RACEWEAR LTD

Name

RACEWEAR LTD

Website

https://racewear.co.uk

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Motorsport Apparel & Karting Equipment

NAICS

Sporting Goods Retailers (45911), Clothing and Clothing Accessories Retailers (45811)

SIC

Retail-Apparel & Accessory Stores (5600), Retail-Shoe Stores (5661)

akta.pro primary industry

Motorcycle Riding Gear & Apparel Retail (CRAMANAA)

akta.pro secondary industries

Riding Jackets, Pants & Suits Retail (Leather/Textile) (CRAMANAF), Off-Road & MX Gear Retail (Dirt Bike/Motocross/Enduro) (CRAMANAG)

Keywords

• Motorsport apparel
• Karting equipment
• Custom teamwear
• Karting accessories
• Racing clothing

Headquarters

HQ city

Chippenham

HQ country

United Kingdom

HQ region

Europe

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Core offering

Racewear Ltd is an online retailer operating racewear.co.uk that sells motorsport apparel, custom teamwear, and karting accessories to individual karting and motorsport enthusiasts in the UK. The company's core product consists of karting equipment and clothing, including specialized safety apparel, racing suits, helmets, and kart-specific accessories, served through a dedicated e-commerce platform at racewear.co.uk.

Product overview

Racewear.co.uk operates as an online e-commerce platform offering karting equipment and clothing. The company's core product consists of a dedicated online retail store for karting equipment and clothing, serving the karting enthusiast market.

Differentiator

Problem solved

Functional benefit

Products and services

• Karting Equipment and Clothing Online retail offering of karting equipment and clothing for karting enthusiasts, including motorsport apparel, custom teamwear, and karting accessories sold through the racewear.co.uk e-commerce platform.

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves3 records

Expansion highlights2 records

Emerging players

• Karting Nation: UK-focused karting equipment and accessories retailer. Most directly comparable as a karting-only pure-play competitor with overlapping product categories and customer base.

Broad incumbents

• Sparco: Italian motorsport apparel and accessories manufacturer (suits, shoes, gloves, helmets) widely used in karting. Comparable as a karting apparel brand that competes for the same end consumer via DTC channels.
• Alpinestars: Global motorsport apparel and protective gear manufacturer and brand-owner with its own direct-to-consumer channels. Comparable as a major motorsport apparel brand that Racewear likely resells and competes against for end-customer attention.
• OMP Racing: Italian motorsport safety equipment manufacturer specializing in karting suits, helmets, gloves, and accessories. Comparable as a karting-category brand supplier and direct-to-consumer competitor.
• Decathlon: Global sporting goods mass-retailer with a UK presence and growing motorsport/cycling apparel lines. Comparable as a larger retailer competing on price and breadth in adjacent sporting apparel categories.

Direct peers

• GetGeared: UK-based online retailer of motorcycle and motorsport apparel, helmets, and accessories. Closely comparable in product mix, customer profile, and pure-play e-commerce model.
• M&P Direct: UK-based retailer of motorcycle clothing, helmets, and accessories with both online and physical channels. Similar product mix targeting UK motorsport riders.
• Demon Tweeks: Long-established UK retailer of motorsport and performance car parts, apparel, and karting equipment. Directly comparable to Racewear as a multi-channel motorsport apparel and accessories retailer serving UK enthusiasts.
• Sportsbike Shop: UK online retailer focused on motorcycle and motorsport gear and apparel. Comparable UK e-commerce footprint, similar customer base, and overlapping product categories (helmets, suits, boots).

Regional players

• Motorsport Tools: European motorsport parts and equipment retailer with karting category coverage. Comparable as a niche motorsport equipment retailer, though operating primarily in continental Europe rather than the UK.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights4 records

Customer concentration

• LinkedInlinkedin.com/company/racewear-ltd

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about RACEWEAR LTD