Mike Marine

What Mike Marine does

Mike's Marine, legally Mike's Marine & Storage LLC, is a privately-held, full-service marine dealership operating two physical storefronts in Acadiana, Louisiana: Mike's Marine & ATV in Broussard (carrying Crestliner and War Eagle) and Mike's Marine & Storage in New Iberia (carrying Sportsman, G3, SunCatcher, and acting as a loose engine dealer for Yamaha, Mercury, Suzuki, and OXE Marine). The business sells new and pre-owned boats and outboard motors across a price band spanning roughly $3,625 entry-level aluminum jon boats to $480,000 premium center console fishing boats, alongside OEM and aftermarket parts (Minn Kota, MotorGuide, Power Pole, Sea Keeper, Garmin) and accessories.

The core technology layer is non-proprietary, built on a DealerSpike-powered website for inventory browsing, financing applications, service scheduling, and parts requests, supplemented by social channels (Facebook, Instagram, TikTok) and an email newsletter. The service and repair facility is staffed by technicians with over 41 years of combined experience, master-certified in Yamaha, Mercury, and Suzuki outboards, supporting all boat makes and models for tune-ups, winterization, mechanical repairs, electrical work, and hull restoration.

Revenue is generated through six streams: one-time new boat sales, pre-owned boat sales (trade-ins and consignment), outboard motor sales, professional service and repair, parts and accessories, and referral/transaction fees from captive financing arrangements with Priority One Financial and Sheffield Financial. The primary customer segment is individual consumers in the Acadiana region (Lafayette, Broussard, New Iberia, Youngsville, Abbeville) using boats for fishing, hunting, and recreation; a secondary commercial/charter segment exists for workboats and bareboat rentals. The company employs 1–10 people and is led by General Manager Scott Babin at the Broussard location.

Name

Mike Marine

Legal name

Mike's Marine & Storage LLC

Website

https://mikesmarine.net

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Mike's Marine is a privately-held, two-location boat dealership in Acadiana, Louisiana, selling new and pre-owned boats and outboards from Sportsman, G3, Crestliner, War Eagle, SunCatcher, Yamaha, Mercury, and Suzuki to individual consumers and a small commercial/charter segment, alongside service, parts, financing, and rentals.

Ownership category

akta.pro rank

Headquarters

HQ city

Broussard

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. New Boat Sales: Revenue from selling new boats from manufacturers including Crestliner, War Eagle, G3, Sportsman, SunCatcher, and others.
2. Pre-owned Boat Sales: Revenue from selling used/pre-owned boats acquired through trade-ins and consignment.
3. Outboard Motor Sales: Sales of outboard motors including Yamaha, Mercury, Suzuki, and OXE Marine.
4. Service and Repair: Full-service repair facility providing maintenance and repair for all boat makes and models including tune-ups, water pump replacement, winterizing, oil changes, mechanical repairs, and bodywork.
5. Parts and Accessories: Sales of OEM parts, aftermarket gear, and accessories from brands including Minn Kota, MotorGuide, Power Pole, Sea Keeper, Garmin, and others.
6. Financing Services: Arranging financing through partner Priority One Financial and Sheffield Financial for boat purchases, earning referral/finance fees.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels7 records

Core offering

Mike's Marine is a full-service marine dealership that sells new and pre-owned boats and outboard motors from multiple manufacturer brands (G3, Sportsman, Crestliner, War Eagle, SunCatcher, Yamaha, Mercury, Suzuki, OXE Marine) through two physical locations in Broussard and New Iberia, Louisiana. It also operates a service and repair department for all boat makes and models, an OEM and aftermarket parts department, financing arrangements through Priority One Financial and Sheffield Financial, and workboat charter rentals including the Miss Claire workboat.

Product overview

Mike's Marine is a full-service boat dealership offering new and pre-owned boats from multiple brands along with outboard motors, parts, service, and financing. The company operates two locations: Mike's Marine & ATV in Broussard (Crestliner and War Eagle) and Mike's Marine & Storage in New Iberia (G3, Sportsman, SunCatcher, and loose engine dealer for Yamaha, Mercury, Suzuki, and OXE Marine). Product portfolio includes aluminum fishing boats, fiberglass bay boats, pontoon boats, and outboard motors from Yamaha, Mercury, Suzuki, and OXE Marine ranging from 7.5hp electric (Mercury Avator) to 350hp engines. The company provides boat rentals through its workboat charter program and offers comprehensive repair services at its New Iberia facility.

