Peuka Gmbh

What Peuka Gmbh does

Peuka GmbH is a German parking technology company founded in 2022 in Kiel, Schleswig-Holstein by Christopher Gruber and Malte Wussow. It operates an all-in-one mobile parking platform that combines public on-street digital parking tickets (Handyparken), private parking spot reservations, and commercial parking garage inventory inside a single consumer app. The platform is active in 30+ German cities and serves both individual drivers seeking convenient parking and parking asset holders — private individuals, hotels, and commercial operators — looking to monetize underutilized spaces. As of early 2026 the company reports 65,000+ active users across Germany.

The technology stack consists of iOS and Android consumer apps (free to download) with QR-code spot discovery, optional license plate recognition (LPR) for barrier control, real-time red/green availability mapping, minute-accurate billing, and integrations with payment providers (PayPal, Visa, Mastercard, American Express, Klarna). On the B2B side the platform offers operators configurable user groups, time slots, dynamic tariffs, white/blacklists, occupancy dashboards, and ERP/accounting exports. Peuka has built an integration ecosystem with strategic partners including ParkBee B.V. (1,600+ off-street locations in DE/NL/BE/UK), DESIGNA (parking garage management systems via PARKETPLACE®), and evopark — expanding supply without proportional direct sales effort.

The business model is primarily transaction-based: Peuka charges a fee on each completed parking session booked or paid through the consumer app, with an additional B2B platform and managed-services component for parking operators and hotels. The consumer app is free with no subscription; revenue accrues per transaction and through operator onboarding/management. A referral Partnerprogramm pays up to €2.50 per spot plus 20% of bookings to partners that bring parking inventory to the platform. Distribution is hybrid: PLG via App Store and Google Play for consumers, direct B2B sales with named sales leadership for operators, and city-marketing partnerships plus aggregator integrations for supply expansion.

Name

Peuka Gmbh

Legal name

Peuka GmbH

Website

https://peuka.com

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

11–50 employees

Short description

Peuka GmbH is a German mobile parking platform combining digital parking tickets, private spot reservations, and commercial garage inventory in a single app, serving 65,000+ drivers across 30+ German cities and select European markets.

Ownership category

akta.pro rank

Product category

Digital Parking Platform

NAICS

Parking Lots and Garages (812930), Parking Lots and Garages (81293)

SIC

Services-Automotive Repair, Services & Parking (7500)

akta.pro primary industry

On-Street Parking Operations & Curbside Management (Meters, Permits, Loading Zones) (TLAJAIAA)

akta.pro secondary industries

Parking Access & Revenue Control (PARCS) & Payment Systems (BPABAKAD), Off-Street Parking Facilities Operations (Garages, Lots, Park-and-Ride) (TLAJAIAB), Parking & Curbside Management Authorities (Municipal Parking, Permits, Loading Zones) (BPAIALAL)

Keywords

• Mobile parking app
• Digital parking tickets
• Parking marketplace platform
• Handyparken services
• Parking management software

Headquarters

HQ city

Kiel

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations

Revenue model

1. Transaction Fee / Take Rate on Parking Sessions: Peuka charges a transaction fee on each parking session completed through the platform. Users pay only for the parking time they actually use (minutes-accurate billing). Revenue accrues per completed park-and-pay transaction.
2. B2B Platform Services for Operators: Peuka provides full digital management for parking operators (access, occupancy, billing) integrated into existing systems. Operators gain additional digital distribution channel. Revenue likely includes platform/subscription component alongside transaction fees.
3. Partner Referral Commission: Partners earn 20% per booking on spots they bring to the platform, up to a one-time €2.50 bonus per spot. Peuka retains the remainder of the booking revenue.

Pricing tiers

Go-to-market motion4 records

Distribution channels4 records

Marketing channels7 records

Core offering

Peuka GmbH operates a unified parking platform through a free iOS/Android consumer app and a B2B operator dashboard. Drivers can start and stop digital parking tickets (Handyparken) minute-accurately, find and reserve private or garage parking spots on a real-time map, scan on-site QR codes, and pay via PayPal, credit cards, or Klarna. Parking operators gain access control, occupancy management, dynamic pricing, configurable user groups, and automated ERP/accounting exports, with the platform extending inventory through integrations with DESIGNA, ParkBee, and evopark.

