Linger: A Pr & Marketing Firm

What Linger: A Pr & Marketing Firm does

Linger: A Public Relations & Marketing Firm is a privately held, founder-owned professional services firm headquartered in Kansas City, Missouri with a second regional office in Denver, Colorado. Founded in August 2022 by Brooke Tarrants and Creative Director Keri Daughenbaugh following a rebranding engagement with the nonprofit STRIVE4You, the firm operates remotely with a six-person team and provides public relations, digital marketing, content creation, crisis management, thought leadership positioning, social media management, market research, and event planning services. The company's revenue model is professional services-based, combining hourly billing ($150-$385/hour depending on seniority), monthly retainers (starting approximately $2,000-$5,000 for mid-market clients), and project-based or off-the-shelf pricing (with entry-level services starting from $1,250-$1,500 and premium feature placements exceeding $20,000).

Linger pursues a consultative, sales-led go-to-market motion offering a free initial 30-minute consultation and flexible payment plans, targeting small businesses and nonprofit organizations as primary customer segments. The firm serves six industry verticals through dedicated service lines: Automotive, Music, Restaurant, Event Venues, Cannabis, and Non-Profit. Channels include company blog content marketing, organic social (Instagram, Facebook, LinkedIn), SEO services for clients, earned media and PR pitching, email marketing, and consultation-based lead generation. Distribution is direct and regional, anchored in the Midwest and Mountain West with virtual engagement and select in-person meetings in Kansas City.

The business is bootstrapped with no disclosed external investment, no funding rounds, no M&A activity, no patents, no regulatory actions, and no major awards. The competitive positioning emphasizes niche vertical expertise — particularly in cannabis (with a stated destigmatization mission) and music (leveraging team members' backgrounds at Consequence of Sound and Playback: STL) — combined with affordability and educational enablement of clients to build internal capabilities.

Name

Linger: A Pr & Marketing Firm

Legal name

Linger: A Public Relations & Marketing Firm

Website

https://lingerconsulting.com

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

1–10 employees

Short description

Linger is a privately held, founder-owned PR and marketing firm founded in August 2022, serving small businesses and nonprofit organizations with public relations, digital marketing, content, crisis management, and event services from offices in Kansas City, Missouri and Denver, Colorado.

Ownership category

akta.pro rank

Product category

Public Relations & Marketing Services

NAICS

Advertising Agencies (541810), Public Relations Agencies (541820), Advertising, Public Relations, and Related Services (5418)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

Customer Retention, Win-Back & Churn Reduction Programs (MPAAAIAH)

Keywords

• Public relations services
• Digital marketing services
• Crisis management communications
• Content marketing strategy
• Social media management

Headquarters

HQ city

Kansas City

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Consulting and Professional Services: Linger generates revenue through various pricing structures including hourly billing, project-based fees, off-the-shelf pricing packages, and monthly retainers. Services are tailored to client needs with flexible payment plans to accommodate different budget levels. They position themselves as affordable for small businesses and nonprofits while delivering comprehensive marketing and PR services.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

Linger is a professional public relations and marketing firm that sells integrated PR and digital marketing services to small businesses and nonprofit organizations. Core deliverables include public relations, crisis management, thought leadership positioning, blog maintenance, writing and editing, market research, social media management, content marketing, and event planning, packaged with industry-specific variations for Automotive, Music, Restaurant, Event Venue, Cannabis, and Non-Profit verticals. Engagements are delivered through hourly billing, monthly retainers, and project-based pricing, all centered on helping clients find their unique voice and reach a larger audience.

Product overview

Linger is a services-based public relations and marketing firm (not a software product) offering a comprehensive suite of marketing and PR services for small businesses and non-profits. The firm operates across two primary service categories: core marketing/PR services (Public Relations, Crisis Management, Thought Leadership, Blog Maintenance, General Writing & Editing, Market Research, Social Media Marketing & Management, Content Marketing, and Event Planning) and industry-specific services tailored for Automotive, Music, Restaurant, Event Venue, Cannabis, and Non-Profit sectors. The company is headquartered in Kansas City, Missouri and Denver, Colorado, with a mission to help companies find their unique voice and reach larger audiences through tailored public relations and digital marketing services.