Differentiator

Problem solved

Functional benefit

Products and services

• New Boat Sales Sale of new boats from manufacturer brands including G3 (aluminum fishing, bay boats, pontoons), Sportsman (bay boats, center consoles, Masters series), Crestliner (aluminum bass, multi-species, utility), War Eagle (shallow draft mud boats, Blackhawk and Gladiator), and SunCatcher (pontoons including Diamond Elite). Targeted at individual recreational boaters and charter/commercial buyers in the Acadiana region. Product page: https://www.mikesmarine.net/inventory/v1/
• Pre-owned Boat Sales Sale of used and pre-owned boats acquired through trade-ins and consignment. Available alongside new boat inventory at both Broussard and New Iberia locations for individual recreational buyers.
• Outboard Motor Sales Sale of new outboard motors from Yamaha, Mercury (including FourStroke, Pro XS, ProKicker, Verado, and Avator electric), Suzuki, and OXE Marine (high-performance diesel). Sold as loose engines and repower packages, including Mercury repower programs. Target customers are boat owners needing propulsion for new boats or engine replacement.
• Boat Service & Repair Full-service boat repair facility handling all boat makes and models, including tune-ups, water pump replacement, winterizing, oil changes, stern drive maintenance, electrical wiring, mechanical repairs, and hull restoration. Staffed by technicians with 41+ years combined experience who are master certified in Yamaha, Mercury, and Suzuki outboards.
• Parts Department Sale of OEM parts, aftermarket gear, and accessories from brands including Minn Kota, MotorGuide, Power Pole, Sea Keeper, and Garmin. Access to thousands of parts with ordering available for out-of-stock items, supplementing the service department.
• Financing Services Boat financing arrangement through partner Priority One Financial and Sheffield Financial (a division of Truist Bank), with online applications, a finance calculator, and competitive rates for new boat purchases. Mike's Marine earns referral/finance fees on funded loans.
• Workboat Rentals Bareboat charter rental of the Miss Claire workboat under a Master Bareboat Charter Agreement. Targeted at commercial and charter operators who need temporary or project-based vessel access.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered core and minor.

• Mercury MarinecoreChannel Partner/ Reseller/ DistributorAuthorized Mercury Marine and Mercury Cruiser dealer offering new Mercury outboards, sterndrives, and repower services. Also participates in Mercury financing programs through Sheffield Financial and promotional campaigns including Avator electric outboard rebates.
• Yamaha OutboardscoreChannel Partner/ Reseller/ DistributorAuthorized Yamaha Outboards dealer selling Yamaha marine engines alongside boats. Parts department stocks OEM Yamaha parts.
• Suzuki MarineminorChannel Partner/ Reseller/ DistributorAuthorized Suzuki Marine dealer offering Suzuki outboard motors. Service technicians certified in Suzuki outboards.
• CrestlinercoreChannel Partner/ Reseller/ DistributorAuthorized Crestliner dealer selling Crestliner fishing boats including bass, sportfish, and utility models. Participates in Crestliner military discount program.
• G3 BoatscoreChannel Partner/ Reseller/ DistributorAuthorized G3 Boats dealer selling G3 aluminum fishing boats, bay boats, and pontoons. Also sells SunCatcher pontoon boats (G3 brand).
• Sportsman BoatscoreChannel Partner/ Reseller/ DistributorAuthorized Sportsman Boats dealer selling bay boats, center consoles, and saltwater fishing boats.
• War Eagle BoatscoreChannel Partner/ Reseller/ DistributorAuthorized War Eagle Boats dealer selling shallow draft mud boats and aluminum fishing boats including Blackhawk and Gladiator models.
• SunCatchercoreChannel Partner/ Reseller/ DistributorAuthorized SunCatcher dealer (a G3 brand) selling pontoon boats including the Diamond Elite series.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Legendary Marine: Legendary Marine is a Gulf Coast multi-brand boat dealership offering new and pre-owned sales, service, parts, and storage. Directly comparable to Mike's Marine as a regional multi-brand dealer with similar service-anchored model.
• Jeff Brown Yachts: Jeff Brown Yachts is a multi-brand boat dealer offering new and brokerage boats, outboard sales, and service. Comparable to Mike's Marine as an authorized multi-brand dealer with full-service capabilities.
• Suncoast Marine Group: Suncoast Marine Group operates multi-brand boat dealerships across the Gulf Coast with sales, service, and finance offerings. Directly comparable to Mike's Marine as a regional authorized dealer for multiple fishing and recreational boat brands.
• Galati Yacht Sales: Galati Yacht Sales is a multi-location, multi-brand boat and yacht dealership on the Gulf Coast offering new and brokerage sales, service, financing, and storage. Comparable to Mike's Marine as a Gulf-region full-service marine dealer with similar brand-authorized model.
• MarineMax: MarineMax is the largest U.S. recreational boat and yacht retailer, operating multi-brand dealerships with full sales, service, parts, and financing capabilities. Directly comparable to Mike's Marine as a multi-brand authorized boat dealer offering a one-stop shop to consumers.
• Marine Connection: Marine Connection is a multi-brand boat dealership on the Southeast U.S. coast with new and pre-owned sales, service, and financing. Comparable to Mike's Marine as a multi-brand authorized dealer with full-service operations.
• Sail & Ski Center: Sail & Ski Center is a multi-brand boat and powersports dealer offering new boats, outboards, service, and parts. Comparable to Mike's Marine as a multi-brand full-service dealership carrying Yamaha, Mercury, and similar outboard lineups.
• POP Yachts: POP Yachts is a large used-boat dealer and broker with a national footprint. Comparable to Mike's Marine in the pre-owned and brokerage segment, though POP operates multi-state rather than as a single-region physical dealer.

Others

• Boat Trader: Boat Trader is a major online boat marketplace connecting buyers and sellers, including dealers like Mike's Marine. Comparable as an ecosystem participant that channels demand to multi-brand dealerships; not a direct competitor as it does not own inventory.

Broad incumbents

• West Marine: West Marine is a national marine retailer focused on parts, accessories, and apparel, with a smaller boat sales footprint. Comparable to Mike's Marine's parts and accessories business, though it does not credibly compete in full-line new boat sales.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/MikesMarineServiceLlc
• Instagraminstagram.com/mikes_marine
• TikToktiktok.com/@mikesmarine337
• LinkedInlinkedin.com/company/mike-marine

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mike Marine