Win2day

What Win2day does

Win2day is the only concessioned online gambling platform in Austria, operated since 1998 by Österreichische Lotterien, the country's state-owned national lottery company. The platform unifies lottery (Lotto 6 aus 45, EuroMillionen, EuroDreams, Toto, Bingo, LuckyDay, Zahlenlotto), online casino (slots from Greentube, NetEnt, Big Time Gaming, Nolimit City, Play'n'Go, Pragmatic Play, IGT), live casino (Evolution-powered tables with Austrian presenters and win2day-exclusive branded games), sports betting (TopTipp), poker, video poker, table games, virtual sports, and digital scratch cards under a single web and mobile interface. Underlying technical components include a regulated Austrian-hosted platform, an in-house player-protection system that won the 2024 European Lottery Association Innovation Award, the win2day Club loyalty engine, and an Austrian-presenter live-streaming infrastructure.

Win2day operates a transaction-fee revenue model across all product verticals, taking a margin on player wagers. The customer base is the Austrian adult consumer market, segmented geographically rather than by enterprise; pricing is unit-based with slot play from 1 cent per payline and scratch-card prizes up to €30,000. Go-to-market relies on the company's structural regulatory exclusivity as Austria's sole licensed online operator, complemented by its position as the Hauptsponsor of Austrian sports (ice hockey, basketball, beach volleyball, American football, tennis), the win2day Club loyalty program with daily login rewards and monthly raffles, the Equal Play Initiative addressing gender parity in sports media, and the Falsches Spiel true-crime podcast.

The business model is structurally bounded: there is no venture funding, no M&A activity, and no geographic expansion beyond Austria. All winnings are taxed in Austria, with proceeds directed to public benefit. The company's competitive position rests on regulatory exclusivity, 25+ years of brand equity, comprehensive content supply via tier-1 studio partnerships, and proprietary responsible-gaming tooling — rather than on technology leadership or rapid scaling.

Name

Win2day

Legal name

Österreichische Lotterien

Website

https://win2day.at

Company type

Private

Founded year

1998

Operating status

Operating

Short description

Win2day is Austria's sole concessioned online gambling platform, operated by state-owned Österreichische Lotterien since 1998. It offers Austrian adults lottery, casino, sports betting, poker, and live-dealer games via web and mobile under a single regulated brand.

Ownership category

akta.pro rank

Product category

Online Gambling and Lottery

NAICS

Gambling Industries (7132), Other Gambling Industries (713290), Other Gambling Industries (71329)

SIC

Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Digital Lottery & iLottery Platforms (Web/App) (MPAEAFAD)

akta.pro secondary industries

Draw-Based Lottery Management (Number Games, Keno as Lottery) (MPAEAFAE), Lottery Data, Analytics & Responsible Gaming Tools (MPAEAFAJ), Lottery Second-Chance, Loyalty & Rewards Platforms (MPAEAFAM)

Keywords

• Online lottery
• Online casino games
• Sports betting
• Digital poker
• Internet gambling

Headquarters

HQ city

Hietzing

HQ country

Austria

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Others

Revenue model

1. Online Casino Gaming: Revenue generated from casino games including slots, table games (roulette, blackjack, baccarat), video poker, and scratch cards. Players wager real money on games with potential winnings.
2. Lottery Games: Revenue from lottery products including Lotto 6 aus 45, EuroMillionen, EuroDreams, Toto, Bingo, LuckyDay, and Zahlenlotto. Players purchase tickets for draws with jackpot prizes.
3. Sports Betting: Revenue generated from sports wagering on various sporting events and outcomes.
4. Poker: Revenue from poker room operations including rake structure.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Win2day is an Austrian online gaming platform operated by Österreichische Lotterien that sells draw-based lottery tickets (Lotto 6 aus 45, EuroMillionen, EuroDreams), sports betting pools (TopTipp, Toto), online casino slots, live dealer tables, poker, bingo, virtual sports, and scratch cards to registered Austrian customers aged 18 and above. The platform serves as the only state-licensed online gambling channel under Austria's Glücksspielgesetz, integrating responsible gaming controls, a player loyalty club, and a unified wallet across all verticals.

Product overview

Win2day operates as Austria's only licensed online gambling platform, operated by Österreichische Lotterien since 1998. The platform offers a comprehensive digital gambling portfolio combining lottery products (Lotto 6 aus 45, EuroMillionen, EuroDreams, TopTipp, Toto, Zahlenlotto, Bingo, LuckyDay), an extensive online casino with hundreds of slots from providers like Greentube, NetEnt, Big Time Gaming, Nolimit City, Play'n'Go, Pragmatic Play, and Play Digital IGT, a live casino featuring Evolution Gaming-powered tables with Austrian presenters and exclusive win2day-branded games, table games (blackjack, roulette, baccarat), video poker, poker room, sports betting (TopTipp and Toto), digital scratch cards, and virtual games. The offering is unified by the win2day Club loyalty program and supported by responsible gambling tools under the Fairplay initiative. The platform's distinctive features include exclusive branded games like Monopoly Roll'em and Monopoly Roulette, plus exclusive live dealer tables branded specifically for win2day.

