Living Institute Aps

What Living Institute Aps does

Living Institute Aps is a Copenhagen-based, privately held boutique consultancy founded in April 2004 by Heidi R. Andersen that sells diversity, equity, and inclusion (DEI) advisory services, leadership development, cross-cultural intelligence training, unconscious bias workshops, and inclusion surveys to large multinational enterprises. Its portfolio centers on the proprietary ExCiTe methodology (applied via the Transformative Leadership™ program), Strategy & Synchronization workshops using certified LEGO Serious Play (the firm is led by one of only 16 certified LEGO Serious Play facilitators globally), Cultural Intelligence workshops, and Unconscious Bias training. The firm also distributes lower-friction scalable products: a 7-module People & Culture Champion Masterclass at €1,250 per person and a 'A Workplace for Everyone' interactive e-learning program in 11 languages with volume-based licensing from €5 to €48 per employee per year.

The business model blends three revenue streams. Professional services revenue comes from customized in-house workshops, leadership programs, DEI strategy engagements, and inclusion surveys sold consultatively to enterprise clients (named logos include Maersk, LEGO, Siemens, Novo Nordisk, Carlsberg, Deloitte, L'Oréal, Fujitsu, Pandora, and Alfa Laval). Recurring revenue is generated through the e-learning volume licensing model with 12-month terms (25% discount for 36-month access) and MicroBite Learning Session subscriptions (10 live 30-minute expert sessions delivered over 12 months). One-time license revenue comes from the masterclass and open online courses. Go-to-market is sales-led with content marketing, webinars, and quarterly in-person events as primary demand-generation channels, supported by thought leadership through founder Heidi R. Andersen's book 'Diversity Intelligence' (Wiley), recommended reading at 238 business schools.

Operationally, the firm operates from Copenhagen (CVR 34462186) with a core team of 7 (Managing Partner, 2 Partners, 3 Chief Consultants, IT Operations) augmented by a 22-person specialist faculty of anthropologists, psychologists, economists, and business leaders. The firm is GDPR-compliant, has delivered 6,000+ workshops globally, and reports serving 20,000+ leaders since 2020 with an NPS of 84 on the Transformative Leadership program. Heidi R. Andersen is currently on leave from day-to-day operations; Managing Partner Mette Godsk Jensen (former CPO/SVP at Vipps MobilePay) leads operations, with Partners Jens Rottbøll (ex-Bang & Olufsen HR Director, LEGO Serious Play master facilitator) and Bobby Bovell as senior practitioners. The firm has not raised external capital.

Name

Living Institute Aps

Legal name

Living Institute Aps

Website

https://livinginstitute.com

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

11–50 employees

Short description

Living Institute Aps is a Copenhagen-based boutique DEI consultancy selling leadership development, cultural intelligence, unconscious bias training, and inclusion surveys to large multinational enterprises, delivered via the proprietary ExCiTe methodology and LEGO Serious Play frameworks.

Ownership category

akta.pro rank

Product category

Diversity, Equity & Inclusion Consulting and Leadership Development Services

NAICS

Human Resources Consulting Services (541612), Professional and Management Development Training (611430)

SIC

Services-Management Consulting Services (8742), Services-Educational Services (8200)

akta.pro primary industry

Workplace Culture, Engagement & Wellbeing Training (EDABAIAG)

akta.pro secondary industries

DEI, Inclusive Leadership & Cultural Intelligence Coaching (EDABANAJ), Strategy, Consulting & General Management Institutes (EDAHAHAI)

Keywords

• DEI consulting services
• Leadership development training
• Unconscious bias training
• Cultural intelligence workshops
• Inclusion survey services

Headquarters

HQ city

Copenhagen

HQ country

Denmark

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Consulting & Training Services: Boutique consultancy providing high-quality training and consulting services including in-house workshops, leadership development programs, DEI strategy development, and cultural transformation engagements. Revenue is generated through project-based professional services engagements with enterprise clients.
2. E-learning Licenses: Interactive 30-minute e-learning program 'A Workplace for Everyone' available in 11 languages with tiered pricing based on employee count. Revenue generated through volume licensing agreements.
3. Masterclass Programs: 7-module People & Culture Champion Masterclass delivered via 7 facilitated webinars at €1,250 per person. Additional open courses on inclusive leadership and unconscious bias training.
4. MicroBite Learning Sessions: Corporate MicroBite Learning Sessions - 10 live 30-minute expert-led sessions delivered over 12 months to organizations. Customized topic selection from 13 available topics.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels9 records

Core offering

Living Institute is a Copenhagen-based boutique consultancy that designs and delivers evidence-based diversity, equity, and inclusion (DEI) consulting, training, and leadership development programs for large multinational corporations. Its core deliverables include customized in-house workshops, the flagship Transformative Leadership™ program (using the ExCiTe methodology), Strategy & Synchronization workshops (using LEGO Serious Play), Cultural Intelligence and Unconscious Bias training, Inclusion Surveys, a 7-module People & Culture Champion Masterclass, corporate MicroBite Learning Sessions, and a multilingual e-learning program ('A Workplace for Everyone') licensed by employee count.

