Jungheinrich Australia

What Jungheinrich Australia does

Jungheinrich Australia is the Australian operating subsidiary of Hamburg-headquartered Jungheinrich AG, a publicly listed German intralogistics manufacturer founded in 1953. The parent group operates in 42 countries with more than 21,000 employees and over 5,300 service technicians, dispatching 11,000+ spare parts daily from its Kaltenkirchen facility. The Australian entity is headquartered at 37 White Road, Gepps Cross, South Australia, and acts as the local face of a vertically integrated stack spanning electric and combustion forklifts, pallet trucks, order pickers, reach trucks, very narrow aisle trucks, tow tractors, AGVs, stacker cranes, conveyor systems, shuttle and mobile racking, plus lithium-ion and lead-acid batteries with proprietary charging technology.

Underlying the equipment is an in-house technology stack covering controllers, electric drives, software, and batteries, with a digital layer that includes the Jungheinrich Warehouse Management System (WMS) with AI applications, a Warehouse Control System (WCS), a Logistics Interface middleware for IoT/Industry 4.0, fleet management software, EasyAccess, and SAP EWM integration. The Australian business sells to enterprise and mid-market customers across logistics, food & beverage, manufacturing, retail/wholesale, healthcare/pharma, automotive, and chemicals — including named accounts such as Toll Group, Grifols, Wärtsilä, Migros, SKF Logistics, Pfenning, and Rudolph Logistik.

Revenue comes from new equipment sales, short- and long-term rental, refurbished used forklifts under the JUNGSTARS brand, multi-year service contracts, financing (leasing, hire purchase, long-term rental), and warehouse automation projects delivered on a general-contractor basis. Go-to-market is direct enterprise field sales augmented by an online shop for the AntOn sub-brand and service hotlines. Pricing is quote-based and not publicly disclosed. Strategic emphasis is on lithium-ion electrification, end-to-end automation, and software-led differentiation as a single-source intralogistics provider.

Name

Jungheinrich Australia

Legal name

Jungheinrich Australia

Website

https://jungheinrich.com.au

Company type

Private

Founded year

1953

Operating status

Operating

Short description

Jungheinrich Australia is the local subsidiary of German intralogistics manufacturer Jungheinrich AG, selling forklifts, racking, AGVs, AS/RS, lithium-ion batteries, and warehouse management software to enterprise and mid-market customers across logistics, manufacturing, retail, and pharmaceutical sectors in Australia.

Ownership category

akta.pro rank

Product category

Material Handling Equipment & Warehouse Automation

NAICS

Industrial Truck, Tractor, Trailer, and Stacker Machinery Manufacturing (333924), Material Handling Equipment Manufacturing (33392), Industrial Machinery and Equipment Merchant Wholesalers (42383)

SIC

Industrial Trucks, Tractors, Trailors & Stackers (3537), Construction, Mining & Materials Handling Machinery & Equip (3530), Wholesale-Machinery, Equipment & Supplies (5080)

akta.pro primary industry

Warehouse & Intralogistics Automation Systems (AS/RS, Sortation, Conveyance Controls) (IMAHAHAN)

akta.pro secondary industry

Conveyors & Sortation Systems (Warehouse & Parcel) (IMAHABAC)

Keywords

• Material handling equipment
• Warehouse automation systems
• Forklift trucks
• Warehouse racking solutions
• Intralogistics software

Headquarters

HQ city

Gepps Cross

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Technology or R&D, Operations, Infrastructure, Marketing or Sales

Revenue model

1. New Forklift and Material Handling Equipment Sales: Sale of new forklifts including electric forklifts, pallet trucks, reach trucks, order pickers, and tow tractors. Also includes special builds and automated components.
2. Forklift Hire and Rental: Short-term and long-term rental of forklifts and material handling equipment from rental fleet including electric counterbalance trucks, reach trucks, pallet trucks, and diesel/LPG forklifts.
3. Used Forklifts (Jungstars): Sale of refurbished used forklifts with five-star quality guarantee covering technical and visual restoration to highest safety and sustainability standards.
4. Service and Maintenance: Comprehensive service packages including urgent service response, spare parts, operator training, and forklift simulator services.
5. Financing Services: Financial solutions including leasing, hire purchase, and long-term rental options for equipment acquisition.
6. Warehouse Automation Systems: Design, implementation, and support of automated storage systems, AGVs, racking systems, conveyor technology, and software solutions as general contractor for complete automation projects.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Jungheinrich Australia sells, rents, and services a complete intralogistics product portfolio including electric and combustion forklifts, pallet trucks, order pickers, reach trucks, narrow aisle trucks, tow tractors, and shuttles, alongside automated storage and retrieval systems, automated guided vehicles, mobile robots, and conveyor systems. The company also supplies warehouse racking (selective, narrow-aisle, drive-in, high-bay, mobile, shuttle channel), lithium-ion and lead-acid batteries, and charging infrastructure, complemented by software (WMS, WCS, FMS, EasyAccess), operator training, maintenance service packages, urgent repair, spare parts, and equipment financing. As a general contractor, Jungheinrich delivers end-to-end warehouse automation projects from needs identification through ongoing service.

