Penn Medicine Princeton House Behavioral Health
Penn Medicine Princeton House Behavioral Health is a nonprofit, Penn Medicine-affiliated provider of inpatient and outpatient mental health, substance use, eating disorder, and first-responder behavioral health services for adults, teens, and children across central New Jersey.
- Company typePrivate
- Founded1970
- HeadquartersPrinceton, United States
- Headcount501–1,000
- GTM typeB2C
- OfferingServices
What Penn Medicine Princeton House Behavioral Health does
Penn Medicine Princeton House Behavioral Health is a regional behavioral health provider operating as a nonprofit subsidiary of the University of Pennsylvania Health System (Penn Medicine) and headquartered in Princeton, New Jersey. Founded circa 1970, the organization has delivered mental health and substance use care in central New Jersey for more than 50 years, and serves adults, teens, and children through a stepped continuum that includes 24/7 hospital-based inpatient stabilization, partial hospitalization programs (full-day), intensive outpatient programs (half-day), and specialty tracks for eating disorders, first responders, and co-occurring disorders.
The clinical model is built on evidence-based psychotherapeutic modalities — cognitive behavioral therapy, dialectical behavioral therapy, and trauma-informed therapy — supplemented by electroconvulsive therapy under anesthesia for treatment-resistant depression. Specialized service lines include the Princeton Center for Eating Disorders (inpatient care for ages 8 and older), the Eating Disorders IOP/PHP for women 18+, the First Responders Program (the first of its kind in New Jersey, serving firefighters, law enforcement officers, and veterans), and outpatient behavioral health services for tweens and teens. The facility holds The Joint Commission's Gold Seal of Approval and operates with a multidisciplinary staff of board-certified psychiatrists, physicians, specialized nurses, master's-level social workers, therapists, and addiction counselors.
Revenue is generated through professional-services billing to commercial payers (Aetna, Cigna, Horizon Blue Cross, United Healthcare) and government programs (Medicare and Medicaid), with referrals sourced through the Penn Medicine physician network, the MyPennMedicine patient portal, a regional phone contact center, and direct patient self-referrals. Pricing is not publicly disclosed. The organization is structurally integrated into Penn Medicine Princeton Health, sharing infrastructure with Princeton Medical Center and benefiting from the academic medical center's broader specialty and research resources, though it has no disclosed M&A activity, external funding, or independent expansion beyond its central New Jersey service area.
Penn Medicine Princeton House Behavioral Health firmographics
Firmographics- Name
- Penn Medicine Princeton House Behavioral Health
- Legal name
- Penn Medicine Princeton House Behavioral Health
- Website
- https://princetonhouse.org
- Company type
- Private
- Founded year
- 1970
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- Penn Medicine Princeton House Behavioral Health is a nonprofit, Penn Medicine-affiliated provider of inpatient and outpatient mental health, substance use, eating disorder, and first-responder behavioral health services for adults, teens, and children across central New Jersey.
- Ownership category
- akta.pro rank
Penn Medicine Princeton House Behavioral Health industry classification
Industry- Product category
- Behavioral Health Services
- NAICS
- Psychiatric and Substance Abuse Hospitals (62221), Outpatient Mental Health and Substance Abuse Centers (621420), Offices of Mental Health Practitioners (except Physicians) (621330)
- SIC
- Services-Health Services (8000), Services-Specialty Outpatient Facilities, Nec (8093)
- akta.pro primary industry
- Inpatient Psychiatric Hospitals & Units (HLAFACAB)
- akta.pro secondary industries
- Outpatient Mental Health Clinics & Counseling Centers (HLAFACAA), Eating Disorder Treatment Programs (HLAFACAK), Behavioral Health for Children & Adolescents (Youth Services) (HLAFACAL)
Keywords
Where Penn Medicine Princeton House Behavioral Health is headquartered
LocationHeadquarters
- HQ city
- Princeton
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Penn Medicine Princeton House Behavioral Health business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Healthcare Services Revenue: Princeton House Behavioral Health generates revenue through direct patient care services including inpatient treatment, outpatient programs, partial hospitalization (PHP), and intensive outpatient programs (IOP). Services are billed through standard healthcare billing practices with insurance contracts. As part of Penn Medicine, it participates with numerous insurance plans including Aetna, Cigna, Horizon Blue Cross, United Healthcare, and government programs like Medicare and Medicaid.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Insurance-based healthcare services |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
Penn Medicine Princeton House Behavioral Health product offering
Product offeringCore offering
Penn Medicine Princeton House Behavioral Health operates a regional behavioral health provider offering inpatient (24/7 hospital-based) and outpatient programs (partial hospitalization and intensive outpatient) for mental health, substance use, and co-occurring disorders. Services are delivered to adults, teens, children, first responders, and individuals with eating disorders using evidence-based therapies such as CBT, DBT, trauma-informed therapy, and electroconvulsive therapy (ECT) across multiple central New Jersey locations.