Product overview

Living Institute is a boutique consultancy offering a comprehensive suite of evidence-based diversity, equity, and inclusion (DEI) products and services. Their portfolio centers on Transformative Leadership™ (their flagship leadership development program using the ExCiTe methodology), Strategy & Synchronization workshops (using LEGO Serious Play), Cultural Intelligence training, and Unconscious Bias programs. These core offerings are supplemented by the People & Culture Champion Masterclass (a 7-module certification), MicroBite Learning Sessions (company-exclusive 30-minute microlearning), and the interactive e-learning program 'A Workplace for Everyone' (available in 11 languages). Supporting tools include Inclusion Surveys for data-driven assessment and the published book 'Diversity Intelligence'. The company was founded in 2004 and has facilitated over 6,000 workshops for organizations worldwide.

Differentiator

Problem solved

Functional benefit

Brands

• ExCiTe Methodology: A proprietary methodology used in Transformative Leadership programs, described as science-backed methods for behavioral change and leadership development.
• Diversity Intelligence
• Cultural Intelligence (CQ)

Products and services

• Transformative Leadership™ A flagship leadership development program using behavioral science and the ExCiTe methodology to help leaders build inclusive, high-performing teams; delivered as in-house, online, or on-site training with three modules (Know Yourself, Lead People Not Profiles, Model the Culture You Want). Since 2020 more than 20,000 leaders have completed the program, which holds an NPS of 84.
• Strategy & Synchronization (LEGO Serious Play) A workshop using certified LEGO Serious Play methodology to synchronize top management teams around strategy, values, and growth, using physical model-building to help executives express complex positions and achieve genuine collective clarity.
• Unconscious Bias Training A workshop using research from psychology, neuroscience, and sociology to help participants recognize unconscious biases and gain control over decision-making; available as tailored in-house workshops, open online courses, and interactive e-learning.
• Cultural Intelligence (CQ) Workshop An evidence-based workshop helping professionals work effectively across cultures through knowledge, best practices, and practical tools, covering four CQ areas (Drive, Knowledge, Strategy, Action), cultural bridging, diversity benefits, and operationalizing cultural intelligence.
• People & Culture Champion Masterclass A 7-module online masterclass for organizational change agents and HR professionals covering DEI fundamentals, unconscious bias, gender balance, inclusive leadership, psychological safety, data-driven approach, and roadmap design; priced at €1,250 per person and including the book 'Diversity Intelligence' and access to the e-learning program 'A Workplace for Everyone'.
• MicroBite Learning Sessions A package of 10 company-exclusive 30-minute live expert-led microlearning sessions delivered in a closed-circuit format over 12 months, with organizations selecting topics from 13 available options including Psychological Safety, Neurodiversity, Transformative Leadership, Unconscious Bias, and Allyship.
• A Workplace for Everyone (E-learning) A 30-minute interactive e-learning program available in 11 languages (English, German, Spanish, Portuguese, Chinese, Italian, Greek, Polish, Swedish, Danish, Finnish), volume-licensed by employee count from €48/person (1-49 employees) to €5/person (10,000+), with 12-month access and a 25% discount for 36-month access, covering collaboration, inclusivity barriers, and trust-building tools.
• Inclusion Surveys A perception gap analysis combining quantitative online questionnaires with qualitative interviews and focus groups to measure belonging, wellbeing, psychological safety, level of inclusion, engagement, and retention intent across four areas affecting organizational performance.

Quantifiable outcome

• 20,000+ leaders trained in Transformative Leadership program since 2020
• +4 more outcomes

Named customers10 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators4 records

Recent moves12 records

Expansion highlights6 records

Broad incumbents

• Great Place to Work: Global workplace culture research, certification, and consulting firm offering culture assessments and benchmarking. Comparable to Living Institute's Inclusion Surveys and culture-assessment work for enterprises.
• DDI (Development Dimensions International): Global leadership and talent management consultancy delivering leadership development programs, assessments, and behavioral training at scale. Comparable to Living Institute's behavioral-science leadership training and assessment-adjacent offerings.
• Franklin Covey: Public leadership and organizational performance company offering training, workshops, and content (including the 7 Habits franchise). Comparable to Living Institute's content-led training and leadership development programs for enterprises.
• Center for Creative Leadership: Established global leadership development provider offering executive programs, assessments, and coaching. Comparable because it competes for the same enterprise leadership development and behavioral-change engagements that Living Institute pursues with Transformative Leadership™.
• Korn Ferry: Global organizational consulting firm offering leadership development, DEI advisory, and talent management. Comparable to Living Institute's leadership development and culture/DEI advisory work for enterprise clients.

Direct peers

• The Awaken Group: Boutique DEI consultancy offering training, strategy, and certification programs for organizations. Comparable to Living Institute as a similarly-sized DEI boutique serving enterprise clients with training and strategy engagements.
• Catalyst: Global nonprofit research and consulting organization focused on workplace inclusion and gender equity. Highly comparable to Living Institute's DEI strategy, research, and advisory offerings for enterprise clients.
• NeuroLeadership Institute: Research-driven advisory firm applying neuroscience to leadership, culture, and DEI. Comparable to Living Institute's evidence-based, behavioral-science methodology approach to leadership and inclusion training.
• Paradigm: DEI strategy and consulting firm working with enterprises on inclusive hiring, equity, and culture transformation. Comparable to Living Institute's DEI strategy, unconscious bias, and culture transformation offerings.

Emerging players

• CoachHub: Digital coaching platform for enterprise leadership and people development. Comparable as a tech-enabled adjacent player in leadership development that overlaps with Living Institute's coaching and leadership training offerings.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/living-institute

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Living Institute Aps