Differentiator

Problem solved

Functional benefit

Products and services

• Public Relations Services Digital public relations combining storytelling with data measurement to build relationships between companies, reporters, and target audiences through earned media positioning for small businesses and nonprofit organizations.
• Crisis Management Proactive brand monitoring and strategic communications management to protect reputation during crises, including both internal and external communications support for organizations facing reputational risk.
• Thought Leadership Development Development of Thought Leadership Models (TLMs) including strategic positioning through speaking engagements, op-eds, and custom bylined columns designed to demonstrate client expertise and influence target audiences.
• Blog Maintenance Full-service blog management including content creation, posting, SEO optimization, layout design, graphics, social integration, and ongoing technical maintenance for client-owned blogs.
• General Writing & Editing Professional business writing services including white papers, press releases, email campaigns, SEO content, articles, copywriting, mission and vision copy, and executive bios for clients across verticals.
• Market Research Primary and secondary research services including SWOT analysis, target audience identification, competitor analysis, pricing studies, and qualitative and quantitative data collection methods.
• Social Media Marketing & Management Social media strategy, content creation, platform management (Facebook, Twitter, Instagram, LinkedIn, Pinterest, TikTok), engagement analysis, and KPI tracking for client brand accounts.
• Content Marketing Data-driven content marketing strategy producing written copy, images, and video designed to generate leads, build brand awareness, and drive customer loyalty for clients.
• Event Planning PR event conceptualization and execution including media relations, press coverage, influencer engagement, and branded experiences designed for client target audiences.
• Music Industry Services PR and marketing services tailored to music artists including media relations, crisis management, social media administration, website maintenance, tour management, and brand partnerships.
• Nonprofit Industry Services Specialized marketing and PR for nonprofits including branding, digital marketing, content marketing, inbound marketing, case studies, and donor engagement designed for limited nonprofit budgets.
• Cannabis Industry Services PR and marketing for cannabis brands including branding, digital marketing, content marketing, thought leadership, speaking engagements, and earned media positioning tied to cannabis education and destigmatization.
• Automotive Industry Services Digital marketing for automotive dealerships including social media, SEO, website management, email marketing, lead generation, and traditional print and radio advertising support.
• Event Venue Industry Services Marketing services for event venues including strategic positioning, thought leadership, and audience targeting to help venues determine the best marketing mix, achieve KPIs, and stay on budget.
• Restaurant Industry Services Reputation and brand management services for restaurants including earned media, social media, and consistent messaging support to drive guest databases and competitive differentiation.

Named customers1 record

Segments7 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered minor.

• The Hope ProjectminorStrategic or Co-development Partner · 1 September 2023Nonprofit organization founded by Alison Wilson focused on assisting families facing substance abuse challenges. Linger may partner on awareness and advocacy initiatives related to mental health and healing.
• Trident ApproachminorStrategic or Co-development Partner · 1 September 2023Team of former Navy SEALs and Special Operations Veterans turned Executive Pathfinders and Psychedelic Integration Coaches. Linger attended Denver Psychedelic Convention where Trident Approach presented.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Emerging players

• Sweat Pants Agency: Boutique digital marketing and social media agency focused on lifestyle, hospitality, and entertainment brands. Comparable size, client profile (SMBs), and social-led service mix to Linger.

Direct peers

• Zen Media: Boutique B2B PR and marketing agency offering media relations, content, thought leadership, and social media. Closely comparable service stack and mid-market positioning to Linger.
• Ditto PR: Boutique PR and digital marketing firm serving SMB and mid-market clients with media relations, content, and social media services — closely mirroring Linger's positioning.
• Ripley PR: Boutique consumer PR agency with strong vertical specialization (hospitality, lifestyle, cannabis, food & beverage). Highly comparable to Linger's verticalized SMB model, especially the cannabis specialization.
• Walker Sands: Mid-sized full-service PR and digital marketing agency serving B2B tech and growth-stage clients. Comparable to Linger in offering PR, content, social media, and demand generation under one roof, though typically serving larger clients.
• Fishman Public Relations: Independent PR and marketing agency providing media relations, crisis communications, content marketing, and social media management — overlapping nearly 1:1 with Linger's core services.
• March Communications: Integrated PR and marketing agency offering earned media, content, social media, and events. Similar multi-vertical boutique agency model to Linger.

Broad incumbents

• 5W Public Relations: Established mid-sized PR agency offering media relations, digital marketing, crisis communications, and content across many verticals. Comparable service stack, much larger scale.
• 9thWonder: Larger full-service marketing agency offering PR, brand strategy, media, and digital marketing. Comparable service breadth but broader portfolio of mid-market and enterprise clients.

Others

• HubSpot Agency Partner Network: Network of small marketing agencies using HubSpot's inbound marketing platform to deliver content, SEO, social, and PR services to SMBs — same end-client profile and overlapping tooling as Linger.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/lingerfirm
• LinkedInlinkedin.com/company/lingerfirm
• Instagraminstagram.com/lingerfirm

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Linger: A Pr & Marketing Firm