Product overview

Jungheinrich Australia offers a comprehensive, unified intralogistics platform combining material handling equipment, automation technology, battery and charging solutions, digital software products, and comprehensive services. The core product portfolio includes electric and combustion forklift trucks, pallet trucks, order pickers, reach trucks, tow tractors, and automated guided vehicles (AGVs), complemented by lithium-ion and lead-acid battery systems with charging technology. The software layer includes the Jungheinrich WMS (Warehouse Management System) with AI capabilities, WCS (Warehouse Control System), Fleet Management, EasyAccess, and the Logistics Interface for IoT connectivity. The automation division provides automated storage/retrieval systems (ASRS), stacker cranes, mobile robots, and conveyor systems. Supporting services include rental/hire, used equipment (JUNGSTARS), operator training, urgent service response, spare parts, and financing options. The company also distributes partner brands TCM and Manitou. As the only manufacturer developing and producing controls, software, batteries, and charging technology for its own trucks, Jungheinrich provides complete intralogistics solutions from a single source.

Differentiator

Problem solved

Functional benefit

Brands

• AntOn by Jungheinrich: All-rounders for everyday challenges - transport, storage and handling equipment ideal for everyday use.
• JUNGSTARS

Products and services

• New Forklifts and Material Handling Trucks Complete range of new forklift trucks and material handling equipment including electric and combustion engine forklifts, pallet trucks (electric, stacker, hand), low and medium/high level order pickers, reach trucks, very narrow aisle trucks, electric counterbalance forklifts, tow tractors, tugger train trailers, and shuttles for warehouse and distribution centre applications.
• AntOn by Jungheinrich Sub-brand of all-round utility trucks designed for everyday transport, storage, and handling challenges; easy to operate, cost-effective, and reliable for routine material handling tasks.
• Forklift Hire and Rental Short-term and long-term rental of forklifts and material handling equipment from a rental fleet including electric counterbalance trucks, reach trucks, pedestrian trucks, stackers, high-level order pickers, and diesel/LPG forklifts for operational flexibility.
• Used Forklifts (JUNGSTARS) Refurbished pre-owned Jungheinrich forklift trucks restored to high technical and visual condition with warranty protection and a five-star quality guarantee.
• Automated Storage and Retrieval Systems (AS/RS), Stacker Cranes, and Conveyor Systems Automated warehouse systems including automated high-bay warehouses, shuttle systems, stacker cranes for automated storage and retrieval, and pallet conveyor technology for automated transport within warehouses and distribution centres.
• Automated Guided Vehicles (AGV) and Mobile Robots Driverless transport vehicles with laser navigation for transporting loads up to 2.5 tonnes safely and automatically with millimetre precision; mobile robots capable of removing containers from passive racks and conveyor systems, transporting and depositing them with precision. Available as stand-alone or integrated warehouse system solutions based on series production trucks.
• Warehouse Racking Systems Comprehensive warehouse racking solutions including selective multi-bay racking (broad aisle and narrow aisle), drive-in/drive-through racking, single bay racking, high bay shelving (over 14 metres), order picking platforms, modular boltless racking, mobile racking systems, and shuttle channel racking, with bay loads up to 45 tonnes.
• Batteries and Charging Technology Lithium-ion and lead-acid forklift batteries, install and stationary chargers, electric drives and drivetrains, and electronic controllers for electric material handling equipment, sold as part of Jungheinrich's in-house energy system.
• Jungheinrich Warehouse Management System (WMS) Proprietary warehouse management software with AI capabilities, modular structure, and industry-wide user-friendly interface for managing, controlling, and optimising warehouse operations. Supports SAP EWM integration as an SAP EWM integrator for fully integrated WMS solutions.
• Jungheinrich Warehouse Control System (WCS) Intelligent warehouse control software using algorithms to control complex automated systems, enhance delivery readiness, and maximise efficiency through seamless integration with the Jungheinrich WMS.
• Fleet Management System (FMS) and EasyAccess Digital fleet management software for monitoring, tracking, and optimising material handling equipment operations, combined with EasyAccess digital access management for controlling and monitoring equipment access.
• Special Builds and Custom Solutions Custom-engineered material handling vehicles and solutions tailored to specific customer application and operational requirements beyond the standard product range.
• Service Packages, Maintenance, and Urgent Service Response Comprehensive service agreements and 24/7 urgent service response for forklift trucks and automated components, including planned maintenance, breakdown support, spare parts, and energy management services.
• Operator Training and Forklift Simulator Training services for forklift operators and equipment users, complemented by simulation-based forklift training tools for skill development.
• Original Spare Parts and Accessories Genuine replacement parts, accessories, and retrofitting options for Jungheinrich material handling equipment and automation systems, with more than 11,000 spare parts dispatched daily worldwide from the Kaltenkirchen facility.
• Equipment Financing (Leasing, Hire Purchase, Long-Term Rental) Financial solutions for material handling equipment acquisition including leasing, hire purchase, and long-term rental options.
• TCM Forklifts (Partner Brand) IC (internal combustion) forklift trucks from TCM distributed as a partner brand in Australia, ranging from 1.8T to 40T diesel and LPG powered machines for outdoor and heavy-duty applications.
• Manitou Rough Terrain Handling Equipment (Partner Brand) Rough terrain material handling equipment from Manitou distributed as a partner brand in Australia for challenging environments and construction applications.