Product overview

Peuka GmbH operates a unified parking platform combining consumer-facing mobile app services with B2B parking management solutions. The core offering is the Peuka App, which serves two main user groups: drivers seeking parking (via digital tickets and private spot reservations) and parking spot owners (both private individuals and commercial operators). The platform is structured around three pillars: (1) the consumer Peuka App for finding and paying for parking via digital tickets or private spot reservations, (2) B2B modules including private parking rental, corporate parking management (Parkraumbewirtschaftung), parking garage utilization, hotel parking, and airport/cruise port parking solutions, and (3) the Peuka Partnerprogramm for referral-based growth. The platform integrates with payment providers (PayPal, credit cards, Klarna), parking platform networks (ParkBee, DESIGNA PARKETPLACE®, evopark), and supports technical integrations with parking operator hardware (barriers, gates, LPR, QR codes) for B2B clients.

Differentiator

Problem solved

Functional benefit

Products and services

• Peuka App A free iOS/Android mobile application for drivers that enables finding, booking, and paying for parking via digital tickets for public zones or private parking reservations, with real-time availability map, QR-code scanning, and minute-accurate payment.
• Parkraumbewirtschaftung (B2B Parking Management) A B2B platform for parking facility operators and corporate property owners to manage and monetize parking spaces with access control, occupancy management, digital billing, dynamic pricing, configurable user groups, and ERP/accounting exports.
• Parkhaus-Auslastung (Parking Garage Utilization) A service for parking garage operators to list their facilities on the Peuka platform, increase utilization through digital distribution to 65,000+ Peuka users, and generate additional revenue from underused capacity.
• Hotelparkplätze (Hotel Parking Solution) A dedicated B2B parking service for hotels that enables them to monetize unused parking capacity (especially evenings and weekends) and provide parking as a digital service to guests as part of their hospitality offering.
• Parken an Flughäfen und Häfen (Airport and Cruise Port Parking) A specialized parking service for travelers to pre-book guaranteed parking spots near airport terminals and cruise ports, supporting long-stay travel parking needs.

Quantifiable outcome

• Over 65,000 active users across Germany
• +3 more outcomes

Named customers1 record

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Feature8 records

Partnerships

17 partnerships are on record, tiered core and minor.