Differentiator

Problem solved

Functional benefit

Brands

• win2day Club: Loyalty program where users collect stars to spin fortune wheels for prizes such as game credits, free tips, or monthly raffle tickets.
• win2day Exclusives

Products and services

• Lotto 6 aus 45 Austrian national draw-based lottery game where players select 6 numbers from 45 for a chance to win jackpot and secondary prizes; sold as single tickets or subscriptions to Austrian residents.
• EuroMillionen Pan-European multi-jurisdiction draw lottery game sold on the platform with €17 million starting jackpots, offering players participation in transnational draws.
• EuroDreams Pan-European annuity lottery offering a €20,000 monthly prize for 30 years, distributed through the platform to Austrian players.
• Zahlenlotto Austrian numbers-based daily lottery drawing with results published in the Wiener Zeitung, offering fixed-prize tiers.
• TopTipp Sports Betting Pre-match and live sports betting product covering football and other sports, with weekly submission of tipp slips and final match results determining payouts.
• Toto Sports Pools Sports pools betting product available on the platform alongside TopTipp for prediction-based wagers on match outcomes.
• Online Casino Slots Digital slot machine games including branded titles such as Book of Ra Deluxe, Monopoly Roll 'em, and Sizzling Hot Deluxe, available to registered Austrian players 18+.
• Live Casino Tables Live-dealer streamed table games including roulette, blackjack, baccarat, and game shows hosted in studio settings and accessible through the platform.
• Poker Room Online poker offering with downloadable client and browser-based play, supporting cash games, sit & go, and tournaments including the Austrian online poker championship.
• Bingo Online bingo rooms with multiple variants and ticket price tiers (including 10-cent rooms) launched in collaboration with Playtech on the platform.
• Virtual Sports and Games Computer-generated simulated sports events and instant virtual games available around the clock, including football, horse racing, dog racing, cycling, and motor sport.
• Online Scratch Cards Instant-win digital scratch card titles playable directly on the platform with outcomes determined immediately.
• LuckyDay Game Show Exclusive branded live game show produced for the win2day platform with two draws per day and a fixed €100,000 prize pool.
• win2day Club Loyalty Program Loyalty program rewarding registered players for activity on the platform with tier-based benefits such as free bets, free lottery lines, and bonus credits.

Quantifiable outcome

• European Lottery Association Innovation Award October 2024 for player protection solutions

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Eight partnerships are on record, tiered core.

• Pragmatic PlaycoreTechnology or IntegrationProvides extensive portfolio of casino games including slots (Big Bass Bonanza series, Gates of Olympus), live casino, and table games offered on the win2day platform.
• Play'n'GocoreTechnology or IntegrationProvides slot games including Book of Dead, Reactoonz series, Moon Princess series, and various other casino titles.
• NetEntcoreTechnology or IntegrationProvides branded and classic slot games including Gonzo's Quest, Starburst, Dead or Alive, and various NetEnt titles.
• Greentube (Novomatic)coreTechnology or IntegrationProvides popular casino slots including Book of Ra series, Sizzling Hot series, Lucky Lady's Charm, and Diamond link jackpot games.
• Nolimit CitycoreTechnology or IntegrationProvides high-volatility slot games including San Quentin xWays, Fire in the Hole series, and Deadwood xNDA.
• Big Time GamingcoreTechnology or IntegrationProvides Megaways slot games including Bonanza, White Rabbit, and Extra Chilli.
• IGT (Play Digital)coreTechnology or IntegrationProvides slot games including Cleopatra, DaVinci Diamonds, and various branded gaming titles.
• Evolution GamingcoreTechnology or IntegrationProvides live casino games including Lightning Roulette, Crazy Time, Monopoly Live, and First Person series.

Scale indicators5 records

Recent moves6 records

Expansion highlights3 records

Direct peers

• ADMIRAL Entertainment (Novomatic): ADMIRAL is one of Austria's largest gaming and sports betting operators, with hundreds of retail outlets and a strong online presence. It competes with win2day in Austrian sports betting and casino gaming.
• Tipico: Tipico is a major European sports betting and casino operator headquartered in Germany with strong DACH presence. Comparable due to its multi-vertical online gambling model in neighboring markets and similar product mix of sports betting and casino.
• Österreichische Lotterien (Parent): Win2day's parent entity and the operator of all Austrian state lottery products. While not strictly a competitor (same parent), it is the most relevant peer as the upstream lottery operator whose products win2day sells online.
• Casinos Austria: Casinos Austria operates land-based casinos in Austria and shares the same domestic regulatory parent (Österreichische Lotterien is part of the Casinos Austria group). It is the most direct peer as it operates in the same Austrian gambling market under similar regulatory concessions.
• bwin (Entain): Bwin is a leading European online sports betting and casino brand owned by Entain, with strong DACH market presence. Competes with win2day in sports betting and online casino, particularly in Austria and Germany.

Broad incumbents

• Bet365: Bet365 is a global online gambling giant offering sports betting, casino, poker, and bingo. While not specifically licensed in Austria, it competes for Austrian digital gambling demand via offshore access and represents the broader incumbent landscape.

Regional players

• Lotto24 (ZEAL Network): Lotto24 is Germany's leading online lottery broker, offering state-licensed lottery products online. Comparable as a regulated online lottery intermediary in a neighboring DACH market, though operates in Germany rather than Austria.
• European State Lotteries (e.g., Loterija Slovenije, Sazka): Other European state-owned lottery and gambling operators (such as Sazka in Czech Republic or Loterija Slovenije) that combine lottery with sports betting and digital offerings. Comparable operational model as state-affiliated multi-vertical gambling operators in regional European markets.

Others

• Evolution Gaming: Evolution Gaming is the leading live casino content provider and a key technology partner of win2day. While not a competitor, it is a critical ecosystem participant and peer in the broader online gambling supply chain.

Emerging players

• Lottoland: Lottoland is a lottery betting platform allowing customers to bet on the outcome of international lottery draws. Relevant peer as it competes indirectly for digital lottery spend in Europe, though win2day has exclusive Austrian lottery products.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/win2day.at

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Win2day