Listed as a partner of PFA providing educational content and advocacy support.
• Xerces Society for Invertebrate Conservation: The leading national nonprofit dedicated to invertebrate conservation, with a particular focus on pollinators. Xerces is an explicit strategic partner of PFA, sharing habitat guidelines, pesticide reduction education, and webinar content — making it the most directly comparable peer.

Others

• Minnesota Native Landscapes: Native plant supplier and landscape services provider that partners with PFA on habitat restoration projects. Comparable through its enabling role in prairie/habitat installation rather than as a direct mission competitor.

Regional players

• Washington Conservation District: Local government conservation partner collaborating with PFA on Lake Elmo Park Reserve, Pine Point Park, St. Croix Bluffs, and Cottage Grove Ravine habitat projects — a comparable regional habitat restoration entity.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/playlist?list=PLGHXSsYI7l-X3Dcb6a5ABJqMifefg5irc
• Facebookfacebook.com/pollinatorfriendly
• LinkedInlinkedin.com/company/pollinator-friendly-alliance

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pollinator Friendly L. L. C.