• DESIGNAcoreTechnology or Integration · 28 January 2026Integration of DESIGNA PARKETPLACE® network into Peuka app, bringing hundreds of parking garage locations in Germany. DESIGNA is a leading European parking management system provider. Operators gain additional digital distribution channel; Peuka users gain access to garage inventory.
• ParkBee B.V.coreTechnology or Integration · 16 January 2026Strategic partnership integrating ParkBee's 1,600+ off-street parking locations in the Netherlands, Belgium, UK, and Germany into the Peuka platform. This marks Peuka's first international expansion, enabling users to book parking across Europe. ParkBee specializes in converting underused private spaces (hotel garages, corporate lots) into digitally accessible parking.
• evopark GmbHcoreTechnology or IntegrationParking facilities equipped with evopark technology are displayed and marketed via the Peuka platform, providing integration with evopark's hardware/software ecosystem.
• Ulmer City Marketing e.V.minorGTM or Marketing PartnerPeuka is an official partner of the Ulm city marketing association. Stadtmarketing Ulm is a partner of the Peuka launch in Ulm (January 2026).
• Kiel Marketing e.V.minorGTM or Marketing PartnerPeuka is a member of the Kiel Marketing association, supporting local city promotion and tourism.
• Parking Network BVminorOthersInternational industry network based in Amsterdam. Peuka is a member of Parking Network BV.
• Smartparking – Plattform e.V.minorGTM or Marketing PartnerInitiative of leading German mobile parking providers promoting cashless parking via smartphone as an alternative to parking meters. Peuka is a member.
• Bundesverband Parken e.V.minorOthersGerman parking industry association. Peuka is a member.
• Bundesverband Deutsche Startups e.V.minorOthersGerman startup association. Peuka is a member.
• Hotelkompetenzzentrum GmbHminorGTM or Marketing PartnerOfficial partner of the Hotelkompetenzzentrum, an independent information platform for hotel real estate development. Enables hotel-specific parking solutions.
• apropos Sicherheitstechnik GmbHminorImplementation/ SI/ Consulting PartnerNationwide partner for construction of parking hardware (barriers, gates, access systems). Supports Peuka's B2B operator deployments.
• Hanseatic DatenschutzminorImplementation/ SI/ Consulting PartnerData protection consulting partner providing GDPR advisory services aligned with Hanseatic business values.
• Ziemann HandelsvertretungminorChannel Partner/ Reseller/ DistributorPartner for parking system sales and distribution, supporting Peuka's B2B operator channel.
• Hansefit GmbHminorOthersEmployee fitness and health benefit — Peuka employees can access the Hansefit network of sports and wellness facilities across Germany.
• HelloBonnie Technologies GmbHminorOthersBenefit partner since February 2024, providing employee benefits to Peuka staff.
• UV Kiel (Unternehmensverband Kiel e.V.)minorGTM or Marketing PartnerMember of the Kiel Business Association, supporting regional business community engagement.
• Partnerprogramm Schleswig-HolsteinminorGTM or Marketing PartnerPeuka is a member of the Schleswig-Holstein partner program, promoting the region's businesses.

Scale indicators6 records

Recent moves6 records

Expansion highlights7 records

Emerging players

• Parkopedia: Global parking data and reservation platform aggregating operator inventory across 90+ countries. Comparable as a cross-mode digital parking aggregator and potential partnership counterpart for Peuka's expansion.
• JustPark: UK-based parking marketplace enabling private driveway and commercial garage reservations. Directly overlaps with Peuka's private-spot rental module and is active in one of Peuka's ParkBee-enabled international markets.
• SpotHero: US-based parking marketplace connecting drivers to off-street garage inventory via app. Comparable product model (driver app + operator SaaS) and partnership-led supply scaling, though Peuka also layers on-street Handyparken.

Direct peers

• EasyPark Group: Pan-European mobile parking app covering on-street Handyparken, off-street reservations, and operator services. Direct competitor to Peuka across German Handyparken and operator SaaS, with materially larger funding and country footprint.
• ParkBee B.V. European operator of off-street parking marketplaces converting hotel, corporate, and public garages into bookable inventory in NL/BE/UK/DE. Currently Peuka's primary international partnership but operates overlapping B2B operator onboarding and a consumer reservation product, making it a comparable peer.
• ParkNow: BMW/Daimler-backed digital parking service operating Handyparken across major German cities with the same dual B2C app + B2B operator model. Closest domestic incumbent to Peuka in terms of product scope and target operators.
• PayByPhone: Established mobile parking payment app with strong municipal contracts across Europe and North America. Direct competitor in on-street Handyparken functionality and city-by-city rollout model.

Regional players

• Yellowbrick Parking: German Handyparken and parking management provider with municipal operator relationships in German-speaking markets. Comparable as a regional Handyparken and operator services competitor in Peuka's core geography.

Broad incumbents

• DESIGNA Verkehrsleittechnik GmbH: Incumbent German parking management system provider for hardware gates, pay stations, and PARCS. Currently a Peuka integration partner but also competes for B2B operator contracts with a much larger installed base and longer enterprise relationships.

Others

• Smartparking e.V. Industry platform representing multiple German mobile parking providers including Peuka. Comparable as a consortium-level peer driving standardization for cashless Handyparken across German cities.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@peukacom
• Facebookfacebook.com/peukacom
• LinkedInlinkedin.com/company/peuka
• Instagraminstagram.com/peukacom

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Peuka Gmbh