Minerphos Com Ind Zoot Nut Animal Ltda

What Minerphos Com Ind Zoot Nut Animal Ltda does

Minerphós Com Ind Zoot Nut Animal Ltda is a privately held Brazilian animal nutrition company founded in 1988 and headquartered in Umuarama, Paraná. The company manufactures and distributes mineral supplements, protein supplements, energy supplements, ionophores, organic minerals, and premixes for beef cattle, dairy cattle, sheep, and horses across all production phases (breeding, rearing, and finishing, including creep feeding, semi-confinement, and feedlot systems). Its product portfolio is differentiated by proprietary formulation technologies including ionophore additives (monensin sodium, lasalocid sodium, narasin), organic chromium for stress management, protected (slow-release) urea, Lithothamnium Calcareum seaweed-based ruminal buffers, and dry yeast for fiber digestion.

The company operates its own manufacturing facility and sells through a network of authorized representatives in Brazil and Paraguay, supported by direct technical-sales contact via phone and WhatsApp. Strategic-producer programs (Miner Max 360º, Conta Chave, and Customização de Produtos) provide customized formulations and dedicated account management, while the Mineraction event series and the November 2024-launched UDT (Unidade de Desenvolvimento Tecnológico) — a 16-hectare R&D farm with 80 animals in 5 test groups — anchor an on-farm validation and community-building ecosystem. Primary customer segments are beef and dairy cattle producers, with secondary coverage of sheep and equine producers, served through a vertical-segmentation approach focused on technical value rather than price competition.

Name

Minerphos Com Ind Zoot Nut Animal Ltda

Legal name

Minerphós Nutrição e Saúde Animal

Website

https://minerphos.com.br

Company type

Private

Founded year

1988

Operating status

Operating

Short description

Minerphós is a privately held Brazilian manufacturer (founded 1988, Umuarama-PR) of mineral, protein, and energy supplements, ionophores, and premixes for beef cattle, dairy cattle, sheep, and horses, distributed through authorized representatives across Brazil and Paraguay.

Ownership category

akta.pro rank

Product category

Animal Feed Supplements

NAICS

Animal Food Manufacturing (3111), Animal Food Manufacturing (31111)

akta.pro primary industry

Mineral & Salt Products for Ruminants (Free-Choice Minerals, Salt Blocks) (AFADAAAF)

akta.pro secondary industries

Mineral Premixes (AFADAGAB), Minerals & Trace Elements (Chelated Minerals, Selenium, Zinc) (AFADALAC), Functional Minerals & Chelates (Trace Mineral Complexes) (AFADAKAJ), Equine Supplements & Additives (Vitamins/Minerals, Joint, Digestive, Electrolytes) (AFADAEAG), Minerals & Trace Elements (Calcium, Magnesium, Zinc, Iron; Chelated Minerals) (AFAJAKAB)

Keywords

• Animal nutrition supplements
• Mineral feed additives
• Cattle mineral supplements
• Livestock nutrition products
• Animal feed premixes

Headquarters

HQ city

Umuarama

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Animal Nutrition Supplements: Sale of mineral, protein, energetic, and vitamin supplements for beef cattle, dairy cattle, sheep, and horses in all phases of animal development. Products are sold through authorized representatives in Brazil and Paraguay.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Minerphós develops, manufactures and supplies animal nutrition supplements, mineral nuclei, additives and customized technical programs for beef cattle, dairy cattle, sheep and horse producers. The company produces its own formulations using proprietary technologies including ionophores, organic minerals, protected urea, seaweed-based buffers and yeast supplementation, and distributes them through authorized representatives in Brazil and Paraguay with technical field support and on-farm assistance.

Differentiator

Problem solved

Functional benefit

Brands

• Minerphós Proteicos: Protein supplement product line for beef cattle
• Minerphós Núcleos
• Mineraction
• UDT - Unidade de Desenvolvimento Tecnológico
• Minerphós Portal
• Miner Max 360º
• Conta Chave
• Customização de Produtos

Quantifiable outcome

• UDT with 16 hectares, 80 animals in 5 groups for continuous product research and validation
• +1 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Scale indicators3 records

Recent moves7 records

Expansion highlights5 records

Regional players

• ICC Brazil: Brazilian specialty feed additive company producing yeast-based and immune-support solutions for ruminants, swine, and poultry. Pure Brazilian/regional competitor with overlapping yeast and functional additive product positioning.

Broad incumbents

• Trouw Nutrition (Nutreco): Global animal nutrition major with substantial presence in Brazil through premix, complete feed, and specialty products. Competes with Minerphós across ruminant and equine segments but with a much broader portfolio and international R&D.
• Adisseo: Global feed additives specialist (methionine, vitamins, enzymes, and ruminant specialty additives) with a meaningful presence in Latin America. Overlaps with Minerphós in protein and functional feed additives for cattle.
• Phibro Animal Health: Animal health and nutrition company offering nutritional specialties, mineral nutrition, and feed additives for cattle including ionophore-based products. Directly comparable in the ionophore and mineral nutrition niche where Minerphós competes.
• DSM-Firmenich (Animal Nutrition & Health): Global specialty animal nutrition player offering vitamins, premixes, and feed additives including mycotoxin binders and functional additives. Competes with Minerphós across multiple ingredient categories and brings deep R&D and global regulatory reach.

Direct peers

• Alltech: Global animal nutrition company with a strong focus on ruminant programs, including yeast-based and mineral solutions. Comparable to Minerphós for its focus on cattle performance additives and on-farm technical support.
• Premix: Brazilian premix and mineral supplement specialist for beef and dairy cattle, with proprietary formulations and a national distribution network. Overlaps directly with Minerphós's mineral nuclei and supplement portfolio.
• Nutron (Cargill Animal Nutrition Brazil): Cargill's Brazilian animal nutrition brand and one of the largest ruminant premix and complete feed manufacturers in Brazil. Closest direct competitor to Minerphós in cattle mineral and protein supplements for the Brazilian market.
• Zinpro: US-based leader in performance trace minerals (chelated/organic minerals) for ruminants, swine, poultry, and equine. Direct competitor in the organic mineral and trace mineral space that is central to Minerphós's formulations.

Emerging players

• Novus International: Animal nutrition company specializing in methionine, trace minerals, and feed additives for ruminants and monogastrics. Comparable to Minerphós in targeted functional feed additives and mineral supplementation for cattle.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/grupo-minerphos

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Minerphos Com Ind Zoot Nut Animal Ltda