Quantifiable outcome

• Up to 20% less energy consumption with electric forklifts compared to conventional alternatives
• +3 more outcomes

Named customers10 records

Segments7 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

AI capability4 records

Feature6 records

Partnerships

Two partnerships are on record, tiered core.

• DHL Supply ChaincoreStrategic or Co-development PartnerDHL Supply Chain collaborated with Jungheinrich on the Wärtsilä Finland Oy logistics hub project, with DHL responsible for overall planning of the solution while Jungheinrich implemented the intralogistics automation solutions including narrow-aisle warehouse and automated small-parts warehouse.
• SAP EWMcoreTechnology or IntegrationJungheinrich offers SAP EWM (Extended Warehouse Management) integration as part of its digital products and software solutions. The company acts as an SAP EWM integrator offering fully integrated WMS solutions and seamless integrations for complex warehouses.

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Hyster-Yale Materials Handling: Manufacturer of Hyster and Yale forklifts with Australian distribution. Directly competes with Jungheinrich in lift trucks for logistics, manufacturing, and retail applications; similar broad product line including electric counterbalance and reach trucks.
• Daifuku: Global leader in material handling automation including AS/RS, AGVs, conveyors, and sortation. Competes with Jungheinrich Automation on warehouse integration projects, serving similar enterprise logistics and manufacturing customers in APAC.
• Vanderlande: Dutch warehouse automation specialist owned by Toyota Industries, offering AS/RS, conveyors, sortation, and WMS. Direct competitor in material handling automation with strong APAC footprint through the Toyota Material Handling sales network.
• KION Group / Linde Material Handling: Parent of Linde and STILL, and owner of Dematic, making it one of the most direct competitors to Jungheinrich in forklifts, warehouse automation (Dematic), and intralogistics software. Operates in Australia through Linde Material Handling.
• Swisslog (KUKA): Part of the KUKA Group, Swisslog provides automated warehousing, AGVs (Carry), and software (SynQ). Direct competitor to Jungheinrich in AS/RS and warehouse automation systems with APAC presence.
• Dematic: Owned by KION, Dematic is one of the largest warehouse automation integrators globally, offering AS/RS, AGVs, WMS, and conveyor systems. Highly comparable to Jungheinrich Automation's general contractor model for enterprise warehouse projects.
• Crown Equipment: US-headquartered manufacturer of electric forklifts, pallet trucks, and reach trucks with global distribution. Competes with Jungheinrich in the same warehouse equipment categories with comparable lift-truck technology and service-driven sales model.
• TGW Logistics Group: Austrian-headquartered integrator of warehouse automation including AS/RS, conveyors, and WMS. Comparable in scope and customer base to Jungheinrich Automation, with growing APAC presence competing for the same enterprise contracts.
• Toyota Material Handling: One of the largest global forklift manufacturers, with a direct Australian subsidiary. Competes with Jungheinrich across electric forklifts, reach trucks, and warehouse equipment, serving overlapping enterprise customer segments in logistics and manufacturing.

Broad incumbents

• Honeywell Intelligrated: Honeywell's warehouse automation arm offers conveyor, sortation, AS/RS, and WMS through its broader industrial portfolio. Overlaps with Jungheinrich Automation but operates at much larger scale as part of Honeywell's broader industrial conglomerate.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/jungheinrich.au
• LinkedInlinkedin.com/company/jungheinrich-australia

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Jungheinrich Australia