Product overview
Penn Medicine Princeton House Behavioral Health is a regional behavioral health provider offering a comprehensive portfolio of mental health and substance use services for adults, teens, and children across central New Jersey. The organization operates a unified care delivery model combining inpatient hospitalization (24/7 crisis care) with multiple levels of outpatient programming (partial hospitalization and intensive outpatient). The core products include: Inpatient Care for Mental Health and Substance Use (hospital-based stabilization), Outpatient Care for Mental Health and Substance Use (full- and half-day programs), Outpatient Children's Behavioral Health Services (partial hospitalization and intensive outpatient for ages 10-18), Princeton Center for Eating Disorders (inpatient treatment for ages 8+), and Eating Disorders IOP and PHP (specialized outpatient for women 18+). Specialized offerings include the First Responders Program and Electroconvulsive Therapy (ECT) for treatment-resistant conditions. Services are delivered using evidence-based therapies including cognitive behavioral therapy, dialectical behavioral therapy, and trauma-informed therapy.
Differentiator
Problem solved
Functional benefit
Products and services
- Inpatient Care for Mental Health and Substance Use
Quantifiable outcome
- The Joint Commission's Gold Seal of Approval for safety, quality, and continuous improvement
- +1 more outcomes
Companies that use Penn Medicine Princeton House Behavioral Health
Customer profileNamed customers7 records
Segments7 records
Ideal customer profiles4 records
Penn Medicine Princeton House Behavioral Health technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Penn Medicine Princeton House Behavioral Health partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Penn Medicine Princeton HealthcorePrinceton House Behavioral Health is part of Penn Medicine Princeton Health, providing integrated behavioral health services within the Penn Medicine health system. This affiliation provides access to comprehensive medical expertise, advanced treatments, and the resources of one of the nation's leading academic medical centers.
Scale indicators2 records
Recent moves5 records
Expansion highlights4 records
Penn Medicine Princeton House Behavioral Health competitors and assessment
Company assessmentDirect peers
- University Behavioral HealthCare (Rutgers): Rutgers-affiliated behavioral health provider offering inpatient, outpatient, and addiction services across New Jersey. Direct peer: comparable academic-affiliated, multi-modality behavioral health services in the same state.
- Summit Oaks Hospital: Free-standing psychiatric hospital in Summit, NJ providing inpatient and outpatient mental health and substance use treatment. Direct peer: same New Jersey geography, similar inpatient psychiatric and outpatient services, comparable facility scale.
- Atlantic Behavioral Health (Atlantic Health System): Operates inpatient behavioral health at Overlook Medical Center and Morristown Medical Center in northern New Jersey, plus outpatient programs. Direct peer: comparable NJ-based academic-affiliated behavioral health services with similar acuity range.
- RWJBarnabas Health Behavioral Health: New Jersey's largest academic health system offers inpatient psychiatric units, outpatient mental health, and addiction recovery programs across multiple facilities. Direct peer serving overlapping New Jersey patient populations with a similar multi-modality service mix.
- Hackensack Meridian Health Carrier Clinic: Behavioral health hospital and outpatient services based in New Jersey (Belle Mead), now part of Hackensack Meridian Health. Direct peer: same geography, same inpatient psychiatric and outpatient addiction/mental health services, similar size and academic-affiliation profile.
- Rogers Behavioral Health: Nonprofit specialty provider focused on OCD, anxiety, eating disorders, and addiction with inpatient, residential, and partial hospitalization programs. Direct peer in specialty behavioral health with strong eating disorder and intensive outpatient programming overlap.
Broad incumbents
- Acadia Healthcare: Large publicly traded pure-play behavioral health operator with inpatient psychiatric facilities and residential treatment centers across the U.S. Broad incumbent: same core service line (inpatient psych, addiction, eating disorders) but at national scale rather than a regional specialty provider.
- Universal Health Services (UHS) Behavioral Health: Major publicly traded hospital operator with a dedicated behavioral health segment operating 330+ behavioral health facilities nationwide. Broad incumbent: provides overlapping inpatient psychiatric and outpatient services at scale.
Emerging players
- Charlie Health: Virtual-first intensive outpatient behavioral health provider focused on adolescents and young adults. Emerging player: overlaps in PHP/IOP services and adolescent mental health focus, though delivered virtually rather than at physical facilities.
Regional players
- Sheppard Pratt Health System: Large nonprofit behavioral health system based in Maryland operating inpatient, residential, and outpatient psychiatric programs. Regional player: comparable nonprofit, academic-affiliated model with full continuum of behavioral health services, though primarily serving a different geography.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Penn Medicine Princeton House Behavioral Health social profiles
Digital presencePenn Medicine Princeton House Behavioral Health financial estimates
Financial estimateRevenue estimate
Valuation estimate
Penn Medicine Princeton House Behavioral Health leadership team
Management profileNumber of profiles
Penn Medicine Princeton House Behavioral Health subsidiaries and ownership
Company hierarchySubsidiaries2 records
Penn Medicine Princeton House Behavioral Health funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Penn Medicine Princeton House Behavioral Health M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Penn Medicine Princeton House Behavioral Health
What does Penn Medicine Princeton House Behavioral Health do?
Penn Medicine Princeton House Behavioral Health operates a regional behavioral health provider offering inpatient (24/7 hospital-based) and outpatient programs (partial hospitalization and intensive outpatient) for mental health, substance use, and co-occurring disorders. Services are delivered to adults, teens, children, first responders, and individuals with eating disorders using evidence-based therapies such as CBT, DBT, trauma-informed therapy, and electroconvulsive therapy (ECT) across multiple central New Jersey locations.
Is Penn Medicine Princeton House Behavioral Health a public or private company?
Penn Medicine Princeton House Behavioral Health is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Penn Medicine Princeton House Behavioral Health founded?
Penn Medicine Princeton House Behavioral Health was founded in 1970. It employs 501 to 1,000 people.
Where is Penn Medicine Princeton House Behavioral Health based?
Penn Medicine Princeton House Behavioral Health is headquartered in Princeton, United States, in the North America region.
How does Penn Medicine Princeton House Behavioral Health make money?
One revenue line is on record: healthcare Services Revenue.
Who are Penn Medicine Princeton House Behavioral Health's main competitors?
Direct peers on record are University Behavioral HealthCare (Rutgers), Summit Oaks Hospital, Atlantic Behavioral Health (Atlantic Health System), RWJBarnabas Health Behavioral Health, Hackensack Meridian Health Carrier Clinic and Rogers Behavioral Health. Broad incumbents are Acadia Healthcare and Universal Health Services (UHS) Behavioral Health. Charlie Health is listed as an emerging player. Sheppard Pratt Health System is listed as a regional player.
Does Penn Medicine Princeton House Behavioral Health have an API?
No public API is recorded for Penn Medicine Princeton House Behavioral Health.
What industry is Penn Medicine Princeton House Behavioral Health in?
Penn Medicine Princeton House Behavioral Health's product category is Behavioral Health Services. Its primary akta.pro industry code is HLAFACAB, Inpatient Psychiatric Hospitals & Units, with a secondary code of HLAFACAA, Outpatient Mental Health Clinics & Counseling Centers. Its NAICS code is 62221 and its SIC code is 8000.